Weblogs

overview weblogs

  1. 12 December 2025 at 15:00 Inflation and media budgets - is there still a link?
  2. 12 December 2025 at 00:00 10 marketing trends to watch out for in 2026
  3. 27 November 2025 at 09:00 First speakers announced for Global Marketer Conference 2026
  4. 26 November 2025 at 10:30 Global brands, global shifts: marketing transformation in action
  5. 26 November 2025 at 10:00 CMOs: your marketing procurement team might be more useful than you think
  6. 26 November 2025 at 07:00 Rory Sutherland on fat-tailed marketing and why creativity outperforms efficiency
  7. 25 November 2025 at 00:00 Media Budgets set to grow in 2026
  8. 19 November 2025 at 00:01 WFA reveals finalists for Global Marketer of the Year 2025
  9. 19 November 2025 at 00:00 Understanding global rules on AI transparency in advertising
  10. 19 November 2025 at 00:00 Full-funnel media planning – perspectives from global media leads
  11. 19 November 2025 at 00:00 How are marketing procurement leads managing POS & Displays?
  12. 19 November 2025 at 00:00 How brands are unlocking insights with mature knowledge management systems
  13. 19 November 2025 at 00:00 What’s best practice for training insights teams?
  14. 6 November 2025 at 10:00 New framework seeks to help brands leverage AI inclusively
  15. 6 November 2025 at 00:00 Key WFA insight and best practice you may have missed in September and October
  16. 6 November 2025 at 00:00 The Candid CMO: François Bazini, Chief Marketing Officer for Suntory Beverage & Food Europe
  17. 5 November 2025 at 17:00 AI Knowledge Spotlight: The Future of AI Search with Google
  18. 4 November 2025 at 00:00 How AI is changing in-house agencies
  19. 31 October 2025 at 00:00 Building brands that matter
  20. 24 October 2025 at 00:00 Effective integration for growth
  21. 22 October 2025 at 00:00 5 lessons for building an impactful career in Insights
  22. 20 October 2025 at 00:00 Global media inflation stabilises at 4%, WFA Outlook
  23. 16 October 2025 at 09:00 Integration not scale is key to media success
  24. 16 October 2025 at 00:00 The future of marketing leadership
  25. 15 October 2025 at 15:00 AI Knowledge Spotlight with IPSOS
  26. 8 October 2025 at 13:21 Unlocking AI for Public Affairs
  27. 2 October 2025 at 09:00 WFA names jury for 2025 Global Marketer of the Year
  28. 2 October 2025 at 08:00 WFA holds LATAM regional meeting in Montevideo
  29. 2 October 2025 at 00:00 Marketers move to make AI adoption more sustainable
  30. 1 October 2025 at 09:00 Magnum Ice Cream's CMO on Unilever, Minecraft ice cream and cultural relevance
  31. 30 September 2025 at 09:00 Eight new members join WFA
  32. 29 September 2025 at 09:00 Going beyond ads on alcohol
  33. 24 September 2025 at 15:00 Knowledge Spotlight: Privacy enhancing technologies (PETs) in advertising with Google
  34. 24 September 2025 at 09:00 Marketing procurement’s early AI steps
  35. 15 September 2025 at 12:00 ABA Brazil publishes guidance on OOH metrics
  36. 10 September 2025 at 09:00 Radical Innovation, latest in the series of WFA playbooks on Sustainable Marketing
  37. 4 September 2025 at 00:00 Recommendations for how to do better influencer marketing
  38. 3 September 2025 at 09:00 WFA holds LATAM Regional Meeting in Montevideo
  39. 2 September 2025 at 09:00 AI essentials: MIT reality check, the sustainability paradox, US deregulation and EU Code of Practice
  40. 1 September 2025 at 09:00 The success of alcohol marketing self-regulation
  41. 25 August 2025 at 12:00 WFA Better Marketing Pod Episode 42 with marketing guru Seth Godin
  42. 21 August 2025 at 10:00 WFA Survey: AI for marketing procurement purposes
  43. 12 August 2025 at 09:00 It’s time for radical innovation
  44. 11 August 2025 at 00:00 “The most exciting profession to be in.” How to promote marketing as a winning career
  45. 6 August 2025 at 12:00 Spotlight: Unlocking Your WFA Benefits
  46. 5 August 2025 at 09:00 The In-House Advantage
  47. 4 August 2025 at 09:00 WFA reveals first results from new media contract benchmarking
  48. 30 July 2025 at 13:00 Marketing Capability Forum overview (June 2025)
  49. 17 July 2025 at 00:00 8 CMOs on how AI is changing brand marketing
  50. 17 July 2025 at 00:00 8 CMOs: “My big insight from Cannes”
  51. 17 July 2025 at 00:00 The Candid CMO: Cheryl Goh, Group VP of Marketing and Sustainability and Founding CMO at Grab
  52. 17 July 2025 at 00:00 Generative and Agentic AI are coming for media
  53. 17 July 2025 at 00:00 CMOs share biggest lessons of 2025
  54. 16 July 2025 at 11:00 Insight Forum meeting overview: Leaders of tomorrow (Jul 2025)
  55. 15 July 2025 at 22:00 In case you missed it… Powerful WFA content from Q2: media inflation, AI influencers, marketing capability team structures and more
  56. 15 July 2025 at 21:00 WFA and VoxComm launch new pitch principles
  57. 15 July 2025 at 19:18 Celebrating creativity with #NotInCannes
  58. 15 July 2025 at 15:28 Uncertainty on the Croisette
  59. 15 July 2025 at 09:00 Key trends from Cannes jurors and commentators
  60. 14 July 2025 at 10:00 Sourcing Forum Meeting Overview (June 2025)
  61. 10 July 2025 at 14:09 DG JUST Exchange of Views on the EU Digital Fairness Act
  62. 8 July 2025 at 09:00 Celebrating creativity #NotInCannes 2025, Meeting Overview (June 2025)
  63. 4 July 2025 at 10:00 CMO Forum Meeting Overview, Cannes (June 2025)
  64. 30 June 2025 at 11:25 Spotlight: Managing CO2 emissions in media
  65. 27 June 2025 at 09:00 Insight Forum Meeting Overview (June 2025)
  66. 26 June 2025 at 15:09 WFA Webinar: A Global Roadmap for HFSS Ad Standards
  67. 25 June 2025 at 13:08 Spotlight: A Mid-Year Agency Roundup - Beyond the Surface
  68. 24 June 2025 at 16:58 Halo CMM Community Townhall Meeting
  69. 13 June 2025 at 15:29 Spotlight: Outlook2025: Outlook2025 and Mexico TV deep dive
  70. 13 June 2025 at 12:00 European Accessibility Act: What it means for marketers
  71. 12 June 2025 at 17:05 Spotlight: Global Content Production: Evolution and Looking Ahead
  72. 12 June 2025 at 15:18 PAG Meeting Overview (May 2025)
  73. 12 June 2025 at 09:00 A Global Roadmap for HFSS Ad Standards
  74. 12 June 2025 at 01:00 Multinational marketing budgets coming under greater scrutiny
  75. 11 June 2025 at 00:00 WFA revamps its approach to Sustainable Marketing
  76. 10 June 2025 at 09:00 What do CMOs want from Cannes?
  77. 10 June 2025 at 07:00 AI essentials: carbon footprints, generative engine optimisation, agentic commerce and rogue agents
  78. 10 June 2025 at 00:00 WFA Better Marketing Pod Episode 41 with Marcel Marcondes, AB InBev
  79. 10 June 2025 at 00:00 Unilever leader becomes Co-Chair of WFA’s Marketing Capability Forum
  80. 10 June 2025 at 00:00 The Candid CMO: Conny Kalcher, Group Chief Customer Officer at Zurich
  81. 5 June 2025 at 09:00 Sourcing Forum Meeting Overview, Forum Connect Singapore (May 2025)
  82. 2 June 2025 at 17:00 Rethinking capability team structures
  83. 30 May 2025 at 14:00 In-House Forum Meeting Overview (May 2025)
  84. 28 May 2025 at 17:23 Spotlight: Creativity & Leadership
  85. 26 May 2025 at 12:09 WFA Media Forum, Forum Connect Singapore (May 2025)
  86. 22 May 2025 at 10:00 CMO Forum Meeting Overview, Forum Connect Singapore (May 2025)
  87. 20 May 2025 at 09:00 Marketing Capability Forum Meeting Overview, NYC (April 2025)
  88. 15 May 2025 at 14:44 In House Forum - How to future-proof your internal marketing ecosystem, end-to-end, in the age of AI
  89. 15 May 2025 at 10:08 Knowledge Spotlight: Trends and Tactics in Generative AI for Marketing Professionals
  90. 12 May 2025 at 11:27 Bias in AI and Inclusive Prompting with Creative Equals
  91. 12 May 2025 at 11:12 Data integrity: the new currency for responsible media?
  92. 2 May 2025 at 10:00 Insight Forum Meeting Overview, Global Marketer Week (March 2025)
  93. 29 April 2025 at 09:30 WFA Better Marketing Pod Ep 40: On agency experience, AI and messaging with Nicola Mendelsohn, Meta
  94. 28 April 2025 at 14:21 In case you missed it… Powerful WFA content from Q1: Marketer of the Future, Better Ideas, transparency, GenAI, sustainability and Halo
  95. 28 April 2025 at 08:00 Major brands wary of using AI influencers
  96. 25 April 2025 at 12:00 WFA at Grab, Meeting Overview (April 2025)
  97. 24 April 2025 at 17:17 AI essentials: agents, AI influencers, regulation targets use of synthetic humans, Meta EU rollout, in-house agencies
  98. 24 April 2025 at 16:47 Spotlight: Outlook2025: Unpacking latest WFA poll of media price inflation forecasts
  99. 24 April 2025 at 00:00 Media price inflation trending towards long-term averages
  100. 22 April 2025 at 07:00 WFA Survey: using and governing AI influencers
  101. 18 April 2025 at 16:00 What’s holding back brilliant ideas?
  102. 18 April 2025 at 15:13 Knowledge Spotlight: Growing a Global Brand in Local Soil
  103. 18 April 2025 at 12:00 The rise of insights partnerships
  104. 18 April 2025 at 10:56 The Candid CMO: Wanda Weigert, Global Chief Brand Officer and Executive Director for Globant
  105. 17 April 2025 at 18:54 In the spotlight: Belgian Advertisers Association’s Luc Suykens
  106. 17 April 2025 at 18:31 Associations in GCC and Switzerland elect new leadership
  107. 17 April 2025 at 17:47 What are national associations doing on influencer marketing?
  108. 17 April 2025 at 11:44 RVD’s Ahmet Pura appointed first president of new TÜREK Union
  109. 16 April 2025 at 08:00 Sourcing Forum Meeting Overview (April 2025)
  110. 15 April 2025 at 09:00 Sourcing Forum Meeting Overview, Global Marketer Week (March 2025)
  111. 14 April 2025 at 10:00 In-House Forum Meeting Overview (March 2025)
  112. 10 April 2025 at 12:51 Halo CMM Community Townhall Meeting
  113. 8 April 2025 at 10:09 The impact of GenAI on partner management
  114. 4 April 2025 at 10:06 Policy Forum Meeting Overview (Global Marketer Week Brussels 2025)
  115. 2 April 2025 at 16:01 Marketing leaders highlight key trends at Global Marketer Week 2025
  116. 2 April 2025 at 10:24 RAC Programme Meeting Overview (February 2025)
  117. 2 April 2025 at 09:16 Internationalising Media Agency Contracts
  118. 31 March 2025 at 15:57 WFA Better Marketing Pod Ep 39: On Cathay Pacific's marketing secret plus lessons from Asia with Ed Bell
  119. 31 March 2025 at 13:09 Benchmark: Innovation in production
  120. 31 March 2025 at 12:27 Benchmark: Marketing Mix Modelling (MMM) partners in EMEA
  121. 27 March 2025 at 15:44 Benchmark: Industry insights and intelligence
  122. 27 March 2025 at 15:25 Spotlight: Evaluating Better Ideas
  123. 27 March 2025 at 13:26 More than half of multinational brands plan to boost influencer market spend
  124. 26 March 2025 at 13:09 WFA Better Marketing Pod Ep 38: On navigating culture, meaning and purpose with marketing professor Marcus Collins
  125. 26 March 2025 at 11:55 Benchmark: Insights investments & budgets 2025
  126. 25 March 2025 at 20:04 Highlights from Global Marketer Week 2025
  127. 25 March 2025 at 19:33 WFA research reveals new trends showing how brands are responding to changes in content production
  128. 25 March 2025 at 11:35 Evaluating Better Ideas
  129. 21 March 2025 at 08:21 WFA President’s Awards recognise five key industry initiatives in 2025
  130. 21 March 2025 at 08:00 Knowledge Spotlight: AI and the Future of Search
  131. 20 March 2025 at 07:00 WFA research identifies drivers of successful marketing organisations
  132. 18 March 2025 at 14:20 Allwyn Chief Brand Officer David Wheldon named as new WFA President
  133. 12 March 2025 at 04:00 Knowledge Spotlight: Marketing Mix Modelling 101
  134. 11 March 2025 at 14:45 Sourcing Forum Meeting Overview (February 2025)
  135. 7 March 2025 at 09:00 CMO Forum Meeting Overview (March 2025)
  136. 4 March 2025 at 16:52 The AI-fluent CMOs: Transformative Force in Today’s Business
  137. 4 March 2025 at 13:13 Consultancies for global marketing organisation transformation
  138. 4 March 2025 at 10:33 WFA prepares for biggest ever Global Marketer Week
  139. 4 March 2025 at 10:00 Global Marketer Week Forums: executives gather to share what works despite economic and geo-political uncertainties
  140. 4 March 2025 at 00:00 WFA Better Marketing Pod Ep 37: On being a real global marketer and Gen Alpha with Dr. Frederique Covington Corbett, UNICEF
  141. 3 March 2025 at 20:08 AI Essentials: IP guidance, Meta ad labelling, EU prohibited practices and Global Marketer Week
  142. 3 March 2025 at 16:45 Eight new members join WFA
  143. 3 March 2025 at 11:45 The building blocks of effectiveness
  144. 28 February 2025 at 12:09 The Candid CMO: Lex Bradshaw-Zanger, Chief Marketing & Digital Officer for L’Oréal SAPMENA
  145. 28 February 2025 at 07:00 Knowledge Spotlight: Media Management in China for 2025 and beyond
  146. 27 February 2025 at 10:34 In-House Forum Meeting Overview (Jan 2025)
  147. 27 February 2025 at 09:06 WFA launches new Transparency Tool for media
  148. 25 February 2025 at 08:00 Marketing Capability Meeting Overview (Feb 2025)
  149. 24 February 2025 at 16:41 Media and creative: together for superior effectiveness and ROAS (Google)
  150. 21 February 2025 at 10:49 PAG Meeting Overview (February 2025)
  151. 21 February 2025 at 08:00 Spotlight: More effective B2B influencer marketing
  152. 18 February 2025 at 09:16 Privacy and Tech Forum
  153. 7 February 2025 at 17:44 WFA at Cannes
  154. 7 February 2025 at 15:46 Halo CMM Community Townhall Meeting
  155. 7 February 2025 at 15:43 Regional WFA-IARD Webinar for APAC
  156. 7 February 2025 at 04:00 Knowledge Spotlight: Search Engine Optimisation (SEO) 101
  157. 5 February 2025 at 12:23 AB InBev CMO wins Global Marketer of the Year
  158. 5 February 2025 at 00:00 The Candid CMO: Jiunn Shih, Global Chief Marketing, Innovation and Sustainability Officer at Zespri
  159. 3 February 2025 at 08:00 WFA President’s Vision for 2025
  160. 3 February 2025 at 00:00 Top WFA content in 2024 to get you ahead in 2025
  161. 3 February 2025 at 00:00 Cross-media measurement is an advertisers’ North Star
  162. 30 January 2025 at 00:00 Major multinationals identify six key IP risks of GenAI in marketing
  163. 29 January 2025 at 17:15 Responsible Food Marketing Policy: WFA key messages
  164. 28 January 2025 at 15:26 Nine WFA partner predictions for 2025
  165. 21 January 2025 at 13:16 ISBA’s Phil Smith: “Leave the brand stronger than when you took it on”
  166. 21 January 2025 at 11:46 ANA’s 2024 programmatic benchmark study: progress but challenges remain
  167. 21 January 2025 at 11:22 APAN brings Effie Awards to Portugal
  168. 20 January 2025 at 14:27 German association publishes annual trend barometer
  169. 20 January 2025 at 14:22 Australian association launches new environmental claims code
  170. 20 January 2025 at 14:04 In the spotlight: Polish Advertisers Association’s Elzbieta Gorajewska
  171. 20 January 2025 at 13:35 How are national associations empowering advertisers through AI?
  172. 17 January 2025 at 15:44 Spotlight: A 2024 Agency Roundup - Beyond the Surface
  173. 17 January 2025 at 10:03 Spotlight: Sustainable Marketing 2030 - Creativity into Action
  174. 17 January 2025 at 03:00 Knowledge Spotlight: Trends in the APAC New Business Landscape
  175. 15 January 2025 at 00:00 Sustainability into Action
  176. 14 January 2025 at 11:34 Benchmark: Marketing academy development and management
  177. 14 January 2025 at 07:10 Research: Global marketing procurement structures and operating models
  178. 13 January 2025 at 14:01 WFA position paper on EU Digital Fairness Fitness Check
  179. 19 December 2024 at 11:19 Media Forum Meeting Overview, New York, December 2024
  180. 18 December 2024 at 15:00 Insight Forum Meeting Overview (December 2024)
  181. 18 December 2024 at 12:14 Sourcing Forum Meeting Overview, Forum Connect, New York (December 2024)
  182. 16 December 2024 at 17:41 Marketing Capability Forum Meeting Overview (October 2024)
  183. 12 December 2024 at 12:40 How creativity can drive sustainable action
  184. 12 December 2024 at 08:01 WFA Better Marketing Pod Ep 36: On being AI-able with Mark Ritson and his AI alter ego, the Ritbot
  185. 11 December 2024 at 23:50 The World Ahead 2025 with Tom Standage (The Economist)
  186. 11 December 2024 at 22:30 L’Oréal, Kraft Heinz and Mastercard join Seth Godin on the Global Marketer Week conference stage
  187. 11 December 2024 at 22:00 Is it time for a marketing makeover?
  188. 11 December 2024 at 21:00 Uniting Minds and Functions in 2024
  189. 11 December 2024 at 17:25 Five predictions for 2025
  190. 10 December 2024 at 20:23 WFA CEO looks back at 2024
  191. 10 December 2024 at 17:19 How will the cultural events of 2024 define your 2025?
  192. 10 December 2024 at 15:57 Benchmark: Global Marketing Organisation Scale
  193. 9 December 2024 at 14:42 RAC Programme Meeting Overview (November 2024)
  194. 9 December 2024 at 14:41 Halo CMM Community Townhall Meeting
  195. 9 December 2024 at 11:40 PAG Meeting Overview (November 2024)
  196. 9 December 2024 at 09:57 Regional WFA-IARD Webinar for Africa
  197. 5 December 2024 at 14:01 Raja Rajamannar on the qualities required of the modern-day CMO
  198. 5 December 2024 at 10:23 AI Community meeting overview (November 2024)
  199. 27 November 2024 at 16:57 Insight Forum Meeting Overview (November 2024)
  200. 27 November 2024 at 00:00 WFA reveals CMO shortlist for Global Marketer of the Year 2024
  201. 27 November 2024 at 00:00 Aruna Ravichandran, Webex by Cisco: Meet the 2024 Global Marketer of the Year Finalists
  202. 27 November 2024 at 00:00 Marcel Marcondes, AB InBev: Meet the 2024 Global Marketer of the Year Finalists
  203. 27 November 2024 at 00:00 Diana Frost, The Kraft Heinz Company: Meet the 2024 Global Marketer of the Year Finalists
  204. 27 November 2024 at 00:00 Asad Ayaz, The Walt Disney Company: Meet the 2024 Global Marketer of the Year Finalists
  205. 27 November 2024 at 00:00 Kofi Amoo-Gottfried, DoorDash: Meet the 2024 Global Marketer of the Year Finalists
  206. 26 November 2024 at 15:51 Major multinationals look to supplier diversity as they seek to appeal to a broader consumer base
  207. 26 November 2024 at 14:07 Ad spend growth to slow in 2025
  208. 26 November 2024 at 00:00 WFA Better Marketing Pod Ep 35: On redefining customer proposition with Michelle McEttrick, Primark
  209. 25 November 2024 at 22:02 ANA launches final week of learning for 2024
  210. 25 November 2024 at 09:00 AI Essentials: avatars spark DEI debates, brand fakery and EU investigates prohibited uses
  211. 25 November 2024 at 08:00 Children and teens online safety overview
  212. 21 November 2024 at 16:34 Alcohol marketing: We must demonstrate how the marketing industry can be a partner for positive change
  213. 21 November 2024 at 15:41 Webinar: Descubriendo el uso de la IA generativa por parte de las agencias
  214. 21 November 2024 at 14:40 Reflections on 2024: Inclusion, Innovation, and the Future of Marketing
  215. 21 November 2024 at 11:56 Spotlight: 3rd Party Cookies live on… but not for long!
  216. 19 November 2024 at 15:00 Benchmark: Sustainable communication, advertising production and advertising behaviours
  217. 18 November 2024 at 17:22 Webinar WFA-IARD sobre Publicidad de Alcohol
  218. 18 November 2024 at 11:42 Spotlight: The Future of Media Agency Remuneration
  219. 14 November 2024 at 18:00 Knowledge Spotlight: Media Measurement 101
  220. 14 November 2024 at 08:48 Three-quarters of brands want to change their agency remuneration model
  221. 13 November 2024 at 08:42 Knowledge Spotlight: Digital Privacy 101
  222. 12 November 2024 at 17:09 Spotlight: Evolving from a focus on roles to a skill-centric talent model
  223. 11 November 2024 at 10:57 Benchmark: Scope of Work (SOW) Process
  224. 8 November 2024 at 07:00 Knowledge Spotlight – Sponsorship Strategy 101
  225. 7 November 2024 at 16:33 Insight Forum Meeting Overview (September 2024)
  226. 7 November 2024 at 10:00 Knowledge Spotlight: 2024 Production Trends in Asia Pacific
  227. 6 November 2024 at 15:21 Skills underpin the power of procurement
  228. 6 November 2024 at 10:18 In case you missed it… Powerful WFA content from Q3: media planning tools, insights in AI and marketing updates from APAC & LATAM
  229. 5 November 2024 at 14:51 AI Essentials: bias in AI, insights guidance, chatbots, video generation, copyright and watermarking
  230. 4 November 2024 at 19:29 Five takeouts from the predicted media inflation rises
  231. 4 November 2024 at 14:46 Five key policy priorities marketers need to know about
  232. 1 November 2024 at 09:00 Knowledge Spotlight: Martech Infrastructure 101
  233. 31 October 2024 at 13:12 Ireland’s Online Safety Code: Implications for advertisers
  234. 31 October 2024 at 10:56 Sourcing Forum Meeting Overview, Singapore (October 2024)
  235. 31 October 2024 at 10:05 CMO Forum Meeting Overview, London (October 2024)
  236. 30 October 2024 at 15:57 Benchmark: Global Marketing Organisation Transformation
  237. 29 October 2024 at 18:10 RAC Programme Meeting Overview (September 2024)
  238. 24 October 2024 at 18:35 Global Marketer Week heads to Brussels
  239. 24 October 2024 at 10:36 2024 Top Agencies in the World by Revenue
  240. 24 October 2024 at 09:00 Knowledge Spotlight – Sponsorship Measurement 101
  241. 23 October 2024 at 17:10 Media Forum Meeting Overview, October 2024
  242. 23 October 2024 at 08:00 Knowledge spotlight: Influencer marketing, where psychology meets digital marketing
  243. 21 October 2024 at 08:00 Knowledge Spotlight: Media agency contract
  244. 16 October 2024 at 11:44 PAG Meeting Overview (September 2024)
  245. 16 October 2024 at 05:00 Knowledge Spotlight: In-housing 101
  246. 10 October 2024 at 09:31 Knowledge Spotlight: Sponsorship Operations 101
  247. 10 October 2024 at 00:00 WFA Outlook report: Media inflation set to rise in 2025 and 2026
  248. 9 October 2024 at 16:45 Sourcing Forum Meeting Overview, Forum Connect, Amsterdam (March 2024)
  249. 8 October 2024 at 13:10 Benchmark: Sustainability Capability
  250. 8 October 2024 at 12:58 WFA Regulatory Tracker: Gen AI Transparency Obligations
  251. 8 October 2024 at 12:27 CMO Forum APAC meeting overview (September 2024)
  252. 7 October 2024 at 14:36 Halo CMM Community Townhall Meeting
  253. 4 October 2024 at 11:25 Sourcing Forum Meeting Overview, Denmark (September 2024)
  254. 4 October 2024 at 09:06 Knowledge Spotlight: Effective pitch
  255. 3 October 2024 at 13:20 5 take-aways from Buenos Aires
  256. 3 October 2024 at 11:27 The Ritbot tackles marketers’ deepest fears
  257. 3 October 2024 at 08:00 Knowledge spotlight: AI-augmented skills
  258. 2 October 2024 at 22:00 How brands are tackling generative AI’s challenges and opportunities
  259. 2 October 2024 at 20:04 WFA launches new call for agency cost data
  260. 2 October 2024 at 11:30 This month in AI: contract best practice for GenAI, consumers still divided on ad use, ad-funded chatbots and more privacy concerns
  261. 2 October 2024 at 09:42 Consumer perspectives on AI in advertising & marketing
  262. 2 October 2024 at 08:01 Knowledge Spotlight: Meta’s vision for AI
  263. 2 October 2024 at 08:00 Marketing Matters in Asia-Pacific
  264. 1 October 2024 at 15:31 Benchmark: Shopper Marketing
  265. 1 October 2024 at 00:00 How AI could augment human insights
  266. 26 September 2024 at 09:21 Halo CMM Community Townhall Meeting
  267. 25 September 2024 at 17:55 Co-operation between marketing and policy experts reaches unprecedented levels in Latin America
  268. 25 September 2024 at 13:00 Media Forum, Remote, September 2024
  269. 25 September 2024 at 10:00 Knowledge Spotlight: Creative perspectives for advertising on Meta platforms
  270. 20 September 2024 at 14:38 AI Community, September 17th, 2024
  271. 18 September 2024 at 09:00 Business growth is No. 1
  272. 17 September 2024 at 00:00 Eighty percent of brands have concerns about agency use of GenAI
  273. 13 September 2024 at 12:00 How to become a client of choice
  274. 12 September 2024 at 07:00 Knowledge Spotlight: Leveraging Meta’s performance toolkit
  275. 11 September 2024 at 07:00 Knowledge Spotlight:Navigating Meta’s family of apps and services
  276. 9 September 2024 at 10:00 Knowledge Spotlight: 2024 Media trends in Asia Pacific
  277. 6 September 2024 at 12:00 The new marketer skillset
  278. 5 September 2024 at 08:00 Knowledge Spotlight: Supercharging creativity
  279. 4 September 2024 at 00:00 WFA names expert jury for 2024 Global Marketer of the Year
  280. 3 September 2024 at 23:30 2024 sees growth in WFA membership
  281. 3 September 2024 at 22:50 Three ways behavioural science can improve marketing
  282. 3 September 2024 at 10:00 Get more from marketing procurement
  283. 3 September 2024 at 09:00 Are you retail media ready?
  284. 2 September 2024 at 09:00 Google’s third-party cookie U-turn
  285. 30 August 2024 at 09:00 WFA Better Marketing Pod Ep 34: On purpose-driven human progress, women empowerment and AI with Ulrike Decoene, AXA
  286. 27 August 2024 at 09:00 This month in AI: 3D ads, watermarking verification, NYT ad targeting and anti-AI sentiment
  287. 23 August 2024 at 10:00 Knowledge Spotlight: Social Commerce
  288. 22 August 2024 at 15:48 Spotlight: The Timeless Importance of the Show
  289. 20 August 2024 at 18:00 Knowledge Spotlight: Influencers and KOLs
  290. 13 August 2024 at 16:16 Benchmark: Media Planning Tools
  291. 9 August 2024 at 10:00 WFA discontinues GARM
  292. 31 July 2024 at 11:41 Benchmark: Social Media Marketing Tools
  293. 29 July 2024 at 12:00 Knowledge Spotlight: Advanced/Connected TV
  294. 26 July 2024 at 12:00 Knowledge Spotlight: Agency Briefing
  295. 24 July 2024 at 10:29 Sourcing Forum Meeting Overview, Forum Connect, Singapore (July 2024)
  296. 24 July 2024 at 08:20 CMO Forum Meeting Overview, Forum Connect Singapore (July 2024)
  297. 22 July 2024 at 11:55 Key trends from Cannes jurors and commentators
  298. 22 July 2024 at 11:00 Scared to speak up about DEI or sustainability in the current environment? Don’t be: fortune favours the bold
  299. 22 July 2024 at 10:00 Inclusion is the future for brand growth
  300. 22 July 2024 at 09:00 Every brand needs a stronger insight function
  301. 22 July 2024 at 06:00 Knowledge Spotlight: Inventory or proprietary media
  302. 21 July 2024 at 19:47 This month in AI: AI-generated campaigns go viral, GenAI mislabelling, US explores risks of AI use in digital advertising and recent WFA content
  303. 21 July 2024 at 18:00 In case you missed it… Powerful WFA content from Q2: from AI to DEI, Halo and Positive Marketing
  304. 18 July 2024 at 01:00 Nominations open for WFA Global Marketer of the Year 2024
  305. 17 July 2024 at 12:58 EU AI Act
  306. 16 July 2024 at 12:00 Media Forum, Singapore, 2024
  307. 15 July 2024 at 09:00 Differentiating skills in the AI era
  308. 12 July 2024 at 08:00 Knowledge spotlight: Creating persona-driven content
  309. 11 July 2024 at 07:00 Knowledge spotlight: Rooting creativity in culture
  310. 10 July 2024 at 17:38 Spotlight: Uncovering agency use of generative AI
  311. 10 July 2024 at 14:40 In-House Forum names new chair from Unilever
  312. 9 July 2024 at 16:38 Media Forum, Remote, July 2024
  313. 5 July 2024 at 17:32 Benchmark: Global and local brand consistency
  314. 4 July 2024 at 13:30 This month in AI: brands highlight AI gains, Meta and Adobe back track on policy changes, AI ad fraud and TikTok avatars
  315. 4 July 2024 at 08:00 Knowledge spotlight: Creative mindset 101
  316. 2 July 2024 at 10:13 Spotlight: A Mid-Year Agency Roundup - Beyond the Surface
  317. 1 July 2024 at 09:15 Insight Forum Meeting Overview (June 2024)
  318. 1 July 2024 at 06:00 Knowledge Spotlight: Content production 101
  319. 28 June 2024 at 06:00 Knowledge Spotlight: Agency Performance Measurement
  320. 26 June 2024 at 16:42 Media Board, Cannes, June 2024
  321. 26 June 2024 at 13:25 Sourcing Forum Meeting Overview (June 2024, Remote)
  322. 25 June 2024 at 22:01 Does Asia-Pacific need Lions or Merlions?
  323. 24 June 2024 at 18:36 Responsible AI principles
  324. 21 June 2024 at 13:49 PAG Meeting Overview (June 2024)
  325. 21 June 2024 at 11:39 CMO Forum Meeting Overview, Cannes (June 2024)
  326. 21 June 2024 at 09:11 Knowledge Spotlight: Agency Roster Modelling & Transformation
  327. 20 June 2024 at 16:40 Benchmark: Generative AI Upskilling
  328. 17 June 2024 at 09:00 GARM & Ad Net Zero announce global framework to measure media's carbon emissions
  329. 14 June 2024 at 08:00 Knowledge Spotlight: Agency Remuneration 101
  330. 14 June 2024 at 00:01 Setting targets on DEI in production can be a challenge for half of major multinationals
  331. 14 June 2024 at 00:00 “Stay the course on DEI and sustainability.” WFA CEO appeals to the industry ahead of Cannes
  332. 13 June 2024 at 12:00 Survey: DEI in Content Production
  333. 13 June 2024 at 09:00 What do marketers want to see in Cannes?
  334. 12 June 2024 at 10:22 This is the fourteenth marketing article you’re browsing today. So, you think you’re going to learn something by reading?
  335. 11 June 2024 at 11:06 WFA names new chairs for Insight Forum and National Associations Council
  336. 6 June 2024 at 17:06 Benchmark: Centralised Marketing Hub
  337. 4 June 2024 at 17:04 Benchmark: Programmatic models
  338. 3 June 2024 at 12:49 CMO, the impossible job?
  339. 3 June 2024 at 12:31 How to build better brands?
