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First speakers revealed for WFA Global Marketer Week Istanbul 2023
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Brand safetyBrand safetyMedia measurementNational industry associations from 29 countries gather in Athens
Read more about "National industry associations from 29 countries gather in Athens"WFA National Associations Council members discuss the leadership role of national associations in fostering a more sustainable…
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WFA Global Marketer Week heads to Istanbul for 2023
Read more about "WFA Global Marketer Week heads to Istanbul for 2023"Event to take place from April 25 to 28
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WFA President’s Awards recognise exceptional industry initiatives around the world
Read more about "WFA President’s Awards recognise exceptional industry initiatives around the world"Industry Associations from Belgium, Colombia, Kenya, Sweden and the UK recognised for outstanding marketing leadership as Brazil…
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WFA gears up for Global Marketer Week in Athens
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WFA returns to face-to-face events with Global Marketer Week in Athens
Read more about "WFA returns to face-to-face events with Global Marketer Week in Athens"Speakers include marketing leaders from Dole Sunshine Company, Mastercard, Procter & Gamble and Unilever as well as Sir John…
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Brand purposeBrand reputationMarketing operationsNew research suggests marketers lag corporate progress on the sustainability journey
Read more about "New research suggests marketers lag corporate progress on the sustainability journey"Marketers almost unanimously believe that the function can make a difference on this journey
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Brand purposeBrand reputationWFA launches framework to help marketers lead on climate change challenge
Read more about "WFA launches framework to help marketers lead on climate change challenge"Initiative is designed to put marketers in a position where they can help lead brands’ responses to climate change
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WFA Global Marketer Week 2022 goes to Athens
Read more about "WFA Global Marketer Week 2022 goes to Athens"Hopes for a return to in-person event with the pandemic under control
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David Wheldon named WFA President Emeritus
Read more about "David Wheldon named WFA President Emeritus"Title is reserved for Presidents who are considered to have had a transformational impact on the organization
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Brand purposeMarketing operationsWFA launches Planet Pledge for Marketers
Read more about "WFA launches Planet Pledge for Marketers"WFA launches framework to help marketers lead on climate change challenge
New research suggests marketers lag corporate…
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Brand safetyBrand safetyGARM launches its first-ever measurement report for digital brand safety
Read more about "GARM launches its first-ever measurement report for digital brand safety"First-ever report creates unprecedented transparency across the industry and a new benchmark for charting progress on removing…