Survey Results: Transmedia and multiscreen marketing

Survey Results: Transmedia and multiscreen marketing

Media
1 minute read

Contains results from an online survey amongst members of WFA’s IMC and Media Forums.

Article details

  • Author:WFA

    WFA

  • MillwardBrown

Benchmarks & surveys
1 March 2015

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Associated topics

Tags: MediaMarketing Organisation & StrategyIntegrated marketingChannelsBenchmarks & surveys

Article details

  • Author:WFA

    WFA

  • MillwardBrown

Benchmarks & surveys
1 March 2015

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