Posts about Marketing procurement

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  1.    The endless possibilities of Computer Generated Imagery (CGI)
    ProductionMarketing procurement

    The endless possibilities of Computer Generated Imagery (CGI)

    This report by MurphyCobb Associates covers the CGI landscape, negotiation drivers, implementation technics and other top tips.

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  2.    Sustainability and procurement
    Gender & diversityMarketing procurement

    Sustainability and procurement

    Marketing procurement leaders can help their colleagues deliver on sustainability goals and boost their standing as strategic…

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  3.    Benchmark: Global Category Management - Artwork & pre-press Packaging design
    Agency managementProductionMarketing procurement

    Benchmark: Global Category Management - Artwork & pre-press Packaging design

    This WFA member benchmark examines category management of packaging design, artwork (AW) and pre-press (PP).

    Read more about "Benchmark: Global Category Management - Artwork & pre-press Packaging design"
  4.    Sourcing Forum meeting overview (September 2020)
    Marketing procurement

    Sourcing Forum meeting overview (September 2020)

    Overview of the Sourcing Forum held remotely on September 4, 2020.

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  5.    Sourcing Forum meeting overview (July 2020)
    Gender & diversityMarketing procurement

    Sourcing Forum meeting overview (July 2020)

    Overview of the Sourcing Forum held remotely on July 2nd, 2020.

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  6.    WFA launches ultimate guide to value-based Marketing Procurement
    Marketing procurement

    WFA launches ultimate guide to value-based Marketing Procurement

    Global Sourcing Board identifies real-world strategies that drive shift from savings to value

    Read more about "WFA launches ultimate guide to value-based Marketing Procurement"
  7.    Benchmark: e-invoicing solutions
    Agency remuneration & contractsMarketing procurementMarketing technologyMarketing technology

    Benchmark: e-invoicing solutions

    This member benchmark examines the usage of e-invoicing solutions.

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  8.    Webinar: An introduction to the offshore market for creative production
    ProductionCreativityMarketing procurement

    Webinar: An introduction to the offshore market for creative production

    This webinar offers up-to-date insights on what to prioritise and consider when deciding on your offshore strategy for creative…

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  9.    Survey: Shifting from physical to virtual events
    Integrated marketingMarketing procurement

    Survey: Shifting from physical to virtual events

    This WFA member survey looks at how organisations are managing virtuals events in light of Covid-19

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  10.    Sourcing Forum meeting overview (June 2020)
    Marketing procurementOrganisation & structure

    Sourcing Forum meeting overview (June 2020)

    Overview of the Sourcing Forum held remotely on June 12th, 2020.

    Read more about "Sourcing Forum meeting overview (June 2020)"
  11.    Benchmark: Rights management for actors and music
    Marketing procurementOrganisation & structure

    Benchmark: Rights management for actors and music

    This WFA member benchmark covers the topic of rights/buyouts of actors and music composers and how to best manage this.

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  12.    Webinar+: Crisis clinic – Managing your agency remuneration models during and after the Covid-19 crisis
    Agency evaluation & performanceAgency managementMarketing procurement

    Webinar+: Crisis clinic – Managing your agency remuneration models during and after the Covid-19 crisis

    In this interactive panel and clinic, experts discuss the expected Covid-19 impact on global agency remuneration models, and how you…

    Read more about "Webinar+: Crisis clinic – Managing your agency remuneration models during and after the Covid-19 crisis"