Posts about Integrated marketing

Related content

1. 
   Event reports

   19 October 2021
   Integrated marketingMarketing capabilities

   In-House Forum Overview (October 2021)

   WFA

   Meeting overview and presentations from WFA’s In-House Forum meeting on 12 October 2021, which took place…

   Read more about "In-House Forum Overview (October 2021)"
2. 
   Event reports

   14 September 2021
   Agency managementIntegrated marketing

   Agency Management Forum Overview (September 2021)

   WFA

   Meeting overview and presentations from WFA’s Agency Management meeting on 14 September 2021, which took place remotely.

   Read more about "Agency Management Forum Overview (September 2021)"
3. 
   Event reports

   8 June 2021
   Integrated marketingMarketing operations

   Capability Forum Overview (June 2021)

   WFA

   Meeting overview and presentations from WFA’s Capability Forum meeting on 8 June 2021, which took place remotely.

   Read more about "Capability Forum Overview (June 2021)"
4. 
   Event reports

   19 May 2021
   Agency managementIntegrated marketing

   Agency Management Forum Overview (May 2021)

   WFA

   Meeting overview and presentations from WFA’s Agency Management meeting on 19 May 2021, which took place remotely.

   Read more about "Agency Management Forum Overview (May 2021)"
5. 
   Videos & webinars

   23 February 2021
   InfluencersInfluencersIntegrated marketing

   Spotlight: How to win the hearts of Gen Z in 2021

   WFA

   Born between 1996 and 2015, Gen Z is estimated to become the largest generation of consumers in just a few years. Businesses that…

   Read more about "Spotlight: How to win the hearts of Gen Z in 2021"
6. 
   Benchmarks & surveys

   25 November 2020
   Integrated marketingMarketing procurement

   Survey: Organising virtual and hybrid events

   WFA

   This WFA member survey looks at how organisations have been planning and managing their events in 2020 and beyond

   Read more about "Survey: Organising virtual and hybrid events"
7. 
   Benchmarks & surveys

   4 September 2020
   Agency managementIntegrated marketingMarketing capabilitiesOrganisation & structure

   Global Trends in Creative In-Housing

   WFA

   This study focuses on WFA members’ creative in-house agencies.

   Read more about "Global Trends in Creative In-Housing"
8. 
   Benchmarks & surveys

   25 June 2020
   Integrated marketingMarketing procurement

   Survey: Shifting from physical to virtual events

   WFA

   This WFA member survey looks at how organisations are managing virtual events in light of Covid-19

   Read more about "Survey: Shifting from physical to virtual events"
9. 
   Event reports

   9 June 2020
   Integrated marketing

   Capability Forum Overview (June, 2020)

   WFA

   Meeting overview and presentations from WFA’s Capability Forum meeting on 4 June 2020, which took place remotely.

   Read more about "Capability Forum Overview (June, 2020)"
10. 
    Benchmarks & surveys

    4 June 2020
    Integrated marketing

    Benchmark: Inclusive events for people with disabilities

    WFA

    This member benchmark provides information on how to organize an inclusive event for people with disabilities.

    Read more about "Benchmark: Inclusive events for people with disabilities"
11. 
    Benchmarks & surveys

    8 May 2020
    Agency managementInfluencersInfluencersIntegrated marketingOrganisation & structure

    Benchmark: Recommended global social media agencies

    WFA

    This WFA benchmark gathered recommendations for global social media agencies.

    Read more about "Benchmark: Recommended global social media agencies"
12. 
    Videos & webinars

    4 May 2020
    Marketing technologyIntegrated marketingMarketing operationsMarketing technologyConsumer insightMarketing effectivenessMarketing technology

    Webinar+: Customer Experience in the New Normal

    WFA

    In this webinar, you will discover how simple “nudges” have generated opportunities in enhancing the user/shopper…

    Read more about "Webinar+: Customer Experience in the New Normal"