Posts about Marketing

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1. 
   Benchmarks & surveys

   13 May 2020
   Agency remuneration & contractsMarketing operationsOrganisation & structure

   Survey: Covid-19 global response (April 2020)

   WFA

   The second wave of research gathered input from senior multinational marketers on how they are reacting to the global Covid-19…

   Read more about "Survey: Covid-19 global response (April 2020)"
2. 
   Benchmarks & surveys

   12 May 2020
   Marketing operationsOrganisation & structure

   Global Marketing Operations 2020

   WFA, Flock

   This document provides an overview of results of a study into marketing operations amongst WFA members, run in March 2020.

   Read more about "Global Marketing Operations 2020"
3. 
   Benchmarks & surveys

   2 April 2020
   Agency remuneration & contractsMarketing operationsOrganisation & structure

   Survey: Covid-19 global response (March 2020)

   WFA

   This survey gathered input from senior multinational marketers on how they are reacting to the global Covid-19 epidemic.

   Read more about "Survey: Covid-19 global response (March 2020)"