Posts about Digital policy

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  1.    WFA responses to EU public consultation on a Digital Levy
    Digital policy

    WFA responses to EU public consultation on a Digital Levy

    WFA responses to the European Commission consultation on an EU digital levy

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  2.    WFA position paper on the EU Digital Services Act
    Digital policyMarketing law

    WFA position paper on the EU Digital Services Act

    WFA’s position paper on the Digital Services Act, a proposed legislation aimed at tackling illegal content online and…

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  3.    WFA global position on advertiser access to data in the digital advertising market
    Digital policyMarketing lawData-driven marketing

    WFA global position on advertiser access to data in the digital advertising market

    In response to recent developments which have seen policymakers propose new rules aimed at forcing large online advertising…

    Read more about "WFA global position on advertiser access to data in the digital advertising market"
  4.    WFA responses to EU consultation on transparency in sponsored political content
    Digital policyMarketing law

    WFA responses to EU consultation on transparency in sponsored political content

    WFA responses to the EU Consultation on transparency in sponsored political content.

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  5.    EU ePrivacy Regulation: WFA briefing, February 2021
    Digital policyData collection & privacy

    EU ePrivacy Regulation: WFA briefing, February 2021

    WFA has prepared an overview of latest developments and next steps on the ePrivacy Regulation

    Read more about "EU ePrivacy Regulation: WFA briefing, February 2021"
  6.    #BuildBackBetter: Can marketing be a positive force for change in a post-COVID world?
    Brand safetyDigital policyBrand safetyValue of advertising

    #BuildBackBetter: Can marketing be a positive force for change in a post-COVID world?

    A virtual event for anyone interested in how marketing can be a force for good

    Read more about "#BuildBackBetter: Can marketing be a positive force for change in a post-COVID world?"
  7.    DGX meeting overview (March 2021)
    Digital policyMarketing lawData collection & privacy

    DGX meeting overview (March 2021)

    Overview of the Digital Governance Exchange (DGX) meeting held remotely on 11 March 2021.

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  8.    ePrivacy task force meeting overview (March 2021)
    Digital policyData collection & privacy

    ePrivacy task force meeting overview (March 2021)

    Meeting materials for WFA members from the PAG ePrivacy task force meeting on 4 March 2021

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  9.    WFA report: The future of data-driven marketing
    Digital policyData-driven marketing

    WFA report: The future of data-driven marketing

    A WFA report to lay the foundations for a debate on how to build a sustainable future for data-driven marketing

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  10.    WFA Global Position on Digital Taxes
    Digital policy

    WFA Global Position on Digital Taxes

    In response to recent developments which have seen regulators across the world put forward digital services taxes, WFA has developed…

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  11.    PAG Meeting Overview (February 2021)
    Digital policyMarketing law

    PAG Meeting Overview (February 2021)

    Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 23 February 2021.

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  12.    Introduction to WFA's policy groups
    Digital policyFood marketingSelf-regulationMarketing to childrenMarketing law

    Introduction to WFA's policy groups

    Our policy team gives a brief overview and explains the core focus areas of WFA's policy groups

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