Posts about Global Alliance for Responsible Media

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  1.    GARM Adjacency Standards Framework
    Brand safetyBrand safety

    GARM Adjacency Standards Framework

    This document is designed to provide advertising industry participants with a common structure for evaluating the brand safety and…

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  2.    GARM expands membership to independent brand safety providers
    Brand safetyBrand safety

    GARM expands membership to independent brand safety providers

    Expansion formalises existing collaboration

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  3.    Ukraine: Taking action on digital advertising
    Brand safetyBrand safety

    Ukraine: Taking action on digital advertising

    The Global Alliance for Responsible Media community continues to discuss the evolving responses to the war in Ukraine. Rob Rakowitz,…

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  4.    WFA calls on brands to reconsider media spend in Russia
    Brand safetyBrand safety

    WFA calls on brands to reconsider media spend in Russia

      

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  5.    Navigating digital media safety and suitability in the time of war
    Brand safetyBrand safety

    Navigating digital media safety and suitability in the time of war

    The war in Ukraine is challenging for all businesses. Rob Rakowitz, WFA’s Initiative Lead for GARM, explains what businesses…

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  6.    Webinar: Diversity & Representation - Ensuring media & advertising supports inclusion
    Diversity & Inclusion

    Webinar: Diversity & Representation - Ensuring media & advertising supports inclusion

    Deep dive on diversity & representation in media, following the launch of a new WFA guide to addressing DEI issues in the media…

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  7.    WFA launches guide to diversity and representation in media planning and buying
    Diversity & Inclusion

    WFA launches guide to diversity and representation in media planning and buying

    New framework details potential issues and opportunities in key areas

    Read more about "WFA launches guide to diversity and representation in media planning and buying"
  8.    WFA response to MEP’s call for ban on targeted advertising
    Digital policyData collection & privacy

    WFA response to MEP’s call for ban on targeted advertising

     

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  9.    WFA and ANA call on Facebook to address whistleblower allegations
    Brand safetyBrand safety

    WFA and ANA call on Facebook to address whistleblower allegations

     

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  10.    Webinar: How national associations can get involved in GARM
    Brand safetyBrand safety

    Webinar: How national associations can get involved in GARM

    In this webinar, we discuss the critical role of national advertiser associations in the Global Alliance for Responsible Media…

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  11.    Denmark, Finland and Sweden launch Nordic alliance for responsible media
    Brand safetyBrand safety

    Denmark, Finland and Sweden launch Nordic alliance for responsible media

    GARM Nordic seeks to improve digital safety in the Nordic region

    Read more about "Denmark, Finland and Sweden launch Nordic alliance for responsible media"
  12.    27 national associations address cross-media measurement and brand safety concerns
    Brand safetyBrand safetyMedia measurement

    27 national associations address cross-media measurement and brand safety concerns

    National Associations Council members discuss the role of national industry associations in championing cross-media measurement and…

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