  340. 3 June 2024 at 09:20 Highlights from Global Marketer Week 2024
  341. 2 June 2024 at 22:38 From AI to Audiences: Key Takeaways from Global Marketer Week 2024
  342. 31 May 2024 at 11:00 Back to digital basics with WFA
  343. 31 May 2024 at 10:58 Insight Forum Meeting Overview, GMW 2024 (May 2024)
  344. 31 May 2024 at 10:53 Media Forum APAC Meeting Overview (April 2024)
  345. 30 May 2024 at 18:04 WFA Better Marketing Pod Ep 33: On selling cars through YouTube Music with Allyson Witherspoon
  346. 30 May 2024 at 17:11 Spotlight: Bothism - efficiency & effectiveness to drive performance in marketing departments
  347. 30 May 2024 at 12:59 This month in AI: new tools, content labelling, voice cloning and licensing deals
  348. 28 May 2024 at 09:00 WFA Global Marketer Week 2024 | Dr. Marcus Collins: ‘Cultural Catalyst'
  349. 28 May 2024 at 08:59 WFA Global Marketer Week 2024 | Jonathan Adashek: ‘Putting Your Trust in AI?'
  350. 28 May 2024 at 08:58 WFA Global Marketer Week 2024 | Stephan Loerke: ‘A Shared Global Agenda'
  351. 28 May 2024 at 08:57 WFA Global Marketer Week 2024 | The Better Marketing Debate: ‘CMO, The Impossible Job?'
  352. 23 May 2024 at 09:01 WFA Global Marketer Week 2024 | Solitaire Townsend: ‘Selling Sustainability’
  353. 23 May 2024 at 09:00 WFA Global Marketer Week 2024 | Allyson Witherspoon: ‘Innovation Driving Sustainable Growth’
  354. 23 May 2024 at 08:59 WFA Global Marketer Week 2024 | Raja Rajamannar & Stephan Pretorius: ‘The Impact of GenAI on Brand Growth’
  355. 22 May 2024 at 16:52 Media Forum Meeting Overview, Toronto, May 2024
  356. 22 May 2024 at 14:12 WFA Sourcing Forum GMW (May 2024)
  357. 17 May 2024 at 11:24 Benchmark: Panel service provider(s)
  358. 17 May 2024 at 08:17 WFA President’s Awards recognise six key industry initiatives around the world
  359. 15 May 2024 at 12:10 CMO Forum Toronto (May 2024)
  360. 15 May 2024 at 00:01 Marketers at major multinationals say input from policy professionals is more relevant than ever
  361. 14 May 2024 at 20:00 WFA adds new faces to global leadership team
  362. 6 May 2024 at 12:03 Spotlight: Navigating global media demand and pricing trends – 2024 & beyond
  363. 3 May 2024 at 17:53 AI Community meeting overview (April 2024)
  364. 29 April 2024 at 10:00 L’Oréal and Adweek complete Global Marketer Conference speakers
  365. 29 April 2024 at 09:00 This month in AI: brands say no to agencies, paid AI search, new regulations and the rise of AI influencers
  366. 29 April 2024 at 08:00 WFA refreshes Asia Advisory Board
  367. 29 April 2024 at 07:30 WFA Better Marketing Pod Ep 32: On AI, sharing and scaling with Asmita Dubey, L'Oréal
  368. 29 April 2024 at 07:00 Facing the Firestorm
  369. 26 April 2024 at 14:59 CMO Forum APAC meeting overview (April 2024)
  370. 24 April 2024 at 16:17 Spotlight: The Democratisation of Virtual Production
  371. 24 April 2024 at 09:28 Navigating the Complexity of Marketing Capability Measurement
  372. 22 April 2024 at 18:20 The DSA implementation and enforcement tracker
  373. 18 April 2024 at 12:00 WFA Media Forum March 2024: Forum Connect Amsterdam
  374. 15 April 2024 at 12:29 Marketing Capability Forum Meeting Overview (March 2024)
  375. 11 April 2024 at 16:47 Media price inflation falls marginally in WFA Outlook poll of predictions
  376. 10 April 2024 at 11:40 Measuring Marketing Capability Impact
  377. 9 April 2024 at 11:41 Benchmark: Recommended social media agencies in South-East Europe
  378. 8 April 2024 at 17:44 TPA Taskforce overview (April 2024)
  379. 8 April 2024 at 15:05 WFA Media Forum April 2024: AI and Retail Media
  380. 5 April 2024 at 09:15 Halo CMM Community Townhall Meeting
  381. 4 April 2024 at 04:00 APAC Spotlight: Creative briefing - using AI to stoke EI
  382. 3 April 2024 at 09:00 We’re ready for a return to Reach and Frequency
  383. 3 April 2024 at 08:00 AI, Measurement and Policy-Marketing collaboration up for debate at Global Marketer Week
  384. 2 April 2024 at 15:22 Benchmark: AI in the Insights practice
  385. 2 April 2024 at 14:12 WFA Sourcing x Tech and Privacy Forum (March 2024, remote)
  386. 2 April 2024 at 12:00 WFA Better Marketing Pod Ep 31: On the evolution of creativity with Claire Beale and Sonoo Singh, Creative Salon
  387. 2 April 2024 at 12:00 GenAI and the marketing essentials that won’t change
  388. 2 April 2024 at 10:00 L’Oréal Chief Media Officer to take on Media Forum co-chair role
  389. 2 April 2024 at 09:00 Trust me when I tell you this about the state of creativity…
  390. 29 March 2024 at 15:24 In case you missed it… Powerful WFA content from Q1
  391. 28 March 2024 at 14:23 Insight Forum Connect meeting overview (March 2024)
  392. 28 March 2024 at 09:00 Marketing procurement seeks better, smarter metrics in 2024
  393. 27 March 2024 at 00:00 WFA names leadership team for new AI Community
  394. 25 March 2024 at 13:15 Benchmark: Content adaptation at scale using automation and GenAI
  395. 25 March 2024 at 12:19 Spotlight: Journey with GenAI: real-world applications and current progress
  396. 21 March 2024 at 10:28 DGX meeting overview (March 2024)
  397. 14 March 2024 at 13:27 A CMOs Wake Up Call - not Who but How
  398. 13 March 2024 at 14:01 WFA Benchmark: Environmental Claims findings report
  399. 6 March 2024 at 13:27 RAC Programme Meeting Overview (February 2024)
  400. 4 March 2024 at 12:30 Benchmark: Gen AI on marketing creative
  401. 1 March 2024 at 17:23 AANA response to consultation on HFSS marketing restrictions in Australia
  402. 1 March 2024 at 12:13 Benchmark: Recommended PR agencies
  403. 1 March 2024 at 11:43 Benchmark: recommended adaptation/translation agencies
  404. 29 February 2024 at 17:41 PAG Meeting Overview (February 2024)
  405. 29 February 2024 at 11:57 Benchmark: Recommended market research sources of data
  406. 27 February 2024 at 17:03 Sourcing Forum Meeting (February 2024, remote)
  407. 27 February 2024 at 12:05 Benchmark: Recommended POSM production companies
  408. 27 February 2024 at 12:02 Benchmark: Recommended packaging design agencies
  409. 27 February 2024 at 10:00 L’Oréal CDMO takes top prize at Global Marketer of the Year
  410. 27 February 2024 at 00:00 Tackling the nitty gritty of Generative AI
  411. 26 February 2024 at 14:46 Brands are trailing on data transformation
  412. 26 February 2024 at 13:35 Benchmark: Internal brand communications and engagement
  413. 26 February 2024 at 00:00 CMO: The impossible job?
  414. 26 February 2024 at 00:00 2024 Global Marketer Conference to focus on becoming better brands
  415. 23 February 2024 at 11:50 Spotlight: Housekeeping: In-house agency trends and challenges
  416. 16 February 2024 at 10:13 Spotlight: ANA Programmatic Media Supply Chain Study
  417. 15 February 2024 at 17:18 Spotlight: Creative briefing - using AI to stoke EI
  418. 14 February 2024 at 12:00 Spotlight: Creative Production & The Economic Climate
  419. 13 February 2024 at 10:45 Halo CMM Community Townhall Meeting
  420. 8 February 2024 at 09:56 WFA Submission – 2nd report on the application of the GDPR
  421. 6 February 2024 at 17:36 Spotlight: The Evolution of Sponsorship
  422. 5 February 2024 at 15:08 The year ahead for procurement
  423. 31 January 2024 at 17:33 Unpacking the Digital Services Act: A Q&A session with Google
  424. 29 January 2024 at 15:18 Benchmark: recommended sponsorship activation partners
  425. 26 January 2024 at 12:41 WFA Media Forum January 2024: Community Priorities, Accessibility, Sustainability
  426. 26 January 2024 at 12:01 Spotlight: Search Engine Optimisation (SEO)
  427. 23 January 2024 at 20:00 The new rules for successful insights teams
  428. 23 January 2024 at 10:51 Green claims rules could be good for brands
  429. 23 January 2024 at 09:00 Marketing’s new ways to deliver value
  430. 22 January 2024 at 17:17 Six WFA partner predictions for 2024
  431. 22 January 2024 at 09:00 Three new colleagues join WFA team
  432. 16 January 2024 at 17:22 WFA Sourcing Forum (January 2024, remote)
  433. 8 January 2024 at 16:00 Aude Gandon, Global Marketer of 2023 nominee: “Sports can be a fantastic teacher for children”
  434. 8 January 2024 at 15:30 Morgan Flatley, Global Marketer of 2023 nominee: “Marketing is very central to our corporate strategy"
  435. 8 January 2024 at 15:10 Asmita Dubey, Global Marketer of 2023 nominee: “Augmented marketing is a meeting ground for the left and right brain"
  436. 8 January 2024 at 15:00 Marcel Marcondes, Global Marketer of 2023 nominee: “Finding creative ways to solve business & consumer problems generates effectiveness"
  437. 8 January 2024 at 14:35 Lisa McKnight, Global Marketer of 2023 nominee: “We really painted the world pink"
  438. 21 December 2023 at 10:46 Insight Forum Connect meeting overview (November 2023)
  439. 20 December 2023 at 12:02 Benchmark: Measuring the ROI of the Insights function
  440. 20 December 2023 at 11:27 Benchmark: Consumer Intimacy Programs
  441. 20 December 2023 at 10:54 Benchmark: Insights Core Competencies
  442. 20 December 2023 at 00:00 In-housing set for rapid and continued growth at major multinationals
  443. 19 December 2023 at 23:42 Better Marketing podcast 2023 key learnings
  444. 19 December 2023 at 17:33 Benchmark: end to end talent management process - in-housing vs outsourcing
  445. 19 December 2023 at 12:00 Successes in a tough year
  446. 19 December 2023 at 11:30 The big themes for 2024
  447. 19 December 2023 at 11:00 COP28 – over to business
  448. 18 December 2023 at 14:01 Media Forum Connect meeting overview (November 2023)
  449. 18 December 2023 at 12:00 Keeping the faith in humanity (in marketing)
  450. 14 December 2023 at 12:00 WFA reveals shortlist for Global Marketer of the Year 2023
  451. 13 December 2023 at 14:17 The EU’s plans to regulate green claims: what are they and why are they relevant for advertisers?
  452. 13 December 2023 at 12:00 Polish Organisation of Advertisers launched
  453. 13 December 2023 at 11:21 CMO Forum Connect meeting overview (November 2023)
  454. 12 December 2023 at 12:01 Green Claims Directive – At-a-glance briefing
  455. 11 December 2023 at 15:28 RAC Programme Meeting Overview (November 2023)
  456. 7 December 2023 at 16:42 Spotlight: A 2023 Agency Roundup - Beyond the Surface
  457. 7 December 2023 at 15:12 DGX meeting overview (November 2023)
  458. 7 December 2023 at 10:00 Pitch Management - Key Stages for Success
  459. 5 December 2023 at 17:30 WFA position paper on DMA implementation
  460. 4 December 2023 at 11:56 PAG Meeting Overview (November 2023)
  461. 30 November 2023 at 11:47 Data Ethics Workshop: Generative AI
  462. 30 November 2023 at 11:04 Joint industry statement against banning green claims on products containing certain substances
  463. 29 November 2023 at 13:00 WFA response to Adalytics report on Google Search advertising
  464. 29 November 2023 at 00:01 WFA’s Planet Pledge welcomes seven more multinationals
  465. 28 November 2023 at 10:24 WFA Sourcing Forum (November 2023)
  466. 28 November 2023 at 10:00 Brands missing social opportunities of sponsorship
  467. 28 November 2023 at 09:00 What marketers need from COP28
  468. 27 November 2023 at 15:00 Marketing effectiveness measurement is about understanding what’s working - but the current industry approaches aren’t
  469. 27 November 2023 at 08:00 Increasing e-commerce effectiveness in APAC with enablers
  470. 24 November 2023 at 00:22 Happily Ever After? Promoting Climate Storytelling at COP28
  471. 23 November 2023 at 23:22 Marketing capability: the soft reply to a hard question
  472. 21 November 2023 at 10:47 WFA Sourcing Forum, Forum Connect NYC (November 2023)
  473. 17 November 2023 at 10:00 Benchmark: Generative AI training
  474. 14 November 2023 at 13:07 Benchmark: Global category management - Production consultants
  475. 14 November 2023 at 10:47 Benchmark: Consumer segmentation partners in APAC
  476. 13 November 2023 at 17:10 Benchmark: Marketing Capability Investment
  477. 13 November 2023 at 16:47 Spotlight: Enhancing Media Transparency in China: Actionable Insights
  478. 13 November 2023 at 10:25 Unpacking the Digital Services Act: A Q&A session with TikTok
  479. 7 November 2023 at 09:00 Media budgets are on the rise, finds WFA and Ebiquity annual research
  480. 6 November 2023 at 15:47 Pitch Smart - A Study by MediaSense
  481. 6 November 2023 at 10:17 Spotlight: Contractual watch outs - ensuring agency contracts are fit for purpose (non-media)
  482. 3 November 2023 at 16:04 Behavioural advertising practices in Europe by Meta
  483. 3 November 2023 at 09:00 Media cost inflation to retreat in 2024, finds WFA Outlook 2024 report
  484. 1 November 2023 at 11:39 Benchmark: Savings Categorisation of Inflation Hedging
  485. 31 October 2023 at 12:00 In-House Forum Meeting Overview (Oct 2023)
  486. 26 October 2023 at 11:45 The Marketer's Forecast 2024
  487. 24 October 2023 at 23:52 Unpacking the Digital Services Act: A Q&A session with Meta
  488. 24 October 2023 at 17:52 DGX Benchmark: Deprecation of third-party cookies and Meta’s CAPI
  489. 24 October 2023 at 07:00 WFA Better Marketing Pod Ep 30: On great senior leadership with Jane Wakely, PepsiCo
  490. 23 October 2023 at 15:53 Media Forum meeting overview (October 2023)
  491. 23 October 2023 at 07:00 The most exciting thing about marketing right now…
  492. 23 October 2023 at 06:00 Are advertisers growing up and slowly embracing aging?
  493. 23 October 2023 at 05:00 The Digital Services Act: changing the rules of the (advertising) game?
  494. 19 October 2023 at 09:00 Privacy Spotlight: India
  495. 16 October 2023 at 13:29 DGX meeting overview (September 2023, New York)
  496. 13 October 2023 at 09:00 Capability Forum Meeting Overview (October 2023)
  497. 12 October 2023 at 10:00 Benchmark: Marketing Budget Setting
  498. 12 October 2023 at 10:00 Spotlight: An update on Google’s Privacy Sandbox
  499. 9 October 2023 at 16:40 RAC Programme Meeting Overview (September 2023)
  500. 9 October 2023 at 15:41 Insight Forum Meeting Overview (September 2023)
  501. 9 October 2023 at 00:00 The Future of Media Agency Models: Change is Coming
  502. 8 October 2023 at 23:59 Top priorities for Global Marketer of the Year nominees
  503. 5 October 2023 at 13:31 Spotlight: The impact of AI on Production
  504. 2 October 2023 at 09:00 Recap of the WFA Webinar ‘Navigating the Pixel Pressure'
  505. 29 September 2023 at 12:59 Spotlight: Beyond ChatGPT - Practical use and innovation in marketing, e-commerce, and search with GenAI
  506. 28 September 2023 at 17:24 PAG Meeting Overview (September 2023)
  507. 28 September 2023 at 16:00 Improving creative effectiveness through in-flight optimisation
  508. 28 September 2023 at 14:11 Spotlight: Spark more insights-driven decisions with generative AI
  509. 27 September 2023 at 13:13 Spotlight: Understanding the Accounting Principles of the Rapidly Growing Retail Media Landscape
  510. 26 September 2023 at 09:00 Benchmark: Recommended Capability Vendors
  511. 25 September 2023 at 00:00 GenAI figures in most brands’ marketing plans, says new WFA research
  512. 24 September 2023 at 10:00 WFA names jury for Global Marketer of the Year 2023
  513. 24 September 2023 at 09:00 Winning, and losing, together
  514. 22 September 2023 at 16:00 WFA Better Marketing Pod Ep 29: On what we can learn from emerging markets with Cristina Diezhandino, Diageo
  515. 22 September 2023 at 15:00 National associations to meet in Helsinki and Bogotá
  516. 22 September 2023 at 14:30 Bad health is bad for business
  517. 22 September 2023 at 14:01 WFA welcomes 12 new corporate members
  518. 19 September 2023 at 09:00 Benchmark: The Evolution of Couponing
  519. 19 September 2023 at 09:00 Benchmark: Approaches to entertainment marketing
  520. 12 September 2023 at 07:00 Benchmark: Consumer Segmentation
  521. 12 September 2023 at 07:00 Benchmark: Brand Health Tracking Programmes
  522. 11 September 2023 at 08:00 Benchmark: Consumer Data Platforms
  523. 8 September 2023 at 09:59 Spotlight: Sustainable Marketing 2030
  524. 29 August 2023 at 09:41 Insight Forum meeting overview (Jun 2023)
  525. 24 August 2023 at 09:00 Nominations open for Global Marketer of the Year 2023
  526. 24 August 2023 at 08:30 Jane Wakely (PepsiCo) named WFA Deputy President
  527. 24 August 2023 at 08:00 Will AI boost DEI efforts in advertising or destroy them?
  528. 23 August 2023 at 16:00 Over-emphasis on activation and tactics limits marketing effectiveness, WFA study finds
  529. 23 August 2023 at 16:00 Creating a Global Culture of Marketing Effectiveness
  530. 23 August 2023 at 08:00 WFA welcomes new team members
  531. 14 August 2023 at 09:35 The risks are rising for big brands
  532. 11 August 2023 at 09:32 Spotlight: Reframing your Brand’s Value Proposition when the world changes around you
  533. 9 August 2023 at 12:00 WFA Better Marketing Pod Ep 28: On brand purpose with Alberto Levy, Grupo Bimbo
  534. 8 August 2023 at 12:00 WFA’s feedback to the European Commission on the Green Claims Directive
  535. 3 August 2023 at 02:00 Benchmark: Recommended events agencies in MEA region
  536. 28 July 2023 at 17:06 WFA Forum Connect: Media Forum Overview – Singapore 5th July 2023
  537. 25 July 2023 at 12:00 Benchmark: KPI Dashboard
  538. 20 July 2023 at 14:03 Spotlight: Navigating global media demand and pricing trends –2023 & beyond
  539. 20 July 2023 at 12:51 WFA Better Marketing Pod Ep 27: On moving from UK politics to Meta and the meaning of generative AI for society with Nick Clegg, Meta
  540. 19 July 2023 at 10:32 DGX Benchmark: Meta Pixel
  541. 18 July 2023 at 00:12 CMOs need to change internal culture to deliver data ethics
  542. 17 July 2023 at 23:35 Key trends from Cannes jurors and commentators
  543. 17 July 2023 at 05:48 Benchmark: Search engine optimisation (SEO) structure
  544. 17 July 2023 at 05:42 Benchmark: PR agencies in South East Asia
  545. 12 July 2023 at 15:52 Benchmark: Recommended DAM (Digital Asset Management) systems
  546. 12 July 2023 at 15:38 Media Forum Overview – Taking a Deeper Dive into Retail Media
  547. 5 July 2023 at 12:00 Sourcing Forum meeting overview (July 2023)
  548. 3 July 2023 at 15:23 CMO Forum meeting overview (June 2023)
  549. 1 July 2023 at 12:00 Benchmark: Recommended partners for creative and influencer marketing in MENA
  550. 30 June 2023 at 14:13 Media Forum Overview - Global Marketer Week Istanbul 2023
  551. 30 June 2023 at 13:26 Spotlight: Embracing the messiness of culture
  552. 28 June 2023 at 18:00 Spotlight: Media Contract Guidance Webinar – Focus on China
  553. 28 June 2023 at 08:51 My five takeaways from Cannes 2023
  554. 23 June 2023 at 12:20 Media Contract Guidance for Advertisers: Global Best Practice
  555. 22 June 2023 at 12:00 GARM launches Generative AI and Metaverse brand safety playbook
  556. 22 June 2023 at 00:01 GARM and Ad Net Zero launch world's first guide to sustainable media for advertisers
  557. 21 June 2023 at 09:08 DGX meeting overview (June 2023)
  558. 15 June 2023 at 15:12 Spotlight: The Sourcing Board presents ‘Our Journey Forward’
  559. 15 June 2023 at 00:01 Wave II of Global DEI Census shows high recognition of industry efforts, but no improvement on inclusion
  560. 14 June 2023 at 18:15 “We all benefit when organisations treat everyone equally”
  561. 14 June 2023 at 18:10 “I don’t want to cry, I want to smile and jump with joy at the brilliant work that is going to inspire us all"
  562. 14 June 2023 at 18:05 If Artificial Intelligence can end humanity, just imagine what it can do for marketing!
  563. 14 June 2023 at 18:00 Reimagining marketing in Cannes
  564. 14 June 2023 at 17:00 Broadcast TV drives global media price inflation
  565. 14 June 2023 at 17:00 This Pride month, brands have an important choice to make
  566. 13 June 2023 at 10:00 Spotlight: Creating Value Through Effortless Service: A Guide to Destressing Customer Interactions
  567. 9 June 2023 at 15:02 GARM starts work on Media Sustainability
  568. 6 June 2023 at 17:27 Media Contract Guidance for Advertisers: Focus on China
  569. 5 June 2023 at 17:04 RAC Programme Meeting Overview (May 2023)
  570. 5 June 2023 at 09:43 PAG Meeting Overview (May 2023)
  571. 25 May 2023 at 12:00 ANA to hold Global Day of Learning
  572. 25 May 2023 at 09:00 Spotlight: Optimising your Influencer spend and learnings from across APAC
  573. 23 May 2023 at 08:31 Meta Q&A on privacy and advertising
  574. 19 May 2023 at 12:00 Industry associations in Denmark, Israel, Kenya and Portugal welcome new leadership
  575. 19 May 2023 at 08:00 Media x Sourcing Forum meeting overview (March 2023)
  576. 18 May 2023 at 12:00 Sourcing Forum meeting (May 2023)
  577. 18 May 2023 at 08:00 Spotlight: Current trends in global content production
  578. 17 May 2023 at 15:58 WFA Better Marketing Pod Ep 26: On WFA's work and the importance of community in the marketing industry with Raja Rajamannar, Mastercard
  579. 16 May 2023 at 17:23 Overview of the DSA/DMA Taskforce meeting held remotely on 10 May 2023.
  580. 16 May 2023 at 12:00 Insight Forum meeting overview (May 2023)
  581. 15 May 2023 at 12:00 UK ad industry unveils results of All In Census 2023
  582. 15 May 2023 at 12:00 Capability Forum Overview (April 2023)
  583. 15 May 2023 at 09:21 “We’re going to have to be amazingly humble”
  584. 11 May 2023 at 17:41 Visa expert joins Insight Forum leadership
  585. 10 May 2023 at 11:07 WFA Survey: Responsible Marketing Frameworks
  586. 9 May 2023 at 09:57 WFA Global Marketer Week '23 | Raja Rajamannar & Brian O'Kelley: Towards a sustainable future
  587. 8 May 2023 at 12:00 Swedish ad industry launches CommToAct Planet initiative to drive credible sustainability communication
  588. 8 May 2023 at 12:00 Remote Martech workshop: Modern ways to discover consumer insights using available public data
  589. 5 May 2023 at 18:02 WFA Global Marketer Week '23 | The big debate motion: Marketers should focus on company, not consumer behaviour change
  590. 5 May 2023 at 17:51 WFA Global Marketer Week '23 | Cristina Diezhandino & Ali Hanan: Progressive pathways to growth
  591. 5 May 2023 at 16:45 WFA Global Marketer Week '23 | Mark Adams: Think like a designer, not a marketer
  592. 5 May 2023 at 16:37 WFA Global Marketer Week '23 | Rupen Desai: Regenerative marketing: Biggest opportunity of our time?
  593. 5 May 2023 at 16:21 WFA Global Marketer Week '23 | Conny Braams & David Jones: Supercharging sustainable growth
  594. 5 May 2023 at 12:00 National industry associations from 25 countries gather in Istanbul
  595. 29 April 2023 at 05:52 Sourcing Forum meeting (April 2023)
  596. 28 April 2023 at 09:49 WFA President’s Awards recognise five initiatives around the world
  597. 26 April 2023 at 10:00 An update on the advertisers’ approach to cross-media measurement
  598. 26 April 2023 at 06:00 Brands say Responsible Marketing Frameworks are more important than ever but coverage of all the key issues remains patchy
  599. 25 April 2023 at 15:06 WFA Annual Report 2022
  600. 25 April 2023 at 12:37 WFA celebrates 70th anniversary with ‘70 in 70’ initiative
  601. 25 April 2023 at 06:00 WFA issues new rallying cry for fairer, safer, more transparent and more sustainable media ecosystem for global advertisers, with publication of Global Media Charter 3.0
  602. 25 April 2023 at 06:00 WFA issues Global Media Charter 3.0
  603. 24 April 2023 at 00:01 WFA launches Sustainable Marketing 2030 to close the gap between intent and action
  604. 21 April 2023 at 10:42 WFA Survey: A Closer Look at Data Clean Rooms
  605. 17 April 2023 at 12:46 Ukraine media market showing surprising resilience
  606. 13 April 2023 at 13:14 Global DEI Census extended until 30 April
  607. 13 April 2023 at 11:47 New speakers announced at WFA Global Marketer Week in Istanbul
  608. 13 April 2023 at 08:00 Spotlight: Reach Curves Gone Rogue
  609. 12 April 2023 at 19:46 UK programmatic audit suggests improvements in online advertising transparency
  610. 12 April 2023 at 18:52 Beware advertisers, the EU has a new plan to limit hot air around environmental claims
  611. 12 April 2023 at 15:30 Saving money without reducing your impact
  612. 12 April 2023 at 13:54 How do you create sustainable growth? 3 more experts share their views
  613. 12 April 2023 at 11:33 WFA Better Marketing Pod Ep 25: On the role of business in reaching the sustainable development goals with Rob Cameron, Nestlé
  614. 10 April 2023 at 18:00 Benchmark: Recommended Partners for Marketing Capability Skills Frameworks and Assessments
  615. 6 April 2023 at 09:00 Spotlight Sonic Branding: The Power of Sound in Building Your Brand Identity
  616. 5 April 2023 at 19:34 EU Sustainable Food Systems Framework initiative
  617. 5 April 2023 at 10:00 Benchmark: best practices for negotiations with your CRM agency(s)
  618. 4 April 2023 at 12:35 DGX Benchmark: Google Analytics
  619. 3 April 2023 at 09:32 WFA names first-ever co-chairs for Planet Pledge
  620. 31 March 2023 at 14:33 WFA Forum: New York Media Forum Overview - 28th February 2023 – Marketing Effectiveness and First Party Data Strategies
  621. 31 March 2023 at 12:00 Spotlight: Stronger relationships produce stronger results - the proof
  622. 31 March 2023 at 00:00 Benchmark: supplier performance management software
  623. 31 March 2023 at 00:00 Benchmark: marketing budget planning software
  624. 30 March 2023 at 09:18 Sourcing Forum meeting overview (March 2023)
  625. 23 March 2023 at 03:00 Spotlight: Turning D&I into an Accountable Media Metric
  626. 21 March 2023 at 11:55 WFA Tracker: European Regulators’ positions on Google Analytics
  627. 20 March 2023 at 17:16 MediaSense and WFA announce Media Transformation partnership
  628. 17 March 2023 at 09:54 DGX meeting overview (March 2023, London)
  629. 16 March 2023 at 11:38 WFA Guide: DSA and DMA implementation
  630. 16 March 2023 at 06:00 Spotlight: Navigating global media demand and pricing trends – 2023 & beyond
  631. 15 March 2023 at 03:00 Benchmark: Direct To Consumers Insights practice
  632. 15 March 2023 at 03:00 Sourcing Forum meeting overview (February 2023)
  633. 15 March 2023 at 00:01 Global marketing industry launches 2023 DEI Census
  634. 13 March 2023 at 09:05 Spotlight: ChatGPT: Your New Marketing Assistant - Strategies for Success and guardrails to follow
  635. 8 March 2023 at 13:31 RAC Programme Meeting Overview (March 2023)
  636. 8 March 2023 at 10:43 WFA Better Marketing Pod Ep 24: On brand safety with Gordon Crovitz, NewsGuard
  637. 8 March 2023 at 08:00 All you need to know about the Global DEI Census 2023
  638. 8 March 2023 at 00:10 How do you create sustainable growth? 3 experts share their views
  639. 7 March 2023 at 18:14 WFA unveils new speakers for Global Marketer Week 2023
  640. 7 March 2023 at 17:56 Making the numbers count
  641. 7 March 2023 at 17:24 PAG Meeting Overview (February 2023)
  642. 7 March 2023 at 17:23 WFA names new Global Diversity Ambassadors
  643. 7 March 2023 at 14:25 WFA Briefing: European Commission ad tech study
  644. 24 February 2023 at 01:00 Benchmark: Cascading sustainability commitments to agencies
  645. 22 February 2023 at 20:00 Spotlight: The Next Big Bets
  646. 21 February 2023 at 17:50 DGX benchmark on WFA members’ data ethics policies
  647. 21 February 2023 at 05:55 Benchmark: Recommended Creative Agencies for Sustainability
  648. 21 February 2023 at 03:00 Benchmark: Global Category Management – Artwork, pre-press & print
  649. 20 February 2023 at 17:58 Overview of the Transparency in Political Advertising (TPA) Taskforce meeting held remotely on 16 February 2023
  650. 15 February 2023 at 10:00 Cristina Diezhandino named WFA Global Marketer of the Year 2022
  651. 10 February 2023 at 09:00 Sourcing Forum meeting overview (January 2023)
  652. 9 February 2023 at 13:53 WFA Better Marketing Pod Ep 23: On turning an airline into a travel super-app with Rudy Khaw, AirAsia
  653. 9 February 2023 at 10:00 Insight Forum meeting overview (February 2023)
  654. 8 February 2023 at 17:51 WFA position paper on EU consumer laws revision
  655. 7 February 2023 at 13:00 Seven partner predictions for 2023
  656. 7 February 2023 at 11:56 The testing times continue
  657. 6 February 2023 at 14:04 WFA Forum: Media Forum Overview - 18th January 2023 - Media Transformation - Delivering the future fit organisation
  658. 6 February 2023 at 08:00 Build the future, don’t fear it
  659. 3 February 2023 at 11:26 ESG to take centre stage at Global Marketer Week in Istanbul
  660. 31 January 2023 at 09:23 WFA Briefing: Meta's personalised advertising practices ruled in breach of GDPR.
  661. 30 January 2023 at 14:24 Food Marketing to Kids - Heatmap
  662. 27 January 2023 at 00:05 How to be more creative in 2023?
