WFA Media Forum brings together global media leads to share insight and drive actions on their priority issues.
Join the ForumThe global media market has never been so complex. Planning, strategy and channel selection; routes-to-market; internal and external capability; media measurement, verification and evaluation; media auditing and consulting are all changing rapidly.
WFA Media Forum connects professionals from increasingly diverse roles to exchange, learn from each other and find practical solutions to their most pressing challenges. In addition to global media leads, it’s not uncommon to find programmatic and data specialists within this network, as well as those from the procurement side of the business. The connecting tissue is a common interest in paid media – offline and online. Value is delivered through critical research and reports, physical and remote forums and online tools and benchmarking services.
Join us for the first edition of Forum Connect in Mumbai, where we will be uniting WFA’s marketing communities around a common goal.
Join us for the first edition of Forum Connect in Mumbai, where we will be uniting WFA’s marketing communities around a common goal.
The Media Forum is chaired by Mathias Chaillou, Chief Media Officer, L'Oréal.
WFA survey looking at a number of critical areas relating to social media marketing.
WFA surveyed members on the the subject of media agency remuneration in Q4 2015.
This document was designed as a means to benchmark thoughts and actions in relation to marketing in ASEAN. It contains consolidated, anonymous, responses from 101 client-side marketers in ASEAN.
WFA benchmark conducted for a member looking for digital marketing training methods.
WFA benchmark conducted for a member interested in finding media agencies in several key geographies.
What are the key forces behind successful social communities, how to systematically nurture them for consumer to consumer advocacy, earned media value and increased sales.
