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Brand safetyBrand safety
Webinar: How national associations can get involved in GARM
Please note that GARM was discontinued on August 8 2024. See more here.
In this webinar, we discuss the critical role…
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Diversity & Inclusion
WFA launches Latin American guide to diversity and representation through the creative process
New guide provides local examples of unstereotyped work combined with global insight into areas where bias can occur in the creative…
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Digital policyMarketing lawData collection & privacy
DGX meeting overview (September 2021)
Overview of the Digital Governance Exchange (DGX) meeting held remotely on 9 September 2021.
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WFA whitepaper on environmental claims and greenwashing
An overview of regulatory and self-regulatory developments and guidance for advertisers on environmental claims and…
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Brand safetyBrand safety
Denmark, Finland and Sweden launch Nordic alliance for responsible media
Please note that GARM was discontinued on August 8 2024. See more here.
GARM Nordic seeks to improve digital safety in…
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Diversity & Inclusion
Norwegian ad industry unveils new guidance to diversity strategy and recruitment
ANFO and other industry associations aim to jointly improve diversity in Norway advertising
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Audience measurementMedia measurement
Canadian association appoints lead for cross-media measurement initiative
ACA expedites CMM efforts with ex-Walmart media executive Jennifer Holgate named Director, Cross Media Measurement
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Benchmark: Sustainability & Marketing Consultants
WFA member benchmark on recommended sustainability and marketing consultants.
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Brand reputation
Four major multinationals and 22 national advertiser associations rally behind WFA’s Planet Pledge
Drinks companies Asahi Europe & International, Carlsberg Group and Pernod Ricard as well…
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Planet Pledge Leaders' Forum - Meeting Overview
An overview of the inaugural meeting of the Planet Pledge Leaders' Forum held remotely on 2 September 2021.
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Alcohol marketingAgency remuneration & contracts
WFA response to the WHO consultation on the first draft of the Global Alcohol Action Plan 2022-2030
The global action plan looks to to strengthen the implementation of the Global Strategy to Reduce the Harmful Use of…
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Marketing to childrenMarketing law
AVMSD transposition: State of play and key implications for advertisers
An overview of ongoing Audiovisual Media Services Directive transposition processes and the implications for advertisers.