Posts about Agency performance

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1. 
   Benchmarks & surveys

   12 October 2018
   Agency managementAgency remuneration & contractsMarketing procurement

   Benchmark on payment terms regulations for marketing products and services

   WFA

    WFA member benchmark. For additional details, please log in.

   Read more about "Benchmark on payment terms regulations for marketing products and services"
2. 
   Benchmarks & surveys

   14 August 2018
   Agency evaluation & performanceAgency managementAgency review & pitchingCreativityMarketing operationsMarketing procurementData & analytics

   Survey on content production-data and benchmarking

   WFA, APR

   WFA member survey. For additional details, please log in.

   Read more about "Survey on content production-data and benchmarking"
3. 
   Benchmarks & surveys

   14 July 2018
   Agency evaluation & performanceAgency review & pitchingAgency rostersMarketing procurementOrganisation & structure

   Benchmark on sourcing talent

   WFA

     WFA member benchmark. For additional details, please log in.

   Read more about "Benchmark on sourcing talent"
4. 
   Benchmarks & surveys

   13 July 2018
   Agency managementAgency remuneration & contractsMarketing procurement

   Benchmark on Production Pre-payments

   WFA

   WFA member benchmark. For additional details, please log in.

   Read more about "Benchmark on Production Pre-payments"
5. 
   Guides & templates

   10 July 2018
   Agency managementAgency remuneration & contracts

   Código de buenas prácticas en licitaciones de agencias de publicidad (PERU)

   ANDA Peru, APAP

   El presente Código tiene como objetivo facilitar los procesos comerciales de Licitaciones entre Anunciantes y Agencias de…

   Read more about "Código de buenas prácticas en licitaciones de agencias de publicidad (PERU)"
6. 
   Benchmarks & surveys

   5 July 2018
   Agency evaluation & performanceAgency managementAgency remuneration & contractsIntegrated marketingMarketing operations

   Survey on Influencer Marketing

   WFA

   WFA member survey. For additional details, please log in.

   Read more about "Survey on Influencer Marketing"
7. 
   Guides & templates

   21 June 2018
   Ad fraud & verificationAudience measurementDigital policyAd blockingSelf-regulationValue of advertisingAgency managementBrand purposeBrand reputationData collection & privacy

   Global Media Charter

   WFA

   The World Federation of Advertisers has published a Global Media Charter, designed to create the conditions for a marketing…

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8. 
   Benchmarks & surveysReports & whitepapers

   14 June 2018
   Agency evaluation & performanceConsumer insightData & analytics

   Tutorial Key Performance Indicator

   UPA (Italy)

   Commissioned by UPA – the Italian Advertisers association, this document aims to support advertisers in quantifying …

   Read more about "Tutorial Key Performance Indicator"
9. 
   Benchmarks & surveys

   12 June 2018
   Agency evaluation & performanceAgency managementAgency review & pitchingAgency rostersMarketing procurementOrganisation & structure

   Survey on The Future of Agency Rosters

   WFA, The Observatory

      

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10. 
    Benchmarks & surveys

    9 May 2018
    ChannelsAgency managementAgency review & pitchingMarketing capabilities

    Benchmark on Ecommerce capabilities

    WFA

     WFA member benchmark. For additional details, please log in.

    Read more about "Benchmark on Ecommerce capabilities"
11. 
    Benchmarks & surveys

    1 March 2018
    Agency management

    Benchmark: Sourcing production consultants

    WFA

    This WFA member benchmark covers how brands are managing complexities around production consultations and evolving their…

    Read more about "Benchmark: Sourcing production consultants"
12. 
    Reports & whitepapers

    19 February 2018
    Agency managementOrganisation & structure

    Mergers & Acquisitions 2017

    COMvergence

    This study  provides analysis and insights on the mergers & acquisitions made by the six largest intl. marketing services…

    Read more about "Mergers & Acquisitions 2017"