The National Associations Council (NAC) is the global forum for heads and representatives of WFA's network of national industry associations in 60 countries. It offers a unique opportunity for national associations representing the common interests of marketers to learn from each other, collaborate and share ideas, insights and success stories.
Posts about GARM
National Associations Council
Contact
Chairperson
Henriette van Swinderen
Director, bvA (the Netherlands)
WFA Contact
Laura Baeyens
Senior Communications Manager & National Associations Council Lead
l.baeyens@wfanet.org
Events
WFA National Association member-only content
The content in this section is only available to WFA National Association members. If your company is a WFA National Association member, please log in or create an account to use it.
Updates & industry initiatives from the NAC network
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GARM & Ad Net Zero announce global framework to measure media's carbon emissions
Read more about "GARM & Ad Net Zero announce global framework to measure media's carbon emissions"Please note that GARM was discontinued on August 8. See more here.
The Global Media Sustainability Framework is a…
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Brand safetyMedia transparencyBrand safetyWFA response to Adalytics report on Google Search advertising
Read more about "WFA response to Adalytics report on Google Search advertising"Please note that GARM was discontinued on August 8. See more here.
21 December 2023, an update on the article published…
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Brand safetyBrand safetyNew insights on platform safety trends through GARM’s latest measurement report
Read more about "New insights on platform safety trends through GARM’s latest measurement report"Please note that GARM was discontinued on August 8. See more here.
WFA’s Global Alliance for Responsible Media…
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Brand safetyBrand safetyAIGARM launches Generative AI and Metaverse brand safety playbook
Read more about "GARM launches Generative AI and Metaverse brand safety playbook"Please note that GARM was discontinued on August 8. See more here.
GARM has launched a new guide to incorporate brand…
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Brand safetyBrand safetyGARM and Ad Net Zero launch world's first guide to sustainable media for advertisers
Read more about "GARM and Ad Net Zero launch world's first guide to sustainable media for advertisers"Please note that GARM was discontinued on August 8. See more here.
Together with Ad Net Zero, GARM launches at the…
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Brand safetyBrand safetyMedia measurementDiversity & InclusionNational industry associations from 25 countries gather in Istanbul
Read more about "National industry associations from 25 countries gather in Istanbul"WFA National Associations Council members discussed the leadership role of national associations in helping their members and the…
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Brand safetyMedia governanceBrand safetyTwitter announces its acceleration agenda with GARM to answer brand safety needs
Read more about "Twitter announces its acceleration agenda with GARM to answer brand safety needs"Please note that GARM was discontinued on August 8. See more here.
The Global Alliance for Responsible Media and…
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Brand safetyBrand safetyWhy brand safety matters
Read more about "Why brand safety matters"Please note that GARM was discontinued on August 8. See more here.
It’s worth reminding ourselves why brand…
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Brand safetyBrand safetyGARM calls on Twitter to uphold existing commitments on brand safety and deepen future collaboration
Read more about "GARM calls on Twitter to uphold existing commitments on brand safety and deepen future collaboration"Please note that GARM was discontinued on August 8 2024. See more here.
The Global Alliance for Responsible Media…
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Brand safetyBrand safetyGARM announces guidelines on misinformation, standards on ad placements, and expansion to cover the metaverse
Read more about "GARM announces guidelines on misinformation, standards on ad placements, and expansion to cover the metaverse"Please note that GARM was discontinued on August 8 2024. See more here.
New adjacency standards were unveiled for Feed,…
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Digital policyWFA and GARM endorse strengthened EU Code of Practice on disinformation
Read more about "WFA and GARM endorse strengthened EU Code of Practice on disinformation"Please note that GARM was discontinued on August 8 2024. See more here.
Industry stakeholders, including WFA and GARM,…
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Brand safetyBrand safetyGARM expands membership to independent brand safety providers
Read more about "GARM expands membership to independent brand safety providers"Please note that GARM was discontinued on August 8 2024. See more here.
Expansion formalises existing…
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Brand safetyBrand safety
Ukraine: Taking action on digital advertising
Read more about "Ukraine: Taking action on digital advertising"Please note that GARM was discontinued on August 8 2024. See more here.
The Global Alliance for Responsible Media…
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Brand safetyBrand safetyNavigating digital media safety and suitability in the time of war
Read more about "Navigating digital media safety and suitability in the time of war"Please note that GARM was discontinued on August 8 2024. See more here.
The war in Ukraine is challenging for all…
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Brand safetyDigital policyBrand safetyDGX meeting overview (December 2021)
Read more about "DGX meeting overview (December 2021)"Overview of the Digital Governance Exchange (DGX) meeting held remotely on 9 December 2021.
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Brand safetyBrand safety
GARM launches its first-ever measurement report for digital brand safety
Read more about "GARM launches its first-ever measurement report for digital brand safety"Please note that GARM was discontinued on August 8 2024. See more here.
First-ever report creates unprecedented…
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Brand safetyBrand safetyABA publishes brand safety floor and suitability framework for Brazilian ad market
Read more about "ABA publishes brand safety floor and suitability framework for Brazilian ad market"Please note that GARM was discontinued on August 8 2024. See more here.
Brazil advertiser association localises GARM…
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WFA Forum Chairs look back on 2020
Read more about "WFA Forum Chairs look back on 2020"We asked the chairs of our WFA working groups to reflect on what 2020 meant for the global media, marketing and digital policy…
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Brand safetyBrand safetyIndustry experts on the next steps for brand safety
Read more about "Industry experts on the next steps for brand safety"Please note that GARM was discontinued on August 8 2024. See more here.
The new agreement on harmful content in…
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Brand safetyBrand safetyWFA and platforms make major progress to address harmful content
Read more about "WFA and platforms make major progress to address harmful content"Please note that GARM was discontinued on August 8 2024. See more here.
Global Alliance for Responsible Media (GARM)…
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Brand safetyBrand safetyBrand safety in the COVID-19 era
Read more about "Brand safety in the COVID-19 era"Please note that GARM was discontinued on August 8 2024. See more here.
Coronavirus is creating new challenges for…