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Ad blockingConsumer insight
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Digital policyMarketing to childrenData collection & privacy
GDPR Guide for Marketers
This guide, developed with the support of Hunton & Williams LLP, aims to help address this gap by highlighting five key areas of…
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WFA member survey on how members are evaluating the impact of GDPR on their business.
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Ad fraud & verificationAudience measurementMedia transparencyAd blockingMedia measurementData & analytics
European Viewability Measurement Principles
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Webinar: Better Ads Standards, the industry response to adblocking
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The Unstereotype Alliance holds inaugural meeting
The Unstereotype Alliance, co-convened by UN Women and Unilever, met on 22 June for its inaugural meeting during the 2017 Cannes…
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Launch of Unstereotype Alliance set to eradicate outdated stereotypes in advertising
On 20 June, UN Women in partnership with Unilever and industry leaders including WPP, IPG, facebook, Google, Mars, Microsoft,…
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Ad fraud & verificationAudience measurementAd blockingAgency evaluation & performanceAgency remuneration & contractsData & analytics
Survey results: Paying for 3rd party verification
WFA member survey. For additional details, please log in.