Benchmark: Global Category Management – Experiential & Events

Benchmark: Global Category Management – Experiential & Events

Marketing Organisation & Strategy
1 minute read

This WFA member benchmark examined the category management of Experiential & Events.

Article details

  • Author:WFA

    WFA

Benchmarks & surveys
22 February 2022

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Associated topics

Tags: Marketing Organisation & StrategyBenchmarks & surveys

Article details

  • Author:WFA

    WFA

Benchmarks & surveys
22 February 2022

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