  663. 25 January 2023 at 00:05 It’s the economy…
  664. 24 January 2023 at 14:36 Digital In-Housing Benchmark - An Agency POV (Second Instalment)
  665. 24 January 2023 at 12:00 Benchmark: Negotiating paid search deals
  666. 23 January 2023 at 17:40 Green Claims in Advertising Task Force Meeting Overview (January 2023)
  667. 23 January 2023 at 17:07 EU legislation on Green Claims: Resources for Advertisers
  668. 23 January 2023 at 15:12 The missing conversation
  669. 23 January 2023 at 12:07 HFSS marketing restrictions: 12 markets to watch in 2023
  670. 23 January 2023 at 08:00 Karen Riley-Grant, Levi's: WFA Global Marketer of the Year 2022 nominee
  671. 23 January 2023 at 08:00 Martin Renaud, Mondelēz International: WFA Global Marketer of the Year 2022 nominee
  672. 23 January 2023 at 08:00 Asmita Dubey, L'Oréal: WFA Global Marketer of the Year 2022 nominee
  673. 23 January 2023 at 08:00 Cristina Diezhandino, Diageo: WFA Global Marketer of the Year 2022 nominee
  674. 23 January 2023 at 08:00 Patricia Corsi, Bayer Consumer Health: WFA Global Marketer of the Year 2022 nominee
  675. 23 January 2023 at 08:00 Julia Goldin, LEGO: WFA Global Marketer of the Year 2022 nominee
  676. 23 January 2023 at 08:00 Cheryl Goh, Grab: WFA Global Marketer of the Year 2022 nominee
  677. 23 January 2023 at 08:00 Fabrice Beaulieu, Reckitt: WFA Global Marketer of the Year 2022 nominee
  678. 19 January 2023 at 10:00 Spotlight: Global Agency Remuneration Trends
  679. 17 January 2023 at 14:11 WFA Benchmark Results: Taking a Deeper Dive into Retail Media
  680. 17 January 2023 at 09:00 Spotlight: Client-agency performance evaluations: 2022 update
  681. 13 January 2023 at 08:00 Benchmark: Global Category Management – Models (for artwork/photography)
  682. 11 January 2023 at 09:36 After Spring comes…
  683. 10 January 2023 at 09:00 Benchmark: Global Category Management – Digital Commerce
  684. 9 January 2023 at 05:00 Sourcing Forum meeting overview (December 2022)
  685. 5 January 2023 at 18:17 WFA Forum: Media Forum Overview - 7th December 2022 - Developing a Successful ESG Strategy (with a D&I Focus)
  686. 22 December 2022 at 18:00 Sourcing Forum meeting overview (November 2022)
  687. 19 December 2022 at 16:41 WFA Forum Connect: Media Forum Overview - Amsterdam 8th November 2022
  688. 19 December 2022 at 16:34 WFA Benchmark: Media Ad Servers in a Constantly changing environment
  689. 19 December 2022 at 12:00 Twitter announces its acceleration agenda with GARM to answer brand safety needs
  690. 19 December 2022 at 00:01 Advertisers believe they are still getting great value from their agencies post pandemic, WFA research
  691. 17 December 2022 at 02:00 The role of AI in the content creation process
  692. 16 December 2022 at 10:00 Five predictions for 2023
  693. 14 December 2022 at 13:35 WFA Better Marketing Pod Ep 22: On reasons to be optimistic about 2023 with Tom Standage, The Economist
  694. 13 December 2022 at 15:19 WFA welcomes 13 new members
  695. 13 December 2022 at 15:00 Reasons to be optimistic: How the best work of 2022 can help marketers up their game in 2023
  696. 13 December 2022 at 07:00 WFA appoints new Insight Forum chair
  697. 12 December 2022 at 18:00 Global Agency Remuneration Trends: 2022 update
  698. 12 December 2022 at 11:21 TPA Taskforce overview (December 2022)
  699. 11 December 2022 at 07:00 Reducing WFA’s carbon footprint
  700. 9 December 2022 at 17:00 Spotlight: Inflation equals innovation
  701. 8 December 2022 at 16:51 DGX meeting overview (December 2022)
  702. 7 December 2022 at 11:00 Spotlight: Recession-proofing strategies for creative production
  703. 5 December 2022 at 13:00 People first measurement
  704. 5 December 2022 at 10:00 WFA and GARM meet Musk to discuss brand safety
  705. 5 December 2022 at 09:00 Putting wages on an equal footing
  706. 5 December 2022 at 03:00 Webinar: Understanding data ethics in practice
  707. 2 December 2022 at 09:00 Benchmark: Supply-chain finance solutions
  708. 1 December 2022 at 12:00 WFA and jury reveal shortlist for Global Marketer of the Year 2022
  709. 1 December 2022 at 00:01 Agencies feel more comfortable being honest with clients, WFA research
  710. 30 November 2022 at 15:55 Regulatory mapping of marketing to children and use of licensed characters & toys
  711. 30 November 2022 at 10:00 First speakers revealed for WFA Global Marketer Week Istanbul 2023
  712. 30 November 2022 at 07:00 Client-agency performance evaluations: 2022 update
  713. 30 November 2022 at 05:00 Spotlight: What makes clients attractive to agencies?
  714. 29 November 2022 at 17:16 RAC Programme Meeting Overview (November 2022)
  715. 29 November 2022 at 11:38 Consumer Insights needs an inclusive approach too
  716. 28 November 2022 at 11:29 10 years of Responsible Alcohol Marketing
  717. 25 November 2022 at 10:40 PAG Meeting Overview (November 2022)
  718. 25 November 2022 at 09:43 Demystifying marketing effectiveness
  719. 24 November 2022 at 16:57 Webinar | Economist Impact presents The World Ahead: 2023
  720. 23 November 2022 at 07:00 Spotlight: Programmatic Supply-Chain Solutions
  721. 18 November 2022 at 11:00 WFA Forum Connect - Amsterdam 2022
  722. 16 November 2022 at 07:00 Benchmark: Supplier Relationship Management (SRM) programs
  723. 15 November 2022 at 17:04 Media Forum Meeting Overview (20th October 2022)
  724. 14 November 2022 at 15:14 An unlikely destination
  725. 14 November 2022 at 09:00 Don’t be disingenuous on inclusion: brands must ensure behaviour and messaging align
  726. 14 November 2022 at 08:30 Global marketing industry rallies behind second Global DEI Census in March 2023
  727. 14 November 2022 at 01:00 Why brand safety matters
  728. 14 November 2022 at 01:00 Brand safety and suitability: Restoring choice to advertising industry stakeholders in digital media
  729. 13 November 2022 at 17:00 Benchmark: Panel service agency(s) fee increases
  730. 11 November 2022 at 09:00 Benchmark: Job description for capability role
  731. 10 November 2022 at 12:56 WFA Better Marketing Pod Ep 21: On brand building in the football industry with Roel de Vries, City Football Group
  732. 9 November 2022 at 16:37 WFA names Gary Lim as new Director for Asia-Pacific
  733. 9 November 2022 at 16:14 Insights from GARM’s Aggregated Measurement Report Volume 4
  734. 7 November 2022 at 15:19 Bringing back the talent
  735. 3 November 2022 at 15:24 Winning during inflation
  736. 2 November 2022 at 14:54 Inclusive marketing is just better marketing
  737. 31 October 2022 at 12:00 GARM calls on Twitter to uphold existing commitments on brand safety and deepen future collaboration
  738. 31 October 2022 at 08:00 Benchmark: Recommended tools for in-house agency operations
  739. 28 October 2022 at 12:00 Spotlight: Putting attention to work
  740. 27 October 2022 at 08:00 Spotlight: E-commerce content creation - setting up for success
  741. 27 October 2022 at 04:00 Benchmark: Global Category Management – Digital production & publishing
  742. 25 October 2022 at 17:00 Benchmark: Market Research & Insights – Recommended agency partners
  743. 25 October 2022 at 03:00 Benchmark: Global Category Management – Loyalty & Reward
  744. 24 October 2022 at 12:21 WFA suggested amendments on EU ‘greenwashing’ ban proposal
  745. 18 October 2022 at 13:39 Media Forum Meeting Overview (New York 22nd September 2022) – Media Responsibility and Agencies, Talent & Pitching
  746. 17 October 2022 at 13:31 Ditch the metaverse FOMO
  747. 13 October 2022 at 09:00 Marketing budgets under heavy scrutiny, WFA and Ebiquity research
  748. 11 October 2022 at 18:07 Sourcing Forum meeting overview (September 2022)
  749. 11 October 2022 at 16:32 Greek association strengthens local Planet Pledge efforts with the addition of four new members
  750. 11 October 2022 at 15:56 UBA cements its sustainability credentials with the launch of CommToZero Platform and Zero Greenwashing guidance
  751. 11 October 2022 at 15:37 ISA re-elects Sunil Kataria as chairman
  752. 11 October 2022 at 12:27 WFA Benchmark Results: Measuring Media Dollars & Performance
  753. 10 October 2022 at 17:03 AANA appoints new CEO
  754. 10 October 2022 at 16:04 National associations gather in Dublin and Santiago
  755. 7 October 2022 at 12:50 PAG Meeting Overview (September 2022)
  756. 7 October 2022 at 11:56 Inclusive Marketing - Why representation matters to your customers and your brand
  757. 6 October 2022 at 14:20 RAC Programme Meeting Overview (September 2022)
  758. 6 October 2022 at 09:00 Spotlight: How do you translate happiness into brand success?
  759. 5 October 2022 at 17:23 What’s the biggest challenge facing marketers right now?
  760. 5 October 2022 at 16:07 Re-finding our marketing mojo
  761. 5 October 2022 at 14:11 Marketing is going through a talent crisis. How can we fix it?
  762. 4 October 2022 at 17:41 WFA Better Marketing Pod Ep 20: On diversity and cultural relevance with Susan Akkad, The Estée Lauder Companies
  763. 4 October 2022 at 12:00 Benchmark: Global Category Management – Adaptation & transcreation
  764. 4 October 2022 at 11:13 WFA welcomes four new team members
  765. 3 October 2022 at 13:40 DGX meeting overview (September 2022)
  766. 1 October 2022 at 05:00 Benchmark: UX agencies and partners
  767. 30 September 2022 at 09:00 Spotlight: Consumer insights through a diversity and inclusion lens
  768. 30 September 2022 at 03:00 Insight Forum Overview (September 2022)
  769. 28 September 2022 at 09:00 Spotlight: Go faster with less
  770. 28 September 2022 at 00:01 Data ethics is a priority for nine out of 10 CMOs but half need help making it a reality, WFA research shows
  771. 27 September 2022 at 15:37 The CMO Guide to Data Ethics in Practice
  772. 23 September 2022 at 18:00 Benchmark: Global Category Management – POS & displays
  773. 21 September 2022 at 13:21 Why I love marketing procurement
  774. 14 September 2022 at 19:01 WFA Benchmark: Web tracking in a cookieless world
  775. 8 September 2022 at 00:00 Marketers failing to overcome key barriers to creativity, WFA research
  776. 8 September 2022 at 00:00 Advertising’s creativity crisis: if creativity is a ‘super-power’ why is everyone so afraid to use it?
  777. 7 September 2022 at 18:00 Spotlight: Clients & Creativity
  778. 7 September 2022 at 16:00 My top 10 take-outs from talking to marketing's brightest minds
  779. 7 September 2022 at 09:00 WFA launches Global Marketer of the Year 2022
  780. 7 September 2022 at 09:00 WFA introduces Global Marketer Hall of Fame
  781. 6 September 2022 at 12:00 Take note: 5 back-to-school lessons for marketers
  782. 26 August 2022 at 12:00 Spotlight: Think with Google - Evolving the role of apps for Businesses in APAC
  783. 15 August 2022 at 16:00 Benchmark: Members’ thoughts on Ebiquity acquiring MediaPath
  784. 8 August 2022 at 11:16 Benchmark: Exploring Innovative Agency Models
  785. 4 August 2022 at 04:30 Benchmark: Negotiations with tech titans or big digital platforms
  786. 1 August 2022 at 12:00 Alcohol Marketing Road Test
  787. 1 August 2022 at 12:00 Clients and Creativity
  788. 29 July 2022 at 11:38 Charting a new course in media for 2022 and beyond
  789. 28 July 2022 at 11:30 Marketing facing “worst-ever” talent crisis
  790. 28 July 2022 at 08:00 Media’s got talent?
  791. 26 July 2022 at 12:33 WFA Better Marketing Pod Ep 19: On redefining creative excellence with David Droga
  792. 25 July 2022 at 11:18 WFA grows its corporate network
  793. 21 July 2022 at 05:00 Benchmark: Online communities and advisory boards
  794. 19 July 2022 at 03:30 Agency Roster Transformation
  795. 19 July 2022 at 00:01 Agency rosters face ongoing reform and revamps
  796. 18 July 2022 at 08:00 Benchmark: Social media compromises/hacks
  797. 18 July 2022 at 00:00 Spotlight: Navigating global media demand and pricing trends – July 2022
  798. 15 July 2022 at 06:00 Benchmark: Tracking media in-feed on social platforms
  799. 12 July 2022 at 09:26 DGX Benchmark: Google Analytics (July 2022)
  800. 12 July 2022 at 07:45 Sourcing Forum meeting overview (June 2022)
  801. 8 July 2022 at 10:00 China Forum (July 2022)
  802. 7 July 2022 at 07:00 Spotlight: The rise of freelance talent
  803. 6 July 2022 at 17:49 WFA Better Marketing Pod Ep 18: Cannes Special with Rupen Desai
  804. 6 July 2022 at 10:09 How seriously is the industry taking sustainability?
  805. 5 July 2022 at 15:12 WFA Better Marketing Pod Ep 17: Cannes Special with Matt Brittin
  806. 4 July 2022 at 16:39 WFA members inducted into inaugural Forbes CMO Hall of Fame
  807. 30 June 2022 at 12:00 Dutch association receives royal designation for 100 years of representing the interests of advertisers
  808. 30 June 2022 at 07:00 Benchmark: Recommended online training platforms (digital marketing skills)
  809. 28 June 2022 at 12:00 Ad Net Zero goes global to help the ad industry achieve net zero
  810. 28 June 2022 at 11:50 EU rules on the transparency and targeting of political advertising: what are they and why are they relevant for advertisers?
  811. 28 June 2022 at 11:36 DGX meeting overview (June 2022)
  812. 24 June 2022 at 11:00 Media Forum APAC (June 2022) eCommerce in South-East Asia
  813. 21 June 2022 at 16:32 Benchmark: Media agency first party data liability caps
  814. 21 June 2022 at 16:26 Insight Forum meeting overview (June 2022)
  815. 21 June 2022 at 12:00 GARM: 3 Years of Progress
  816. 21 June 2022 at 11:20 Benchmark: Recommended brand activation agencies in Germany
  817. 21 June 2022 at 10:46 Benchmark: Purchase funnel media investment allocation for fast moving CPGs
  818. 21 June 2022 at 08:00 GARM announces guidelines on misinformation, standards on ad placements, and expansion to cover the metaverse
  819. 20 June 2022 at 08:45 WFA launches Charter for Change at Cannes to drive global action on Diversity, Equity and Inclusion
  820. 17 June 2022 at 12:00 GARM Brand Safety Floor + Suitability Framework
  821. 17 June 2022 at 12:00 GARM Adjacency Standards Framework
  822. 16 June 2022 at 15:01 WFA and GARM endorse strengthened EU Code of Practice on disinformation
  823. 16 June 2022 at 15:00 GARM expands membership to independent brand safety providers
  824. 16 June 2022 at 00:00 WFA Policy Tracker
  825. 15 June 2022 at 18:08 Media Forum Meeting Overview – Media in the Metaverse (18th May 2022)
  826. 14 June 2022 at 17:26 WFA feedback to the EU Commission on ‘greenwashing’ ban proposal
  827. 10 June 2022 at 10:00 Tech & tools in marketing procurement
  828. 9 June 2022 at 05:00 Spotlight: Counting the (Carbon) Cost
  829. 8 June 2022 at 06:00 Sourcing Forum meeting overview (May 2022)
  830. 7 June 2022 at 11:09 AXA and Philips add their weight to WFA’s Planet Pledge
  831. 7 June 2022 at 10:42 WFA Better Marketing Pod Ep 16: On the science of marketing with Professor Byron Sharp
  832. 6 June 2022 at 14:28 Marketing in the metaverse: a brave new world of nonsense or the key to your brand’s longevity?
  833. 3 June 2022 at 08:00 Creative effectiveness is not about taking risks
  834. 2 June 2022 at 14:50 How seriously is the industry taking sustainability?
  835. 2 June 2022 at 10:32 RAC Programme Meeting Overview (May 2022)
  836. 2 June 2022 at 10:19 PAG Meeting Overview (May 2022)
  837. 1 June 2022 at 15:50 How new rules could create a more trustworthy online ecosystem
  838. 1 June 2022 at 12:00 How industry associations are supporting the ad industry and people of Ukraine
  839. 31 May 2022 at 17:19 Webinar: Dark Patterns and Advertising Regulation
  840. 31 May 2022 at 12:00 Marketing Finland creates label for companies and organisations helping Ukraine
  841. 31 May 2022 at 10:52 DGX meeting on Google Analytics (May 2022)
  842. 27 May 2022 at 12:00 Slovenian association helps Ukrainian families through creative competition and NFTs
  843. 27 May 2022 at 06:00 Benchmark: Market research - challenges and solutions in sharing Nielsen’s data
  844. 27 May 2022 at 05:00 Sourcing Forum meeting overview (May 2022)
  845. 26 May 2022 at 00:00 Spotlight: Tackling Responsible Media
  846. 26 May 2022 at 00:00 Benchmark: Sourcing approach to agency pitch
  847. 26 May 2022 at 00:00 Explosive eCommerce growth drives need for improved brand and performance integration
  848. 25 May 2022 at 17:56 Remembering George Floyd and our promises
  849. 25 May 2022 at 12:00 ISBA and IPA launch ‘Pitch Positive Pledge’ to improve pitching outcomes
  850. 25 May 2022 at 08:00 Global eCommerce and Marketing - Delivering a Successful Strategy
  851. 24 May 2022 at 12:30 Benchmark: Global Category Management – Influencer Marketing
  852. 23 May 2022 at 12:00 Estonia celebrates the power of creativity
  853. 23 May 2022 at 08:00 Spotlight: Effective financial management – a focus on marketing activation
  854. 20 May 2022 at 12:00 ANA unveils guidelines for working with diverse suppliers
  855. 18 May 2022 at 05:33 Spotlight: Effective financial management – a focus on influencer marketing, PR and social
  856. 16 May 2022 at 12:00 Call for nominations: The Drum Future 50, in partnership with WFA
  857. 16 May 2022 at 10:00 CMO Forum meeting overview (April 2022)
  858. 15 May 2022 at 10:00 Global Marketer Week (Athens): Media Forum meeting overview (April 2022) - Responsible Media & Media Measurement
  859. 11 May 2022 at 10:00 Sourcing Forum meeting overview (April 2022)
  860. 10 May 2022 at 12:00 Unstereotype Alliance launches Argentina chapter
  861. 10 May 2022 at 10:45 DSA/DMA Task Force Meeting Overview (May 2022)
  862. 6 May 2022 at 06:00 Spotlight: A Brand's Guide to Retail Media
  863. 5 May 2022 at 12:00 Malaysian association elects new president
  864. 4 May 2022 at 17:18 Green Claims in Advertising Task Force Meeting Overview (April 2022)
  865. 3 May 2022 at 15:08 Everything policy leads need to know about marketing in the Metaverse
  866. 3 May 2022 at 12:00 Estonian association creates toolkit to help companies communicate about Ukrainian products and products sold in support of Ukraine
  867. 29 April 2022 at 12:00 National industry associations from 29 countries gather in Athens
  868. 28 April 2022 at 10:14 WFA Global Marketer Week heads to Istanbul for 2023
  869. 26 April 2022 at 10:00 The EU Digital Services Act: implications for advertisers
  870. 25 April 2022 at 00:00 Benchmark: Recruitment of marketing sourcing talent
  871. 22 April 2022 at 17:00 Benchmark: innovation funds in media/marketing
  872. 22 April 2022 at 17:00 Benchmark: crowdsourced platform in Russia
  873. 22 April 2022 at 17:00 Benchmark: payment solutions / cashback
  874. 22 April 2022 at 17:00 Benchmark: legal training for marketing procurement teams
  875. 22 April 2022 at 12:00 In the spotlight: Indian Society of Advertisers’ Sushil Matey
  876. 20 April 2022 at 15:50 Benchmark: Media indemnities
  877. 19 April 2022 at 16:40 Spotlight: Social Commerce: Taking the high street to the social feed
  878. 15 April 2022 at 09:43 Insight Forum meeting overview (February 2022)
  879. 13 April 2022 at 19:00 Sourcing Forum meeting overview (March 2022)
  880. 12 April 2022 at 11:36 Media Forum meeting overview – Improving your inventory media (March 2022)
  881. 12 April 2022 at 08:00 WFA President’s Awards recognise exceptional industry initiatives around the world
  882. 11 April 2022 at 17:37 DSA/DMA Task Force Meeting Overview (March 2022)
  883. 6 April 2022 at 00:00 WFA unveils new global leadership ahead of Global Marketer Week
  884. 4 April 2022 at 00:00 WFA issues guidance for brands on making credible environmental claims
  885. 4 April 2022 at 00:00 Global Guidance on Environmental Claims 2022
  886. 1 April 2022 at 03:00 Benchmark: Digital Advertising Testing Protocols & Partners
  887. 31 March 2022 at 18:00 The future of insights and marketing effectiveness
  888. 31 March 2022 at 14:45 WFA Environmental Claims Guidance: Annex documents
  889. 31 March 2022 at 12:29 Ukraine: Taking action on digital advertising
  890. 30 March 2022 at 15:51 WFA Better Marketing Pod Ep 15: On marketing effectiveness with Peter Field and Karen Nelson-Field
  891. 30 March 2022 at 01:00 Spotlight: Designing the right production model for your organisation
  892. 29 March 2022 at 18:00 WFA gears up for Global Marketer Week in Athens
  893. 29 March 2022 at 16:26 Benchmark: Global Category Management – Market Research & Insights
  894. 29 March 2022 at 10:58 Independent study shows low ad exposure to alcohol ads online
  895. 29 March 2022 at 10:05 Media Forum Meeting Overview (12th May 2021)
  896. 29 March 2022 at 09:36 Only 1.45% of online ads served to children are for HFSS foods
  897. 28 March 2022 at 11:50 Using media to drive positive impact
  898. 28 March 2022 at 09:27 WFA names new leadership for APAC
  899. 25 March 2022 at 11:22 WFA publishes marketing capabilities playbook
  900. 25 March 2022 at 05:00 The First 100 Days of a Marketing Capability Leader
  901. 23 March 2022 at 03:00 Benchmark: Trends agencies and partners
  902. 23 March 2022 at 02:00 Sourcing Forum meeting overview (March 2022)
  903. 22 March 2022 at 10:06 DGX meeting overview (March 2022)
  904. 22 March 2022 at 00:00 Sourcing Forum meeting overview (March 2022)
  905. 21 March 2022 at 09:28 WFA amendment suggestions for the proposal on the transparency and targeting of political advertising
  906. 18 March 2022 at 03:00 Sourcing Forum meeting overview (March 2022)
  907. 15 March 2022 at 11:00 Spotlight: Media Contract Guidance Webinar – Global Best Practice
  908. 14 March 2022 at 07:00 Debate on the regulation of targeted advertising: what are EU policymakers considering?
  909. 11 March 2022 at 14:20 Benchmark: Media Agency Fee Risk & Reward Models
  910. 11 March 2022 at 13:49 Benchmark: Media Spend Vs Net Sales Revenue & A&P
  911. 11 March 2022 at 13:40 Media Forum Meeting Overview (24th February 2022)
  912. 9 March 2022 at 11:00 WFA calls on brands to reconsider media spend in Russia
  913. 9 March 2022 at 10:57 DGX meeting with Google, 28 February 2022
  914. 9 March 2022 at 10:00 Survey: Ukrainian Response
  915. 8 March 2022 at 09:07 Want to produce great work? Stop treating your advertising agencies like dirt
  916. 7 March 2022 at 17:27 WFA Better Marketing Pod Ep 14: On lessons learnt in Asia with David Porter
  917. 7 March 2022 at 15:50 Navigating digital media safety and suitability in the time of war
  918. 4 March 2022 at 14:31 PAG Meeting Overview (February 2022)
  919. 3 March 2022 at 22:00 Sourcing Forum meeting overview (February 2022)
  920. 3 March 2022 at 16:37 RAC Programme Meeting Overview (February 2022)
  921. 3 March 2022 at 00:00 Spotlight: Preparing for digital media’s privacy-first future | Episode 4
  922. 2 March 2022 at 12:00 Webinar: IAB Europe’s TCF found in breach of GDPR – what next for advertisers?
  923. 2 March 2022 at 09:00 Media 2025 - Wave Five Research Findings 2022
  924. 1 March 2022 at 12:00 Finnish ad industry publishes guidance on communicating about the Russia-Ukraine war
  925. 1 March 2022 at 11:17 Three principles from four decades of media practice
  926. 1 March 2022 at 09:00 WFA launches global guide to media contracts excellence
  927. 25 February 2022 at 10:56 Transparency in Political Task Force Meeting Overview (February 2022)
  928. 24 February 2022 at 16:41 Welcome to the privacy-focused future
  929. 24 February 2022 at 04:00 Spotlight: 2022 Global Production Trends
  930. 23 February 2022 at 00:00 Spotlight: Mitigating risk - inflation, agency talent shortfall, etc.
  931. 22 February 2022 at 12:00 Benchmark: Definition, target setting and tracking of savings
  932. 22 February 2022 at 06:11 Benchmark: Global Category Management – Experiential & Events
  933. 21 February 2022 at 13:00 WFA names Kredo and McLachlan as new co-chairs of Sourcing Forum
  934. 17 February 2022 at 11:41 DSA/DMA Task Force Meeting Overview (January 2022)
  935. 17 February 2022 at 11:36 EU Digital Markets Act: WFA briefing, February 2022
  936. 17 February 2022 at 11:29 EU Digital Services Act: WFA briefing, February 2022
  937. 11 February 2022 at 09:51 WFA returns to face-to-face events with Global Marketer Week in Athens
  938. 10 February 2022 at 05:00 Spotlight: Navigating global media demand and pricing trends – 2022, 2023 & beyond
  939. 9 February 2022 at 02:00 Agency Management Forum Overview (December 2021)
  940. 4 February 2022 at 09:00 Spotlight: The Media Shift - Anticipating the Media World of Tomorrow
  941. 3 February 2022 at 10:00 Conny Braams named WFA Global Marketer of the Year 2021
  942. 3 February 2022 at 09:15 Media Forum Meeting Overview (19th January 2022)
  943. 3 February 2022 at 08:00 Mastercard's Raja Rajamannar: ‘Do not think to return to pre-Covid habits'
  944. 3 February 2022 at 00:05 Credit Suisse, Essity and Heineken sign up to WFA’s Planet Pledge
  945. 2 February 2022 at 15:47 100 days on from COP26
  946. 2 February 2022 at 09:00 7 partner predictions for 2022
  947. 2 February 2022 at 04:43 Benchmark: Marketing spend tail end management
  948. 2 February 2022 at 03:28 Benchmark: Tech & tools in marketing procurement
  949. 1 February 2022 at 12:00 DGX Benchmark: Google Analytics
  950. 1 February 2022 at 12:00 DGX meeting on Google Analytics (January 2022)
  951. 1 February 2022 at 11:00 The EU Digital Markets Act: what is it and why is it relevant to advertisers?
  952. 31 January 2022 at 12:19 WFA Better Marketing Pod Ep 13: On creativity with Sir John Hegarty
  953. 31 January 2022 at 12:00 Benchmark: Investment in Marketing Capability (2021)
  954. 28 January 2022 at 11:43 Spotlight: Shift - A Marketing Re-think
  955. 27 January 2022 at 11:00 WFA President Emeritus David Wheldon awarded OBE
  956. 27 January 2022 at 10:00 Sourcing Forum meeting overview (January 2021)
  957. 27 January 2022 at 00:00 Spotlight: Reversing the decline in advertising effectiveness
  958. 26 January 2022 at 12:00 1 TL spent on advertising in Turkey generates 19.4 TL in GDP
  959. 25 January 2022 at 12:00 Webinar: Diversity & Representation - Ensuring media & advertising supports inclusion
  960. 24 January 2022 at 00:00 Benchmark: Marketing or Media Mix Models and ROI
  961. 21 January 2022 at 17:35 WFA launches guide to diversity and representation in media planning and buying
  962. 21 January 2022 at 04:37 Spotlight: The Rise of Chinese brands - Why is it important for businesses in and outside of China
  963. 19 January 2022 at 11:30 Diageo’s Massey takes leadership role on WFA’s Media Forum and Global Media Board
  964. 19 January 2022 at 03:41 Spotlight: Marketing in the Metaverse
  965. 17 January 2022 at 00:00 Spotlight: Sustainable storytelling - what are you scared of?
  966. 14 January 2022 at 02:36 Benchmark: Share of Voice vs Share of Market
  967. 7 January 2022 at 12:00 Slovenia association appoints new board
  968. 5 January 2022 at 12:00 Sweden’s cross-media measurement initiative unveils industry standard for media buying
  969. 4 January 2022 at 12:00 University students in Spain win big for effective advertising pitches
  970. 22 December 2021 at 12:00 Unstereotype Alliance launched in Australia, India, Kenya, Mexico and Nigeria
  971. 21 December 2021 at 17:50 Global Content Production 2021
  972. 21 December 2021 at 12:00 ABA publishes guidance for a more transparent and accountable ad industry in Brazil
  973. 20 December 2021 at 12:00 The Philippines celebrates courage and optimism in brand marketing
  974. 20 December 2021 at 12:00 DGX meeting overview (December 2021)
  975. 16 December 2021 at 17:00 12 predictions for 2022
  976. 16 December 2021 at 14:00 Mondelēz and Sanofi join Planet Pledge
  977. 15 December 2021 at 13:36 WFA Better Marketing Pod Ep 12: On marketing in Africa with Folake Ani-Mumuney
  978. 15 December 2021 at 12:22 Sourcing Forum meeting overview (December 2021)
  979. 15 December 2021 at 12:00 Pakistan association welcomes first female chair
  980. 15 December 2021 at 09:54 WFA CEO: “2021 was a watershed year for marketing”
  981. 14 December 2021 at 14:46 Reversing the decline in advertising effectiveness
  982. 14 December 2021 at 08:47 Capability Forum Overview (October 2021)
  983. 14 December 2021 at 08:24 Benchmark: Vision/mission/philosophy statements for the marketing team
  984. 14 December 2021 at 00:00 Sourcing Forum meeting overview (December 2021)
  985. 13 December 2021 at 12:00 Launch event: Diversity and Inclusion in Marketing Trends Report
  986. 10 December 2021 at 12:00 Webinar: Benchmarking data safety and risk across the industry
  987. 9 December 2021 at 12:00 WFA publishes final DEI Census results
  988. 9 December 2021 at 10:38 Brand investment decisions: evolving beyond working / non-working
  989. 7 December 2021 at 20:00 Spotlight: Global Production - 2021 and beyond
  990. 7 December 2021 at 12:00 GARM x National Associations partnership meeting
  991. 6 December 2021 at 17:00 PAG Meeting Overview (November 2021)
  992. 6 December 2021 at 12:17 Benchmark: MENA split between ATL and BTL media budget
  993. 6 December 2021 at 00:00 Meet the Global Marketer of the Year 2021 nominees: Jane Wakely, Mars, Incorporated
  994. 6 December 2021 at 00:00 Meet the Global Marketer of the Year 2021 nominees: Pratik Thakar, TCCC
  995. 6 December 2021 at 00:00 Meet the Global Marketer of the Year 2021 nominees: Julia Goldin, the LEGO Group
  996. 6 December 2021 at 00:00 Meet the Global Marketer of the Year 2021 nominees: Cristina Diezhandino, Diageo
  997. 6 December 2021 at 00:00 Meet the Global Marketer of the Year 2021 nominees: Rupen Desai, Dole Sunshine Company
  998. 6 December 2021 at 00:00 Meet the Global Marketer of the Year 2021 nominees: Conny Braams, Unilever
  999. 6 December 2021 at 00:00 Meet the Global Marketer of the Year 2021 nominees: Andrea Álvares, Natura
  1000. 2 December 2021 at 08:51 China Media Forum Meeting Overview (Dec 2021)
  1001. 1 December 2021 at 12:00 Fireside chat: Paying Attention to the Long and Short
  1002. 1 December 2021 at 08:38 Planet Pledge Spotlight: COP26
  1003. 30 November 2021 at 16:55 Sponsorship into 2022
  1004. 29 November 2021 at 14:46 First-ever DEI Census reveals major challenges around family status, age, gender, ethnicity and disability for APAC markets
  1005. 29 November 2021 at 12:00 DSA/DMA Task Force Meeting Overview (November 2021)
  1006. 28 November 2021 at 00:00 LATAM mapping: Regulatory efforts to restrict food marketing in Latin America
  1007. 26 November 2021 at 16:19 Data Safety in 2021: Benchmark & Analysis
  1008. 26 November 2021 at 12:00 RAC Programme Meeting Overview (November 2021)
  1009. 25 November 2021 at 17:42 Galvanising marketing as a force for positive change: lessons learned from Planet Pledge
  1010. 24 November 2021 at 12:00 WFA Guide to EU Cookie Guidance
  1011. 23 November 2021 at 16:48 A marketer in Glasgow
  1012. 18 November 2021 at 12:00 Spotlight: Preparing for digital media’s privacy-first future | Episode 3
  1013. 18 November 2021 at 10:49 WFA names super seven as shortlist for Global Marketer of the Year 2021
  1014. 17 November 2021 at 16:42 Winning with Eco-Actives is essential for future brand growth
  1015. 16 November 2021 at 11:28 CMO Forum meeting overview (November 2021)
  1016. 15 November 2021 at 12:00 Spotlight: Gaming Demystified 2021
  1017. 15 November 2021 at 11:07 Marketing as a force for positive change: lessons from Planet Pledge
  1018. 15 November 2021 at 11:00 Webinar: IFBA’s Enhanced Responsible Marketing Policy
  1019. 9 November 2021 at 17:14 WFA Better Marketing Pod Ep 11: On sustainability with Reckitt's Sonia Thimmiah
  1020. 8 November 2021 at 08:00 Benchmark: Recommended Training Providers
  1021. 3 November 2021 at 00:00 EY, Mars and Nomad Foods join WFA’s Planet Pledge
  1022. 1 November 2021 at 09:51 Benchmark: Media spend on agency fees in South East Asia
  1023. 29 October 2021 at 10:49 Can marketing save the planet?
