Posts about Agency management

Related content

1. 
   Benchmarks & surveys

   16 September 2021
   Agency managementAgency remuneration & contracts

   Benchmark: Recommended integrated creative agencies & overview of compensation for pitch submissions

   WFA

   WFA member benchmark covering 1) recommended integrated creative agencies & 2) high level overview of compensation model for…

   Read more about "Benchmark: Recommended integrated creative agencies & overview of compensation for pitch submissions"
2. 
   Event reports

   14 September 2021
   Agency managementIntegrated marketing

   Agency Management Forum Overview (September 2021)

   WFA

   Meeting overview and presentations from WFA’s Agency Management meeting on 14 September 2021, which took place remotely.

   Read more about "Agency Management Forum Overview (September 2021)"
3. 
   Event reports

   8 September 2021
   Agency managementCreativityDigital transformationOrganisation & structure

   CMO Forum meeting overview (September 2021)

   WFA

   Overview of the CMO Forum held remotely on September 8, 2021.

   Read more about "CMO Forum meeting overview (September 2021)"
4. 
   Press releases

   1 July 2021
   Agency managementAgency rostersMarketing capabilities

   WFA creates three new groups to address key marketer priorities

   WFA

   New Forums will allow for peer-to-peer learning around key areas of concern

   Read more about "WFA creates three new groups to address key marketer priorities"
5. 
   Event reports

   7 June 2021
   Agency managementDigital transformationOrganisation & structure

   CMO Forum meeting overview (June 2021)

   WFA

   Overview of the CMO Forum held remotely on June 2, 2021.

   Read more about "CMO Forum meeting overview (June 2021)"
6. 
   Benchmarks & surveys

   24 May 2021
   Agency managementMarketing capabilities

   Benchmark: Boutique Creative Agencies in China

   WFA

   Member benchmark on Boutique Creative Agencies in China

   Read more about "Benchmark: Boutique Creative Agencies in China"
7. 
   Event reports

   19 May 2021
   Agency managementIntegrated marketing

   Agency Management Forum Overview (May 2021)

   WFA

   Meeting overview and presentations from WFA’s Agency Management meeting on 19 May 2021, which took place remotely.

   Read more about "Agency Management Forum Overview (May 2021)"
8. 
   Benchmarks & surveys

   4 May 2021
   Agency managementMarketing capabilities

   Benchmark: Creative Agencies in Japan with TVCM capabilities

   WFA

   Member benchmark on Creative Agencies in Japan with TVCM capabilities

   Read more about "Benchmark: Creative Agencies in Japan with TVCM capabilities"
9. 
   Reports & whitepapers

   8 April 2021
   Agency managementMarketing procurement

   Different Models when decoupling production

   APR

   A brief definition guide on models when decoupling production.

   Read more about "Different Models when decoupling production"
10. 
    Maps & infographics

    17 March 2021
    Agency managementAgency rosters

    Agency Family Tree: Global, APAC & China

    R3

    R3's Global Agency Family Tree shows the ownership structures of advertising agencies and their respective holding groups.

    Read more about "Agency Family Tree: Global, APAC & China"
11. 
    Event reports

    10 March 2021
    Agency managementOrganisation & structure

    CMO Forum meeting overview (March 2021)

    WFA

    Overview of the CMO Forum held remotely on March 9, 2021.

    Read more about "CMO Forum meeting overview (March 2021)"
12. 
    Videos & webinars

    25 February 2021
    Agency managementMarketing capabilitiesMedia transformation

    Spotlight: Brand Building in Uncertain Times

    WFA

    The world as we know it has changed…  what impact has this had on how brands are built today and what will this mean as…

    Read more about "Spotlight: Brand Building in Uncertain Times"