Posts about CMO Forum - page 3

Related content

  1.    In conversation with WFA's Global Marketer of the Year 2019

    In conversation with WFA's Global Marketer of the Year 2019

    WFA CEO, Stephan Loerke, interviewed Lubomira Rochet, the Chief Digital Officer of L'Oréal, on her winning the Global…

    Read more about "In conversation with WFA's Global Marketer of the Year 2019"
  2.    L’Oréal’s Lubomira Rochet named WFA Global Marketer of the Year

    L’Oréal’s Lubomira Rochet named WFA Global Marketer of the Year

    Award celebrates marketers who have been truly making a difference in 2019. More at…

    Read more about "L’Oréal’s Lubomira Rochet named WFA Global Marketer of the Year"
  3.    See the six shortlisted nominees for WFA Global Marketer of the Year

    See the six shortlisted nominees for WFA Global Marketer of the Year

    The shortlisted candidates for this year’s WFA Global Marketer of the Year talk about their roles in a new series of videos…

    Read more about "See the six shortlisted nominees for WFA Global Marketer of the Year"
  4.    WFA President and CEO acknowledged for helping shape the digital industry
    Digital transformation

    WFA President and CEO acknowledged for helping shape the digital industry

    Raja Rajamannar and Stephan Loerke are named among 'The Drum Digerati 2019', a list of the world's top 100 digital marketing…

    Read more about "WFA President and CEO acknowledged for helping shape the digital industry"
  5.    Why humility is more critical than ever for effective leadership
    Organisation & structure

    Why humility is more critical than ever for effective leadership

    The accelerated pace of change means that our industry’s leadership can struggle to pass on relevant experience as they have…

    Read more about "Why humility is more critical than ever for effective leadership"
  6.    CMO Forum meeting overview (June 2019)
    Marketing operationsOrganisation & structure

    CMO Forum meeting overview (June 2019)

    Overview of the CMO Forum held on June 20th, 2019 in Cannes

    Read more about "CMO Forum meeting overview (June 2019)"
  7.    WFA launches The State of Advertising report
    Brand reputation

    WFA launches The State of Advertising report

    Performance wins advertiser confidence as awareness gains mixed reviews, says WFA research

    Read more about "WFA launches The State of Advertising report"
  8.    David Wheldon: The ground is changing but the basics remain the same
    Brand safetyBrand safetyMarketing capabilitiesOrganisation & structure

    David Wheldon: The ground is changing but the basics remain the same

    WFA President on why a complex operating environment shouldn't be a distraction from getting the basics right

    Read more about "David Wheldon: The ground is changing but the basics remain the same"
  9.    Nine steps to identifying an agency set-up that fits your organisation’s needs
    Agency rosters

    Nine steps to identifying an agency set-up that fits your organisation’s needs

    From strategy and planning to measurement, here are some steps each organisation should take to adopt an agency rosters model that…

    Read more about "Nine steps to identifying an agency set-up that fits your organisation’s needs"
  10.    Global CMO insights from Cannes

    Global CMO insights from Cannes

    Produced with the help of The Economist Group

    Read more about "Global CMO insights from Cannes"
  11.    Notes from the beach: the evolution of partnerships
    Agency management

    Notes from the beach: the evolution of partnerships

    No matter how much rosé-fuelled backslapping, any event which brings partners together to champion and elevate creativity and…

    Read more about "Notes from the beach: the evolution of partnerships"
  12.    What great brand stories can do for business
    Brand reputation

    What great brand stories can do for business

    In a year where the technicalities and transparency issues of media came under severe scrutiny, great brand stories are a critical…

    Read more about "What great brand stories can do for business"