  1024. 28 October 2021 at 09:00 WFA Better Marketing Pod Ep 10: On digital platforms and the cookieless world with “The Ad Contrarian” Bob Hoffman
  1025. 27 October 2021 at 12:11 Media Forum Meeting Overview (27th October 2021)
  1026. 27 October 2021 at 05:47 Sourcing Forum meeting overview (October 2021)
  1027. 27 October 2021 at 00:00 Majority of major multinationals now investing in gaming in APAC, WFA research
  1028. 26 October 2021 at 14:42 The butterfly effect of global marketing transformation
  1029. 26 October 2021 at 12:33 What’s worth keeping post pandemic
  1030. 26 October 2021 at 10:30 GAMING DEMYSTIFIED 2021: Unlocking brand opportunities in video gaming
  1031. 25 October 2021 at 17:48 Five key take outs from The Economist's predictions for 2022
  1032. 25 October 2021 at 14:55 Benchmark: Pitch Consultant Selection Criteria
  1033. 25 October 2021 at 14:21 It's time to regulate the digital ad market
  1034. 24 October 2021 at 02:59 Insight Forum Overview (October 2021)
  1035. 22 October 2021 at 11:51 Benchmark: Digital in-housing from agency point of view
  1036. 19 October 2021 at 12:00 In-House Forum Overview (October 2021)
  1037. 19 October 2021 at 12:00 WFA response to MEP’s call for ban on targeted advertising
  1038. 18 October 2021 at 00:01 First-ever DEI Census reveals major challenges around family status, age, gender, ethnicity and disability
  1039. 15 October 2021 at 13:00 Spotlight: Preparing for digital media’s privacy-first future | Episode 2
  1040. 15 October 2021 at 12:00 DSA/DMA Task Force Meeting Overview (October 2021)
  1041. 14 October 2021 at 12:00 Webinar | Economist Impact presents The World Ahead: 2022
  1042. 13 October 2021 at 12:00 Spotlight: An update on MRC’s mission to audit audience measurement and digital platforms
  1043. 13 October 2021 at 12:00 PAG Meeting Overview (September 2021)
  1044. 12 October 2021 at 12:00 Webinar | Privacy in China: The new Personal Information Protection Law (PIPL)
  1045. 12 October 2021 at 04:38 Planet Pledge Leaders' Forum: Poll results
  1046. 7 October 2021 at 23:09 WFA and ANA call on Facebook to address whistleblower allegations
  1047. 6 October 2021 at 19:21 Benchmark: Campaign monitoring best practices
  1048. 5 October 2021 at 15:14 WFA adds three new team members
  1049. 5 October 2021 at 09:00 RAC Programme Meeting Overview (September 2021)
  1050. 4 October 2021 at 09:00 Is it an advantage to be a woman in marketing?
  1051. 4 October 2021 at 08:00 Webinar: How national associations can get involved in GARM
  1052. 30 September 2021 at 12:00 WFA welcomes 10 new corporate members
  1053. 29 September 2021 at 12:01 Media Forum Meeting Overview (29th September 2021)
  1054. 28 September 2021 at 09:45 WFA launches Latin American guide to diversity and representation through the creative process
  1055. 27 September 2021 at 12:00 DGX meeting overview (September 2021)
  1056. 24 September 2021 at 12:00 Denmark, Finland and Sweden launch Nordic alliance for responsible media
  1057. 24 September 2021 at 12:00 WFA whitepaper on environmental claims and greenwashing
  1058. 22 September 2021 at 09:00 How collaboration between marketing and sustainability can be a force for good
  1059. 17 September 2021 at 12:00 Canadian association appoints lead for cross-media measurement initiative
  1060. 17 September 2021 at 12:00 Norwegian ad industry unveils new guidance to diversity strategy and recruitment
  1061. 16 September 2021 at 01:53 Benchmark: Sustainability & Marketing Consultants
  1062. 16 September 2021 at 01:20 Benchmark: Recommended integrated creative agencies & overview of compensation for pitch submissions
  1063. 14 September 2021 at 16:00 Agency Management Forum Overview (September 2021)
  1064. 9 September 2021 at 07:00 WFA launches Global Marketer of the Year 2021
  1065. 9 September 2021 at 00:01 Four major multinationals and 22 national advertiser associations rally behind WFA’s Planet Pledge
  1066. 8 September 2021 at 17:00 CMO Forum meeting overview (September 2021)
  1067. 8 September 2021 at 14:34 Five CMOs with five post lockdown tips
  1068. 8 September 2021 at 11:04 This can be marketing’s time. You just need to earn it.
  1069. 8 September 2021 at 00:25 Planet Pledge Leaders' Forum - Meeting Overview
  1070. 8 September 2021 at 00:01 Capability gaps creating significant challenges for large advertisers, WFA research
  1071. 7 September 2021 at 14:53 Walking the talk on climate change
  1072. 7 September 2021 at 12:00 Kenyan association launches mentorship programme for marketers and students
  1073. 3 September 2021 at 12:00 Italian association appoints new Director General
  1074. 3 September 2021 at 09:00 WFA response to the WHO consultation on the first draft of the Global Alcohol Action Plan 2022-2030
  1075. 26 August 2021 at 12:00 Paraguay association welcomes first female president
  1076. 25 August 2021 at 12:00 In conversation with four marketing stars for the future
  1077. 19 August 2021 at 09:00 In the spotlight: Indonesian Advertisers Association’s Eka Sugiarto
  1078. 5 August 2021 at 10:24 AVMSD transposition: State of play and key implications for advertisers
  1079. 3 August 2021 at 14:51 Briefing: New Mexican media transparency law
  1080. 3 August 2021 at 10:16 Major food companies agree new self-regulatory controls on food marketing globally
  1081. 2 August 2021 at 20:37 The Media Capability Gap
  1082. 2 August 2021 at 15:32 A look back at Cannes 2021
  1083. 2 August 2021 at 12:58 Learning from the Sourcing Board
  1084. 1 August 2021 at 07:30 The Evolution of Data-Driven Marketing: Preparing for Digital Media’s Privacy-first Future
  1085. 29 July 2021 at 09:00 WFA welcomes four new team members
  1086. 15 July 2021 at 14:06 Webinar: The EU Digital Services Act and Digital Markets Act - opportunities and challenges for the EU digital advertising market
  1087. 15 July 2021 at 09:00 Innovation at Cannes
  1088. 12 July 2021 at 12:00 In the spotlight: Slovak Branded Goods Association’s Ľubomír Tuchscher
  1089. 7 July 2021 at 10:17 Accelerated sponsorship
  1090. 5 July 2021 at 12:00 The Drum and WFA recognise 50 rising stars in brand marketing
  1091. 1 July 2021 at 15:57 Spotlight: Navigating global media demand and pricing trends – 2021, 2022 & beyond
  1092. 1 July 2021 at 09:00 WFA creates three new groups to address key marketer priorities
  1093. 30 June 2021 at 16:03 WFA amendment suggestions on the EU Digital Markets Act
  1094. 30 June 2021 at 14:58 WFA amendment suggestions on the EU Digital Services Act
  1095. 30 June 2021 at 12:00 Slovenian association launches international internship programme for young creatives
  1096. 30 June 2021 at 10:24 Inclusive equals results
  1097. 30 June 2021 at 10:09 Industry’s unprecedented show of unity to tackle DEI
  1098. 29 June 2021 at 18:44 PAG Meeting Overview (June 2021)
  1099. 29 June 2021 at 12:00 ICAS Global Awards recognise innovative initiatives around advertising self-regulation
  1100. 28 June 2021 at 09:52 WFA Better Marketing Pod Ep 9: On purpose, Orlando Bloom and teaching from Tasmania with Professor Mark Ritson
  1101. 24 June 2021 at 14:50 DSA Task Force Meeting Overview (June 2021)
  1102. 23 June 2021 at 12:00 Swedish advertisers create industry standard for marketing effectiveness
  1103. 23 June 2021 at 09:45 Insight Forum Overview (June 2021)
  1104. 21 June 2021 at 12:14 Emerging trend - ad bans for fossil fuels
  1105. 20 June 2021 at 19:00 Marketing industry launches first-ever global diversity and inclusion census
  1106. 18 June 2021 at 16:30 Spotlight on marketing and sustainability: bridging the gaps around the world
  1107. 18 June 2021 at 12:36 Get comfortable with sustainability
  1108. 16 June 2021 at 12:00 UK ad industry unveils All In Census results and action plan to improve inclusion in the workplace
  1109. 14 June 2021 at 18:17 DGX meeting overview (May 2021)
  1110. 14 June 2021 at 12:20 Spotlight: Preparing for digital media’s privacy-first future | Episode 1
  1111. 13 June 2021 at 12:00 US ad industry sees significant growth in supplier diversity
  1112. 9 June 2021 at 12:00 ABG publishes guidelines for gender portrayal in UAE advertising
  1113. 9 June 2021 at 09:07 Marketing’s Missing P: Planet
  1114. 8 June 2021 at 16:28 Capability Forum Overview (June 2021)
  1115. 7 June 2021 at 13:39 CMO Forum meeting overview (June 2021)
  1116. 7 June 2021 at 10:00 L’Oréal, NatWest and PepsiCo sign up to WFA Planet Pledge
  1117. 7 June 2021 at 08:00 How are you helping marketing get on the sustainability journey?
  1118. 3 June 2021 at 17:09 New metrics for a growth agenda
  1119. 3 June 2021 at 10:37 RAC Programme Meeting Overview (May 2021)
  1120. 3 June 2021 at 10:00 WFA launches global industry census in partnership with Campaign, Kantar and agencies associations EACA and VoxComm
  1121. 2 June 2021 at 11:02 WFA Better Marketing Pod Ep 8: On making an iconic doll relevant again with Lisa McKnight
  1122. 1 June 2021 at 15:07 WFA Consultant Directory
  1123. 28 May 2021 at 18:13 Spotlight: Diversity & Inclusion in the Production Landscape
  1124. 25 May 2021 at 12:12 Media Forum China Meeting Overview (May 2021)
  1125. 25 May 2021 at 10:31 One year after George Floyd
  1126. 24 May 2021 at 04:38 Benchmark: Boutique Creative Agencies in China
  1127. 21 May 2021 at 10:51 Brands face APAC privacy challenge
  1128. 19 May 2021 at 16:39 Agency Management Forum Overview (May 2021)
  1129. 12 May 2021 at 12:00 27 national associations address cross-media measurement and brand safety concerns
  1130. 10 May 2021 at 09:00 WFA President’s Awards recognise exceptional industry initiatives around the world
  1131. 7 May 2021 at 12:00 Spanish ad industry publishes manifesto for the future of advertising
  1132. 6 May 2021 at 13:05 PAG Meeting Overview (April 2021)
  1133. 6 May 2021 at 12:00 ANA seeks probe of ‘industry waste’ in programmatic advertising in the US
  1134. 4 May 2021 at 10:39 Benchmark: Creative Agencies in Japan with TVCM capabilities
  1135. 26 April 2021 at 12:55 New research suggests marketers lag corporate progress on the sustainability journey
  1136. 26 April 2021 at 12:47 WFA launches framework to help marketers lead on climate change challenge
  1137. 26 April 2021 at 12:00 In the spotlight: Cyprus Advertisers’ Association’s Christiana Paschalides
  1138. 22 April 2021 at 14:00 WFA Global Marketer Week 2022 goes to Athens
  1139. 22 April 2021 at 00:00 David Wheldon named WFA President Emeritus
  1140. 21 April 2021 at 12:00 Belgian association welcomes new CEO
  1141. 21 April 2021 at 01:01 Marketing and Sustainability: Closing the Gaps
  1142. 21 April 2021 at 01:01 WFA launches Planet Pledge for Marketers
  1143. 20 April 2021 at 01:01 GARM launches its first-ever measurement report for digital brand safety
  1144. 19 April 2021 at 17:15 WFA names new global leadership team
  1145. 19 April 2021 at 12:00 Portuguese association launches ‘future lab’ and podcast to help marketers tackle future challenges and opportunities
  1146. 19 April 2021 at 11:37 DSA Task Force Meeting Overview (April 2021)
  1147. 16 April 2021 at 09:00 Belgium’s Digital Ad Trust label reaches 63% of Belgians
  1148. 15 April 2021 at 16:09 WFA responses to EU public consultation on a Digital Levy
  1149. 15 April 2021 at 12:00 Japan's ad industry unveils joint committee for ad verification in digital advertising
  1150. 14 April 2021 at 16:53 Spotlight: Growth Metrics – shift from a savings outlook to a value creation approach
  1151. 14 April 2021 at 09:37 WFA Better Marketing Pod Ep 7: On sustainability and courageous marketing with Conny Braams
  1152. 9 April 2021 at 18:44 WFA position paper on the EU Digital Markets Act
  1153. 9 April 2021 at 18:44 WFA position paper on the EU Digital Services Act
  1154. 9 April 2021 at 15:06 WFA global position on advertiser access to data in the digital advertising market
  1155. 8 April 2021 at 19:20 Different Models when decoupling production
  1156. 8 April 2021 at 12:00 ABA publishes brand safety floor and suitability framework for Brazilian ad market
  1157. 6 April 2021 at 09:24 Spotlight: Building Your Brand in an eCommerce Environment
  1158. 1 April 2021 at 15:00 Global Marketer Week 2021 build up with The Marketoonist
  1159. 1 April 2021 at 13:02 Media Forum Meeting Overview (February 2021)
  1160. 31 March 2021 at 18:22 Benchmark: Dynamic Creative Optimisation (DCO) partners & Creative analytics suppliers
  1161. 31 March 2021 at 16:21 WFA responses to EU consultation on transparency in sponsored political content
  1162. 30 March 2021 at 15:06 Marketing has the chance to lead post pandemic but structures need an overhaul
  1163. 30 March 2021 at 11:17 EU ePrivacy Regulation: WFA briefing, February 2021
  1164. 30 March 2021 at 00:00 WFA launches guide to diversity and representation through the creative funnel
  1165. 29 March 2021 at 23:00 WFA Better Marketing Pod Ep 6: On humor and catching the 'F-train' with Ivan Pollard
  1166. 29 March 2021 at 13:02 Gender equality in marketing: are we making progress fast enough?
  1167. 25 March 2021 at 12:00 Colombian association launches measurement tool for responsible advertising practices
  1168. 24 March 2021 at 10:12 #BuildBackBetter: Can marketing be a positive force for change in a post-COVID world?
  1169. 17 March 2021 at 11:45 Agency Family Tree: Global, APAC & China
  1170. 17 March 2021 at 11:21 DGX meeting overview (March 2021)
  1171. 16 March 2021 at 12:04 Guide to Ecommerce content production optimisation
  1172. 15 March 2021 at 12:28 Delivering diversity is a must-pass test
  1173. 15 March 2021 at 10:34 ePrivacy task force meeting overview (March 2021)
  1174. 10 March 2021 at 15:37 WFA report: The future of data-driven marketing
  1175. 10 March 2021 at 15:10 CMO Forum meeting overview (March 2021)
  1176. 10 March 2021 at 12:00 Swiss ad industry launches Digital Ad Trust label
  1177. 8 March 2021 at 12:00 German association welcomes new Managing Director
  1178. 5 March 2021 at 12:00 In the spotlight: Association of New Zealand Advertisers’ Lindsay Mouat
  1179. 4 March 2021 at 12:00 Paraguay association launches campaign highlighting value of legitimate brands
  1180. 3 March 2021 at 15:51 WFA Global Position on Digital Taxes
  1181. 3 March 2021 at 15:48 PAG Meeting Overview (February 2021)
  1182. 2 March 2021 at 09:00 Zimbabwe association unveils marketing leadership program
  1183. 1 March 2021 at 12:25 COVID has re-emphasised how brands must serve society
  1184. 1 March 2021 at 12:20 Can marketing help build back better?
  1185. 1 March 2021 at 11:27 WFA announces new speakers for Global Marketer Week 2021
  1186. 25 February 2021 at 12:00 Brilliant marketing campaigns ‘light up’ Sweden at virtual awards gala
  1187. 25 February 2021 at 11:32 Spotlight: Brand Building in Uncertain Times
  1188. 25 February 2021 at 10:29 Business Intelligence / Data analytics for a strong agency management program
  1189. 24 February 2021 at 11:36 Benchmark: Global Category Management - Strategic ‘packaging’ design agency
  1190. 23 February 2021 at 17:34 Spotlight: How to win the hearts of Gen Z in 2021
  1191. 23 February 2021 at 14:02 Sourcing Forum meeting overview (February 2021)
  1192. 23 February 2021 at 12:00 Italian association elects Lorenzo Sassoli de Bianchi as president
  1193. 23 February 2021 at 12:00 WFA Better Marketing Pod Ep 5: On digital transformation with L'Oréal’s Lubomira Rochet
  1194. 18 February 2021 at 17:12 What marketing talent wants
  1195. 18 February 2021 at 09:00 Marketing talent seeks companies with purpose, WFA research
  1196. 15 February 2021 at 18:20 RAC Programme Meeting Overview (February 2021)
  1197. 15 February 2021 at 14:41 Benchmark: Agency scope of work (SOW) tools
  1198. 11 February 2021 at 12:03 Benchmark: Global versus local brand equity
  1199. 10 February 2021 at 12:41 Decoupling production from the creative agency and the role of the agency producer
  1200. 10 February 2021 at 11:03 Spotlight: Shortcutting your marketing transformation
  1201. 9 February 2021 at 10:46 Marketing Transformation - Delivering the future fit organisation
  1202. 9 February 2021 at 10:15 C-Suite support, freedom and training critical to marketing transformation, WFA research
  1203. 5 February 2021 at 16:00 Introduction to WFA's policy groups
  1204. 4 February 2021 at 09:00 Marc Pritchard named WFA Global Marketer of the Year 2020
  1205. 3 February 2021 at 12:00 UK associations unveil ‘All In’ campaign to help build a more inclusive ad industry
  1206. 3 February 2021 at 10:18 Spotlight: Managing your sponsorship initiatives post-pandemic
  1207. 3 February 2021 at 10:14 Defining world-class standards for marketing procurement
  1208. 3 February 2021 at 06:49 Spotlight: Media Contract Guidance in China
  1209. 2 February 2021 at 15:42 Benchmark: Global Budget setting & use of working/non-working ratios
  1210. 2 February 2021 at 12:00 Israeli marketers ‘move forward’ into 2021 with virtual marketing conference
  1211. 1 February 2021 at 12:11 Q&A Session: EU Collective Redress – what impact on advertisers?
  1212. 29 January 2021 at 14:46 Webinar: Regulating marketing to kids - five key trends affecting toy brands
  1213. 29 January 2021 at 13:13 Benchmark: Global Category Management - Public Relations
  1214. 29 January 2021 at 11:45 Asia Spotlight: Leadership perspective in 2021
  1215. 27 January 2021 at 17:22 Spotlight: Digital media and the demise of identity
  1216. 26 January 2021 at 12:15 WFA unveils speaker line up for Global Marketer Week 2021
  1217. 26 January 2021 at 12:00 Turkish ad industry launches brand safety alliance
  1218. 26 January 2021 at 10:52 WFA interviews the Global Marketer of the Year 2020 nominees
  1219. 26 January 2021 at 10:17 WFA Better Marketing Pod Ep 4: On next generation marketing with Mastercard's Raja Rajamannar
  1220. 26 January 2021 at 09:13 Six partner predictions for 2021
  1221. 21 January 2021 at 12:00 In the spotlight: Bulgarian Association of Advertisers’ Rossen Missov
  1222. 20 January 2021 at 16:31 Spotlight on sustainability around the world
  1223. 20 January 2021 at 00:00 WFA amendment suggestions on EU ePrivacy Regulation
  1224. 19 January 2021 at 12:25 WFA President launches book on next generation marketing
  1225. 19 January 2021 at 11:58 WFA welcomes 19 new corporate members in 2020
  1226. 18 January 2021 at 16:25 DSA Task Force Meeting Overview (January 2021)
  1227. 18 January 2021 at 12:00 Belgian association expands membership to expert partners
  1228. 15 January 2021 at 12:06 Spotlight: WFA in 2021
  1229. 15 January 2021 at 12:00 Nigeria honours advertisers on the frontline of Covid relief
  1230. 14 January 2021 at 18:35 WFA’s response to WHO consultation (alcohol marketing)
  1231. 13 January 2021 at 15:37 DGX meeting with Google, 15 December 2020
  1232. 11 January 2021 at 12:00 Finnish association welcomes marketing service providers into membership
  1233. 11 January 2021 at 00:00 Position Paper on EU ePrivacy Regulation
  1234. 7 January 2021 at 12:00 The Philippines celebrates brand resilience and innovation during the pandemic
  1235. 21 December 2020 at 10:49 WFA response to EDPB consultation
  1236. 18 December 2020 at 11:29 Meet the Global Marketer of the Year 2020 nominees: Marc Pritchard, P&G
  1237. 18 December 2020 at 11:17 Meet the Global Marketer of the Year 2020 nominees: Ivan Pollard, General Mills
  1238. 18 December 2020 at 11:06 Meet the Global Marketer of the Year 2020 nominees: Lisa McKnight, Mattel
  1239. 18 December 2020 at 11:01 Meet the Global Marketer of the Year 2020 nominees: Fernando Machado, Burger King/RBI
  1240. 18 December 2020 at 10:57 Meet the Global Marketer of the Year 2020 nominees: Andrew Garrihy, Huawei
  1241. 18 December 2020 at 10:46 Meet the Global Marketer of the Year 2020 nominees: Jane Wakely, Mars
  1242. 17 December 2020 at 17:42 Benchmark: Agency collaboration
  1243. 16 December 2020 at 13:33 WFA Better Marketing Pod Ep 3: In conversation with Sir Martin Sorrell
  1244. 16 December 2020 at 12:53 Sourcing Forum meeting overview (December 2020)
  1245. 16 December 2020 at 11:30 WFA Forum Chairs look back on 2020
  1246. 16 December 2020 at 09:07 WFA CEO: “Build Back Better has started”
  1247. 15 December 2020 at 16:37 My favourite campaign of 2020…
  1248. 15 December 2020 at 15:05 10 Predictions for 2021
  1249. 15 December 2020 at 14:47 2020’s top trends in food marketing regulation
  1250. 10 December 2020 at 12:12 DGX meeting overview (December 2020)
  1251. 10 December 2020 at 11:59 Spotlight: The impact of the pandemic on the agency business
  1252. 10 December 2020 at 11:56 The end of the cookie
  1253. 9 December 2020 at 18:37 Webinar: 10 trends shaping food marketing regulation in 2020
  1254. 8 December 2020 at 12:52 Benchmark: Savings targets & definitions, tactical marketing procurement & PO approval
  1255. 4 December 2020 at 16:35 Benchmark: Global Category Management - E-commerce
  1256. 4 December 2020 at 14:23 WFA Whitepaper on marketing and sustainability
  1257. 4 December 2020 at 11:39 European Commission plans to tackle green claims in advertising
  1258. 3 December 2020 at 15:56 DGX meeting with Facebook, 16 November 2020
  1259. 3 December 2020 at 12:57 Media Forum Meeting Overview (November & December 2020)
  1260. 3 December 2020 at 11:00 WFA names shortlist for Global Marketer of the Year 2020
  1261. 2 December 2020 at 10:15 The work that inspired in 2020
  1262. 1 December 2020 at 18:33 Sourcing Forum meeting overview (November 2020)
  1263. 30 November 2020 at 14:21 Can marketing help drive a more sustainable future for our planet?
  1264. 30 November 2020 at 13:47 My favourite campaign of 2020...
  1265. 30 November 2020 at 12:00 Platforms and transparency
  1266. 27 November 2020 at 14:32 Sourcing’s diversity power
  1267. 26 November 2020 at 14:30 Eco-Friendly Practices in Production
  1268. 26 November 2020 at 12:00 Portugal awards show extends a helping hand to the creative industry
  1269. 26 November 2020 at 11:59 RAC Programme Meeting Overview (November 2020)
  1270. 26 November 2020 at 08:10 Benchmark: Digital Agencies(B2B) in South East Asia
  1271. 26 November 2020 at 07:10 Benchmark: Media Recruitment Agencies in Japan
  1272. 25 November 2020 at 17:41 PAG Meeting Overview (November 2020, Brussels)
  1273. 25 November 2020 at 12:15 Webinar: El uso de datos y la publicidad: ¿qué depara el futuro para las marcas?
  1274. 25 November 2020 at 12:07 Webinar: AI & advertising, a consumer perspective
  1275. 25 November 2020 at 12:00 UK ad industry launches initiative to tackle climate emergency
  1276. 25 November 2020 at 10:00 Survey: Organising virtual and hybrid events
  1277. 23 November 2020 at 15:37 Webinar: Diversidad e inclusion en la industria publicitaria
  1278. 23 November 2020 at 12:00 In the spotlight: Estonian Marketing Association’s Liis Tippel
  1279. 19 November 2020 at 12:02 Spotlight: Global Production - 2020 and beyond
  1280. 19 November 2020 at 09:00 Media Forum Meeting Overview (November 2020, Singapore)
  1281. 18 November 2020 at 12:00 Greek marketers address diversity and inclusion
  1282. 18 November 2020 at 10:58 Spotlight: Global Trends in Creative In-Housing
  1283. 13 November 2020 at 15:02 Privacy in China: the new draft PIPL and what it could mean for advertisers
  1284. 13 November 2020 at 10:00 Unstereotype Alliance launches UAE chapter
  1285. 12 November 2020 at 15:06 Benchmark: Global Category Management - Consumer Promotions
  1286. 11 November 2020 at 12:00 Spain recognises the value of advertising
  1287. 9 November 2020 at 12:00 Zimbabwe prepares for Marketing 5.0 with hybrid event
  1288. 5 November 2020 at 12:00 Canada unveils cross-media measurement committee
  1289. 3 November 2020 at 16:48 DGX meeting overview: Competition and digital advertising (October 2020)
  1290. 29 October 2020 at 14:57 WFA Better Marketing Pod Ep. 2: Marketing in times of Covid
  1291. 29 October 2020 at 14:38 How ‘viewable’ is your market? 10 trillion impressions provide some answers
  1292. 29 October 2020 at 11:57 Change in 2020 extends beyond marketing
  1293. 29 October 2020 at 11:11 WFA Better Marketing Pod Ep.1: Diversity & Inclusion
  1294. 29 October 2020 at 10:00 WFA launches Asian Marketing Leaders Program to create the next wave of regional CMOs
  1295. 29 October 2020 at 09:00 Industry experts on the next steps for brand safety
  1296. 28 October 2020 at 17:55 Global Marketing Procurement: 2020 and beyond
  1297. 28 October 2020 at 15:55 Benchmark: Global marketing procurement team structures & workload allocation
  1298. 27 October 2020 at 15:33 Client views on developing creative in-house
  1299. 26 October 2020 at 15:00 DGX meeting overview (October 2020)
  1300. 19 October 2020 at 15:25 Sourcing Forum meeting overview (October 2020)
  1301. 19 October 2020 at 12:00 In the spotlight: Advertisers’ Association of Nigeria’s Ediri Ose-Ediale
  1302. 19 October 2020 at 11:00 Brazilian ad industry unveils campaign on responsible advertising to children
  1303. 16 October 2020 at 13:00 Dutch association celebrates 100 years with challenge to brand leaders on social responsibility and racism
  1304. 16 October 2020 at 12:00 Indian association welcomes first CEO
  1305. 14 October 2020 at 16:36 Webinar: Where do great ads thrive?
  1306. 14 October 2020 at 16:05 Top take-outs from The World in 2021 with The Economist
  1307. 13 October 2020 at 14:35 DSA task force Meeting Overview (October 2020)
  1308. 12 October 2020 at 12:00 Norway celebrates Advertising Day with hybrid event
  1309. 9 October 2020 at 12:00 Italian advertisers investing more on brand purpose during and post-Covid, finds UPA study
  1310. 8 October 2020 at 15:18 Webinar: The Economist presents The World in 2021
  1311. 8 October 2020 at 14:22 Contagious becomes WFA’s global strategic partner for Creativity
  1312. 7 October 2020 at 10:25 Google’s restrictions on food marketing to minors
  1313. 6 October 2020 at 01:00 Signs of recovery as global advertisers show guarded optimism, WFA Crisis Response Tracker
  1314. 5 October 2020 at 18:45 DGX Benchmark: EU-US Data Transfers
  1315. 5 October 2020 at 13:01 What are you looking for in the Global Marketer of the Year 2020?
  1316. 5 October 2020 at 12:00 Gulf association welcomes new board
  1317. 2 October 2020 at 15:19 EU Consultation on consumer policy: WFA responses and key messages
  1318. 2 October 2020 at 12:00 Colombian association shines a light on the digital media ecosystem
  1319. 2 October 2020 at 11:00 Malaysian association elects new council
  1320. 1 October 2020 at 16:58 Survey: Covid-19 global response (September 2020)
  1321. 1 October 2020 at 09:40 PAG Meeting Overview (September 2020, Brussels)
  1322. 30 September 2020 at 18:04 Benchmark: Measures of investment in marketing capability building
  1323. 30 September 2020 at 09:00 WFA launches Global Marketer of the Year 2020
  1324. 28 September 2020 at 09:43 Data Ethics Board meeting overview (September 2020)
  1325. 24 September 2020 at 09:43 RAC Programme Meeting Overview (September 2020)
  1326. 23 September 2020 at 06:00 WFA and platforms make major progress to address harmful content
  1327. 22 September 2020 at 12:56 Media Forum Meeting Overview (September 2020)
  1328. 22 September 2020 at 12:00 Indian association elects Sunil Kataria as chairman
  1329. 22 September 2020 at 12:00 Australian association unveils new Code of Ethics
  1330. 21 September 2020 at 16:49 The endless possibilities of Computer Generated Imagery (CGI)
  1331. 21 September 2020 at 13:00 Belgium’s first virtual Trends Day identifies 5 key industry trends
  1332. 21 September 2020 at 12:00 In the spotlight: Malaysian Advertisers Association’s Kadri Taib
  1333. 21 September 2020 at 00:00 WFA Q&A session with Google on digital services taxes
  1334. 17 September 2020 at 09:12 DGX meeting overview (September 2020)
  1335. 17 September 2020 at 00:00 Global advertisers unveil a collaborative new approach to cross-media measurement
  1336. 16 September 2020 at 10:05 WFA responses to the EU public consultation on the EU Democracy Action Plan
  1337. 15 September 2020 at 14:12 Sustainability and procurement
  1338. 15 September 2020 at 11:31 Benchmark: Global Category Management - Artwork & pre-press Packaging design
  1339. 14 September 2020 at 12:00 Slovenia hosts first major hybrid event in the Adriatic region
  1340. 10 September 2020 at 12:00 UK ad industry launches initiative to eliminate negative environmental impact of production
  1341. 10 September 2020 at 10:28 ABA Manual for compliance with Brazil’s Data Protection Law
  1342. 9 September 2020 at 18:01 Sourcing Forum meeting overview (September 2020)
  1343. 9 September 2020 at 13:16 Programmatic & Data Forum Meeting Overview (September 2020)
  1344. 7 September 2020 at 12:00 GCC association launches cross-media measurement initiative
  1345. 4 September 2020 at 18:43 Global Trends in Creative In-Housing
  1346. 4 September 2020 at 00:01 Creative in-housing hits 57% among multinationals, WFA report
  1347. 3 September 2020 at 13:50 Burst the bubble, recruit for the future and focus – your September to do list
  1348. 2 September 2020 at 17:11 I don't want yet another soft drinks company screaming purpose at me
  1349. 2 September 2020 at 16:56 A marketer's checklist on mitigating ad fraud
  1350. 2 September 2020 at 16:21 You can learn a lot from a dummy
  1351. 30 August 2020 at 08:00 WFA position paper and responses to the EU public consultation on the Digital Services Act
  1352. 25 August 2020 at 16:51 Sourcing Forum meeting overview (July 2020)
  1353. 20 August 2020 at 12:00 In the spotlight: Association of Swedish Advertisers’ Hanna Riberdahl
  1354. 20 August 2020 at 11:42 WFA draft responses to the EU public consultation on the EU Democracy Action Plan
  1355. 20 August 2020 at 09:00 Programmatic trading accounts for more than two fifths of global digital media investment by major multinationals
  1356. 19 August 2020 at 15:46 Product placement under the revised AVMSD – Briefing note
  1357. 17 August 2020 at 12:00 Norwegian association unveils new adtech and martech guidance
  1358. 10 August 2020 at 12:00 Brazilian association explores the role of customer service in consumer-brand relationships
  1359. 5 August 2020 at 12:00 Unstereotype Alliance launches UK chapter
  1360. 4 August 2020 at 13:23 Ad industry launches 'Partnership for Responsible Addressable Media'
  1361. 30 July 2020 at 12:00 Irish association welcomes new president
  1362. 30 July 2020 at 09:00 The big questions this year, answered by LIONS Live
  1363. 28 July 2020 at 10:00 Loving lockdown
  1364. 27 July 2020 at 10:00 Three hot topics in digital policy
  1365. 27 July 2020 at 07:00 Pakistan holds first virtual Effie Awards
  1366. 24 July 2020 at 11:19 Webinar: Live-streaming & E-commerce
  1367. 22 July 2020 at 14:32 CMO Forum meeting overview (July 2020)
  1368. 22 July 2020 at 12:00 Dutch ad industry launches diversity fund and programme
  1369. 20 July 2020 at 10:00 Time to stop covering up our diversity
  1370. 15 July 2020 at 14:00 Putting an end to racially-loaded terms in marketing
  1371. 15 July 2020 at 07:00 GCC association to LEAD change in the ad industry
  1372. 14 July 2020 at 10:24 DGX meeting overview (July 2020)
  1373. 14 July 2020 at 10:04 Webinar: The Low Touch Economy
  1374. 14 July 2020 at 09:00 Customer experience in the world’s “new normal”
  1375. 13 July 2020 at 12:00 Elizabeth Melo named as ‘Woman to Watch’ in marketing in Colombia
  1376. 13 July 2020 at 11:00 Paraguay association elects new board
  1377. 10 July 2020 at 12:39 Programmatic Data & Technology (2020)
  1378. 9 July 2020 at 16:41 Webinar: Navigating global media pricing in 2020
  1379. 9 July 2020 at 11:54 Project Spring
  1380. 9 July 2020 at 00:00 WFA launches ultimate guide to value-based Marketing Procurement
  1381. 8 July 2020 at 18:14 Benchmark: AI ad creative audit solution providers
  1382. 8 July 2020 at 12:00 Just Eat CEO named ISBA president
  1383. 7 July 2020 at 12:00 Portuguese association appoints new president
  1384. 6 July 2020 at 16:23 Benchmark: Agency barter
  1385. 6 July 2020 at 16:08 Benchmark: e-invoicing solutions
  1386. 1 July 2020 at 12:16 COVID Compendium for Global Marketers
  1387. 1 July 2020 at 12:00 Nearly a third of advertisers pull back or consider pulling back from platforms
  1388. 1 July 2020 at 10:14 DSA task force Meeting Overview (June 2020)
  1389. 1 July 2020 at 00:00 What big question would you have asked at Cannes this year?
