As consumers spend more and more of their time online, digital marketing is now a major focus for many brand owners.
Digital Governance Exchange
Contacts
WFA Contacts
Survey: Data ethics (2020)
Privacy compliance for cookies, pixels and other types of tracker (2019)
WFA launches Global Media Board
Recent DGX content
Recent DGX content
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Digital policyMarketing lawData collection & privacy
DGX meeting overview (May 2021)
Overview of the Digital Governance Exchange (DGX) meeting held remotely on 27 May 2021.
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Digital policyMarketing lawData collection & privacy
DGX meeting overview (March 2021)
Overview of the Digital Governance Exchange (DGX) meeting held remotely on 11 March 2021.
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Digital policyData-driven marketing
WFA report: The future of data-driven marketing
A WFA report to lay the foundations for a debate on how to build a sustainable future for data-driven marketing
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Digital policyFood marketingSelf-regulationMarketing to childrenMarketing law
Introduction to WFA's policy groups
Our policy team gives a brief overview and explains the core focus areas of WFA's policy groups
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Digital policy
DGX meeting with Google, 15 December 2020
In this session, WFA members discussed GDPR compliance and data protection responsibilities with Google.
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WFA Forum Chairs look back on 2020
We asked the chairs of our WFA working groups to reflect on what 2020 meant for the global media, marketing and digital policy…
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