Posts about Global Marketer Week

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  1.    4 key trends from Mobile World Congress 2017
    Digital policy

    4 key trends from Mobile World Congress 2017

    Mobile World Congress is big. Surprisingly big.

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  2. 5 public affairs predictions for 2017

    What is going to be big in the public affairs space in 2017? WFA staff give their predictions for the year ahead.

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  3. Digital policyData collection & privacy

    Bridging the data protection gap

    In November this year, more than 1000 people attended the International Association of Privacy Professionals annual conference in…

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  4. WFA announces first speakers for Global Marketer Week

    Coca-Cola, Mastercard and Pernod Ricard to speak as annual showcase for global marketers returns to North America Event celebrates…

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  5. WFA announces first speakers for Global Marketer Week

    Coca-Cola, Mastercard and Pernod Ricard to speak as annual showcase for global marketers returns to North America Event celebrates…

    Read more about "WFA announces first speakers for Global Marketer Week"
  6.    APEC continues focus on ad standards
    Self-regulation

    APEC continues focus on ad standards

    On 22 and 23 August 2016, the Asia-Pacific Economic Cooperation (APEC) held its third workshop on advertising standards in Lima,…

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  7. This is not your parents’ TV

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  8.    China encourages more responsible advertising

    China encourages more responsible advertising

    [caption id="attachment_596" align="alignright" width="200"] Li Xiao, Director Training & International Affairs at…
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  9.    Winners of the WFA's President's Award 2015

    Winners of the WFA's President's Award 2015

    WFA holds President’s Awards at Global Marketer Week in Marrakech

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  10.    7 Deadly Sins of Marketing
    Ad blockingBrand purposeBrand reputationConsumer insight

    7 Deadly Sins of Marketing

     New research conducted for the WFA has identified the seven key ways that brand marketing is most likely to annoy consumers.…

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