  1390. 30 June 2020 at 09:30 National associations mobilise to support media outlets
  1391. 30 June 2020 at 09:00 It’s time for action
  1392. 29 June 2020 at 18:12 Data Ethics Board meeting overview (June 2020)
  1393. 29 June 2020 at 09:00 Why marketers must embrace ethical data use
  1394. 26 June 2020 at 17:23 Webinar: An introduction to the offshore market for creative production
  1395. 25 June 2020 at 09:00 Survey: Shifting from physical to virtual events
  1396. 25 June 2020 at 00:00 CMO lockdown learnings: how marketing can boost your brand
  1397. 25 June 2020 at 00:00 WFA makes new appointments to APAC Leadership team
  1398. 23 June 2020 at 00:00 Major multinationals keep global ad budgets in lockdown, WFA Covid-19 Response Tracker
  1399. 22 June 2020 at 08:00 Advertisers demand transparency and clarity around platforms’ content policies
  1400. 22 June 2020 at 00:00 Brands missing opportunities to become better clients
  1401. 19 June 2020 at 18:00 In the spotlight: Marketing Association of South Africa’s Brian Yuyi
  1402. 18 June 2020 at 12:28 Joint WFA-TIE position: product placement under the revised AVMSD
  1403. 17 June 2020 at 17:51 Survey: Covid-19 global response (June 2020)
  1404. 16 June 2020 at 16:38 Sourcing Forum meeting overview (June 2020)
  1405. 16 June 2020 at 15:04 Media Outlook in the COVID-19 Crisis
  1406. 15 June 2020 at 13:00 Swedish advertisers publish new guidance for marketing effectiveness
  1407. 15 June 2020 at 12:00 U.S. ad industry calls for immediate action on diversity and inclusion
  1408. 11 June 2020 at 07:10 Webinar+: Programmatic supply-chain transparency
  1409. 9 June 2020 at 19:43 Benchmark: Rights management for actors and music
  1410. 9 June 2020 at 19:22 RAC Programme Meeting Overview (May 2020)
  1411. 9 June 2020 at 13:20 Capability Forum Overview (June, 2020)
  1412. 9 June 2020 at 09:30 UN Women and WFA call on the industry to fight racism and inequality
  1413. 8 June 2020 at 12:00 Unstereotype Alliance launches in Japan
  1414. 8 June 2020 at 11:00 UK ad industry unveils new inclusion group and hub
  1415. 5 June 2020 at 17:28 CMO Forum meeting overview (June 2020)
  1416. 5 June 2020 at 13:15 Why did brands fail to pause ads on #BlackoutTuesday?
  1417. 5 June 2020 at 11:30 Getting peak performance from evaluation
  1418. 4 June 2020 at 18:00 Benchmark: Inclusive events for people with disabilities
  1419. 4 June 2020 at 17:29 Webinar+: Crisis clinic – Managing your agency remuneration models during and after the Covid-19 crisis
  1420. 3 June 2020 at 10:20 PAG Meeting Overview (May 2020, Brussels)
  1421. 3 June 2020 at 10:11 Webinar: Global Marketing Operations in 2020
  1422. 1 June 2020 at 00:00 WFA launches world’s first guide on data ethics for brands
  1423. 29 May 2020 at 09:35 Webinar: Client-agency performance evaluations: the agency view
  1424. 28 May 2020 at 14:54 WFA submission – Singapore PDPA consultation
  1425. 28 May 2020 at 11:00 The purpose of marketing will not change post Covid-19 but marketers must
  1426. 28 May 2020 at 09:00 Marketing Operations expands remit at large multinationals
  1427. 28 May 2020 at 00:00 Will COVID-19 change marketing forever?
  1428. 26 May 2020 at 09:31 Webinar: In search of the unicorn marketer
  1429. 25 May 2020 at 16:00 Sir Martin Sorrell: 10 observations on the business impact of COVID-19
  1430. 20 May 2020 at 17:15 Client-agency performance evaluations: the agency view
  1431. 20 May 2020 at 16:30 Webinar: GDPR and online advertising - what next?
  1432. 20 May 2020 at 09:58 Webinar+: Crisis Clinic – Managing your agencies during and after the COVID-19 crisis
  1433. 20 May 2020 at 09:00 Emphasis of CMO role must be on effectively leading multi-faceted teams
  1434. 19 May 2020 at 23:00 Data collection in the crosshairs as kids’ screen time soars
  1435. 18 May 2020 at 15:00 ISBA investigates the UK’s programmatic supply chain
  1436. 18 May 2020 at 14:00 Swedish ad industry join forces to develop standards for media buying
  1437. 18 May 2020 at 13:00 National associations see significant budget cuts among advertisers, but slight optimism looming
  1438. 15 May 2020 at 16:56 Webinar: How transcreation can give a local edge to global messages
  1439. 15 May 2020 at 16:34 Webinar: The case for greater diversity and inclusion in marketing
  1440. 15 May 2020 at 15:00 Estonian association welcomes new CEO
  1441. 15 May 2020 at 14:00 Conference in the Cloud: China advertisers discuss planning for the future
  1442. 14 May 2020 at 17:58 Webinar+: Regulating illegal and harmful content: what does it mean for advertisers?
  1443. 13 May 2020 at 19:10 Benchmark: Calculation methods for social media savings
  1444. 13 May 2020 at 17:09 Webinar+: TikTok’s approach to privacy and security
  1445. 13 May 2020 at 13:15 Survey: Covid-19 global response (April 2020)
  1446. 13 May 2020 at 00:00 Large multinationals tighten ad spend squeeze according to WFA Covid-19 Response Tracker
  1447. 12 May 2020 at 10:14 Global Marketing Operations 2020
  1448. 12 May 2020 at 00:00 Sourcing Forum meeting overview (May 2020)
  1449. 11 May 2020 at 16:00 Data Safety Benchmarking & Analysis
  1450. 8 May 2020 at 17:36 Benchmark: Recommended global social media agencies
  1451. 8 May 2020 at 16:55 Webinar: Data safety and risk, benchmarking approaches across the industry
  1452. 8 May 2020 at 04:20 Webinar: A Marketer's guide to digital ad fraud
  1453. 5 May 2020 at 19:08 CMO Forum meeting overview (April 2020)
  1454. 4 May 2020 at 18:15 Survey: Maintaining good agency relationships during & after Covid-19 (China specific)
  1455. 4 May 2020 at 16:17 Webinar+: Customer Experience in the New Normal
  1456. 4 May 2020 at 16:06 Webinar: An advertiser's guide to OTT media in APAC
  1457. 30 April 2020 at 15:02 WFA Q&A session with Google on advertiser identity verification
  1458. 30 April 2020 at 12:00 The power of diversity at a time of crisis
  1459. 30 April 2020 at 08:38 Benchmark: Marketing Capability Programmes
  1460. 29 April 2020 at 14:00 Experts make the case for greater diversity and inclusion in marketing
  1461. 29 April 2020 at 11:00 Brand safety in the COVID-19 era
  1462. 29 April 2020 at 00:00 WFA CEO: Coronavirus could show brands how to face up to the ultimate test
  1463. 28 April 2020 at 14:40 Advertisers under pressure over Coronavirus reaction
  1464. 27 April 2020 at 12:00 Benchmark: Market Insights Platforms
  1465. 24 April 2020 at 09:00 National industry associations from 35 countries gather remotely
  1466. 23 April 2020 at 17:50 Benchmark: Recommended agencies for facilitating product reviews and rating
  1467. 23 April 2020 at 15:51 Webinar: The evolution of digital standards
  1468. 22 April 2020 at 11:37 Webinar: The EU Pledge - a practical guide for marketers
  1469. 21 April 2020 at 00:00 WFA launches new guide on diversity and inclusion in marketing
  1470. 21 April 2020 at 00:00 A Marketer's Approach to Diversity and Inclusion
  1471. 20 April 2020 at 15:30 WFA position on data and privacy
  1472. 20 April 2020 at 09:30 U.S. ad industry encourages people to #StayHome
  1473. 20 April 2020 at 09:00 TV broadcasters thank advertisers in France during COVID-19 lockdown
  1474. 17 April 2020 at 17:19 Webinar: Better sponsorship outcomes through better category management
  1475. 14 April 2020 at 12:37 Benchmark: Media Buying In South Korea
  1476. 10 April 2020 at 13:23 Webinar+: Crisis clinic – Managing your global content production in the Covid epidemic
  1477. 10 April 2020 at 11:37 WFA submission - Report on the application of the GDPR
  1478. 9 April 2020 at 11:32 Webinar: Mind the gap - Video advertising reach in the age of increasing media fragmentation
  1479. 8 April 2020 at 00:00 Maintaining an appropriate level of governance with agencies
  1480. 7 April 2020 at 00:00 Eighty percent of multinationals deferring campaigns but the same number are creating new content in response to the Covid19 crisis
  1481. 6 April 2020 at 16:53 Survey: Data ethics (2020)
  1482. 6 April 2020 at 12:58 Benchmark: TV inflation in Indonesia
  1483. 6 April 2020 at 10:28 Selling to China’s 'now' consumer through social commerce
  1484. 6 April 2020 at 09:25 Alcohol marketers seek to prevent minors from seeing alcohol ads
  1485. 6 April 2020 at 09:00 WFA President’s Awards honour marketing leadership initiatives
  1486. 3 April 2020 at 00:00 WFA announces changes to global leadership team
  1487. 2 April 2020 at 15:41 Webinar: How advertising lost sight of creativity and what to do about it
  1488. 2 April 2020 at 10:42 Survey: Covid-19 global response (March 2020)
  1489. 2 April 2020 at 09:24 Webinar+: Crisis clinic - Managing your media in the Covid epidemic
  1490. 31 March 2020 at 15:24 Value at the time of the virus
  1491. 30 March 2020 at 09:25 Webinar: WFA in 2020 - What’s now, what’s next
  1492. 30 March 2020 at 00:00 Webinar: Crisis clinic - Sponsorship and experiential marketing during COVID-19
  1493. 24 March 2020 at 17:33 How-to guides for responsible alcohol marketing on social media
  1494. 24 March 2020 at 17:18 Revised AVMSD: Extension of product placement rules to UGC
  1495. 24 March 2020 at 14:21 Webinar: The Responsible Marketing Pact - Against minors’ exposure to alcohol
  1496. 23 March 2020 at 16:06 In the spotlight: SWA-ASA Switzerland’s Roland Ehrler
  1497. 20 March 2020 at 14:09 Webinar: Making the most of Dynamic Creative Optimisation (DCO)
  1498. 20 March 2020 at 10:39 Swedish marketing insights? There’s an app for that
  1499. 20 March 2020 at 10:37 “Advertising needs an MOT”, says ISBA
  1500. 18 March 2020 at 17:58 DGX Benchmark: Opt-in rates for cookie consent (Europe)
  1501. 18 March 2020 at 10:00 In conversation with WFA's Global Marketer of the Year 2019
  1502. 18 March 2020 at 09:00 L’Oréal’s Lubomira Rochet named WFA Global Marketer of the Year
  1503. 17 March 2020 at 13:30 The US celebrates data-driven marketing that ECHO across the globe
  1504. 17 March 2020 at 13:00 Putting in the effort gives a great Effekt in Norway
  1505. 17 March 2020 at 12:30 Brazil elects new board
  1506. 17 March 2020 at 12:00 Turkey welcomes new executive committee
  1507. 16 March 2020 at 14:27 Data Ethics Board meeting overview (March 2020)
  1508. 16 March 2020 at 13:31 Survey: Global Category Management - Displays & Point-of-Sale
  1509. 11 March 2020 at 17:16 ePrivacy task force Meeting Overview (March 2020, Brussels)
  1510. 10 March 2020 at 16:43 Mind the Gap - 2020
  1511. 9 March 2020 at 13:52 Benchmark: Creative agencies in EMEA and APAC
  1512. 9 March 2020 at 10:54 Benchmark: Covid-19 Impact on Marketing
  1513. 6 March 2020 at 14:43 Webinar: Social Commerce in China
  1514. 6 March 2020 at 12:10 2020: “They say time changes things, but you actually have to change them yourself” (Andy Warhol)
  1515. 5 March 2020 at 16:06 Alcohol Marketing: literature review
  1516. 3 March 2020 at 16:41 Data Ethics Board meeting overview (January 2020, London)
  1517. 3 March 2020 at 15:06 Everyone’s talking about… privacy
  1518. 3 March 2020 at 14:09 RAC Programme Meeting Overview (February 2020)
  1519. 3 March 2020 at 11:44 GARM: Small steps and big leaps in pursuit of online safety
  1520. 3 March 2020 at 11:24 WFA welcomes new members
  1521. 28 February 2020 at 13:59 Benchmark: Innovation Funds
  1522. 28 February 2020 at 09:45 ePrivacy task force Meeting Overview (December 2019, Brussels)
  1523. 28 February 2020 at 00:00 Benchmark: Strategic Design Agencies
  1524. 26 February 2020 at 10:47 Webinar: The future of cookies and digital advertising
  1525. 24 February 2020 at 16:50 EU ePrivacy Regulation: WFA briefing, February 2020
  1526. 24 February 2020 at 12:16 Top 12 thoughts from our Global Marketer of the Year shortlist
  1527. 21 February 2020 at 17:54 Benchmark: Working/non-working marketing spends
  1528. 20 February 2020 at 08:00 Estonian Marketing Association joins WFA
  1529. 19 February 2020 at 13:04 PAG Meeting Overview (February 2020, Brussels)
  1530. 19 February 2020 at 00:30 WFA responds to WHO-UNICEF-Lancet Commission report 'A future for the World's Children?'
  1531. 18 February 2020 at 15:00 Colombia applies pressure to inadequate representation in advertising
  1532. 18 February 2020 at 14:00 French update programme to make marketing FAIReR
  1533. 18 February 2020 at 13:00 Philippine association elects new president
  1534. 18 February 2020 at 12:00 Swiss advertisers advise on identifying real clicks
  1535. 18 February 2020 at 11:00 Norway wants to take you back to school
  1536. 18 February 2020 at 10:00 Consumers run the show at Japan’s advertising awards
  1537. 18 February 2020 at 09:49 WFA Global Marketing Effectiveness report
  1538. 17 February 2020 at 17:33 Driving brand value with emotional intelligence in content
  1539. 14 February 2020 at 09:00 WFA strengthens Asia Leadership team
  1540. 12 February 2020 at 10:48 Benchmark: Customer Data Platforms (CDP)
  1541. 12 February 2020 at 10:45 South Africa and Unstereotype Alliance write a new chapter in the fight for equality
  1542. 12 February 2020 at 09:49 DGX meeting overview (February 2020)
  1543. 5 February 2020 at 17:00 Better Ads Standard for short-form video announced
  1544. 31 January 2020 at 17:21 Transparency in global production
  1545. 30 January 2020 at 16:59 Webinar: 'Dual quality' - UCPD revision recap and key watch-outs for transposition phase
  1546. 30 January 2020 at 15:48 Benchmark: Recommended tools and partners for influencer marketing
  1547. 30 January 2020 at 15:21 WFA Influencer marketing survey
  1548. 30 January 2020 at 09:00 2020, a time to elevate marketing, says WFA President, Raja Rajamannar
  1549. 30 January 2020 at 09:00 Four WFA partner predictions for 2020
  1550. 29 January 2020 at 09:00 See the six shortlisted nominees for WFA Global Marketer of the Year
  1551. 27 January 2020 at 09:00 Asahi, AXA Group, Chanel, Microsoft, Tesco join WFA
  1552. 23 January 2020 at 16:25 WFA Priorities for the AVMSD Transposition
  1553. 23 January 2020 at 11:54 Webinar: ePrivacy: what is it and what does it mean for advertisers?
  1554. 22 January 2020 at 15:00 Marketing leaders take action on harmful online content
  1555. 21 January 2020 at 17:38 The Customer Framework becomes WFA's global strategic partner for Transformation
  1556. 20 January 2020 at 16:57 WFA considers name change
  1557. 17 January 2020 at 12:55 Webinar: In-housing Programmatic Media Success
  1558. 15 January 2020 at 12:00 In the spotlight: Danish Association of Advertisers’ Holger Wilcks
  1559. 15 January 2020 at 11:30 France sets standard for measuring marketing effectiveness
  1560. 15 January 2020 at 11:15 Colombia’s bid for self-regulation given the thumbs-up
  1561. 15 January 2020 at 11:00 Norway exposes buzzwords that should buzz off
  1562. 15 January 2020 at 10:45 Personalisation is U.S. marketing word of the year
  1563. 15 January 2020 at 10:30 Brazil mobilises marketers to transform organisational cultures
  1564. 15 January 2020 at 10:15 Pakistan reflects on a great year and looks to the future
  1565. 14 January 2020 at 15:00 Corporate Sustainability Survey Report
  1566. 13 January 2020 at 14:46 Benchmark: Measuring your agency creative effectiveness
  1567. 13 January 2020 at 11:43 Benchmark: Digital asset retention policies
  1568. 10 January 2020 at 09:23 YouTube prohibits all food and beverage ads next to kids content as of today
  1569. 23 December 2019 at 14:18 DGX Benchmark: Standard Contractual Clauses
  1570. 20 December 2019 at 00:00 DGX Benchmark: Increasing data privacy awareness for Marketers
  1571. 20 December 2019 at 00:00 DGX Benchmark: CCPA and online behavioural advertising
  1572. 20 December 2019 at 00:00 Sourcing Forum meeting overview (December 2019)
  1573. 20 December 2019 at 00:00 Benchmark: Buying Channels
  1574. 18 December 2019 at 11:12 Benchmark: OTT Media Buying Practices (APAC)
  1575. 18 December 2019 at 10:50 Benchmark: Developments in the Russian media market
  1576. 18 December 2019 at 00:00 Benchmark: Digital Marketing workload and responsibility structuring
  1577. 17 December 2019 at 00:00 WFA Predictions 2020
  1578. 17 December 2019 at 00:00 Benchmark: Fixed fees for creative assets
  1579. 16 December 2019 at 00:00 Webinar: California Consumer Privacy Act - insights for advertisers
  1580. 16 December 2019 at 00:00 Global Marketer of the Year shortlist profiled
  1581. 16 December 2019 at 00:00 The WFA Global Sourcing Board, 6 months on
  1582. 13 December 2019 at 18:17 PAG Meeting Overview (November 2019, Brussels)
  1583. 13 December 2019 at 17:00 In the spotlight: ABA Brazil’s Sandra Martinelli
  1584. 13 December 2019 at 16:45 Unstereotype Alliance launches in Turkey
  1585. 13 December 2019 at 16:30 German report causes a buzz on purpose
  1586. 13 December 2019 at 16:15 The UK launches cross-media measurement programme
  1587. 13 December 2019 at 16:05 2019: the year of heightened brand accountability
  1588. 13 December 2019 at 16:00 Kenya appoints new CEO
  1589. 13 December 2019 at 15:45 Japan unveils declaration on digital advertising
  1590. 13 December 2019 at 15:30 America’s got talent, and the ANA is helping to recruit it
  1591. 13 December 2019 at 15:15 Nigeria showcases marketing excellence in West Africa
  1592. 13 December 2019 at 11:38 Data Ethics Board meeting overview (November 2019)
  1593. 13 December 2019 at 00:00 Webinar: Regulatory pressures on food and beverage marketing around the globe
  1594. 11 December 2019 at 00:00 DGX meeting overview (November 2019)
  1595. 10 December 2019 at 13:41 Webinar: Gaming Demystified - Unlocking brand growth opportunities in video gaming
  1596. 9 December 2019 at 15:32 How a good scope of work program can benefit an organisation
  1597. 8 December 2019 at 11:00 Can blockchain solve some of marketing’s biggest problems?
  1598. 6 December 2019 at 16:27 Insight Forum meeting overview (December 2019)
  1599. 6 December 2019 at 13:45 DGX: Google Q&A on privacy and advertising
  1600. 6 December 2019 at 13:33 RAC Programme meeting overview (November 2019)
  1601. 3 December 2019 at 10:56 Mastercard's Raja Rajamannar: 'The role of the CMO is being eroded'
  1602. 3 December 2019 at 09:53 7 things to keep in mind when designing for integration
  1603. 3 December 2019 at 09:34 True partners
  1604. 2 December 2019 at 00:00 WFA names shortlist for Global Marketer of the Year 2019
  1605. 30 November 2019 at 12:26 Benchmark: Managing slow moving or obsolete (SLOB) products
  1606. 30 November 2019 at 12:17 Benchmark: Shopper Agency recommendations in Western Europe
  1607. 30 November 2019 at 00:00 Benchmark: Procurement systems for marketing
  1608. 29 November 2019 at 11:33 Meet the Global Marketer of the Year 2019 nominees: Lubomira Rochet, L’Oréal
  1609. 29 November 2019 at 11:12 Meet the Global Marketer of the Year 2019 nominees: Cheryl Goh, Grab
  1610. 29 November 2019 at 11:10 Meet the Global Marketer of the Year 2019 nominees: Marc Pritchard, P&G
  1611. 29 November 2019 at 10:55 Meet the Global Marketer of the Year 2019 nominees: Fernando Machado, Burger King
  1612. 29 November 2019 at 10:27 Meet the Global Marketer of the Year 2019 nominees: Richa Goswami, J&J
  1613. 29 November 2019 at 00:00 Meet the Global Marketer of the Year 2019 nominees: Syl Saller, Diageo
  1614. 28 November 2019 at 00:00 Take-outs from the Data Protection Congress 2019
  1615. 27 November 2019 at 12:00 WFA-led Global Alliance for Responsible Media scales up efforts through the World Economic Forum
  1616. 26 November 2019 at 19:35 Survey: Media Planning & Buying Management Tools
  1617. 26 November 2019 at 15:09 Benchmark: Category Management of Market Research & Insights
  1618. 26 November 2019 at 14:55 Sourcing Forum meeting overview (November 2019)
  1619. 26 November 2019 at 12:10 Sourcing Forum meeting overview (October 2019)
  1620. 25 November 2019 at 15:08 Privacy compliance for cookies, pixels and other types of tracker (2019)
  1621. 25 November 2019 at 13:27 KPIs to consider when buying on TV in the MEA region
  1622. 25 November 2019 at 11:38 ePrivacy task force meeting overview (November 2019)
  1623. 21 November 2019 at 17:22 Media Transformation - Case Study 2: Royal Philips
  1624. 21 November 2019 at 12:17 Webinar: Digital Asset Management
  1625. 20 November 2019 at 00:00 Speakers announced for Global Marketer Week 2020
  1626. 19 November 2019 at 13:29 Webinar: Blockchain in Marketing
  1627. 18 November 2019 at 11:51 Webinar: Proliferation of kids privacy regulations
  1628. 15 November 2019 at 12:31 Achieving greater financial transparency with your agencies
  1629. 12 November 2019 at 15:58 Joint business statement on the proposal on collective redress in view of Council general approach
  1630. 12 November 2019 at 13:58 Voice and audio branding strategy
  1631. 12 November 2019 at 00:00 Standalone digital roles to diminish as big multinationals aim for more integrated, agile structures
  1632. 4 November 2019 at 00:00 Video gaming: Why it matters to non-endemic brand owners
  1633. 4 November 2019 at 00:00 Long-term agency partnership is better than short-term fling
  1634. 4 November 2019 at 00:00 WFA President and CEO acknowledged for helping shape the digital industry
  1635. 29 October 2019 at 00:00 Webinar: Better Ads Standards
  1636. 29 October 2019 at 00:00 True partnership requires a change of approach from advertisers and agencies
  1637. 25 October 2019 at 00:00 Webinar: Designing for integration
  1638. 24 October 2019 at 00:00 Steering Media from the Centre
  1639. 24 October 2019 at 00:00 Maximising the value of media using the Ebiquity Media Model
  1640. 24 October 2019 at 00:00 Major media pitches in 2019
  1641. 24 October 2019 at 00:00 Global Agency Group Profiles
  1642. 18 October 2019 at 14:52 DGX Benchmark on partners for data privacy strategy on implementation
  1643. 15 October 2019 at 00:00 Webinar: How can marketing change the world?
  1644. 15 October 2019 at 00:00 WFA CEO: Bicky Burger’s tasteless ad shows there’s still much to do to ‘unstereotype’ advertising
  1645. 11 October 2019 at 14:16 WFA and Latin American associations commit to action on harmful ad stereotypes
  1646. 11 October 2019 at 13:33 Buenos Aires Declaration for Progressive Advertising
  1647. 11 October 2019 at 00:00 Webinar: Contagious presents Cannes Deconstructed 2019
  1648. 10 October 2019 at 12:34 WFA y sus asociaciones de anunciantes se comprometen a actuar sobre los estereotipos dañinos
  1649. 10 October 2019 at 12:25 Declaración para una Publicidad Progresiva
  1650. 10 October 2019 at 00:00 DGX Benchmark on Digital asset retention policies
  1651. 9 October 2019 at 00:00 Recommended law firms with global agency contract drafting experience
  1652. 9 October 2019 at 00:00 Designing for integration: Global marketing communications organisation research
  1653. 9 October 2019 at 00:00 DGX Benchmark on data protection/data privacy structure
  1654. 4 October 2019 at 10:39 Global advertisers launch drive to establish cross-media measurement principles
  1655. 4 October 2019 at 10:13 WFA launches Global Marketer of the Year 2019
  1656. 3 October 2019 at 15:27 What does it take to become WFA’s Global Marketer of the Year?
  1657. 1 October 2019 at 13:48 Belgium unveils Digital Ad Trust label
  1658. 1 October 2019 at 13:38 Norway forms influencer marketing self-regulatory group
  1659. 1 October 2019 at 13:28 Blockchain can create more efficiency and transparency in digital marketing, according to German study
  1660. 1 October 2019 at 13:18 Italy launches manual for tenders and client-agency relationships
  1661. 1 October 2019 at 13:08 The Netherlands publishes influencer marketing guide and checklist
  1662. 1 October 2019 at 13:05 Better marketing takes centre stage in Finland
  1663. 1 October 2019 at 13:00 Advertising Council in Turkey launched
  1664. 1 October 2019 at 10:14 Let's talk about bias
  1665. 1 October 2019 at 00:00 PAG Meeting Overview (September 2019, Brussels)
  1666. 30 September 2019 at 00:00 Webinar: Rights Management & Asset Optimisation
  1667. 26 September 2019 at 00:00 RAC Programme meeting overview (September 2019)
  1668. 25 September 2019 at 13:58 In the spotlight: MAZ Zimbabwe’s Gillian Rusike
  1669. 24 September 2019 at 09:23 Video gaming goes mainstream in APAC
  1670. 23 September 2019 at 16:18 Joint advertising industry position paper on collective redress
  1671. 20 September 2019 at 00:00 Data Ethics Board meeting overview (September 2019)
  1672. 18 September 2019 at 00:00 Gaming Demystified: Unlocking brand growth opportunities in video gaming
  1673. 16 September 2019 at 18:43 YouTube struggles with thorny issue of kids’ data
  1674. 10 September 2019 at 08:46 WFA and strategic partner Digital Decisions release Digital Media Benchmark
  1675. 9 September 2019 at 00:00 DGX meeting overview (September 2019)
  1676. 6 September 2019 at 00:00 Webinar: More effective agency management
  1677. 5 September 2019 at 00:00 Benchmark: Event & Experimental Agencies (Australia)
  1678. 4 September 2019 at 14:48 WFA announces first speakers for Global Marketer Week Singapore 2020
  1679. 4 September 2019 at 12:58 Marketing leaders on the state of the industry
  1680. 4 September 2019 at 00:00 Cannes 2019 Wrap
  1681. 3 September 2019 at 19:21 Advertising has rebranded diversity, and it isn’t a positive change
  1682. 2 September 2019 at 00:00 Effective Agency Management
  1683. 27 August 2019 at 00:00 Benchmark on global e-commerce sourcing strategies
  1684. 27 August 2019 at 00:00 Benchmark: Naming Agency recommendations
  1685. 23 August 2019 at 00:00 DGX Benchmark on collection and notification policies for stakeholder data
  1686. 20 August 2019 at 00:00 DGX Benchmark on age verification techniques
  1687. 20 August 2019 at 00:00 Advertising production payment guidelines
  1688. 20 August 2019 at 00:00 Survey on Global Agency Relations Management: roles & responsibilities
  1689. 13 August 2019 at 00:00 State of Play: Gambling Advertising in the EU | Last update: July 2019
  1690. 9 August 2019 at 00:00 One-pager on production vendor rosters
  1691. 8 August 2019 at 00:00 DGX Benchmark on customer data retention and notification
  1692. 2 August 2019 at 00:00 Benchmark: Media SLAs & transparency
  1693. 31 July 2019 at 14:50 Why humility is more critical than ever for effective leadership
  1694. 31 July 2019 at 14:21 A campaign for better measurement
  1695. 31 July 2019 at 00:00 Working with celebrities and influencers in China
  1696. 30 July 2019 at 11:27 Ioana Dănilă joins WFA as Marketing Insights Manager
  1697. 26 July 2019 at 00:00 PAG Platform Policy Group Meeting Overview (July 2019, Brussels)
  1698. 25 July 2019 at 15:00 In the spotlight: UBA Belgium’s Chris Van Roey
  1699. 25 July 2019 at 14:43 Spanish launch guide to improve online user experience
  1700. 25 July 2019 at 14:16 Finnish association changes its name
  1701. 25 July 2019 at 14:15 Slovak brands association merges with industry coalition on packaging and environment
  1702. 25 July 2019 at 14:12 Nigerians address business growth in a volatile economy
  1703. 25 July 2019 at 14:03 Filipinos celebrate brands that “get personal”
  1704. 24 July 2019 at 00:00 RAC Programme meeting overview (July 2019)
  1705. 18 July 2019 at 17:25 WFA co-signs letter raising concerns about Dual Quality law
  1706. 17 July 2019 at 00:00 CMO Forum meeting overview (June 2019)
  1707. 11 July 2019 at 09:00 WFA announces plans to launch the Polish Advertisers Association
  1708. 11 July 2019 at 00:00 Sourcing Forum meeting overview (June 2019)
  1709. 11 July 2019 at 00:00 The hidden gem: How clients benefit from long-term partnerships
  1710. 5 July 2019 at 00:00 Webinar: Estándares Publicitarios no Intrusivos
  1711. 5 July 2019 at 00:00 Webinar: Bridging the Gap - Digital Marketing Essentials for Policy Teams
  1712. 4 July 2019 at 00:00 WFA alert: France and UK develop new guidance on cookies and ad trackers
  1713. 3 July 2019 at 10:25 Redefining the marketing procurement value proposition
  1714. 2 July 2019 at 10:30 Setting up a digital hub? Don’t forget to plug in the people
  1715. 28 June 2019 at 00:00 Data Ethics Board meeting overview (24 June 2019)
  1716. 28 June 2019 at 00:00 Data Ethics Board meeting overview (6 June 2019)
  1717. 28 June 2019 at 00:00 DGX meeting overview (June 2019)
  1718. 27 June 2019 at 00:00 Media Forum Meeting Overview (June 2019, Shanghai)
  1719. 25 June 2019 at 22:29 In the spotlight: CAA Argentina’s Philip Perez
  1720. 25 June 2019 at 22:28 Italians unveil big data management initiative for marketers
  1721. 25 June 2019 at 22:28 Unstereotype Alliance announces local chapters in South Africa and Turkey
  1722. 25 June 2019 at 22:24 Irish address data ethics in advertising
  1723. 25 June 2019 at 22:23 French creative lab rewards emotional works against incivility
  1724. 25 June 2019 at 10:09 Seven take-outs from Cannes 2019
  1725. 25 June 2019 at 00:00 Sourcing Forum meeting overview (May 2019)
  1726. 19 June 2019 at 10:24 WFA launches the Voice Coalition at Cannes Lions
  1727. 19 June 2019 at 00:00 Voice Commerce Research
  1728. 18 June 2019 at 09:00 WFA launches The State of Advertising report
  1729. 18 June 2019 at 06:00 Global Alliance for Responsible Media launches to address digital safety
  1730. 18 June 2019 at 00:00 Recommended global production/implementation agency
  1731. 17 June 2019 at 00:00 The State of Advertising
  1732. 10 June 2019 at 06:00 Knowledge Spotlight: How to turn content into revenue
  1733. 3 June 2019 at 00:00 Creative crowdsourcing platforms: top tips to contracting for procurement
  1734. 1 June 2019 at 00:00 Benchmark: Category management - Stock images
  1735. 31 May 2019 at 00:00 Benchmark: Supply Chain Finance (SCF) solutions
  1736. 29 May 2019 at 00:00 WFA Forum (May 2019, Japan)
  1737. 24 May 2019 at 14:26 GDPR represents the beginning, not the end, of the data privacy journey
  1738. 24 May 2019 at 10:43 Five common pitfalls of in-housing marketing services
  1739. 23 May 2019 at 18:32 Making sense of measurement: What does good look like?
