Posts about Data & Insight

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  1. Survey on brand tracking
    Benchmarks & surveys
    15 January 2015
    Consumer insightData & analytics

    Survey on brand tracking

    WFA

    Survey looking at market research investment in brand tracking and consumer intelligence, survey sample size and methodology,…

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  2. Guide to Programmatic Media (2014)
    Guides & templates
    3 July 2014
    ProgrammaticAgency managementData & analytics

    Guide to Programmatic Media (2014)

    WFA

    An introduction and guide to the programmatic media landscape, with focus on the suppliers and the different models of trading desks…

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