Posts about NAC

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  1.    Cannes 2019 Wrap
    ChannelsBrand purposeBrand reputation

    Cannes 2019 Wrap

    In Cannes this year, WFA with the help of The Economist Group, talked to a number of marketing leaders about their priorities and…

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  2.    Webinar: Bridging the Gap - Digital Marketing Essentials for Policy Teams
    Digital policy

    Webinar: Bridging the Gap - Digital Marketing Essentials for Policy Teams

    Digital marketing experts Tim Hussain, Managing Principal, Marketing Tech and Dietmar Kruse, Managing Principal Global Media…

    Read more about "Webinar: Bridging the Gap - Digital Marketing Essentials for Policy Teams"
  3.    Handbook of good practices and responsibility for ending harassment in events
    Self-regulationDiversity & Inclusion

    Handbook of good practices and responsibility for ending harassment in events

    This document, originally produced in Portuguese and translated into English by the Brazilian Advertisers' Association (ABA),…

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  4.    Webinar: The Global Media Charter
    Media governance

    Webinar: The Global Media Charter

    Published in 2018, the WFA Global Media Charter sets out what advertisers think needs to change in digital media today and eight…

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  5.    Swedish  Advertisers' guide to digital advertising
    Media governanceMedia transparency

    Swedish Advertisers' guide to digital advertising

    New guide from the Swedish Advertisers which aims to help advertisers better understand and demand more transparency and better…

    Read more about "Swedish Advertisers' guide to digital advertising"
  6.    26 advertiser associations gather in Lisbon

    26 advertiser associations gather in Lisbon

    WFA National Associations Council meeting closes Global Marketer Week 2019

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  7.    Advertiser associations gather in London

    Advertiser associations gather in London

    WFA holds second National Associations Council of 2018, co-hosted by ISBA

    Read more about "Advertiser associations gather in London"
  8.    Global Media Charter
    Ad fraud & verificationAudience measurementDigital policyAd blockingSelf-regulationValue of advertisingAgency managementBrand purposeBrand reputationData collection & privacy

    Global Media Charter

    The World Federation of Advertisers has published a Global Media Charter, designed to create the conditions for a marketing…

    Read more about "Global Media Charter"
  9.    National advertiser associations gather in Tokyo

    National advertiser associations gather in Tokyo

    WFA National Associations Council meeting closes Global Marketer Week 2018

    Read more about "National advertiser associations gather in Tokyo"
  10.    A guide to progressive gender portrayals in advertising
    Diversity & InclusionBrand purpose

    A guide to progressive gender portrayals in advertising

    At the Cannes Lions Festival 2017, UN Women and a number of leading voices in the marketing and advertising industry including WFA,…

    Read more about "A guide to progressive gender portrayals in advertising"
  11.    WFA DGX Guide to Data Transparency & GDPR
    Digital policyData collection & privacy

    WFA DGX Guide to Data Transparency & GDPR

    A practical guide to ensuring responsible data use across the entire digital advertising value chain.

    Member-only content,…

    Read more about "WFA DGX Guide to Data Transparency & GDPR"
  12.    WFA advertiser associations meet in Brussels

    WFA advertiser associations meet in Brussels

    WFA held second National Associations Council meeting of 2017, co-hosted by UBA Belgium

    Read more about "WFA advertiser associations meet in Brussels"