Posts about Insight Forum

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1. 
   Reports & whitepapers

   18 April 2025

   The rise of insights partnerships

   Open to WFA members only

   Ioana Danila

   Insights can make the difference between seizing an opportunity and missing the market. Ioana Danila, Senior Manager, Global…

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2. 
   Benchmarks & surveys

   31 March 2025

   Benchmark: Marketing Mix Modelling (MMM) partners in EMEA

   WFA

   Which vendors are WFA members using for Marketing Mix Modelling (MMM), and what drives their choice? This latest benchmark…

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3. 
   Benchmarks & surveys

   27 March 2025

   Benchmark: Industry insights and intelligence

   WFA

   The latest WFA benchmark on Industry Insights is now available to members. 

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4. 
   Benchmarks & surveys

   26 March 2025

   Benchmark: Insights investments & budgets 2025

   WFA

   How are leading brands investing in consumer insights and market research? The latest WFA Insights Forum…

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5. 
   4 March 2025

   Global Marketer Week Forums: executives gather to share what works despite economic and geo-political uncertainties

   WFA

   As part of WFA Global Marketer Week, our specialist forums will hold standalone forum sessions to discuss and develop workable…

   Read more about "Global Marketer Week Forums: executives gather to share what works despite economic and geo-political uncertainties"
6. 
   Event reports

   18 December 2024

   Insight Forum Meeting Overview (December 2024)

   WFA

   Overview of the Insight Forum, part of Forum Connect NYC, December 2024

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7. 
   11 December 2024

   Uniting Minds and Functions in 2024

   Rob Dreblow

   WFA members know that the strength of our forums lies in their focus: servicing specific client-side functions. But that very…

   Read more about "Uniting Minds and Functions in 2024"
8. 
   Event reports

   27 November 2024

   Insight Forum Meeting Overview (November 2024)

   WFA

   Overview of the Insight Forum held remotely, November 2024

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9. 
   Event reports

   7 November 2024

   Insight Forum Meeting Overview (September 2024)

   WFA

   Overview of the Insight Forum held in Geneva, September 2024

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10. 
    1 October 2024
    AIConsumer insightData & analyticsData-driven marketing

    How AI could augment human insights

    Open to WFA members only

    Ioana Danila

    New technology is changing the way the insights function works across the globe. Ioana Danila, Senior Manager, Global Insights at…

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11. 
    22 July 2024
    Consumer insightData & analytics

    Every brand needs a stronger insight function

    Ioana Danila

    Insights is rapidly evolving, so how has the function changed in the last three years? And what does the future look like? Ioana…

    Read more about "Every brand needs a stronger insight function"
12. 
    Event reports

    1 July 2024

    Insight Forum Meeting Overview (June 2024)

    WFA

    Overview of the Insight Forum held remotely, 27^th June 2024

    Read more about "Insight Forum Meeting Overview (June 2024)"