  1740. 22 May 2019 at 09:30 In the spotlight: Israel Marketing Association’s Talma Biro
  1741. 22 May 2019 at 09:25 Italians welcome new Director General
  1742. 22 May 2019 at 09:20 Brazilians launch guide to combat harassment at events
  1743. 22 May 2019 at 09:10 Dutch unveil new brand positioning and identity
  1744. 22 May 2019 at 09:10 Spanish recognise university students for marketing effectiveness
  1745. 22 May 2019 at 09:05 Moroccans elect new president
  1746. 22 May 2019 at 09:00 Cameroonians appoint new President
  1747. 22 May 2019 at 00:00 RAC Programme meeting overview (May 2019)
  1748. 21 May 2019 at 10:39 China’s home-grown successes
  1749. 21 May 2019 at 10:00 WFA launches Global Sourcing Board
  1750. 20 May 2019 at 00:00 Handbook of good practices and responsibility for ending harassment in events
  1751. 20 May 2019 at 00:00 Building a future-proof marketing procurement strategy
  1752. 16 May 2019 at 00:00 Benchmark: 3rd-party consultant to manage the Client-Agency relationship
  1753. 15 May 2019 at 18:27 WFA statement on the "Christchurch Call to Action" in Paris
  1754. 15 May 2019 at 00:00 PAG Meeting Overview (May 2019, Brussels)
  1755. 10 May 2019 at 00:00 Sourcing Forum meeting overview (April 2019)
  1756. 10 May 2019 at 00:00 Webinar: The Global Media Charter
  1757. 9 May 2019 at 00:00 Global Content Production Ecosystem 2018
  1758. 3 May 2019 at 11:32 Driving the programmatic disclosure you desire: An 8-point checklist
  1759. 3 May 2019 at 00:00 Swedish Advertisers' guide to digital advertising
  1760. 2 May 2019 at 13:28 People + Purpose = Performance
  1761. 30 April 2019 at 12:15 Putting people first
  1762. 30 April 2019 at 11:59 Why policy professionals need to get excited about marketing
  1763. 30 April 2019 at 10:19 Partnering with Finance
  1764. 25 April 2019 at 11:05 In the spotlight: ANDA Colombia’s Elizabeth Melo
  1765. 25 April 2019 at 10:58 26 advertiser associations gather in Lisbon
  1766. 25 April 2019 at 10:51 Swedish association welcomes new CEO
  1767. 25 April 2019 at 10:34 French association changes its name
  1768. 25 April 2019 at 10:27 Kenyan association appoints new board
  1769. 25 April 2019 at 10:20 Indian advertisers address “the connectedness paradox”
  1770. 25 April 2019 at 10:18 Belgium identifies 6 key industry trends
  1771. 24 April 2019 at 00:00 Member barometer 2019
  1772. 24 April 2019 at 00:00 Benchmark on launch strategies
  1773. 23 April 2019 at 00:00 Benchmark on shifting consumer behavior in Germany
  1774. 23 April 2019 at 00:00 Data Ethics Board meeting overview (April 2019)
  1775. 23 April 2019 at 00:00 Sourcing Forum meeting overview (March 2019)
  1776. 16 April 2019 at 00:00 Benchmark: Category management pass-through or 3rd party costs
  1777. 12 April 2019 at 00:00 Progressive Programmatic Solutions workshop overview (April 2019)
  1778. 9 April 2019 at 00:00 Benchmark on global sponsorship investments
  1779. 9 April 2019 at 00:00 Better Marketing: Marketing can be a force for positive gender and ethnicity portrayals
  1780. 9 April 2019 at 00:00 Benchmark on sourcing post-production
  1781. 8 April 2019 at 00:00 Webinar: Marketing Production Trends for 2019
  1782. 8 April 2019 at 00:00 Benchmark on Supplier Relationship Management (SRM) models
  1783. 4 April 2019 at 00:00 Annual Report 2018
  1784. 4 April 2019 at 00:00 APAC Programmatic Maturity Report 2018
  1785. 3 April 2019 at 14:38 WFA launches Guide to Better Marketing
  1786. 3 April 2019 at 00:00 Media Transformation Case Study: Deutsche Telekom
  1787. 3 April 2019 at 00:00 Data Ethics Board meeting overview (March 2019)
  1788. 3 April 2019 at 00:00 10 years of Project Reconnect: What we've learned
  1789. 2 April 2019 at 00:00 Better Marketing: Marketing can save the Internet
  1790. 2 April 2019 at 00:00 Better Marketing: Marketing can deliver meaningful human experiences
  1791. 2 April 2019 at 00:00 Better Marketing: Marketing can deliver positive social and political change
  1792. 1 April 2019 at 10:13 WFA Global Marketer Week 2020 goes to Singapore
  1793. 1 April 2019 at 00:00 DGX Benchmark on email/newsletter tracking pixels
  1794. 29 March 2019 at 08:00 WFA President’s Awards honour marketing leadership initiatives
  1795. 28 March 2019 at 08:17 WFA urges brands to hold platforms to account
  1796. 27 March 2019 at 08:00 Marketing and Policy teams need to work more closely together, shows new WFA research
  1797. 27 March 2019 at 00:00 Bridging the gap between marketing and policy
  1798. 27 March 2019 at 00:00 Putting People First: 10 years of WFA's Project Reconnect
  1799. 26 March 2019 at 16:10 Mastercard’s Raja Rajamannar named WFA President
  1800. 19 March 2019 at 00:00 RAC Programme meeting overview (February 2019)
  1801. 15 March 2019 at 15:32 In the spotlight: AANA Australia’s John Broome
  1802. 15 March 2019 at 15:16 Unstereotype Alliance launches in Brazil
  1803. 15 March 2019 at 15:00 ANA sets up marketing certification programme
  1804. 15 March 2019 at 14:47 1 Euro spent on advertising in Portugal generates more than 4 Euro in GDP
  1805. 15 March 2019 at 14:26 Roles are changing in advertising in Turkey
  1806. 15 March 2019 at 14:06 French advertisers commit to a more responsible digital ecosystem
  1807. 15 March 2019 at 13:59 Consumers reward the best advertising campaigns in Japan
  1808. 15 March 2019 at 13:48 Swedish advertisers launch transparency guide
  1809. 15 March 2019 at 13:40 Norway celebrates the “beekeepers” of advertising effectiveness
  1810. 14 March 2019 at 00:00 PAG Meeting Overview (February 2019, Brussels)
  1811. 14 March 2019 at 00:00 DGX meeting overview (March 2019)
  1812. 28 February 2019 at 19:25 WFA unveils event lineup and speakers for Global Marketer Conference
  1813. 28 February 2019 at 18:38 How can marketing change the world for the better?
  1814. 28 February 2019 at 18:37 How can policy and marketing functions align?
  1815. 28 February 2019 at 18:33 Exploring the global marketing organisation of the future
  1816. 28 February 2019 at 18:25 Evolving marketing procurement beyond costs
  1817. 28 February 2019 at 15:23 Getting our priorities straight
  1818. 28 February 2019 at 13:09 Putting the Media Charter into action
  1819. 28 February 2019 at 11:14 Media agency management: Where are we headed?
  1820. 20 February 2019 at 11:40 Nine out of ten marketers in APAC buy media programmatically
  1821. 19 February 2019 at 00:00 Data Ethics Board meeting overview (February 2019)
  1822. 15 February 2019 at 00:00 Media Agency Models & Remuneration 2019
  1823. 12 February 2019 at 04:12 Media Forum meeting overview (February 2019, Singapore)
  1824. 12 February 2019 at 00:00 Benchmark: Programmatic Practice & Proficiency in APAC
  1825. 12 February 2019 at 00:00 Webinar: Global Agency Remuneration 2018
  1826. 12 February 2019 at 00:00 DGX meeting overview (February 2019)
  1827. 8 February 2019 at 09:01 Mastercard’s Raja Rajamannar named WFA Global Marketer of the Year
  1828. 8 February 2019 at 00:00 Webinar: The new frontier for ad fraud
  1829. 5 February 2019 at 00:00 2019 Marketing Production Trends
  1830. 4 February 2019 at 00:00 DGX Benchmark on data privacy controls and audit frameworks
  1831. 4 February 2019 at 00:00 Facebook and GDPR benchmark
  1832. 31 January 2019 at 10:17 David Wheldon: The ground is changing but the basics remain the same
  1833. 31 January 2019 at 09:32 7 in 10 clients: changing remuneration models will improve relations with agencies
  1834. 29 January 2019 at 14:21 WFA hires Max Schmidt and Joel Gan
  1835. 29 January 2019 at 00:00 Diversity & Inclusion in the Production Industry
  1836. 25 January 2019 at 00:00 Media Forum Meeting Overview (November 2018, New York)
  1837. 25 January 2019 at 00:00 Media Forum meeting overview (October 2018, Amsterdam)
  1838. 25 January 2019 at 00:00 DGX Benchmark on Facebook and GDPR
  1839. 22 January 2019 at 00:00 WFA position on online HFSS ad ban (New Deal for Consumers)
  1840. 18 January 2019 at 16:09 In the spotlight: OWM Germany’s Joachim Schuetz
  1841. 17 January 2019 at 16:12 Joint Business Statement on collective redress in view of European Parliament IMCO vote
  1842. 14 January 2019 at 09:42 WFA launches Global Media Board
  1843. 10 January 2019 at 00:00 Photography: Product, Beauty & Life Style Shoots
  1844. 9 January 2019 at 18:06 Coalition for Better Ads to adopt Better Ads Standards worldwide to improve consumer experience online
  1845. 9 January 2019 at 16:30 WFA welcomes the global expansion of the Better Ads Standards
  1846. 7 January 2019 at 16:35 China looks back at 40 years of brand building
  1847. 7 January 2019 at 00:00 Global Agency Remuneration 2018
  1848. 26 December 2018 at 11:50 5 WFA marketing predictions for 2019
  1849. 20 December 2018 at 16:12 What does 2019 hold for marketers?
  1850. 20 December 2018 at 16:08 2018, the year of...
  1851. 20 December 2018 at 12:00 Australian association strengthens guidance on body image
  1852. 20 December 2018 at 11:45 Danish advertisers create guide to brand safety
  1853. 20 December 2018 at 11:30 Effie Awards launches in Pakistan
  1854. 20 December 2018 at 11:15 Students compete in marketing effectiveness awards in Spain
  1855. 18 December 2018 at 17:26 WFA CEO: 2018 in review
  1856. 18 December 2018 at 17:20 Global Marketer of the Year 2018 nominees: Ukonwa Ojo
  1857. 18 December 2018 at 17:17 Global Marketer of the Year 2018 nominees: Marc Pritchard
  1858. 18 December 2018 at 16:26 Global Marketer of the Year 2018 nominees: Keith Weed
  1859. 18 December 2018 at 16:15 Global Marketer of the Year 2018 nominees: Raja Rajamannar
  1860. 18 December 2018 at 16:02 Global Marketer of the Year 2018 nominees: Claudia Willvonseder
  1861. 18 December 2018 at 16:00 Global Marketer of the Year 2018 nominees: Syl Saller
  1862. 18 December 2018 at 10:34 4 WFA policy predictions for 2019
  1863. 14 December 2018 at 00:00 Benchmark on Engaging with local freelancers in Europe
  1864. 14 December 2018 at 00:00 Sourcing Forum Meeting Overview NY December 2018
  1865. 14 December 2018 at 00:00 Webinar: Content Production Strategy Framework
  1866. 14 December 2018 at 00:00 Webinar: Achieving data-driven marketing success - Balancing the need for mindset alongside strategy
  1867. 7 December 2018 at 10:19 5 of the Most Contagious ideas of 2018
  1868. 6 December 2018 at 10:07 WFA study ranks countries by programmatic maturity
  1869. 6 December 2018 at 09:29 DGX meeting materials - (December 2018)
  1870. 6 December 2018 at 00:00 Digital Governance Exchange meeting – December 2018, London
  1871. 4 December 2018 at 00:00 Global Programmatic Maturity Report 2018
  1872. 4 December 2018 at 00:00 Benchmark results on collecting personal data
  1873. 3 December 2018 at 00:00 Survey on Performance Marketing
  1874. 28 November 2018 at 19:33 Airbnb, Panasonic, Shiseido join WFA
  1875. 28 November 2018 at 16:28 Tackling gender bias in advertising: six lessons from Unstereotype Alliance member P&G
  1876. 28 November 2018 at 14:19 The 6 global marketers of 2018 in 12 tweets
  1877. 28 November 2018 at 14:06 8 insights for global marketers on sourcing content production
  1878. 28 November 2018 at 13:51 TV and online video costs to rise considerably, forecasts show
  1879. 28 November 2018 at 13:48 GDPR: the emergence of a global standard on privacy?
  1880. 28 November 2018 at 13:03 WFA statement on the '3ve' ad fraud schemes takedown
  1881. 28 November 2018 at 11:27 Brand safety, ePrivacy, AVMSD… WFA members’ policy priorities
  1882. 21 November 2018 at 16:00 In the spotlight: ML Finland’s Riikka-Maria Lemminki
  1883. 21 November 2018 at 15:52 Only 10% of voiceovers in Turkey are female, research shows
  1884. 21 November 2018 at 15:45 Charter on responsible advertising launched in Belgium
  1885. 21 November 2018 at 15:39 Singaporean association names new president
  1886. 21 November 2018 at 15:31 Fashion brand Diesel wins Golden Drum 2018
  1887. 21 November 2018 at 14:36 Creativity is more important than data, say four out of 10 Norwegian advertisers
  1888. 21 November 2018 at 14:23 Mobility campaign wins top award in Spain
  1889. 21 November 2018 at 14:17 Campaign about ‘indoor generation’ awarded in Denmark
  1890. 21 November 2018 at 00:00 RAC Meeting – November, 2018
  1891. 20 November 2018 at 00:00 Media cost inflation & deflation forecasts 2019
  1892. 20 November 2018 at 00:00 PAG Meeting Overview (November 2018, Brussels)
  1893. 15 November 2018 at 00:00 Webinar: Brazil’s new data privacy regulation - what is it and what does it mean for marketers?
  1894. 12 November 2018 at 00:00 Data Driven Marketing 2018 survey results
  1895. 9 November 2018 at 00:00 Webinar: Progressive gender portrayals in advertising
  1896. 8 November 2018 at 00:00 Sourcing Forum Meeting - Amsterdam November 2018
  1897. 7 November 2018 at 11:56 WFA names shortlist for Global Marketer of the Year 2018
  1898. 6 November 2018 at 12:14 The Road to Content Excellence
  1899. 5 November 2018 at 18:23 WFA recruits Caroline Pathy to support flagship CMO network
  1900. 31 October 2018 at 00:00 Data Transparency Advisory Board meeting materials October 2018
  1901. 31 October 2018 at 00:00 Sourcing Forum Meeting Overview Singapore October 2018
  1902. 31 October 2018 at 00:00 Recommendations for licensing fonts
  1903. 30 October 2018 at 00:00 Report: The Road to Content Excellence
  1904. 29 October 2018 at 00:00 Webinar: Pressures on food marketing around the globe
  1905. 26 October 2018 at 11:44 UN calls for greater cooperation with industry - but that’s not happening at a national level
  1906. 24 October 2018 at 15:34 In the spotlight: MSK Kenya’s Joel Karubiu
  1907. 24 October 2018 at 13:40 Dutch association welcomes new managing director
  1908. 24 October 2018 at 13:31 British advertisers unveil new influencer contracts
  1909. 24 October 2018 at 12:43 Malaysia’s privacy law to be updated, announces minister at MAA-WFA event
  1910. 24 October 2018 at 12:38 U.S. ad industry launches data transparency label
  1911. 24 October 2018 at 12:26 Argentina launches pledge on marketing to children
  1912. 24 October 2018 at 12:20 Belgian association publishes Digital Media Charter
  1913. 24 October 2018 at 12:10 Advertiser associations gather in London
  1914. 22 October 2018 at 00:00 DGX benchmark on Facebook’s classification of 1st vs 3rd party
  1915. 18 October 2018 at 00:00 Agency Fee Decision Tree, an easier way to choose the right fee model
  1916. 16 October 2018 at 00:00 6 tips to keep in mind when marketing to children online
  1917. 16 October 2018 at 00:00 Digital Advertising to children under GDPR
  1918. 12 October 2018 at 00:00 Benchmark on payment terms regulations for marketing products and services
  1919. 6 October 2018 at 00:00 DGX meeting overview (September 2018)
  1920. 3 October 2018 at 00:00 DGX meeting overview (October 2018)
  1921. 27 September 2018 at 17:05 Stakeholders including WFA develop voluntary code on disinformation
  1922. 26 September 2018 at 00:00 RAC - Meeting presentations – September 26, 2018
  1923. 25 September 2018 at 11:24 WFA welcomes new global marketing code
  1924. 25 September 2018 at 10:50 In the spotlight: SOZ Slovenia’s Mojca Briščik
  1925. 25 September 2018 at 10:40 Advertiser associations meet in Lima
  1926. 25 September 2018 at 10:30 Indian association re-elects Sunil Kataria as chairman
  1927. 25 September 2018 at 10:20 Norwegian advertisers launch platform to improve client-agency partnerships
  1928. 25 September 2018 at 10:10 Danish association welcomes new CEO
  1929. 25 September 2018 at 10:00 Brazilian association CEO named 'Marketing Citizen' of the Year
  1930. 25 September 2018 at 00:00 Why an Eco-Friendly Production Makes a World of Sense
  1931. 25 September 2018 at 00:00 PAG Meeting Overview (September 2018, Brussels)
  1932. 24 September 2018 at 09:00 WFA names first MENA Chair for WFA Forum
  1933. 19 September 2018 at 10:46 Latin America comes together
  1934. 18 September 2018 at 00:00 Remuneración de agencias Latam
  1935. 13 September 2018 at 00:00 Data Transparency Advisory Board meeting materials September 2018
  1936. 11 September 2018 at 00:00 Media Forum Meeting Overview - Dmexco (September 2018, Cologne)
  1937. 5 September 2018 at 16:06 WFA launches Global Marketer of the Year 2018
  1938. 5 September 2018 at 15:06 Nine steps to identifying an agency set-up that fits your organisation’s needs
  1939. 4 September 2018 at 15:25 WFA Global Marketer of the Year partners, The Drum, on challenges facing today’s marketers
  1940. 31 August 2018 at 00:00 Recommended creative agencies in APAC
  1941. 24 August 2018 at 18:38 ANA updates media agency contract template
  1942. 24 August 2018 at 18:38 Australian ad industry releases guidance on digital advertising
  1943. 24 August 2018 at 18:38 In the spotlight: ANDA Peru’s Rodolfo León
  1944. 24 August 2018 at 18:37 Filipinos celebrate the best in brand building
  1945. 24 August 2018 at 18:37 Argentina applauds successful brand comebacks
  1946. 14 August 2018 at 00:00 Global CMO Insights from Cannes
  1947. 14 August 2018 at 00:00 Survey on content production-data and benchmarking
  1948. 1 August 2018 at 00:00 Final position on New Deal for Consumers
  1949. 26 July 2018 at 13:39 Global CMO insights from Cannes
  1950. 26 July 2018 at 00:00 WFA Data Transparency Advisory Board meeting materials July 2018
  1951. 26 July 2018 at 00:00 Webinar: The future of agency rosters
  1952. 20 July 2018 at 10:26 Brands to invest more on influencers
  1953. 20 July 2018 at 09:00 In the spotlight: ANDA Chile’s Fernando Mora
  1954. 20 July 2018 at 08:55 British advertisers launch influencer research and toolkit
  1955. 20 July 2018 at 08:50 Dutch ad industry issues tender for new cross-media audience measurement
  1956. 20 July 2018 at 08:45 GCC association tackles gender stereotypes in ads and advertising to children
  1957. 20 July 2018 at 08:40 Australian association strengthens guidance on gender stereotypes
  1958. 20 July 2018 at 08:35 Italian advertisers launch KPIs project globally
  1959. 20 July 2018 at 08:30 China association appoints new board
  1960. 20 July 2018 at 08:25 Norwegians tackle ad industry delusions
  1961. 16 July 2018 at 00:00 GroupM's TYNY June 2018
  1962. 14 July 2018 at 00:00 Benchmark on sourcing talent
  1963. 14 July 2018 at 00:00 Benchmark on Sourcing Adaptation & Transcreation
  1964. 13 July 2018 at 00:00 Webinar: Content in a connected world
  1965. 13 July 2018 at 00:00 WFA talks Better Marketing: Platform challenges
  1966. 13 July 2018 at 00:00 WFA talks Better Marketing: Purpose
  1967. 13 July 2018 at 00:00 WFA talks Better Marketing: The death of advertising?
  1968. 13 July 2018 at 00:00 WFA talks Better Marketing: Data opportunities
  1969. 13 July 2018 at 00:00 WFA talks Better Marketing: The future of the agency model
  1970. 13 July 2018 at 00:00 WFA talks Better Marketing: Gender and diversity
  1971. 13 July 2018 at 00:00 WFA talks Better Marketing: The CMO agenda
  1972. 13 July 2018 at 00:00 CMO Forum Meeting Overview Cannes June 2018
  1973. 13 July 2018 at 00:00 Data Transparency Advisory Board meeting overview June 2018
  1974. 13 July 2018 at 00:00 Benchmark on Production Pre-payments
  1975. 11 July 2018 at 00:00 Data Processing Agreement for Advertisers (2018)
  1976. 10 July 2018 at 15:16 Life after GDPR: what next for the advertising industry?
  1977. 10 July 2018 at 14:13 Data Processing Agreement template for advertisers launched
  1978. 10 July 2018 at 00:00 Código de buenas prácticas en licitaciones de agencias de publicidad (PERU)
  1979. 9 July 2018 at 00:00 Benchmark on corporate social media pages, cookies and data usage post - GDPR
  1980. 5 July 2018 at 00:00 Survey on Influencer Marketing
  1981. 4 July 2018 at 00:00 DGX meeting overview (June 2018)
  1982. 29 June 2018 at 17:02 Notes from the beach: the evolution of partnerships
  1983. 29 June 2018 at 00:00 Global Access to Nutrition Index 2018
  1984. 28 June 2018 at 17:31 Taking the brand safety agenda forward
  1985. 28 June 2018 at 09:36 Growing pains: Marketing procurement is moving beyond the ‘misunderstood teenager’ years
  1986. 27 June 2018 at 00:00 Sourcing Forum Meeting Overview Malmo June 2018
  1987. 21 June 2018 at 09:36 WFA releases full version of Global Media Charter to reform digital ad ecosystem
  1988. 21 June 2018 at 00:00 Webinar: A strategic global sourcing approach to influencer content production
  1989. 21 June 2018 at 00:00 Global Media Charter
  1990. 18 June 2018 at 16:02 French industry addresses concerns in open letter to Google
  1991. 18 June 2018 at 15:15 In the spotlight: APAN Portugal’s Manuela Botelho
  1992. 18 June 2018 at 14:16 Zimbabwe unveils the country’s ‘superbrands’
  1993. 18 June 2018 at 14:16 Turkish association re-elects Ahmet Pura as chairman
  1994. 18 June 2018 at 14:15 Argentina welcomes new board
  1995. 18 June 2018 at 14:15 National advertiser associations gather in Tokyo
  1996. 18 June 2018 at 10:02 Brazilian advertisers name new board
  1997. 14 June 2018 at 00:00 Tutorial Key Performance Indicator
  1998. 12 June 2018 at 10:29 Roster arrangements under review at 74% of multinational brands
  1999. 12 June 2018 at 00:00 Survey on The Future of Agency Rosters
  2000. 8 June 2018 at 00:00 Benchmark on marketing research methodologies
  2001. 8 June 2018 at 00:00 Media Forum Meeting Overview (June 2018, Barcelona)
  2002. 5 June 2018 at 10:03 The case for unstereotyping ads
  2003. 4 June 2018 at 00:00 Webinar: GDPR for marketers - what do you need to know and how are other brands preparing?
  2004. 30 May 2018 at 00:00 DGX meeting overview (May 2018)
  2005. 22 May 2018 at 00:00 WFA Global Marketer Week 2019 to take place in Lisbon
  2006. 18 May 2018 at 02:48 WFA President’s Awards honour marketing leadership initiatives in seven countries
  2007. 17 May 2018 at 03:00 Global advertisers demand reform of digital ad ecosystem
  2008. 16 May 2018 at 00:00 Media Transformation Meeting Overview Tokyo May 2018
  2009. 16 May 2018 at 00:00 WFA launches Guide to Progressive Gender Portrayals in Advertising
  2010. 15 May 2018 at 11:54 Global Intelligence by Zenith
  2011. 15 May 2018 at 00:00 WFA announces changes to global leadership team
  2012. 14 May 2018 at 12:00 A guide to progressive gender portrayals in advertising
  2013. 9 May 2018 at 00:00 Benchmark on Ecommerce capabilities
  2014. 8 May 2018 at 00:00 DGX meeting overview (April 2018)
  2015. 7 May 2018 at 00:00 Benchmark: Agency recommendation, India: Lifestyle communications/quantitative product research
  2016. 4 May 2018 at 00:00 Benchmark on structure and size of market research organisations
  2017. 3 May 2018 at 12:32 WFA unveils final speakers for Global Marketer Week
  2018. 3 May 2018 at 00:00 RAC - Meeting presentations – May 3, 2018
  2019. 3 May 2018 at 00:00 PAG Meeting Overview (May 2018, Brussels)
  2020. 3 May 2018 at 00:00 Webinar: Independent media advisors
  2021. 2 May 2018 at 17:46 EU Pledge launches accountability mechanism
  2022. 2 May 2018 at 00:00 Briefing on New Deal for Consumers
  2023. 27 April 2018 at 16:54 In the spotlight: Union des marques France’s Jean-Luc Chetrit
  2024. 26 April 2018 at 12:11 Let's unstereotype it
  2025. 25 April 2018 at 10:03 GDPR awareness and action gap reduces significantly among marketers as compliance deadline approaches
  2026. 25 April 2018 at 00:00 GDPR Survey - Brand owners' views on GDPR risks, readiness and challenges
  2027. 25 April 2018 at 00:00 Sourcing Forum Meeting Overview Singapore April 2018
  2028. 21 April 2018 at 17:25 Chilean association launches forum on gender stereotypes in advertising
  2029. 21 April 2018 at 17:20 Japanese association releases guidelines for production contracts
  2030. 21 April 2018 at 16:48 A new dawn for ad standards in Colombia
  2031. 21 April 2018 at 16:41 Australian advertisers launch advertising sentiment index
  2032. 21 April 2018 at 16:34 Finnish association welcomes new chairman
  2033. 21 April 2018 at 16:30 Israel association appoints deputy CEO
  2034. 20 April 2018 at 10:17 WFA Manifesto for Online Data Transparency
  2035. 20 April 2018 at 09:00 WFA calls on brands to embrace culture of data transparency
  2036. 20 April 2018 at 00:00 WFA Manifesto for Online Data Transparency
  2037. 18 April 2018 at 00:00 Media Forum Meeting Overview (April 2018, New York)
  2038. 18 April 2018 at 00:00 Agency Family Tree: Global, APAC and China
  2039. 16 April 2018 at 11:39 The media transformers?
  2040. 29 March 2018 at 12:00 Global viewability improves for video but display lags
  2041. 29 March 2018 at 11:30 Deliverable-driven agency payments
  2042. 29 March 2018 at 10:00 The lesson of Facebook: the online business model must adapt
  2043. 29 March 2018 at 09:00 ABCs of clients in control
  2044. 29 March 2018 at 00:00 IFBA LATAM Taskforce messaging documents
  2045. 28 March 2018 at 00:00 Global viewability benchmarks 2017
  2046. 28 March 2018 at 00:00 EASA Digital Blue Book (2017)
  2047. 28 March 2018 at 00:00 Sourcing Forum Meeting Overview NY March 2018
  2048. 23 March 2018 at 18:00 WFA's position on Facebook / Cambridge Analytica revelations
  2049. 21 March 2018 at 00:00 WFA FORUM Meeting Overview London March 2018
  2050. 19 March 2018 at 16:01 1,700 attend African Digital Summit in Casablanca
  2051. 19 March 2018 at 16:01 British advertisers launch digital viewability standard
  2052. 19 March 2018 at 16:01 In the spotlight: JAA Japan’s Shinji Suzuki
  2053. 19 March 2018 at 16:00 Philippine association welcomes new president
  2054. 19 March 2018 at 16:00 Norway celebrates marketing success stories
  2055. 19 March 2018 at 16:00 Belgian advertisers launch transparency charter on GDPR
  2056. 14 March 2018 at 00:00 Media Forum Meeting Overview (March 2018, Shanghai)
  2057. 14 March 2018 at 00:00 Sourcing Forum Meeting Overview Shanghai March 2018
  2058. 14 March 2018 at 00:00 WFA FORUM Meeting Overview Dubai March 2018
  2059. 9 March 2018 at 10:28 Major multinationals go beyond auditing as independent advisor role evolves
  2060. 7 March 2018 at 00:00 RAC - Meeting presentations – February 21, 2018
  2061. 6 March 2018 at 00:00 PAG Meeting Overview (February 2018, Brussels)
  2062. 1 March 2018 at 00:00 Benchmark: Sourcing production consultants
  2063. 28 February 2018 at 14:36 Eliminating the most annoying ad formats
  2064. 26 February 2018 at 15:00 Global Marketer of the Year: Keith Weed on 2017 and 2018 priorities
  2065. 26 February 2018 at 15:00 Global Marketer of the Year: Keith Weed on making a difference
  2066. 26 February 2018 at 15:00 Global Marketer of the Year: Keith Weed on agency partners
  2067. 26 February 2018 at 15:00 Global Marketer of the Year: Keith Weed on the marketing organisation
  2068. 26 February 2018 at 00:00 Webinar: ePrivacy - what is it and what does it mean for brands? (2018)
  2069. 23 February 2018 at 14:52 WFA announces first speakers for Global Marketer Week
  2070. 21 February 2018 at 00:00 Sourcing Forum Meeting Overview Düsseldorf February 2018
  2071. 19 February 2018 at 13:15 In the spotlight: ISBA UK’s Phil Smith
  2072. 19 February 2018 at 13:07 Turkish ad industry launches platform to fight ad fraud
  2073. 19 February 2018 at 13:07 French advertisers launch responsible marketing commitments
  2074. 19 February 2018 at 10:09 Swedish ad industry launches podcast measurement standards
  2075. 19 February 2018 at 10:08 Israel celebrates game changers in marketing
  2076. 19 February 2018 at 10:07 Americans celebrate women changing stereotypes
  2077. 19 February 2018 at 10:07 Canadian association appoints new senior staff
  2078. 19 February 2018 at 00:00 Mergers & Acquisitions 2017
  2079. 19 February 2018 at 00:00 Survey on Independent Media Advisors
  2080. 16 February 2018 at 12:00 WFA introduction to gender stereotypes in advertising and the Unstereotype Alliance
  2081. 16 February 2018 at 00:00 WFA position on gender stereotypes in advertising
  2082. 16 February 2018 at 00:00 Alcohol advertising in digital and social media
  2083. 13 February 2018 at 00:00 Coalition for Better Ads: Feb 2018 State of play
  2084. 12 February 2018 at 12:21 Unilever’s Keith Weed named WFA Global Marketer of the Year
  2085. 9 February 2018 at 12:07 Major multinationals hike programmatic budgets while seeking greater control
  2086. 9 February 2018 at 00:00 DGX meeting overview (February 2018)
  2087. 4 February 2018 at 12:25 WFA position on reference to “minors” in context of reducing exposure to HFSS food advertising (2018)
  2088. 2 February 2018 at 00:00 WFA DGX Guide to Data Transparency & GDPR
  2089. 2 February 2018 at 00:00 ePrivacy task force meeting materials 29 Jan 2018
  2090. 1 February 2018 at 16:05 10 things to watch in 2018
  2091. 31 January 2018 at 00:00 Webinar: Future of Programmatic Media
  2092. 31 January 2018 at 00:00 Media Forum Meeting Overview London January 2018
  2093. 29 January 2018 at 11:27 Let's make 2018 the year of transparency, says WFA President David Wheldon
  2094. 25 January 2018 at 11:39 GDPR data-privacy rules signal a welcome revolution, says WFA CEO
  2095. 25 January 2018 at 00:00 Survey on the Future of Programmatic Media
  2096. 24 January 2018 at 12:16 Bridging east and west via digital: Huawei's Glory Zhang
  2097. 24 January 2018 at 11:17 Sea heroes and data: Deutsche Telekom's Hans-Christian Schwingen
  2098. 23 January 2018 at 11:45 Marketing with purpose: Mars' Jane Wakely
  2099. 23 January 2018 at 11:10 Priceless success: Mastercard's Raja Rajamannar
  2100. 22 January 2018 at 11:31 Empowering marketers and unstereotyping ads: Unilever's Keith Weed
  2101. 22 January 2018 at 10:08 From transparency to equality: P&G's Marc Pritchard
  2102. 20 January 2018 at 00:00 Project Reconnect masterdeck 2019
  2103. 15 January 2018 at 16:01 Turkey updates pledge on responsible advertising
  2104. 15 January 2018 at 16:01 Ad industry drives growth in Spain
  2105. 15 January 2018 at 16:01 In the spotlight: SDE Greece’s Nerina Komioti
  2106. 15 January 2018 at 16:00 Gulf Cooperation Council association to focus on ad standards in 2018
  2107. 15 January 2018 at 12:18 Germany: Advertise, act, grow!
