Looking for knowledge and insights? Click here.
For press enquiries please contact Will Gilroy at w.gilroy@wfanet.org
News
All news and press releases
-
Setting targets on DEI in production can be a challenge for half of major multinationals
Read more about "Setting targets on DEI in production can be a challenge for half of major multinationals"New WFA research shows that measurement, targets and identifying diverse suppliers are key barriers to implementing Diversity,…
-
Consumer insightData & analyticsWFA names new chairs for Insight Forum and National Associations Council
Read more about "WFA names new chairs for Insight Forum and National Associations Council"The WFA has appointed a new co-chair for its Insight Forum and a new chair for its National Associations…
-
Digital transformationBack to digital basics with WFA
Read more about "Back to digital basics with WFA"Knowledge Spotlights is a series of new courses on key digital marketing topics, designed to help WFA members succeed and boost the…
-
WFA President’s Awards recognise six key industry initiatives around the world
Read more about "WFA President’s Awards recognise six key industry initiatives around the world"Industry associations from France, the Netherlands, Nigeria, Sweden, the UK and the US all recognised for actions that help drive…
-
Self-regulationMarketing lawMarketers at major multinationals say input from policy professionals is more relevant than ever
Read more about "Marketers at major multinationals say input from policy professionals is more relevant than ever"Top marketers have an appetite for even more policy input on key issues such as sustainability, risk management and…
-
WFA adds new faces to global leadership team
Read more about "WFA adds new faces to global leadership team"WFA has bolstered its leadership team with new business leaders joining its Executive Committee.
-
L’Oréal and Adweek complete Global Marketer Conference speakers
Read more about "L’Oréal and Adweek complete Global Marketer Conference speakers"Asmita Dubey, the Chief Digital and Marketing Officer at L’Oréal and the current WFA Global Marketer of the Year, and…
-
Organisation & structureWFA refreshes Asia Advisory Board
Read more about "WFA refreshes Asia Advisory Board"We have revamped our Asia Advisory Board (AAB) to ensure it addresses the issues that matter to marketers across the…
-
Audience measurementChannelsMedia governanceMedia transparencyProgrammaticMarketing technologyMarketing technologyMarketing technologyWe’re ready for a return to Reach and Frequency
Read more about "We’re ready for a return to Reach and Frequency"A proper cross-media measurement solution has been an advertiser demand for years. Matt Green, WFA Director of Global Media…
-
AI, Measurement and Policy-Marketing collaboration up for debate at Global Marketer Week
Read more about "AI, Measurement and Policy-Marketing collaboration up for debate at Global Marketer Week"This year’s Global Marketer Week sessions will address critical current topics for advertisers, including AI, the progress…
-
Media governanceL’Oréal Chief Media Officer to take on Media Forum co-chair role
Read more about "L’Oréal Chief Media Officer to take on Media Forum co-chair role"Mathias Chaillou, Chief Media Officer at L’Oréal, is to become co-chair of the WFA’s Media Forum, working…
-
Digital policyCreativityAIIn case you missed it… Powerful WFA content from Q1
Read more about "In case you missed it… Powerful WFA content from Q1"The WFA team is constantly working with members to share best practice and smart ways for marketing to make a bigger…
-
Digital policyAIWFA names leadership team for new AI Community
Read more about "WFA names leadership team for new AI Community"This AI community is designed to help advertisers find the best ways to harness the opportunities of Generative AI while minimising…
-
L’Oréal CDMO takes top prize at Global Marketer of the Year
Read more about "L’Oréal CDMO takes top prize at Global Marketer of the Year"Asmita Dubey, Chief Digital and Marketing Officer (CDMO) at L’Oréal, has been named as the 2023 WFA Global Marketer of…
-
2024 Global Marketer Conference to focus on becoming better brands
Read more about "2024 Global Marketer Conference to focus on becoming better brands"How to become better brands. That is this year’s theme of the WFA Global Marketer Conference, taking place in Toronto on May…