Posts about Agency performance

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  1.    Tutorial Key Performance Indicator
    Agency evaluation & performanceConsumer insightData & analytics

    Tutorial Key Performance Indicator

    Commissioned by UPA – the Italian Advertisers association, this document aims to support advertisers in quantifying …

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  2.    Survey on The Future of Agency Rosters
    Agency evaluation & performanceAgency managementAgency rostersMarketing procurementOrganisation & structure

    Survey on The Future of Agency Rosters

       

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  3.    Benchmark on Ecommerce capabilities
    ChannelsAgency managementAgency review & pitchingMarketing capabilities

    Benchmark on Ecommerce capabilities

     WFA member benchmark. For additional details, please log in.

    Read more about "Benchmark on Ecommerce capabilities"
  4.    Benchmark: Sourcing production consultants
    Agency managementProduction

    Benchmark: Sourcing production consultants

    This WFA member benchmark covers how brands are managing complexities around production consultations and evolving their…

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  5.    Mergers & Acquisitions 2017
    Agency managementOrganisation & structure

    Mergers & Acquisitions 2017

    This study  provides analysis and insights on the mergers & acquisitions made by the six largest intl. marketing services…

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  6.    Survey on Global internal media structure & organisation
    Media governanceAgency evaluation & performanceMarketing procurementOrganisation & structure

    Survey on Global internal media structure & organisation

     WFA member survey. For additional details, please log in.

    Read more about "Survey on Global internal media structure & organisation"
  7.    Webinar: Agency evaluations
    Agency evaluation & performance

    Webinar: Agency evaluations

    In this webinar, Richard Benyon, CEO of Decideware, will share results from the latest WFA survey on trends in managing and…

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  8.    Marketing Procurement Category Tree
    Agency managementAgency rostersMarketing procurementOrganisation & structure

    Marketing Procurement Category Tree

    WFA member survey. For additional details, please log in.

    Read more about "Marketing Procurement Category Tree"
  9.    Choosing a Digital Asset Management (DAM) System
    Agency review & pitchingMarketing procurementData & analytics

    Choosing a Digital Asset Management (DAM) System

    WFA member survey. For additional details, please log in.

    Read more about "Choosing a Digital Asset Management (DAM) System"
  10.    Survey results on sourcing experiential and marketing materials
    Agency review & pitchingMarketing procurement

    Survey results on sourcing experiential and marketing materials

    WFA member survey. For additional details, please log in.

    Read more about "Survey results on sourcing experiential and marketing materials"
  11.    Benchmark on recommended Digital Analytics Agencies
    Agency managementAgency review & pitchingData & analyticsData-driven marketing

    Benchmark on recommended Digital Analytics Agencies

    WFA member benchmark. For additional details, please log in.

    Read more about "Benchmark on recommended Digital Analytics Agencies"
  12.    Benchmark on Suppliers of research-based copy-testing of digital ads
    Media measurementAgency managementAgency review & pitchingMarketing procurementData & analyticsData-driven marketing

    Benchmark on Suppliers of research-based copy-testing of digital ads

     WFA member benchmark. For additional details, please log in.

    Read more about "Benchmark on Suppliers of research-based copy-testing of digital ads"