Related content
-
Agency managementBenchmark on Innovative brand tracking suppliers
Read more about "Benchmark on Innovative brand tracking suppliers" -
Agency managementSurvey on Managing global agency rosters
Read more about "Survey on Managing global agency rosters" -
Agency managementMarketing procurementData & analyticsBenchmark an Introduction to sourcing Consumer Insights
Read more about "Benchmark an Introduction to sourcing Consumer Insights"WFA introductory guidance for procurement organisations looking at sourcing consumer insights, getting value from research…
-
Agency managementMarketing procurementBenchmark an Introduction to sourcing Ad Production
Read more about "Benchmark an Introduction to sourcing Ad Production"WFA introductory guidance for procurement organisations looking at sourcing ad production, getting value from production partners,…
-
Agency managementIntegrated marketingSurvey results on Marketing in ASEAN
Read more about "Survey results on Marketing in ASEAN"This document was designed as a means to benchmark thoughts and actions in relation to marketing in ASEAN. It contains consolidated,…
-
Agency managementMarketing procurementBenchmark on Use of e-auctions & e-sourcing for marketing suppliers
Read more about "Benchmark on Use of e-auctions & e-sourcing for marketing suppliers"A WFA benchmark on the use of e-auctions and e-sourcing with marketing communications suppliers, focusing on processes, tools and…
-
Agency managementMarketing procurementSurvey results on Best practice in media agency contract management
Read more about "Survey results on Best practice in media agency contract management"A survey investigating which marketing departments are primarily responsible for contracts and MSAs, how the terms are communicated…
-
Agency managementSurvey results on Global Partnerships
Read more about "Survey results on Global Partnerships" -
Agency managementAgency remuneration & contractsMarketing procurementBenchmark on Media rebates & agency remuneration China
Read more about "Benchmark on Media rebates & agency remuneration China"A benchmark examining average media rebate levels and agency remuneration levels among clients in China.
-
Agency managementAgency review & pitchingIntegrated marketingBenchmark on Recommended search agencies in LATAM
Read more about "Benchmark on Recommended search agencies in LATAM"WFA benchmark conducted for a member looking for recommendations on search agencies in LATAM.
-
Agency managementAgency review & pitchingMarketing procurementBenchmark on brand strategy providers
Read more about "Benchmark on brand strategy providers"WFA benchmark conducted for a member looking for recommendations on brand strategy providers with global capabilities who can offer…
-
Agency managementAgency review & pitchingMarketing procurementBenchmark on Recommended digital agencies in Philippines
Read more about "Benchmark on Recommended digital agencies in Philippines"WFA benchmark conducted for a member looking for recommended digital agencies in Philippines.