Data & Insight

Data & Insight

  1.    PAG Meeting Overview (November 2019, Brussels)
    Digital policySelf-regulationGender & diversityData collection & privacy

    PAG Meeting Overview (November 2019, Brussels)

    Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on November 26, 2019 in…

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  2.    Data Ethics Board meeting overview (November 2019)
    Digital policyData collection & privacy

    Data Ethics Board meeting overview (November 2019)

    Overview of the Data Ethics Board meeting held on December 13th, 2019

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  3.    DGX meeting overview (November 2019)
    Brand safetyDigital policyBrand safetySelf-regulationData collection & privacy

    DGX meeting overview (November 2019)

    Overview of the Digital Governance Exchange (DGX) meeting held on 14 November, 2019 in London.

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  4.    Can blockchain solve some of marketing’s biggest problems?
    Marketing technologyMarketing technology

    Can blockchain solve some of marketing’s biggest problems?

    The lack of transparency, fraud, brand safety and privacy are costing marketers billions each year. In a recent WFA webinar, R3's…

    Read more about "Can blockchain solve some of marketing’s biggest problems?"
  5.    DGX: Google Q&A on privacy and advertising
    Digital policyData collection & privacy

    DGX: Google Q&A on privacy and advertising

    Overview of DGX Q&A session with Google on privacy and advertising, 4 December 2019.

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  6.    RAC Programme meeting overview (November 2019)
    Digital policyMarketing to childrenGender & diversityData collection & privacy

    RAC Programme meeting overview (November 2019)

    Overview of the Responsible Advertising and Children (RAC) Programme meeting held on November 27, 2019 in Brussels

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  7.    Take-outs from the Data Protection Congress 2019
    Digital policyData collection & privacy

    Take-outs from the Data Protection Congress 2019

    WFA's Director of Digital Policy, Catherine Armitage, shares her main take-aways from this year's IAPP Data Protection Congress in…

    Read more about "Take-outs from the Data Protection Congress 2019"
  8.    Privacy compliance for cookies, pixels and other types of tracker (2019)
    Digital policyData collection & privacy

    Privacy compliance for cookies, pixels and other types of tracker (2019)

    This survey examines how WFA members are managing the issue of privacy compliance for cookies, pixels and other trackers, the level…

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  9.    ePrivacy task force meeting overview (November 2019)
    Digital policyData collection & privacy

    ePrivacy task force meeting overview (November 2019)

     Meeting materials for WFA members.

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  10.    Webinar: Digital Asset Management
    Marketing procurementMarketing technologyMarketing technology

    Webinar: Digital Asset Management

    The Marketing Technology landscape continues to grow at lightning speed and shows no sign of slowing. Fuelled by an expectation…

    Read more about "Webinar: Digital Asset Management"
  11.    Webinar: Blockchain in Marketing
    Marketing technologyMarketing technology

    Webinar: Blockchain in Marketing

    During this webinar you can hear from Greg Paull, Principal & Co-Founder, R3, as he offers a global overview of the current…

    Read more about "Webinar: Blockchain in Marketing"
  12.    Webinar: Proliferation of kids privacy regulations
    Digital policyMarketing to childrenData collection & privacy

    Webinar: Proliferation of kids privacy regulations

    Hear from Max Bleyleben, Managing Director & Chief Privacy Officer at SuperAwesome, on how the latest regulatory trends are…

    Read more about "Webinar: Proliferation of kids privacy regulations"

Upcoming events

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  1. The impact of Covid-19 on global content production is yet to be fully understood, but we’re already seeing considerable evolution in that space.

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  2. For global/regional Chief Marketing Officers

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  3. Looking at process and tools for better sponsorship investment management.

     

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