The subject of marketing transformation and how to deliver a Marketing function that is ‘future fit’ for the digital economy is more important than ever. 

Guest speaker Christoph Dölitzsch from Latana shares insight on how people’s views of sustainability differ around the world.

The subject of in-housing creative services has been increasingly prevalent in recent years with 57% of WFA members currently having created an in-house model of some shape or form.

In an increasingly volatile landscape, which environments can advertisers trust to reflect ambition of their brands?

The fourth wave of research again gathered input from senior multinational marketers on how they are reacting to the ongoing global crisis.

This webinar provides best practice in strategy and execution, case studies on how marketers and social platforms are using live commerce to grow their brands, as well as how to mitigate risks and deal with challenges.

Join Mark Gallagher (EVP Global Investment) at Omnicom Media Group as we dig into media pricing trends in the second half of 2020.

The third wave of research again gathered input from senior multinational marketers on how they are reacting to the ongoing global Covid-19 epidemic.

Marketing operations is ramping up its role and taking on a more strategic function as major multinationals seek to transform their marketing organisations.

WFA asked four industry experts whether COVID-19 has the power to change marketing forever - and if yes, in which ways.