NAC member content

National Associations Council

National Associations Council

The National Associations Council (NAC) is the global forum for heads and representatives of WFA's network of national industry associations in 60 countries. It offers a unique opportunity for national associations representing the common interests of marketers to learn from each other, collaborate and share ideas, insights and success stories.

NAC members

Contact

Chairperson

  • Henriette van Swinderen

    Henriette van Swinderen

    CEO

WFA Contact

  • Laura Baeyens

    Laura Baeyens

    Senior Communications Manager & National Associations Council Lead
    l.baeyens@wfanet.org
Events

Upcoming NAC meetings and events

  1. National Associations Council

    Stockholm Sweden

    24 Apr 2026

    Show more
  2. National Associations Council (virtual) Online meeting

    30 Jun 2026

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Updates & industry initiatives from the NAC network

  1.    Swiss ad industry launches Digital Ad Trust label
    Advertising & policy

    Swiss ad industry launches Digital Ad Trust label

    New quality label aims to ensure greater transparency and security in digital advertising in Switzerland

    Read more about "Swiss ad industry launches Digital Ad Trust label"
  2.    German association welcomes new Managing Director

    German association welcomes new Managing Director

    Ex-P&G media lead Susanne Kunz is the new managing director of OWM

    Read more about "German association welcomes new Managing Director"
  3.    In the spotlight: Association of New Zealand Advertisers’ Lindsay Mouat

    In the spotlight: Association of New Zealand Advertisers’ Lindsay Mouat

    Meet Lindsay Mouat, CEO of ANZA

    Read more about "In the spotlight: Association of New Zealand Advertisers’ Lindsay Mouat"
  4.    Paraguay association launches campaign highlighting value of legitimate brands

    Paraguay association launches campaign highlighting value of legitimate brands

    CAP’s video campaign aims to encourage consumers to support legally-recognised companies

    Read more about "Paraguay association launches campaign highlighting value of legitimate brands"
  5.    Zimbabwe association unveils marketing leadership program

    Zimbabwe association unveils marketing leadership program

    MLDP aims to bridge the gap between theory and practice for future marketing leaders

    Read more about "Zimbabwe association unveils marketing leadership program"
  6.    Brilliant marketing campaigns ‘light up’ Sweden at virtual awards gala

    Brilliant marketing campaigns ‘light up’ Sweden at virtual awards gala

    Swedish ad industry celebrates marketing effectiveness

    Read more about "Brilliant marketing campaigns ‘light up’ Sweden at virtual awards gala"
  7.    Italian association elects Lorenzo Sassoli de Bianchi as president

    Italian association elects Lorenzo Sassoli de Bianchi as president

    UPA reaffirms its commitment to greater transparency and efficiency in the ad industry

    Read more about "Italian association elects Lorenzo Sassoli de Bianchi as president"
  8.    UK associations unveil ‘All In’ campaign to help build a more inclusive ad industry
    Advertising & policyInclusive marketing

    UK associations unveil ‘All In’ campaign to help build a more inclusive ad industry

    ISBA, Advertising Association and IPA to launch industry-wide census on diversity in UK advertising on March 10

    Read more about "UK associations unveil ‘All In’ campaign to help build a more inclusive ad industry"
  9.    Israeli marketers ‘move forward’ into 2021 with virtual marketing conference

    Israeli marketers ‘move forward’ into 2021 with virtual marketing conference

    IMA conference addresses how marketing and brands can thrive post-pandemic

    Read more about "Israeli marketers ‘move forward’ into 2021 with virtual marketing conference"
  10.    Turkish ad industry launches brand safety alliance
    Advertising & policy

    Turkish ad industry launches brand safety alliance

    DPIP aims to help create a safer, more sustainable online media environment in Turkey

    Read more about "Turkish ad industry launches brand safety alliance"
  11.    In the spotlight: Bulgarian Association of Advertisers’ Rossen Missov

    In the spotlight: Bulgarian Association of Advertisers’ Rossen Missov

    Meet Rossen Missov, Executive Director of BAA

    Read more about "In the spotlight: Bulgarian Association of Advertisers’ Rossen Missov"
  12.    Belgian association expands membership to expert partners

    Belgian association expands membership to expert partners

    UBA Belgium welcomes media companies, marketing service providers and start-ups as members as part of repositioning and strategic plan

    Read more about "Belgian association expands membership to expert partners"
  13.    Nigeria honours advertisers on the frontline of Covid relief

    Nigeria honours advertisers on the frontline of Covid relief

    ADVAN showcases advertiser-led efforts to help people and communities during the pandemic

    Read more about "Nigeria honours advertisers on the frontline of Covid relief"
  14.    Finnish association welcomes marketing service providers into membership

    Finnish association welcomes marketing service providers into membership

    Marketing Finland merges with agency association MTL

    Read more about "Finnish association welcomes marketing service providers into membership"
  15.    The Philippines celebrates brand resilience and innovation during the pandemic

    The Philippines celebrates brand resilience and innovation during the pandemic

    McDonald’s Philippines wins big for honouring single moms

    Read more about "The Philippines celebrates brand resilience and innovation during the pandemic"