  2108. 1 January 2018 at 14:14 We are looking for a Digital Policy Manager
  2109. 18 December 2017 at 18:48 WFA CEO: 2017 in review
  2110. 18 December 2017 at 18:07 4 public affairs predictions for 2018
  2111. 18 December 2017 at 18:01 6 marketing predictions for 2018
  2112. 18 December 2017 at 12:19 WFA names shortlist for Global Marketer of the Year
  2113. 18 December 2017 at 11:02 Erard Gilles joins WFA's public affairs team
  2114. 18 December 2017 at 11:02 It’s the Most Contagious time of the year
  2115. 15 December 2017 at 12:06 Are you ready for GDPR?
  2116. 15 December 2017 at 00:00 Are you ready for GDPR? The WFA guide to GDPR guide for Marketers (2017)
  2117. 15 December 2017 at 00:00 EU Pledge Factsheet 2017
  2118. 15 December 2017 at 00:00 EU Pledge Annual Reports
  2119. 14 December 2017 at 10:15 In the spotlight: RVD Turkey’s Süreyya Deniz
  2120. 14 December 2017 at 10:14 Australian ad industry launches alliance on brand safety and digital transparency
  2121. 14 December 2017 at 10:12 Argentina rewards best TV and online ads
  2122. 14 December 2017 at 10:10 Danish association appoints new CEO
  2123. 14 December 2017 at 10:06 Portugal celebrates marketing effectiveness
  2124. 14 December 2017 at 10:05 British advertisers welcome new president
  2125. 14 December 2017 at 10:03 Nigerian advertisers celebrate 25th anniversary
  2126. 14 December 2017 at 10:01 Slovak association elects new chair
  2127. 6 December 2017 at 00:00 Sourcing Forum Meeting Overview NY December 2017
  2128. 4 December 2017 at 12:16 WFA top priorities for AVMSD trilogue discussions (2017)
  2129. 1 December 2017 at 10:13 10 things you should know about GDPR
  2130. 1 December 2017 at 10:13 What great brand stories can do for business
  2131. 30 November 2017 at 15:29 Web Summit 2017 round-up
  2132. 30 November 2017 at 10:12 WFA recruits Monica Robles as Administration Manager
  2133. 29 November 2017 at 12:59 Web Summit 2017 in 10 tweets
  2134. 28 November 2017 at 14:29 Vietnam launches first advertising code of conduct
  2135. 28 November 2017 at 00:00 Media Forum Meeting Overview Amsterdam November 2017
  2136. 27 November 2017 at 00:00 Webinar: Total view attribution
  2137. 22 November 2017 at 00:00 Sourcing Forum Meeting Overview Luxembourg November 2017
  2138. 22 November 2017 at 00:00 RAC - Meeting presentation – November 22, 2017
  2139. 20 November 2017 at 16:30 French association holds first immersive media conference
  2140. 20 November 2017 at 16:29 Spain: Challenging gender stereotypes wins big at Effectiveness Awards
  2141. 20 November 2017 at 16:20 Malaysian association helps marketers create greater media transparency
  2142. 20 November 2017 at 16:14 Venezuelan advertisers appoint new president
  2143. 20 November 2017 at 16:10 Canadians aim to regain faith in media accountability
  2144. 20 November 2017 at 15:26 Norwegian ad industry tackles GDPR
  2145. 20 November 2017 at 15:11 Bulgaria raises the bar in marketing
  2146. 20 November 2017 at 14:56 Slovenia wants creatives to leave their mark
  2147. 15 November 2017 at 00:00 Media cost inflation & deflation forecasts 2018
  2148. 13 November 2017 at 08:00 Major multinationals identify emerging skills gaps on AI, programmatic and IoT
  2149. 6 November 2017 at 16:56 Creating a culture of insights
  2150. 27 October 2017 at 15:15 And the buzzword at Festival of Marketing 2017 was…
  2151. 26 October 2017 at 15:15 Hanne van de Ven joins WFA's marketing services team
  2152. 26 October 2017 at 00:00 ePrivacy task force meeting materials 26 Oct 2017
  2153. 26 October 2017 at 00:00 Media Forum Meeting Overview NY October 2017
  2154. 25 October 2017 at 00:00 Sourcing Forum Meeting Overview Singapore October 2017
  2155. 24 October 2017 at 16:30 WFA advertiser associations meet in Brussels
  2156. 24 October 2017 at 13:25 ISBA’s client-agency contract yields big results
  2157. 24 October 2017 at 13:20 New Zealand champions best practice on client-agency relations
  2158. 24 October 2017 at 13:16 WFA holds LATAM meeting in Asunción
  2159. 24 October 2017 at 12:54 Nigerian advertisers appoint first female president
  2160. 24 October 2017 at 12:51 Indian association appoints new board
  2161. 24 October 2017 at 12:24 Finland rewards best brand builder of the year
  2162. 24 October 2017 at 12:21 Spanish advertisers explore creativity and effectiveness
  2163. 24 October 2017 at 00:00 Benchmark on Customer experience transformation
  2164. 18 October 2017 at 00:00 Insight Forum Meeting Overview London October 2017
  2165. 16 October 2017 at 00:00 Benchmark on Ad pre-testing
  2166. 12 October 2017 at 00:00 Survey on Global Ad Viewability & Ad Fraud levels
  2167. 9 October 2017 at 00:00 Survey on Global internal media structure & organisation
  2168. 8 October 2017 at 00:00 C-suite overview of M2K developments globally (2017)
  2169. 4 October 2017 at 00:00 Webinar: Reducing fraud in programmatic with ads.txt
  2170. 3 October 2017 at 00:00 Webinar: Agency evaluations
  2171. 26 September 2017 at 16:10 Former Unilever CMO to lead Australian association
  2172. 26 September 2017 at 16:06 Finnish association names new Managing Director
  2173. 26 September 2017 at 15:58 Kenyan marketers appoint new CEO
  2174. 26 September 2017 at 15:55 Brazilians launch new strategy and identity under new president
  2175. 26 September 2017 at 15:46 Singaporean advertisers welcome new president
  2176. 26 September 2017 at 15:38 Bolivian association names new president
  2177. 26 September 2017 at 15:34 British advertisers appoint new directors of media and comms
  2178. 26 September 2017 at 15:15 Italian industry leaders create guide to online advertising
  2179. 21 September 2017 at 12:49 Four lessons from dmexco
  2180. 18 September 2017 at 08:31 Real insight from a virtual reality
  2181. 15 September 2017 at 08:50 WFA launches Global Marketer of the Year
  2182. 15 September 2017 at 00:00 WFA key messages on food marketing
  2183. 13 September 2017 at 08:00 WFA GDPR Guide for Marketers
  2184. 13 September 2017 at 00:00 70% of global marketers are not fully aware of the implications of GDPR
  2185. 12 September 2017 at 00:00 Marketing Procurement Category Tree
  2186. 11 September 2017 at 00:00 Advertising standards toolkit for the promotion of effective self-regulation
  2187. 8 September 2017 at 00:00 The contribution of data to digital advertising (Europe, 2017)
  2188. 8 September 2017 at 00:00 Europe research: Data-driven advertising and Europeans’ internet use
  2189. 8 September 2017 at 00:00 Europe research: The economic impact of data-driven advertising (2017)
  2190. 7 September 2017 at 00:00 EU Pledge Infographic (2017)
  2191. 6 September 2017 at 10:10 Arla Foods joins EU Pledge
  2192. 6 September 2017 at 00:00 Experiential sampling agencies in Great Britain and Ireland
  2193. 5 September 2017 at 10:42 WFA helps drive industry-led Advertising Standards across APEC
  2194. 5 September 2017 at 00:00 APEC Advertising Standards Conference
  2195. 5 September 2017 at 00:00 Survey on privacy and data management - GDPR (2017)
  2196. 5 September 2017 at 00:00 GDPR Guide for Marketers
  2197. 18 August 2017 at 14:20 French advertisers welcome new director general
  2198. 18 August 2017 at 11:34 Italians explore the KPIs of marketing communications
  2199. 18 August 2017 at 11:30 Zimbabwe association turns 10
  2200. 18 August 2017 at 11:24 Argentina celebrates brand success on Advertiser’s Day
  2201. 18 August 2017 at 10:56 Finnish association explores changes in media agencies
  2202. 18 August 2017 at 10:51 Paraguayan consumers rank best brands
  2203. 18 August 2017 at 10:23 Kenyans host monthly marketing dialogue
  2204. 16 August 2017 at 12:00 Global marketers making radical changes to media management
  2205. 10 August 2017 at 11:00 New cross-industry initiative to improve viewability measurement standards across Europe
  2206. 9 August 2017 at 00:00 Choosing a Digital Asset Management (DAM) System
  2207. 8 August 2017 at 00:00 European Viewability Measurement Principles
  2208. 3 August 2017 at 15:37 Expediting media change in China
  2209. 3 August 2017 at 09:27 WFA appoints Laura Forcetti as Global Marketing Sourcing Manager
  2210. 24 July 2017 at 00:00 Webinar: Better Ads Standards, the industry response to adblocking
  2211. 18 July 2017 at 17:15 Swedes launch value of advertising campaign
  2212. 18 July 2017 at 17:13 Swiss advertisers launch price/performance index
  2213. 18 July 2017 at 17:03 Chilean association forms digital marketing circle
  2214. 18 July 2017 at 16:58 Publicis CEO headlines British Advertisers’ annual meeting
  2215. 18 July 2017 at 16:52 Brazilian brands look for purpose and transparency
  2216. 18 July 2017 at 16:48 Peruvians seek more effective marketing
  2217. 18 July 2017 at 16:42 Colombia rewards new marketing talent
  2218. 12 July 2017 at 00:00 Media Forum Meeting Overview Shanghai July 2017
  2219. 7 July 2017 at 00:00 Webinar: Keeping the brand tracking love alive
  2220. 4 July 2017 at 17:31 Five CMO lessons from Cannes
  2221. 4 July 2017 at 00:00 Survey Results: Marketing Capability Programmes
  2222. 30 June 2017 at 16:52 All change at Cannes
  2223. 30 June 2017 at 10:56 WFA helps organise APEC ad standards conference
  2224. 30 June 2017 at 00:00 Survey results on sourcing experiential and marketing materials
  2225. 29 June 2017 at 10:35 Portuguese explore “love” between brands and consumers
  2226. 29 June 2017 at 10:28 Turkish association turns 25
  2227. 29 June 2017 at 10:18 Greek association honours corporate responsibility
  2228. 29 June 2017 at 09:57 Swedish advertisers welcome new chairman
  2229. 29 June 2017 at 09:47 The Philippines celebrate marketing that make a difference
  2230. 29 June 2017 at 09:42 Programmatic high on brands’ agenda in Norway
  2231. 29 June 2017 at 09:39 Peruvians reward brands with purpose
  2232. 29 June 2017 at 09:34 French brands evaluate relationship management
  2233. 28 June 2017 at 00:00 Webinar: Seeing through the Financial Fog
  2234. 26 June 2017 at 00:00 Benchmark on recommended Digital Analytics Agencies
  2235. 22 June 2017 at 15:55 The Unstereotype Alliance holds inaugural meeting
  2236. 22 June 2017 at 00:00 Webinar: Turning uncertainty to advantage
  2237. 20 June 2017 at 14:04 Launch of Unstereotype Alliance set to eradicate outdated stereotypes in advertising
  2238. 14 June 2017 at 00:00 Benchmark on Suppliers of research-based copy-testing of digital ads
  2239. 13 June 2017 at 00:00 Recommended law firms with media contract drafting experience
  2240. 8 June 2017 at 07:00 WFA elevates Deutsche Telekom’s Louw to Media Forum leadership role
  2241. 7 June 2017 at 00:00 Sourcing Forum Meeting Overview Amsterdam June 2017
  2242. 7 June 2017 at 00:00 Survey on Social Media & Social Content Management 2017
  2243. 7 June 2017 at 00:00 Survey results: Paying for 3rd party verification
  2244. 2 June 2017 at 11:04 Change media management
  2245. 2 June 2017 at 10:03 WFA recruits Julia Kraft as marketing services manager
  2246. 1 June 2017 at 00:00 Survey on Media Governance and Guardianship
  2247. 1 June 2017 at 00:00 Survey on Online Advertising Effectiveness
  2248. 31 May 2017 at 14:34 Winners of the WFA President’s Awards 2017
  2249. 29 May 2017 at 11:11 Highlights from the National Associations Council in Toronto
  2250. 29 May 2017 at 11:05 Canadians celebrate 100th anniversary
  2251. 29 May 2017 at 11:00 Chilean association welcomes new president
  2252. 29 May 2017 at 10:58 Swiss advertisers address the “always on” consumer
  2253. 29 May 2017 at 10:55 Finnish association appoints new board
  2254. 29 May 2017 at 10:52 Pakistan explores potential of Big Data and AI
  2255. 29 May 2017 at 10:50 Belgian advertisers tackle global ad trends
  2256. 29 May 2017 at 10:45 Industry celebrates creativity in Slovenia
  2257. 29 May 2017 at 10:40 Nigeria holds industry dialogue
  2258. 24 May 2017 at 00:00 Benchmark on Integrated Production
  2259. 24 May 2017 at 00:00 Benchmark on recommended influencer agencies
  2260. 18 May 2017 at 00:00 Webinar: Cross Device Measurement
  2261. 10 May 2017 at 00:00 Benchmark on Scatter vs Upfront: US TV Market
  2262. 10 May 2017 at 00:00 Media Forum Meeting Overview Rome May 2017
  2263. 28 April 2017 at 11:59 WFA Global Marketer Week 2018 to take place in Tokyo
  2264. 27 April 2017 at 14:00 Global marketers committed to increase online ad spend
  2265. 26 April 2017 at 14:19 State of the Union at Global Marketer Week 2017
  2266. 26 April 2017 at 13:44 WFA announces changes to global leadership team
  2267. 26 April 2017 at 00:00 Media Transformation Meeting Overview Toronto April 2017
  2268. 19 April 2017 at 17:21 Clients make progress on integration but agencies point up familiar failings
  2269. 14 April 2017 at 13:17 Mars, Unilever and Lego leading public affairs session at Global Marketer Week
  2270. 12 April 2017 at 00:00 A marketer's guide to ePrivacy (2017)
  2271. 11 April 2017 at 18:26 How does your agency rate your brief?
  2272. 11 April 2017 at 00:00 Recommendations to master data & tech (2017)
  2273. 7 April 2017 at 00:00 Brand safety: steps to consider (2017)
  2274. 7 April 2017 at 00:00 Best practice: global media transparency & contracts (2017)
  2275. 7 April 2017 at 00:00 Overcoming people & capability challenges
  2276. 6 April 2017 at 00:00 Media Forum Meeting Overview NY April 2017
  2277. 30 March 2017 at 00:00 CDO FORUM Meeting Overview London March 2017
  2278. 27 March 2017 at 00:00 Brazilian association CEO in Marketing Hall of Fame
  2279. 27 March 2017 at 00:00 Japanese association appoints new board
  2280. 27 March 2017 at 00:00 Uruguayan advertisers elect new board
  2281. 27 March 2017 at 00:00 German association welcomes first digital lead
  2282. 27 March 2017 at 00:00 Swedish advertisers name new marketing lead
  2283. 27 March 2017 at 00:00 Spain creates industry committee for better advertising practices online
  2284. 27 March 2017 at 00:00 British advertisers tackle media challenges
  2285. 27 March 2017 at 00:00 Zimbabwe debunks ad industry myths
  2286. 24 March 2017 at 00:00 Programmatic management fee benchmarking
  2287. 24 March 2017 at 00:00 A survey on Social Listening - Tools, Techniques, Metrics & Challenges
  2288. 24 March 2017 at 00:00 Better Ads Standards (2017)
  2289. 22 March 2017 at 00:00 WFA statement on Coalition for Better Ads standards by CEO Stephan Loerke
  2290. 22 March 2017 at 00:00 Coalition for Better Ads releases initial Better Ads standards in North America and Europe
  2291. 22 March 2017 at 00:00 WFA statement on Coalition for Better Ads standards
  2292. 21 March 2017 at 00:00 IMC FORUM Meeting Overview London March 2017
  2293. 21 March 2017 at 00:00 Webinar: Programmatic 2.0 – how are clients improving control & transparency in the programmatic space?
  2294. 13 March 2017 at 09:44 Trying to fix the online ad experience
  2295. 13 March 2017 at 00:00 EU Pledge announces enhancements
  2296. 9 March 2017 at 00:00 WFA recruits two new staff members
  2297. 8 March 2017 at 16:38 9 rules on how to approach marketing innovation
  2298. 7 March 2017 at 16:23 4 key trends from Mobile World Congress 2017
  2299. 1 March 2017 at 00:00 WFA FORUM Meeting Overview Dubai March 2017
  2300. 27 February 2017 at 00:00 Benchmark on recommended etail content agencies
  2301. 20 February 2017 at 00:00 Ireland identifies economic value of marketing
  2302. 20 February 2017 at 00:00 A leap forward on media transparency in the UK
  2303. 20 February 2017 at 00:00 New Zealand advertisers forecast year ahead for marketing
  2304. 20 February 2017 at 00:00 Philippine association welcomes new president and board
  2305. 20 February 2017 at 00:00 Spain invests more in digital marketing
  2306. 20 February 2017 at 00:00 Norway celebrates marketing effectiveness
  2307. 19 February 2017 at 00:00 Peruvian ad industry optimistic for 2017
  2308. 17 February 2017 at 00:00 DGX Meeting Overview (February 2017)
  2309. 15 February 2017 at 00:00 Survey on Briefing for integrated communications (2017)
  2310. 9 February 2017 at 00:00 WFA reacts to recent stories on ad misplacement
  2311. 8 February 2017 at 00:00 Media Forum Meeting Overview London February 2017
  2312. 3 February 2017 at 00:00 Webinar: Accelerating your startup programme
  2313. 1 February 2017 at 00:00 Marketing Procurement Maturity Assessment 2017
  2314. 31 January 2017 at 00:00 5 ways to make newsrooms & content more effective
  2315. 31 January 2017 at 00:00 10 steps to close the gap between digital consumers and businesses
  2316. 31 January 2017 at 00:00 Five step process to Data Driven Marketing (2017)
  2317. 31 January 2017 at 00:00 ‘SPARCS’ – a framework to plan for your digital transformation
  2318. 31 January 2017 at 00:00 Considerations on the road to digital transformation (2017)
  2319. 30 January 2017 at 00:00 Agency Trading Desks still dominate programmatic but advertisers are demanding a new, more transparent relationship
  2320. 30 January 2017 at 00:00 Agency Trading Desks still dominate programmatic but advertisers are demanding a new, more transparent relationship
  2321. 27 January 2017 at 00:00 Webinar: The integrated agency of the future
  2322. 26 January 2017 at 00:00 Benchmark on Digital & Social Agency Recommendations in the UK
  2323. 24 January 2017 at 12:31 WFA President predicts the year ahead for marketing
  2324. 20 January 2017 at 00:00 British association welcomes new Director-General
  2325. 20 January 2017 at 00:00 Canadians forecast 2017 marketing trends
  2326. 20 January 2017 at 00:00 Spain sees increase in advertising investment
  2327. 20 January 2017 at 00:00 In the spotlight: Rodrigo Cordón and AAG Guatemala
  2328. 20 January 2017 at 00:00 Germany: Focus on the 'hybrid consumer'
  2329. 20 January 2017 at 00:00 Brazil: 2017 will be the year for marketing to transform
  2330. 20 January 2017 at 00:00 Norway ranks most effective advertisers
  2331. 20 January 2017 at 00:00 Belgium names advertiser of the year
  2332. 16 January 2017 at 00:00 Advertising delivers powerful economic benefits across the EU
  2333. 13 January 2017 at 00:00 TRUSTe / EDAA research shows digital advertising self-regulatory programme continues to improve consumer attitudes towards interest-based advertising
  2334. 12 January 2017 at 00:00 Survey results on Programmatic & trading desks
  2335. 1 January 2017 at 17:54 Digital Governance Exchange: 2016 Year in Review
  2336. 1 January 2017 at 17:52 Alcohol Marketing: 2016 Year in Review
  2337. 1 January 2017 at 17:50 Policy Action Group: 2016 Year in Review
  2338. 1 January 2017 at 17:48 Responsible Advertising and Children Programme: 2016 Year in Review
  2339. 1 January 2017 at 17:46 Insight Forum: 2016 Year in Review
  2340. 1 January 2017 at 17:45 Sourcing Forum: 2016 Year in Review
  2341. 1 January 2017 at 17:43 CDO Forum: 2016 Year in Review
  2342. 1 January 2017 at 17:41 Media Forum: 2016 Year in Review
  2343. 1 January 2017 at 17:40 IMC Forum: 2016 Year in Review
  2344. 1 January 2017 at 17:38 CMO Forum: 2016 Year in Review
  2345. 1 January 2017 at 17:30 WFA CEO: 2016 in review
  2346. 1 January 2017 at 00:00 Survey results on Agency evaluation
  2347. 1 January 2017 at 00:00 The Value of Advertising (2017)
  2348. 22 December 2016 at 15:07 5 marketing predictions for 2017
  2349. 22 December 2016 at 14:47 5 public affairs predictions for 2017
  2350. 22 December 2016 at 14:36 Bridging the data protection gap
  2351. 22 December 2016 at 12:31 Outlook 2017: crunching the numbers in media
  2352. 22 December 2016 at 12:06 Three of 2016's most contagious ideas
  2353. 19 December 2016 at 00:00 New beginnings: UAE association relaunched
  2354. 19 December 2016 at 00:00 Greek advertisers warn against era of digital Darwinism
  2355. 19 December 2016 at 00:00 Japanese association launches digital media committee
  2356. 19 December 2016 at 00:00 Kenyan advertisers reward the best in marketing
  2357. 19 December 2016 at 00:00 Australian association welcomes new Board
  2358. 19 December 2016 at 00:00 Moroccan advertisers hold largest digital gathering in Africa
  2359. 19 December 2016 at 00:00 A golden night for advertising in Paraguay
  2360. 19 December 2016 at 00:00 Uruguay honours advertising's most talented
  2361. 19 December 2016 at 00:00 Zimbabwe tackles marketing to the new generation consumer
  2362. 12 December 2016 at 00:00 Benchmark on trade mark clearance for design and logo agencies
  2363. 12 December 2016 at 00:00 Benchmark on testing big ideas
  2364. 9 December 2016 at 11:10 Ten things a CDO can do to keep digital transformation on track
  2365. 8 December 2016 at 13:59 The odd couple
  2366. 8 December 2016 at 00:00 WFA announces first speakers for Global Marketer Week
  2367. 8 December 2016 at 00:00 WFA announces first speakers for Global Marketer Week
  2368. 7 December 2016 at 00:00 SOURCING FORUM Meeting Overview NY December 2016
  2369. 2 December 2016 at 00:00 Global brands consolidate ad server rosters
  2370. 2 December 2016 at 00:00 Global brands consolidate ad server rosters
  2371. 1 December 2016 at 00:00 CDO FORUM Meeting Overview Hong Kong (November) & Singapore (December) 2016
  2372. 30 November 2016 at 18:49 Why advertisers are embarking on a process of 'media transformation'
  2373. 25 November 2016 at 00:00 CDO FORUM Meeting Overview Amsterdam November 2016
  2374. 24 November 2016 at 00:00 SOURCING FORUM Meeting Overview Paris November 2016
  2375. 23 November 2016 at 00:00 Media cost inflation & deflation forecasts 2017
  2376. 22 November 2016 at 00:00 IMC FORUM Meeting Overview London November 2016
  2377. 21 November 2016 at 00:00 Brand building in the age of social media
  2378. 20 November 2016 at 00:00 Time to give up on Bullxxxx proxy metrics?
  2379. 18 November 2016 at 00:00 Zimbabwe association welcomes new president
  2380. 18 November 2016 at 00:00 US multicultural marketing alliance formed
  2381. 18 November 2016 at 00:00 Australian association releases media transparency guidelines
  2382. 18 November 2016 at 00:00 Denmark rewards 'true' advertising
  2383. 17 November 2016 at 00:00 MEDIA FORUM Meeting Overview NY Madrid 2016
  2384. 17 November 2016 at 00:00 All eyes on programmatic in Norway
  2385. 17 November 2016 at 00:00 Slovenia's new Golden Drum seeks to inspire
  2386. 17 November 2016 at 00:00 Nigerians award marketing excellence
  2387. 17 November 2016 at 00:00 Venezuelan awards judged by neuromarketing
  2388. 17 November 2016 at 00:00 Chile honours significant contributions to marketing
  2389. 17 November 2016 at 00:00 Spanish advertisers celebrate advertising effectiveness
  2390. 10 November 2016 at 00:00 INSIGHT FORUM Meeting Overview London November 2016
  2391. 8 November 2016 at 00:00 Webinar: AVMSD revision
  2392. 3 November 2016 at 14:56 4 take-aways on working with start-ups, 6 lessons for big ideas
  2393. 2 November 2016 at 11:12 5 takeouts from China’s Cannes festival and ad standards seminar
  2394. 31 October 2016 at 10:23 5 takeaways from WFA's CMO Luncheon
  2395. 31 October 2016 at 00:00 WFA recruits digital governance lead
  2396. 31 October 2016 at 00:00 International Council on Ad Self-Regulation launched
  2397. 27 October 2016 at 10:11 Five ways Insights can get closer to marketing
  2398. 27 October 2016 at 00:00 MEDIA FORUM Meeting Overview NY October 2016
  2399. 24 October 2016 at 00:00 Benchmark on the use of crowd-sourcing
  2400. 20 October 2016 at 00:00 LATAM advertisers get inspired in Cartagena
  2401. 20 October 2016 at 00:00 Malaysia and Pakistan join forces to drive single TV rating currency
  2402. 20 October 2016 at 00:00 French association turns 100
  2403. 20 October 2016 at 00:00 South African association appoints new CEO
  2404. 20 October 2016 at 00:00 In the spotlight: Ximena Camacho and ANDA Bolivia
  2405. 20 October 2016 at 00:00 A great day for advertising in Norway
  2406. 20 October 2016 at 00:00 Swedish advertisers explore children's views on advertising
  2407. 20 October 2016 at 00:00 Finland celebrates Advertising Day
  2408. 20 October 2016 at 00:00 German advertisers seek transparency in online advertising
  2409. 18 October 2016 at 00:00 Survey on regional marketing structures
  2410. 10 October 2016 at 00:00 Survey on Global Ad Server Management
  2411. 10 October 2016 at 00:00 RAC - Meeting presentation - September 21, 2016
  2412. 7 October 2016 at 00:00 Survey on Working with adtech and martech startups
  2413. 4 October 2016 at 17:04 The changing role of the CMO
  2414. 4 October 2016 at 10:44 “Gotta catch ‘em all!” 5 digital trends at dmexco 2016
  2415. 4 October 2016 at 00:00 Benchmark on setting up knowledge/insights sharing platforms
  2416. 4 October 2016 at 00:00 Barclays' Elinor Bateman to lead WFA's new Insight forum
  2417. 3 October 2016 at 00:00 Barclays' Elinor Bateman to lead WFA's new Insight forum
  2418. 30 September 2016 at 11:49 Data, data everywhere…delivering a transformation in data management
  2419. 29 September 2016 at 00:00 SOURCING FORUM Meeting Overview Singapore September 2016
  2420. 28 September 2016 at 00:00 INSIGHT FORUM Meeting Overview Singapore September 2016
  2421. 28 September 2016 at 00:00 Benchmark on Media auditor RFP
  2422. 20 September 2016 at 00:00 PAG - Meeting presentation - September 20, 2016
  2423. 20 September 2016 at 00:00 Philippine association names new Executive Director
  2424. 20 September 2016 at 00:00 Indian advertisers appoint new chairman
  2425. 20 September 2016 at 00:00 Venezuelan association elects new president and Board
  2426. 20 September 2016 at 00:00 Malaysian advertisers tackle ad fraud
  2427. 20 September 2016 at 00:00 Chile honours commitments to responsible marketing
  2428. 20 September 2016 at 00:00 Moroccan association to launch environmental initiative ahead of COP22
  2429. 20 September 2016 at 00:00 Brazil debates on branding in the age of innovation
  2430. 15 September 2016 at 00:00 Industry launches Coalition for Better Ads
  2431. 13 September 2016 at 00:00 CDO FORUM Meeting Overview Cologne September 2016
  2432. 5 September 2016 at 00:00 Webinar: What is the future of insights?
  2433. 2 September 2016 at 17:00 7 steps to successful agency assessment & performance management
  2434. 2 September 2016 at 15:44 8 observations on conducting a social media audit in China
  2435. 2 September 2016 at 10:46 APEC continues focus on ad standards
  2436. 29 August 2016 at 17:50 Raising your game: driving effectiveness with online video
  2437. 29 August 2016 at 00:00 WFA welcomes two new members to the team
  2438. 29 August 2016 at 00:00 WFA supports inaugural Effectiveness Week
  2439. 25 August 2016 at 00:00 Benchmark on recommended Customer Data Strategy Consultants
  2440. 23 August 2016 at 00:00 Benchmark on recommended Creative agencies in Middle East
  2441. 17 August 2016 at 00:00 Webinar: How to Raise your Game and Win in Programmatic
  2442. 16 August 2016 at 00:00 Pakistan association releases creative brief toolkit
  2443. 16 August 2016 at 00:00 Italy launches platform for digital marketing best practice
  2444. 16 August 2016 at 00:00 American advertisers take on digital and social media
  2445. 16 August 2016 at 00:00 Turkish advertisers sign commitment to responsible news practices
  2446. 16 August 2016 at 00:00 Finnish association holds event on value of advertising
  2447. 16 August 2016 at 00:00 Zimbabwe unveils top 200 brands
  2448. 16 August 2016 at 00:00 Paraguay awards country's best brands
  2449. 16 August 2016 at 00:00 German advertisers welcome new Board
  2450. 5 August 2016 at 00:00 Survey on measuring market share
  2451. 1 August 2016 at 00:00 Content marketing survey results
  2452. 29 July 2016 at 12:31 5 Ways Brands can improve Media Agency Capabilities
  2453. 29 July 2016 at 00:00 Webinar on ANA/K2 transparency investigation: findings and recommendations
  2454. 27 July 2016 at 11:19 WFA President & RBS CMO: 'Advertisers should remember they need agencies'
  2455. 27 July 2016 at 00:00 Benchmark on recommended eCommerce partners in Europe
  2456. 22 July 2016 at 00:00 Webinar: Generating actionable insights from online communities
  2457. 20 July 2016 at 00:00 Benchmark on recommended creative agencies and consultancies
  2458. 19 July 2016 at 00:00 Benchmark on Fashion/beauty agencies in Australia
  2459. 18 July 2016 at 00:00 Benchmark on the use of supply chain financing
  2460. 18 July 2016 at 00:00 MasterCard's Sam Ahmed to chair WFA CMOFORUM in Asia
  2461. 18 July 2016 at 00:00 MasterCard's Sam Ahmed to chair WFA CMO FORUM in Asia
  2462. 18 July 2016 at 00:00 UK: Facebook is the news industry's mutual challenge, says Guardian editor
  2463. 18 July 2016 at 00:00 Australia: AANA Marketing Dividends returns
  2464. 18 July 2016 at 00:00 Media Smart UK releases Body Image and Advertising resources
  2465. 18 July 2016 at 00:00 Brazil reignites marketing at ENA 2016
  2466. 18 July 2016 at 00:00 Norwegian advertisers take on programmatic
  2467. 18 July 2016 at 00:00 Italy: Advertising and theatre meet at UPA Assembly
  2468. 18 July 2016 at 00:00 Belgium rewards marketing ideas that work
  2469. 13 July 2016 at 00:00 Survey on Managing PR suppliers
  2470. 13 July 2016 at 00:00 Survey on China agency rosters
  2471. 7 July 2016 at 00:00 MEDIA FORUM Meeting Overview Shanghai July 2016
  2472. 5 July 2016 at 12:08 WFA’s CMOFORUM @ Cannes Lions. Storydoing over storytelling.
  2473. 5 July 2016 at 00:00 Webinar: Sourcing ad production
  2474. 1 July 2016 at 12:19 Cannes Lions 2016 │ VR killed the radio star?
