As consumers spend more and more of their time online, digital marketing is now a major focus for many brand owners.
Digital Governance Exchange
Contacts
WFA Contacts
Survey: Data ethics (2020)
Privacy compliance for cookies, pixels and other types of tracker (2019)
A guide to progressive gender portrayals in advertising
Recent DGX content
Recent DGX content
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Digital policyMarketing to childrenMarketing lawABA Manual for compliance with Brazil’s Data Protection Law
Read more about "ABA Manual for compliance with Brazil’s Data Protection Law"Brazilian advertiser association ABA produces manual for compliance with the LGPD
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Digital policyData collection & privacyThree hot topics in digital policy
Read more about "Three hot topics in digital policy"Privacy, content and ethics are critical issues for companies seeking to get one step ahead, says Gabrielle Robitaille, Digital…
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Digital policyMarketing lawData collection & privacyDGX meeting overview (July 2020)
Read more about "DGX meeting overview (July 2020)"Overview of the Digital Governance Exchange (DGX) meeting held remotely on 7 July, 2020.
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Digital policyData collection & privacyData Ethics Board meeting overview (June 2020)
Read more about "Data Ethics Board meeting overview (June 2020)"Overview of the Data Ethics Board meeting held on 23 June 2020.
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Digital policyData collection & privacyWhy marketers must embrace ethical data use
Read more about "Why marketers must embrace ethical data use"To coincide with the launch of the world’s first guide on data ethics for brands, Data Ethics – The Rise of Morality in…
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Digital policyData collection & privacyWFA submission – Singapore PDPA consultation
Read more about "WFA submission – Singapore PDPA consultation"WFA’s submission to the public consultation on amendments to Singapore’s Personal Data Protection Act.
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