Posts about Videos & webinars

Related content

  1.    Spotlight:  Navigating global media demand and pricing – July 2022
    Marketing capabilities

    Spotlight: Navigating global media demand and pricing – July 2022

    Join Mark Gallagher (EVP Global Investment) at Omnicom Media Group as we dig into global media pricing trends in the second half of…

    Read more about "Spotlight: Navigating global media demand and pricing – July 2022"
  2.    China Forum (July 2022)
    eCommerceMarketing capabilitiesMarketing technologyMarketing effectivenessMarketing technology

    China Forum (July 2022)

    Building on the recent WFA study Global eCommerce and Marketing, this Forum turns the spotlight to China and how…

    Read more about "China Forum (July 2022)"
  3.    Spotlight: The rise of freelance talent
    Marketing procurement

    Spotlight: The rise of freelance talent

    Freelancing has exploded in popularity in the past years, with companies struggling to source talent and fill vacancies, and…

    Read more about "Spotlight: The rise of freelance talent"
  4.    WFA Better Marketing Pod Ep 18: Cannes Special with Rupen Desai
    Brand safetyDigital policyBrand safetyDiversity & InclusionData collection & privacy

    WFA Better Marketing Pod Ep 18: Cannes Special with Rupen Desai

    WFA podcast host, David Wheldon, speaks with Rupen Desai, Global Chief Marketing Officer at Dole Sunshine Company, about brands…

    Read more about "WFA Better Marketing Pod Ep 18: Cannes Special with Rupen Desai"
  5.    WFA Better Marketing Pod Ep 17: Cannes Special with Matt Brittin
    Brand safetyDigital policyBrand safetyDiversity & InclusionData collection & privacy

    WFA Better Marketing Pod Ep 17: Cannes Special with Matt Brittin

    WFA podcast host, David Wheldon, speaks with Matt Brittin, EMEA President at Google, about about brand safety, more inclusive…

    Read more about "WFA Better Marketing Pod Ep 17: Cannes Special with Matt Brittin"
  6.    Media Forum APAC (June 2022) eCommerce in South-East Asia
    eCommerceMarketing technologyMarketing technology

    Media Forum APAC (June 2022) eCommerce in South-East Asia

    Building on the recent WFA study Global eCommerce and Marketing, this Forum continues the conversations around eCommerce with a…

    Read more about "Media Forum APAC (June 2022) eCommerce in South-East Asia"
  7.    Spotlight: Counting the (Carbon) Cost
    Brand purpose

    Spotlight: Counting the (Carbon) Cost

    With sustainability increasingly becoming a key priority for advertisers, the measurement of their carbon footprint and the…

    Read more about "Spotlight: Counting the (Carbon) Cost"
  8.    WFA Better Marketing Pod Ep 16: On the science of marketing with Professor Byron Sharp
    Brand purposeBrand reputationData-driven marketingMarketing effectiveness

    WFA Better Marketing Pod Ep 16: On the science of marketing with Professor Byron Sharp

    WFA podcast host, David Wheldon, speaks with Professor Byron Sharp, Director of the Ehrenberg-Bass Institute and author of How…

    Read more about "WFA Better Marketing Pod Ep 16: On the science of marketing with Professor Byron Sharp"
  9.    Webinar: Dark Patterns and Advertising Regulation

    Webinar: Dark Patterns and Advertising Regulation

    On 19 May 2022 WFA hosted a webinar with the objective to shed light on dark patterns and how the advertising industry can come…

    Read more about "Webinar: Dark Patterns and Advertising Regulation"
  10.    Spotlight: Tackling Responsible Media
    Brand purpose

    Spotlight: Tackling Responsible Media

    Clients are increasingly moving away from indiscriminate media buying decisions and ‘responsible media’ programmes are…

    Read more about "Spotlight: Tackling Responsible Media"
  11.    Spotlight: Effective financial management – a focus on marketing activation
    Production

    Spotlight: Effective financial management – a focus on marketing activation

    Auditing is dead – long live auditing!

    Read more about "Spotlight: Effective financial management – a focus on marketing activation"
  12.    Spotlight: Effective financial management – a focus on influencer marketing, PR and social
    Production

    Spotlight: Effective financial management – a focus on influencer marketing, PR and social

    Auditing is dead – long live auditing!

    Read more about "Spotlight: Effective financial management – a focus on influencer marketing, PR and social"