Posts about WFA Updates

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  1. News
    22 March 2017
    Digital policyAd blocking

    WFA statement on Coalition for Better Ads standards

    WFA

    Stephan Loerke, WFA CEO, in relation to the release of initial Better Ads Standards for desktop and mobile web in North America and…

    Read more about "WFA statement on Coalition for Better Ads standards"
  2. Press releases
    22 March 2017
    Digital policyAd blocking

    WFA statement on Coalition for Better Ads standards by CEO Stephan Loerke

    WFA

    Stephan Loerke, WFA CEO, in relation to the release of initial Better Ads Standards for desktop and mobile web in North America and…

    Read more about "WFA statement on Coalition for Better Ads standards by CEO Stephan Loerke"
  3. News
    9 February 2017
    Programmatic

    WFA reacts to recent stories on ad misplacement

    WFA

    Stephan Loerke, WFA CEO, in relation to the recent headlines in the UK media*

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  4. Opinions
    24 January 2017

    WFA President predicts the year ahead for marketing

    WFA

    What a year we have left behind: much to reflect on, much to learn from and much to forget but, above all, much to look forward…

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  5. Opinions
    1 January 2017

    Digital Governance Exchange: 2016 Year in Review

    WFA

    In 2016 the concept of digital governance continued to grow in importance within many brands. Previously, good governance was…

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  6. Opinions
    1 January 2017

    Policy Action Group: 2016 Year in Review

    WFA

    Certain sectors continue to face major threats to their ability to communicate with consumers, such as food, alcohol, energy drinks…

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  7. Opinions
    1 January 2017

    Responsible Advertising and Children Programme: 2016 Year in Review

    WFA

    RAC now brings together over 900 people globally who have a direct stake in the sensitive issue of marketing and children. The…

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  8. Opinions
    1 January 2017

    Insight Forum: 2016 Year in Review

    WFA

    The objective of INSIGHTFORUM is to improve how consumer insight specialists and marketers work together to generate actionable…

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  9. Opinions
    1 January 2017

    Sourcing Forum: 2016 Year in Review

    WFA

    Sourcing isn’t all about costs. It’s about managing suppliers so that you get the right services at the right price at the right…

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  10. Opinions
    1 January 2017

    CDO Forum: 2016 Year in Review

    WFA

    ‘Digital transformation’ has remained a focus in 2016. Much of this process is concerned with people, culture and organisations,…

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  11. Opinions
    1 January 2017

    Media Forum: 2016 Year in Review

    WFA

    2016 was a challenging and fascinating year for the media industry, with transparency, ad fraud and programmatic all key concerns.…

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  12. Opinions
    1 January 2017

    IMC Forum: 2016 Year in Review

    WFA

    2016 was an exciting year for our IMCFORUM as the group significantly grew in size (+25%) and geographical footprint. Further to the…

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