Posts about Marketing procurement

Related content

  1.    Sourcing Forum meeting overview (May 2022)
    Marketing procurement

    Sourcing Forum meeting overview (May 2022)

    Overview of the Sourcing Forum held remotely on May 17, 2022.

    Read more about "Sourcing Forum meeting overview (May 2022)"
  2.    Benchmark: Global Category Management – Influencer Marketing
    Marketing procurementOrganisation & structure

    Benchmark: Global Category Management – Influencer Marketing

    This WFA member benchmark examined the category management of Influencer Marketing

    Read more about "Benchmark: Global Category Management – Influencer Marketing"
  3.    Sourcing Forum meeting overview (April 2022)
    Marketing procurement

    Sourcing Forum meeting overview (April 2022)

    Overview of the Sourcing Forum held in Athens on April 6, 2022.

    Read more about "Sourcing Forum meeting overview (April 2022)"
  4.    Benchmark: Recruitment of marketing sourcing talent
    Marketing procurementOrganisation & structure

    Benchmark: Recruitment of marketing sourcing talent

    WFA member benchmark on recruiting marketing sourcing talent

    Read more about "Benchmark: Recruitment of marketing sourcing talent"
  5.    Benchmark: payment solutions / cashback
    Marketing procurement

    Benchmark: payment solutions / cashback

    WFA member benchmark on payment solutions/cashback

    Read more about "Benchmark: payment solutions / cashback"
  6.    Benchmark: crowdsourced platform in Russia
    Marketing procurement

    Benchmark: crowdsourced platform in Russia

    WFA member benchmark on crowdsourced platforms of freelancers operating in Russia

    Read more about "Benchmark: crowdsourced platform in Russia"
  7.    Benchmark: innovation funds in media/marketing
    Marketing procurement

    Benchmark: innovation funds in media/marketing

    WFA member benchmark on current practices regarding innovation funds in media and/or marketing

    Read more about "Benchmark: innovation funds in media/marketing"
  8.    Sourcing Forum meeting overview (March 2022)
    Marketing procurement

    Sourcing Forum meeting overview (March 2022)

    Overview of the Sourcing Forum held remotely on March 23, 2022.

    Read more about "Sourcing Forum meeting overview (March 2022)"
  9.    Sourcing Forum meeting overview (March 2022)
    Marketing procurement

    Sourcing Forum meeting overview (March 2022)

    Overview of the Sourcing Forum held remotely on March 16, 2022.

    Read more about "Sourcing Forum meeting overview (March 2022)"
  10.    Sourcing Forum meeting overview (March 2022)
    Marketing procurementMarketing effectiveness

    Sourcing Forum meeting overview (March 2022)

    Overview of the Sourcing Forum held remotely on March 10, 2022.

    Read more about "Sourcing Forum meeting overview (March 2022)"
  11.    Benchmark: Media Agency Fee Risk & Reward Models
    Agency evaluation & performanceAgency remuneration & contractsMarketing procurement

    Benchmark: Media Agency Fee Risk & Reward Models

    WFA member benchmark on Media Agency Fee Risk & Reward Models

    Read more about "Benchmark: Media Agency Fee Risk & Reward Models"
  12.    WFA names Kredo and McLachlan as new co-chairs of Sourcing Forum
    Marketing procurement

    WFA names Kredo and McLachlan as new co-chairs of Sourcing Forum

    Mars and P&G execs to take on the task of pushing further improvements in marketing procurement practices across the…

    Read more about "WFA names Kredo and McLachlan as new co-chairs of Sourcing Forum"