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Inclusive Marketing
WFA names new Global Diversity Ambassadors
Marketers from Reckitt, Estée Lauder and The Walt Disney Company join founding Ambassador Jerry Daykin to help steer…
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Inclusive Marketing
Putting wages on an equal footing
Knowing that you are paid fairly is a critical part of the inclusion equation, says Michele Prota, Global Chief Talent Officer at…
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Inclusive Marketing
Don’t be disingenuous on inclusion: brands must ensure behaviour and messaging align
Nathalie Lam, Philips Global Head of Sponsorship and Marketing Transformation Lead, explains how Philips wants its creative content…
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Inclusive Marketing
Global marketing industry rallies behind second Global DEI Census in March 2023
The results will provide a check on progress in people’s perceptions of diversity,…
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Inclusive Marketing
Inclusive marketing is just better marketing
Inclusive marketing isn’t just a sideline or a charity project, it’s just better marketing, says Jerry Daykin,…
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Inclusive Marketing
Inclusive Marketing - Why representation matters to your customers and your brand
A WFA session around how to embed true representation across the entire marketing process
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Inclusive Marketing
Insight & Strategy | Ford: Very Gay Raptor
How a car brand stood up against discrimination on social media and earned 184 million impressions in the process.
This…
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Inclusive Marketing
WFA launches Charter for Change at Cannes to drive global action on Diversity, Equity and Inclusion
Charter defines set of universal requirements for global organisations to improve their…
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Inclusive Marketing
Webinar: Diversity & Representation - Ensuring media & advertising supports inclusion
Deep dive on diversity & representation in media, following the launch of a new WFA guide to addressing DEI issues in the media…
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Inclusive Marketing
New guide addressing Diversity & Inclusion in brand safety
The guide has been developed by the European Association of Communication Agencies (EACA)
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Is it an advantage to be a woman in marketing?
Absolutely—but not in the way some people seem to think, says Guardian columnist and brand strategist, Arwa Mahdawi
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Content & InnovationCreativity
Innovation at Cannes
Judging this year’s Innovation Lions highlighted both the power of innovation to drive real change and the importance of…