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Latest industry knowledge
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Agency evaluation & performanceAgency managementAgency remuneration & contractsAgency review & pitchingMarketing technologyMarketing capabilitiesMarketing procurementMarketing technologyMarketing effectivenessMarketing technologyKnowledge Spotlight: Trends in the APAC New Business Landscape
Read more about "Knowledge Spotlight: Trends in the APAC New Business Landscape"This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…
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SustainabilitySustainability into Action
Read more about "Sustainability into Action"New series of WFA playbooks on sustainability from WFA and Kantar offer marketers guidance on how to put theory into practice,…
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Marketing capabilitiesBenchmark: Marketing academy development and management
Read more about "Benchmark: Marketing academy development and management"WFA member benchmark on best practices for developing and maintaining a marketing academy
WFA videos & webinars
Is it time for a marketing makeover? - Part 1 | Does marketing have a PR problem?
Is it time for a marketing makeover? - Part 2 | Can marketers be more influential in the boardroom?
Is it time for a marketing makeover? - Part 3 | How can we better market marketing as a career?
The Ritbot on sustainability | Madsemble 2024
WFA Insight Forum: Elevating the insight functions with AI
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L’Oréal, Kraft Heinz and Mastercard join Seth Godin on the Global Marketer Week conference stage
Read more about "L’Oréal, Kraft Heinz and Mastercard join Seth Godin on the Global Marketer Week conference stage"WFA and the Belgian Advertiser Association, UBA, have announced new speakers for the WFA x UBA Conference, which will form the…
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Kofi Amoo-Gottfried, DoorDash: Meet the 2024 Global Marketer of the Year Finalists
Read more about "Kofi Amoo-Gottfried, DoorDash: Meet the 2024 Global Marketer of the Year Finalists"The five finalists for WFA’s 2024 Global Marketer of the Year award, celebrating the work of global marketing leaders from…
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Asad Ayaz, The Walt Disney Company: Meet the 2024 Global Marketer of the Year Finalists
Read more about "Asad Ayaz, The Walt Disney Company: Meet the 2024 Global Marketer of the Year Finalists"The five finalists for WFA’s 2024 Global Marketer of the Year award, celebrating the work of global marketing leaders from…
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Join members of WFA’s Asia Advisory Board, WFA’s Asia Pacific team and other colleagues to welcome the new year on 21st January.
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Welcome into 2025 from WFA Media Forum. With OMG, navigating global media demand and pricing trends in 2025.
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