Posts about Agency performance

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1. 
   Benchmarks & surveys

   28 February 2020
   Agency evaluation & performanceAgency review & pitchingMarketing procurement

   Benchmark: Strategic Design Agencies

   WFA

   This WFA member benchmark examines how members are working with strategic design agencies.

   Read more about "Benchmark: Strategic Design Agencies"
2. 
   Benchmarks & surveys

   13 January 2020
   Agency evaluation & performanceAgency review & pitchingMarketing procurement

   Benchmark: Measuring your agency creative effectiveness

   WFA

   This WFA member benchmark covers best practices for evaluating agency creative effectiveness.

   Read more about "Benchmark: Measuring your agency creative effectiveness"
3. 
   Guides & templatesReports & whitepapers

   9 December 2019
   Agency managementAgency review & pitching

   How a good scope of work program can benefit an organisation

   WFA, Decideware

   Our strategic partners at Decideware have created a guide on the values, creation and implementation of a high quality scope of work…

   Read more about "How a good scope of work program can benefit an organisation"
4. 
   Benchmarks & surveys

   30 November 2019
   Agency evaluation & performanceAgency rostersMarketing procurementOrganisation & structure

   Benchmark: Shopper Agency recommendations in Western Europe

   WFA

   This WFA member benchmark covers recommendations for shopper agencies in Western Europe.

   Read more about "Benchmark: Shopper Agency recommendations in Western Europe"
5. 
   Event reports

   26 November 2019
   Agency evaluation & performanceAgency remuneration & contractsMarketing procurement

   Sourcing Forum meeting overview (November 2019)

   WFA

   Overview of the Sourcing Forum held on November 7th, 2019 in Singapore.

   Read more about "Sourcing Forum meeting overview (November 2019)"
6. 
   Event reports

   26 November 2019
   Agency evaluation & performanceMarketing procurement

   Sourcing Forum meeting overview (October 2019)

   WFA

   Overview of the Sourcing Forum held on 8 October, 2019 in Amsterdam.

   Read more about "Sourcing Forum meeting overview (October 2019)"
7. 
   Benchmarks & surveys

   5 September 2019
   Agency managementAgency review & pitching

   Benchmark: Event & Experimental Agencies (Australia)

   WFA

   This benchmark asked our members for a recommendation on Event/Experiential Agency in Australia.

   Read more about "Benchmark: Event & Experimental Agencies (Australia)"
8. 
   Benchmarks & surveys

   20 August 2019
   Agency managementAgency rostersMarketing procurement

   Survey on Global Agency Relations Management: roles & responsibilities

   WFA, ASM & Partners

    WFA member survey. For more details, please log in.

   Read more about "Survey on Global Agency Relations Management: roles & responsibilities"
9. 
   Guides & templates

   20 August 2019
   Agency managementAgency remuneration & contracts

   Advertising production payment guidelines

   APR

   This reference guide produced by APR offers current best practices and industry trends regarding advertising production payments…

   Read more about "Advertising production payment guidelines"
10. 
    Benchmarks & surveys

    2 August 2019
    Agency remuneration & contractsMarketing procurement

    Benchmark: Media SLAs & transparency

    WFA

    This WFA member benchmark covers how brands are dealing with issues in relation to SLAs (Service Level Agreements) that media…

    Read more about "Benchmark: Media SLAs & transparency"
11. 
    Reports & whitepapers

    11 July 2019
    Agency managementMarketing operationsMarketing procurement

    The hidden gem: How clients benefit from long-term partnerships

    Agency Mania Solutions

    Insights on how relationship longevity contributes to quantifiable value for brand advertisers through more effective collaboration…

    Read more about "The hidden gem: How clients benefit from long-term partnerships"
12. 
    Event reports

    11 July 2019
    ProgrammaticAgency managementAgency rostersMarketing procurementOrganisation & structure

    Sourcing Forum meeting overview (June 2019)

    WFA

    Overview of the Sourcing Forum held on June 26th, 2019 in New York.

    Read more about "Sourcing Forum meeting overview (June 2019)"