  2475. 1 July 2016 at 00:00 Benchmark on recommended consultancies for brand architecture development
  2476. 30 June 2016 at 15:01 4 sourcing takeaways from ProcureCon Marketing 2016
  2477. 29 June 2016 at 00:00 Benchmark on Recommended Agencies for Social Media Audit in China
  2478. 24 June 2016 at 00:00 MEDIA FORUM Meeting Overview Rome, Festival of Media May 2016
  2479. 23 June 2016 at 00:00 Report on global media transformation
  2480. 23 June 2016 at 00:00 CMO FORUM Meeting Overview Cannes June 2016
  2481. 23 June 2016 at 00:00 Customer disengagement
  2482. 21 June 2016 at 00:00 WFA discusses value of advertising, ad standards with Chinese Vice Minister
  2483. 20 June 2016 at 00:00 Webinar: The journey towards customer-centricity
  2484. 20 June 2016 at 00:00 Webinar: Ad fraud guidance for media investors
  2485. 16 June 2016 at 00:00 Benchmark on brand tracking in China
  2486. 14 June 2016 at 00:00 ANA questions agency transparency practices
  2487. 14 June 2016 at 00:00 British advertisers launch new client-agency contract
  2488. 14 June 2016 at 00:00 Nigerian association holds first marketing conference
  2489. 14 June 2016 at 00:00 Australian advertisers deconstruct marketing
  2490. 14 June 2016 at 00:00 The Philippines award marketing excellence
  2491. 14 June 2016 at 00:00 Colombia ranks most effective advertisers of 2016
  2492. 14 June 2016 at 00:00 French association welcomes new Communications Director
  2493. 14 June 2016 at 00:00 Swedish advertisers showcase media expert teams
  2494. 14 June 2016 at 00:00 Swiss association launches code of conduct for media auditors
  2495. 14 June 2016 at 00:00 Paraguay celebrates 50th issue of marketing magazine
  2496. 13 June 2016 at 00:00 Benchmark on Innovative brand tracking suppliers
  2497. 8 June 2016 at 00:00 Study results on Verification partners & viewability
  2498. 7 June 2016 at 00:00 WFA comments on ANA research on media transparency
  2499. 7 June 2016 at 00:00 WFA comments on ANA research on media transparency
  2500. 6 June 2016 at 00:00 Benchmark on Average video view figures
  2501. 6 June 2016 at 00:00 WFA issues first advice for combatting ad fraud
  2502. 6 June 2016 at 00:00 WFA issues first advice for combatting ad fraud
  2503. 3 June 2016 at 00:00 Compendium of ad fraud knowledge for media investors
  2504. 2 June 2016 at 13:35 15 tweets from Singapore CMOFORUM
  2505. 2 June 2016 at 00:00 How to build successful online brand communities to deliver growth
  2506. 1 June 2016 at 13:08 Key learnings for marketing effectiveness and online video
  2507. 1 June 2016 at 10:17 4 Client Insights from the Festival of Media
  2508. 1 June 2016 at 09:51 3 Take-outs from Singapore Programmatic Workshop
  2509. 1 June 2016 at 00:00 Webinar: Driving digital transformation through social newsrooms
  2510. 1 June 2016 at 00:00 Brands get the message "loud and clear" from latest PageFair report on ad blocking
  2511. 1 June 2016 at 00:00 Brands get the message "loud and clear" from latest PageFair report on ad blocking
  2512. 1 June 2016 at 00:00 WHO DG calls for food marketing restrictions
  2513. 31 May 2016 at 00:00 Unlocking brand value with social communities
  2514. 31 May 2016 at 00:00 Search marketing trends: boom in social and mobile, greater centralisation, better use of insights
  2515. 30 May 2016 at 15:44 A brief post on briefs: 5 takeaways from our latest IMCFORUM in Miami
  2516. 25 May 2016 at 00:00 Brands broadly welcome new proposal to regulate EU audio-visual
  2517. 20 May 2016 at 00:00 A Brief Chat on Briefs
  2518. 19 May 2016 at 00:00 Survey results on Managing ad testing
  2519. 17 May 2016 at 00:00 Malaysian association appoints new Council
  2520. 17 May 2016 at 00:00 Australians launch new code for wagering marketing
  2521. 17 May 2016 at 00:00 Peru celebrates great brand marketing
  2522. 17 May 2016 at 00:00 Pakistan rewards marketing excellence
  2523. 17 May 2016 at 00:00 Spanish advertisers announce new Board and Executive Committee
  2524. 17 May 2016 at 00:00 Argentinian advertisers welcome new Executive Committee
  2525. 17 May 2016 at 00:00 Slovak association appoints new Chairman
  2526. 17 May 2016 at 00:00 Zimbabwe introduces prestigious category for top marketers
  2527. 17 May 2016 at 00:00 Belgian association recruits new Event and Partnership Manager
  2528. 11 May 2016 at 00:00 Survey on Managing global agency rosters
  2529. 10 May 2016 at 00:00 Benchmark - Approaches to econometric modelling
  2530. 10 May 2016 at 00:00 Implementation Guide for Marketing Communications to Children Commitment
  2531. 3 May 2016 at 00:00 Benchmark on Recommended digital content agencies in Europe
  2532. 29 April 2016 at 00:00 WFA members continue to deliver high compliance on commitments
  2533. 29 April 2016 at 00:00 WFA welcomes two new staff members
  2534. 27 April 2016 at 00:00 Benchmark an Introduction to sourcing Ad Production
  2535. 27 April 2016 at 00:00 Benchmark an Introduction to sourcing Consumer Insights
  2536. 25 April 2016 at 00:00 Survey results on calculating programmatic savings
  2537. 24 April 2016 at 00:00 IMC FORUM Meeting Overview London April 2016
  2538. 20 April 2016 at 00:00 Survey into global media pitching and use of consultants
  2539. 19 April 2016 at 00:00 Survey results on Managing insight supplier communities
  2540. 15 April 2016 at 00:00 Brazilian advertisers welcome first-ever female president
  2541. 15 April 2016 at 00:00 UK appoints new Director of Media and Advertising
  2542. 15 April 2016 at 00:00 Paraguayan advertisers elect new Executive Committee
  2543. 15 April 2016 at 00:00 Finnish association approves new Board
  2544. 15 April 2016 at 00:00 Swiss association announces new board
  2545. 15 April 2016 at 00:00 Uruguayan association reviews 2015 progress
  2546. 15 April 2016 at 00:00 Slovenia celebrates creativity in advertising
  2547. 15 April 2016 at 00:00 Dutch association names new Membership and Communications Manager
  2548. 14 April 2016 at 00:00 Benchmark on innnovation partner and business disruptor suppliers
  2549. 14 April 2016 at 00:00 Benchmark on Customer journey and innovation suppliers
  2550. 4 April 2016 at 00:00 Benchmark on the digital video vendors used by members
  2551. 25 March 2016 at 00:00 WFA National Associations Council gathers in KL
  2552. 25 March 2016 at 00:00 Nigerian and Finnish associations join WFA Executive Committee
  2553. 25 March 2016 at 00:00 Belgium, Brazil and Zimbabwe share their national association strategies
  2554. 25 March 2016 at 00:00 Sweden and Finland share their digital transformation strategies
  2555. 25 March 2016 at 00:00 Japanese association names new President and Senior Executive Director
  2556. 25 March 2016 at 00:00 Slovenian advertisers appoint new Executive Director
  2557. 25 March 2016 at 00:00 Belgium: Exceptional turnout at UBA Trends Day
  2558. 25 March 2016 at 00:00 Turkish association welcomes new Board
  2559. 18 March 2016 at 00:00 WFA Global Marketer Week to be held in Toronto in 2017
  2560. 18 March 2016 at 00:00 WFA Global Marketer Week to be held in Toronto in 2017
  2561. 17 March 2016 at 00:00 Global marketers seek a new model for insights
  2562. 17 March 2016 at 00:00 WFA President warns brands not to lose sight of the basics
  2563. 17 March 2016 at 00:00 WFA President warns brands not to lose sight of the basics
  2564. 16 March 2016 at 00:00 WFA announces changes to global leadership team
  2565. 16 March 2016 at 00:00 Global marketers seek a new model for insights
  2566. 15 March 2016 at 00:00 Survey results on Global Search Marketing
  2567. 15 March 2016 at 00:00 WFA announces changes to global leadership team
  2568. 11 March 2016 at 00:00 Benchmark on the use of DMPs by insights teams to generate consumer insights
  2569. 11 March 2016 at 00:00 Survey results on global social media marketing: 2016
  2570. 10 March 2016 at 00:00 ASEAN marketers seek enhanced digital capabilities
  2571. 10 March 2016 at 00:00 ASEAN marketers seek enhanced digital capabilities
  2572. 7 March 2016 at 00:00 The future of insights project
  2573. 7 March 2016 at 00:00 Survey results on Media Agency Remuneration 2016
  2574. 3 March 2016 at 00:00 CDO FORUM Meeting Overview London March 2016
  2575. 1 March 2016 at 14:45 WFA breaks down walls between Insights and Media
  2576. 1 March 2016 at 00:00 Benchmark on Use of e-auctions & e-sourcing for marketing suppliers
  2577. 1 March 2016 at 00:00 Survey results on Marketing in ASEAN
  2578. 1 March 2016 at 00:00 Global Marketer Week: Public Affairs session to feature speakers from Google and UNICEF
  2579. 1 March 2016 at 00:00 WFA holds first meeting in Dubai
  2580. 29 February 2016 at 15:14 iHuman
  2581. 29 February 2016 at 00:00 20 WFA marketers on Campaign Asia's media A-list
  2582. 28 February 2016 at 00:00 Survey Results on Sourcing ad production
  2583. 24 February 2016 at 00:00 Survey results on Best practice in media agency contract management
  2584. 24 February 2016 at 00:00 SOURCING FORUM Meeting Overview Paris February 2016
  2585. 22 February 2016 at 00:00 Benchmark on digital marketing training methods
  2586. 18 February 2016 at 00:00 IMC FORUM Meeting Overview Dubai February 2016
  2587. 17 February 2016 at 00:00 Portuguese conference takes on the new 3P's of marketing
  2588. 17 February 2016 at 00:00 Philippines association names new President and Board
  2589. 17 February 2016 at 00:00 Belgian association awarded for marketing excellence
  2590. 17 February 2016 at 00:00 Italian advertisers invest in culture
  2591. 17 February 2016 at 00:00 British advertisers review 2015 and look forward to 2016
  2592. 17 February 2016 at 00:00 Norway rewards marketing genius
  2593. 17 February 2016 at 00:00 Spanish association releases study on consumer perception
  2594. 17 February 2016 at 00:00 We Are Social reports on the state of digital in 2016
  2595. 16 February 2016 at 00:00 MEDIA FORUM Meeting Overview Delhi February 2016
  2596. 15 February 2016 at 00:00 What it takes to be a true Marketing Leader
  2597. 15 February 2016 at 00:00 Organising around the Customer Experience
  2598. 15 February 2016 at 00:00 Growth Drivers study report
  2599. 4 February 2016 at 00:00 MEDIA FORUM Meeting Overview London February 2016
  2600. 2 February 2016 at 12:44 Lack of scrutiny has given ad fraud criminals a head start
  2601. 29 January 2016 at 00:00 Food and beverage industry reports progress on commitments
  2602. 28 January 2016 at 00:00 WFA announces speakers for Global Marketer Week
  2603. 28 January 2016 at 00:00 WFA announces speakers for Global Marketer Week
  2604. 20 January 2016 at 00:00 CDO FORUM Meeting Overview Hong Kong January 2016
  2605. 15 January 2016 at 00:00 Slovenia association names new Board president
  2606. 15 January 2016 at 00:00 Moroccan advertisers hold African Digital Summit
  2607. 15 January 2016 at 00:00 China association's Responsible Marketing Committee in full force
  2608. 15 January 2016 at 00:00 Canadian advertisers forecast 2016 marketing trends
  2609. 15 January 2016 at 00:00 American advertisers' Marketing Word of 2015
  2610. 15 January 2016 at 00:00 U.S. food marketers score high in uniform nutrition criteria compliance
  2611. 13 January 2016 at 00:00 Benchmark on Decentralised Media Agency Recommendations
  2612. 1 January 2016 at 17:20 Digital Governance Exchange: 2015 Year in Review
  2613. 1 January 2016 at 17:15 Alcohol Marketing: 2015 Year in Review
  2614. 1 January 2016 at 11:38 CMO FORUM: 2015 Year in Review
  2615. 1 January 2016 at 11:36 IMC FORUM: 2015 Year in Review
  2616. 1 January 2016 at 11:35 MEDIA FORUM: 2015 Year in Review
  2617. 1 January 2016 at 11:34 CDO FORUM: 2015 Year in Review
  2618. 1 January 2016 at 11:32 SOURCING FORUM: 2015 Year in Review
  2619. 1 January 2016 at 11:31 Responsible Advertising and Children Programme: 2015 Year in Review
  2620. 1 January 2016 at 11:29 INSIGHT FORUM: 2015 Year in Review
  2621. 1 January 2016 at 08:42 Policy Action Group: 2015 Year in Review
  2622. 1 January 2016 at 00:00 Survey results on Sponsorship investment 2015
  2623. 1 January 2016 at 00:00 Digital Governance Exchange: Priorities for 2016
  2624. 22 December 2015 at 16:43 WFA’s 10 predictions for 2016
  2625. 21 December 2015 at 00:00 Benchmark on Creative Agencies and the Multichannel Challenge
  2626. 18 December 2015 at 16:50 WFA CEO: 2015 in review
  2627. 16 December 2015 at 00:00 Kenyan association celebrates golden jubilee
  2628. 16 December 2015 at 00:00 Pakistan association elects new Executive Council
  2629. 16 December 2015 at 00:00 British advertisers address ad blocking
  2630. 16 December 2015 at 00:00 Belgian advertisers measure impact of advertising on the economy
  2631. 16 December 2015 at 00:00 German advertisers put digital in focus
  2632. 16 December 2015 at 00:00 Many firsts for Malaysia Effie Awards
  2633. 16 December 2015 at 00:00 Nigerian marketing excellence on centre stage
  2634. 16 December 2015 at 00:00 Four marketing wishes on New Zealand advertisers' list
  2635. 8 December 2015 at 10:46 Don’t scrap marketing procurement, embed it
  2636. 8 December 2015 at 00:00 Project Reconnect 'People Inc.' speaker line-up revealed
  2637. 3 December 2015 at 18:00 Media transparency: picking a way through the storm
  2638. 3 December 2015 at 00:00 MEDIA FORUM Meeting Overview London December 2015
  2639. 1 December 2015 at 00:00 Survey on Media Procurement Excellence
  2640. 30 November 2015 at 00:00 Survey results on Global Partnerships
  2641. 27 November 2015 at 00:00 An Advertiser’s View on Ad Blocking
  2642. 27 November 2015 at 00:00 International media auditing evolves to adapt to the digital era in a global shift
  2643. 17 November 2015 at 00:00 Benchmark on Recommended agency fee negotiators in Asia
  2644. 13 November 2015 at 00:00 Spain: 50th anniversary celebrations continue with awards night
  2645. 13 November 2015 at 00:00 Slovenia marches to the beat of the Golden Drum
  2646. 13 November 2015 at 00:00 Venezuela celebrates advertising excellence
  2647. 13 November 2015 at 00:00 American advertisers announce new board line-up
  2648. 13 November 2015 at 00:00 Dutch association welcomes new board members
  2649. 13 November 2015 at 00:00 French appoint new board and steering committee members
  2650. 13 November 2015 at 00:00 Belgian advertisers appoint shopper marketing expert
  2651. 13 November 2015 at 00:00 Australian association elects new chair
  2652. 12 November 2015 at 00:00 Building Social Communities
  2653. 1 November 2015 at 00:00 Survey on Global Ad Fraud
  2654. 1 November 2015 at 00:00 Media cost inflation & deflation forecasts 2016
  2655. 30 October 2015 at 00:00 Benchmark on Media rebates & agency remuneration China
  2656. 29 October 2015 at 00:00 CDO FORUM Meeting Overview Amsterdam October 2015
  2657. 28 October 2015 at 00:00 Benchmark on Recommended search agencies in LATAM
  2658. 23 October 2015 at 11:48 This is not your parents’ TV
  2659. 22 October 2015 at 00:00 SOURCING FORUM Meeting Overview Singapore October 2015
  2660. 22 October 2015 at 00:00 MEDIA FORUM Meeting Overview NY October 2015
  2661. 22 October 2015 at 00:00 Data moving to the centre of global marketing strategies
  2662. 22 October 2015 at 00:00 Data moving to the centre of global marketing strategies
  2663. 19 October 2015 at 00:00 Delivering Value to Consumers from data
  2664. 15 October 2015 at 00:00 Re-elected chairman for Indian association
  2665. 15 October 2015 at 00:00 Spain appoints first-ever development director
  2666. 15 October 2015 at 00:00 Sweden recruits digital advisory expert
  2667. 15 October 2015 at 00:00 Dutch association appoints Membership and Communications Manager
  2668. 15 October 2015 at 00:00 Advertisers call for review of New Zealand's advertising codes
  2669. 15 October 2015 at 00:00 Brazilian association addresses Congress on advertising to children
  2670. 15 October 2015 at 00:00 Cross-media advertising effectiveness platform takes off in Germany
  2671. 15 October 2015 at 00:00 Perspective from France: The true value of media agencies
  2672. 15 October 2015 at 00:00 Argentina honors most effective TV ads
  2673. 9 October 2015 at 00:00 Benchmark on Competitive Media Spend Monitoring
  2674. 7 October 2015 at 00:00 IMC FORUM Meeting Overview London October 2015
  2675. 2 October 2015 at 00:00 WFA puts view on sustainability to UN Global Compact
  2676. 1 October 2015 at 00:00 Survey on digital agency management
  2677. 29 September 2015 at 00:00 Chinese marketers expect mobile to become a strong offline business driver in 2015/16
  2678. 29 September 2015 at 00:00 Chinese marketers expect mobile to become a strong offline business driver in 2015/16
  2679. 29 September 2015 at 00:00 Four global brands join WFA
  2680. 24 September 2015 at 00:00 SOURCING FORUM Meeting Overview Zug September 2015
  2681. 22 September 2015 at 00:00 IMC FORUM Meeting Overview Miami September 2015
  2682. 22 September 2015 at 00:00 Benchmark on brand strategy providers
  2683. 21 September 2015 at 00:00 AirAsia joins World Federation of Advertisers
  2684. 21 September 2015 at 00:00 AirAsia joins WFA
  2685. 20 September 2015 at 00:00 Responsible Marketing Committee launched in China
  2686. 20 September 2015 at 00:00 Nigeria appoints new executive committee
  2687. 20 September 2015 at 00:00 Views from Finland: Challenges of an unknown tomorrow
  2688. 20 September 2015 at 00:00 British survey shows top CMO priorities
  2689. 20 September 2015 at 00:00 Chile recognizes corporate commitments to sustainability
  2690. 20 September 2015 at 00:00 Sweden: 'A' for the win
  2691. 18 September 2015 at 00:00 Benchmark on changes to online ad banner format (to HTML5) and the implications for advertisers
  2692. 16 September 2015 at 00:00 Benchmark on Agency capability mapping
  2693. 15 September 2015 at 00:00 Webinar on Reciprocity: The future of comms planning?
  2694. 10 September 2015 at 00:00 CMO FORUM Meeting Overview APAC September 2015
  2695. 10 September 2015 at 00:00 Benchmark on the evolution of magazine readership and media buying
  2696. 7 September 2015 at 10:20 Keeping up in China
  2697. 4 September 2015 at 16:40 Keeping a cool head amidst bulging waistlines
  2698. 2 September 2015 at 00:00 WFA recruits new senior staff members
  2699. 1 September 2015 at 00:00 Survey on data driven marketing (DDM)
  2700. 1 September 2015 at 00:00 Survey on Mobile Marketing China: Online to Offline
  2701. 1 September 2015 at 00:00 Ad Blocking - the great disruptor
  2702. 1 September 2015 at 00:00 Marketing in LATAM survey results
  2703. 28 August 2015 at 00:00 Benchmark on Recommended digital agencies in Philippines
  2704. 26 August 2015 at 00:00 Benchmark on digital insight and innovation generation
  2705. 24 August 2015 at 00:00 Benchmark on media agency on-boarding - key considerations and pitfalls
  2706. 20 August 2015 at 00:00 Recommended global PR agencies
  2707. 17 August 2015 at 00:00 New Client/Agency contract agreement launched in the UK
  2708. 17 August 2015 at 00:00 US marketers acquire the Advertising Educational Foundation
  2709. 17 August 2015 at 00:00 Malaysia: Global Effie Effectiveness Index to be introduced
  2710. 17 August 2015 at 00:00 Profile from down under: Sunita Gloster
  2711. 17 August 2015 at 00:00 First country-wide OOH audience measurement tool launched in Pakistan
  2712. 17 August 2015 at 00:00 Peru scores with "Copa ANDA"
  2713. 13 August 2015 at 00:00 Unilever's Porter to lead WFA's China MEDIAFORUM
  2714. 13 August 2015 at 00:00 Unilever's Porter to lead WFA's China MEDIAFORUM
  2715. 11 August 2015 at 00:00 Responsible practices in online behavioural advertising infographic
  2716. 5 August 2015 at 00:00 Survey on digital attribution modelling
  2717. 29 July 2015 at 00:00 Benchmark on recommended digital agencies in Japan
  2718. 27 July 2015 at 00:00 Benchmark on App Developers in Asia
  2719. 23 July 2015 at 17:29 Are we witnessing a new dawn for public affairs?
  2720. 16 July 2015 at 00:00 Bob Reaume retires, Judy Davey joins Canadian association
  2721. 15 July 2015 at 00:00 Benchmark on Recommended digital agencies in South Korea
  2722. 15 July 2015 at 00:00 Benchmark on C-suite roles and responsibilities
  2723. 15 July 2015 at 00:00 Peru elects new Executive Board
  2724. 15 July 2015 at 00:00 Finnish association appoints new chair
  2725. 15 July 2015 at 00:00 Swedish advertisers welcome a new board of directors
  2726. 15 July 2015 at 00:00 Argentina: Happy Advertiser's Day!
  2727. 15 July 2015 at 00:00 New team member at German association
  2728. 14 July 2015 at 00:00 Webinar: Marketing Procurement Business Intelligence
  2729. 1 July 2015 at 09:35 The path to digital transformation
  2730. 1 July 2015 at 00:00 Data protection regulation position paper
  2731. 1 July 2015 at 00:00 Training on new ad law held in Beijing
  2732. 30 June 2015 at 00:00 Benchmark on Pitch fees in South Africa
  2733. 29 June 2015 at 00:00 #12tweets from our CMO FORUM @Cannes_Lions
  2734. 26 June 2015 at 00:00 Intel's Jamshed Wadia made chair of WFA APAC DIGITALFORUM
  2735. 26 June 2015 at 00:00 Intel's Jamshed Wadia made chair of WFA APAC DIGITALFORUM
  2736. 25 June 2015 at 00:00 WFA holds LATAM regional meeting in Mexico City
  2737. 25 June 2015 at 00:00 Life lessons from mentoring young entrepreneurs
  2738. 25 June 2015 at 00:00 Fraud & viewability take centre stage in Canada
  2739. 25 June 2015 at 00:00 Australians head to UK for Marketer Exchange
  2740. 25 June 2015 at 00:00 Colombian advertiser and agency of the year named
  2741. 25 June 2015 at 00:00 Spain's Eficacia 2015: 163 entries, 47% up from 2014
  2742. 25 June 2015 at 00:00 Winners of the 2015 PANAta Marketing Effectiveness Awards
  2743. 24 June 2015 at 00:00 CMO FORUM Meeting Overview Cannes June 2015
  2744. 24 June 2015 at 00:00 Webinar on Programmatic Media: Seeing Through the Financial Fog
  2745. 19 June 2015 at 00:00 Reunión anual para Latinoamérica de la WFA
  2746. 18 June 2015 at 00:00 DIGITAL FORUM Meeting Overview Paris June 2015
  2747. 11 June 2015 at 00:00 SOURCING FORUM Meeting Overview Shanghai June 2015
  2748. 10 June 2015 at 00:00 MEDIA FORUM Meeting Overview Shanghai June 2015
  2749. 9 June 2015 at 00:00 Benchmark on recommended global content agencies
  2750. 1 June 2015 at 12:31 China encourages more responsible advertising
  2751. 1 June 2015 at 00:00 Benchmark on franchising models
  2752. 1 June 2015 at 00:00 Marketing Sourcing KPIs
  2753. 1 June 2015 at 00:00 Benchmark on media agency rate
  2754. 1 June 2015 at 00:00 Benchmark on managing usage rights
  2755. 1 June 2015 at 00:00 The future of category management
  2756. 1 June 2015 at 00:00 Survey on Global Marketing Category Management
  2757. 29 May 2015 at 18:03 Sustainable development is not just about saving the planet
  2758. 29 May 2015 at 00:00 Andrew Knott of McDonald's to lead APAC WFA network
  2759. 29 May 2015 at 00:00 Andrew Knott of McDonald's to lead APAC WFA network
  2760. 20 May 2015 at 00:00 SOURCING FORUM Meeting Overview London May 2015
  2761. 19 May 2015 at 00:00 British advertisers elect new president
  2762. 19 May 2015 at 00:00 Venezuelan association appoints new president
  2763. 19 May 2015 at 00:00 US shows how marketing "can make a world of difference"
  2764. 19 May 2015 at 00:00 Head of Kenyan association receives "Rising Star" award
  2765. 19 May 2015 at 00:00 PAS Awards 2015: winners and event highlights
  2766. 19 May 2015 at 00:00 Italian association introduces new cookie implementation toolkit
  2767. 13 May 2015 at 00:00 MEDIA FORUM Meeting Overview Rome May 2015
  2768. 12 May 2015 at 00:00 Survey on digital resource engagement with brand marketing
  2769. 11 May 2015 at 00:00 WFA shares session on global marketing procurement trends
  2770. 6 May 2015 at 00:00 IMC FORUM Meeting Overview Singapore May 2015
  2771. 4 May 2015 at 00:00 Benchmark on retargeting investment & approach
  2772. 1 May 2015 at 00:00 Building a transparent digital single market infographic
  2773. 30 April 2015 at 00:00 Integrated Agency Management
  2774. 30 April 2015 at 00:00 Return On Media Investments
  2775. 30 April 2015 at 00:00 MEDIA FORUM Meeting Overview Mumbai April 2015
  2776. 30 April 2015 at 00:00 McDonald's Europe CMO: "Strive to be a better marketer, not an MD"
  2777. 29 April 2015 at 00:00 Award-winning work starts with a creatively brave marketer
  2778. 28 April 2015 at 00:00 Benchmark on Recommended Experiential Agencies in Mexico
  2779. 23 April 2015 at 00:00 IMC FORUM Meeting Overview London April 2015
  2780. 23 April 2015 at 00:00 Advertising, the second most important service sub-sector in Spain
  2781. 23 April 2015 at 00:00 Italian online video library counts over 1,000 ads
  2782. 23 April 2015 at 00:00 Pakistan advertisers nominate new Secretary General
  2783. 23 April 2015 at 00:00 Creativity was king at Swiss annual meeting
  2784. 21 April 2015 at 00:00 Webinar: Global Agency Remuneration & Performance Incentives in 2015
  2785. 16 April 2015 at 00:00 Benchmark on media budget setting
  2786. 2 April 2015 at 00:00 ANDA Bolivia joins WFA
  2787. 1 April 2015 at 00:00 Survey on Digital Transformation
  2788. 31 March 2015 at 00:00 Highlights from the annual WFA National Associations Council
  2789. 31 March 2015 at 00:00 Winners of the WFA's President's Award 2015
  2790. 31 March 2015 at 00:00 New national association representatives on WFA's Executive Committee
  2791. 31 March 2015 at 00:00 WFA launches new Global Knowledge Base
  2792. 31 March 2015 at 00:00 Changes at the helm of ANDA Venezuela
  2793. 31 March 2015 at 00:00 50th anniversary for Spanish association
  2794. 30 March 2015 at 00:00 Marketing in Africa Interim regional survey results
  2795. 30 March 2015 at 00:00 An interview with David Wheldon, WFA's new President
  2796. 25 March 2015 at 00:00 Survey on ROMI - Your approach & measurement
  2797. 24 March 2015 at 00:00 Benchmark on supporting ecommerce with digital marketing
  2798. 20 March 2015 at 00:00 WFA Global Marketer Week to be held in Kuala Lumpur in 2016
  2799. 19 March 2015 at 00:00 WFA research identifies Seven Deadly Sins of bad marketing
  2800. 18 March 2015 at 00:00 WFA reveals ground-breaking research into Africa's marketing challenges
  2801. 17 March 2015 at 00:00 WFA appoints Barclays marketer, David Wheldon, as new president
  2802. 17 March 2015 at 00:00 WFA appoints Barclays marketer, David Wheldon, as new president
  2803. 15 March 2015 at 00:00 Survey on digital investment trends and digital agency management
  2804. 14 March 2015 at 00:00 7 Deadly Sins of Marketing
  2805. 13 March 2015 at 00:00 Survey on digital media auditing
  2806. 10 March 2015 at 00:00 Survey on digital recruitment agencies used by clients
  2807. 10 March 2015 at 00:00 Survey on adserving management & payment
  2808. 9 March 2015 at 00:00 Benchmark on Global digital marketing organisation/configuration
  2809. 3 March 2015 at 00:00 Benchmark on cost variation in rate cards
  2810. 1 March 2015 at 00:00 Survey Results: Transmedia and multiscreen marketing
  2811. 1 March 2015 at 00:00 State of the retargeting industry
  2812. 26 February 2015 at 00:00 MEDIA FORUM Meeting Overview London February 2015
  2813. 26 February 2015 at 00:00 A history of cross media measurement
  2814. 26 February 2015 at 00:00 Data Management Platforms (DMP) - the basics
  2815. 26 February 2015 at 00:00 WFA sees corporate membership rise by over 10%
  2816. 24 February 2015 at 00:00 US Marketers increasing spend on native advertising
  2817. 24 February 2015 at 00:00 Australian association strengthens leadership team
  2818. 24 February 2015 at 00:00 New Zealand and Belgium appoint new chairs
  2819. 24 February 2015 at 00:00 Indonesians release updated Code of Ethics
  2820. 24 February 2015 at 00:00 Spanish advertisers call for a new approach to tracking online ad spend
  2821. 24 February 2015 at 00:00 Philippines marketing magazine goes online
  2822. 24 February 2015 at 00:00 UK industry makes the case for advertising
  2823. 19 February 2015 at 08:30 EU kids see fewer and fewer food ads on TV
  2824. 19 February 2015 at 00:00 Benchmark on sensory and behavioural marketing
  2825. 19 February 2015 at 00:00 DIGITAL FORUM Meeting Overview Paris February 2015
  2826. 19 February 2015 at 00:00 The elements of digital transformation
  2827. 19 February 2015 at 00:00 Accelerating Digital Transformation
  2828. 16 February 2015 at 00:00 Benchmark on splitting strategic media planning from buying
  2829. 13 February 2015 at 00:00 Consumer video consumption is changing
  2830. 12 February 2015 at 00:00 Webinar: Managing music rights more effectively
  2831. 12 February 2015 at 00:00 Benchmark on health and safety compliance and media agency contracts
  2832. 10 February 2015 at 00:00 Survey on media management in the US
  2833. 5 February 2015 at 00:00 SOURCING FORUM Meeting Overview Paris February 2015
  2834. 2 February 2015 at 16:45 Five priorities for media directors in 2015
  2835. 29 January 2015 at 12:09 Outlook for 2015
  2836. 21 January 2015 at 00:00 US NGO publishes M2K guidelines
  2837. 20 January 2015 at 00:00 Benchmark on working with digital asset management suppliers
  2838. 20 January 2015 at 00:00 Join the National Associations Council in Marrakech on March 20!
  2839. 20 January 2015 at 00:00 Submit your nominations for a WFA President's Award 2015!
  2840. 20 January 2015 at 00:00 Zimbabwean Association joins WFA
  2841. 20 January 2015 at 00:00 Moroccans hold Digital Summit
  2842. 20 January 2015 at 00:00 Italians offer graduates free marcomms training
  2843. 19 January 2015 at 00:00 Interview with Swiss Association President
  2844. 15 January 2015 at 00:00 Survey on brand tracking
  2845. 15 January 2015 at 00:00 Benchmark on creative and digital agency rates 2015
  2846. 10 January 2015 at 00:00 Most Responsive Companies 2014
  2847. 8 January 2015 at 00:00 Guide on Global Agency Remuneration Trends and the use of performance metrics (2014)
  2848. 11 December 2014 at 00:00 Benchmark on recommended experiential and event agencies
  2849. 27 October 2014 at 00:00 Benchmark on recommended ad production suppliers
  2850. 3 July 2014 at 00:00 Guide to Programmatic Media (2014)
  2851. 12 February 2014 at 00:00 Survey on sourcing events
  2852. 10 December 2013 at 00:00 Guidelines on client-agency relations and best practice in the pitch process (2013)
  2853. 5 October 2013 at 00:00 Survey on evolution of payment terms
  2854. 12 June 2013 at 00:00 Survey on sourcing PR
  2855. 10 March 2010 at 00:00 Survey on sourcing print suppliers
  2856. 9 January 2008 at 00:00 WFA Media Charter (2008)