As consumers spend more and more of their time online, digital marketing is now a major focus for many brand owners.
Digital Governance Exchange
WFA Contacts
Survey: Data ethics (2020)
Privacy compliance for cookies, pixels and other types of tracker (2019)
A guide to progressive gender portrayals in advertising
Recent DGX content
Recent DGX content
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Digital policyData collection & privacy
DGX Benchmark: CCPA and online behavioural advertising
This WFA member benchmark covers how members are reacting to the California Consumer Privacy Act (CCPA) and its impact on online…
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Digital policyOrganisation & structureData collection & privacy
DGX Benchmark: Increasing data privacy awareness for Marketers
This WFA member benchmark covers strategies used by members on increasing data privacy-related awareness of their marketing…
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Digital policyData collection & privacy
Webinar: California Consumer Privacy Act - insights for advertisers
Hear from Dan Jaffe, Group EVP Government Relations, ANA (US advertiser association) on key elements of the California Consumer…
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Digital policyData collection & privacy
Data Ethics Board meeting overview (November 2019)
Overview of the Data Ethics Board meeting held on December 13th, 2019
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Brand safetyDigital policyBrand safetySelf-regulationData collection & privacy
DGX meeting overview (November 2019)
Overview of the Digital Governance Exchange (DGX) meeting held on 14 November, 2019 in London.
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Digital policyData collection & privacy
DGX: Google Q&A on privacy and advertising
Overview of DGX Q&A session with Google on privacy and advertising, 4 December 2019.