weblogs

overview weblogs

  1. 12 December 2024 at 12:40 How creativity can drive sustainable action
  2. 12 December 2024 at 08:01 WFA Better Marketing Pod Ep 36: On being AI-able with Mark Ritson and his AI alter ego, the Ritbot
  3. 11 December 2024 at 23:50 The World Ahead 2025 with Tom Standage (The Economist)
  4. 11 December 2024 at 22:30 L’Oréal, Kraft Heinz and Mastercard join Seth Godin on the Global Marketer Week conference stage
  5. 11 December 2024 at 22:00 Is it time for a marketing makeover?
  6. 11 December 2024 at 21:00 Uniting Minds and Functions in 2024
  7. 11 December 2024 at 17:25 Five predictions for 2025
  8. 10 December 2024 at 20:23 WFA CEO looks back at 2024
  9. 10 December 2024 at 15:57 Benchmark: Global Marketing Organisation Scale
  10. 9 December 2024 at 14:42 RAC Programme Meeting Overview (November 2024)
  11. 9 December 2024 at 14:41 Halo CMM Community Townhall Meeting
  12. 9 December 2024 at 11:40 PAG Meeting Overview (November 2024)
  13. 9 December 2024 at 09:57 Regional WFA-IARD Webinar for Africa
  14. 5 December 2024 at 14:01 Raja Rajamannar on the qualities required of the modern-day CMO
  15. 5 December 2024 at 10:23 AI Community meeting overview (November 2024)
  16. 27 November 2024 at 16:57 Insight Forum meeting overview (November 2024)
  17. 27 November 2024 at 00:00 Kofi Amoo-Gottfried, DoorDash: Meet the 2024 Global Marketer of the Year Finalists
  18. 27 November 2024 at 00:00 Asad Ayaz, The Walt Disney Company: Meet the 2024 Global Marketer of the Year Finalists
  19. 27 November 2024 at 00:00 Diana Frost, The Kraft Heinz Company: Meet the 2024 Global Marketer of the Year Finalists
  20. 27 November 2024 at 00:00 Marcel Marcondes, AB InBev: Meet the 2024 Global Marketer of the Year Finalists
  21. 27 November 2024 at 00:00 Aruna Ravichandran, Webex by Cisco: Meet the 2024 Global Marketer of the Year Finalists
  22. 27 November 2024 at 00:00 WFA reveals CMO shortlist for Global Marketer of the Year 2024
  23. 26 November 2024 at 15:51 Major multinationals look to supplier diversity as they seek to appeal to a broader consumer base
  24. 26 November 2024 at 14:07 Ad spend growth to slow in 2025
  25. 26 November 2024 at 00:00 WFA Better Marketing Pod Ep 35: On redefining customer proposition with Michelle McEttrick, Primark
  26. 25 November 2024 at 22:02 ANA launches final week of learning for 2024
  27. 25 November 2024 at 09:00 AI Essentials: avatars spark DEI debates, brand fakery and EU investigates prohibited uses
  28. 25 November 2024 at 08:00 Children and teens online safety overview
  29. 21 November 2024 at 16:34 Alcohol marketing: We must demonstrate how the marketing industry can be a partner for positive change
  30. 21 November 2024 at 15:41 Webinar: Descubriendo el uso de la IA generativa por parte de las agencias
  31. 21 November 2024 at 14:40 Reflections on 2024: Inclusion, Innovation, and the Future of Marketing
  32. 21 November 2024 at 11:56 Spotlight: 3rd Party Cookies live on… but not for long!
  33. 19 November 2024 at 15:00 Benchmark: Sustainable communication, advertising production and advertising behaviours
  34. 18 November 2024 at 17:22 Webinar WFA-IARD sobre Publicidad de Alcohol
  35. 18 November 2024 at 11:42 Spotlight: The Future of Media Agency Remuneration
  36. 14 November 2024 at 18:00 Knowledge Spotlight: Media Measurement 101
  37. 14 November 2024 at 08:48 Three-quarters of brands want to change their agency remuneration model
  38. 13 November 2024 at 08:42 Knowledge Spotlight: Digital Privacy 101
  39. 12 November 2024 at 17:09 Spotlight: Evolving from a focus on roles to a skill-centric talent model
  40. 11 November 2024 at 10:57 Benchmark: Scope of Work (SOW) Process
  41. 8 November 2024 at 07:00 Knowledge Spotlight – Sponsorship Strategy 101
  42. 7 November 2024 at 16:33 Insight Forum Overview (September 2024)
  43. 7 November 2024 at 10:00 Knowledge Spotlight: 2024 Production Trends in Asia Pacific
  44. 6 November 2024 at 15:21 Skills underpin the power of procurement
  45. 6 November 2024 at 10:18 In case you missed it… Powerful WFA content from Q3: media planning tools, insights in AI and marketing updates from APAC & LATAM
  46. 5 November 2024 at 14:51 AI Essentials: bias in AI, insights guidance, chatbots, video generation, copyright and watermarking
  47. 4 November 2024 at 19:29 Five takeouts from the predicted media inflation rises
  48. 4 November 2024 at 14:46 Five key policy priorities marketers need to know about
  49. 1 November 2024 at 09:00 Knowledge Spotlight: Martech Infrastructure 101
  50. 31 October 2024 at 13:12 Ireland’s Online Safety Code: Implications for advertisers
  51. 30 October 2024 at 15:57 Benchmark: Global Marketing Organisation Transformation
  52. 29 October 2024 at 18:10 RAC Programme Meeting Overview (September 2024)
  53. 24 October 2024 at 18:35 Global Marketer Week heads to Brussels
  54. 24 October 2024 at 10:36 2024 Top Agencies in the World by Revenue
  55. 24 October 2024 at 09:00 Knowledge Spotlight – Sponsorship Measurement 101
  56. 23 October 2024 at 08:00 Knowledge spotlight: Influencer marketing, where psychology meets digital marketing
  57. 21 October 2024 at 08:00 Knowledge Spotlight: Media agency contract
  58. 16 October 2024 at 11:44 PAG Meeting Overview (September 2024)
  59. 16 October 2024 at 05:00 Knowledge Spotlight: In-housing 101
  60. 10 October 2024 at 09:31 Knowledge Spotlight: Sponsorship Operations 101
  61. 10 October 2024 at 00:00 WFA Outlook report: Media inflation set to rise in 2025 and 2026
  62. 9 October 2024 at 16:45 WFA Sourcing Forum, Forum Connect, Amsterdam (March 2024)
  63. 8 October 2024 at 13:10 Benchmark: Sustainability Capability
  64. 8 October 2024 at 12:58 WFA Regulatory Tracker: Gen AI Transparency Obligations
  65. 8 October 2024 at 12:27 CMO Forum APAC meeting overview (September 2024)
  66. 7 October 2024 at 14:36 Halo CMM Community Townhall Meeting
  67. 4 October 2024 at 11:25 WFA Sourcing Forum, Denmark (September 2024)
  68. 4 October 2024 at 09:06 Knowledge Spotlight: Effective pitch
  69. 3 October 2024 at 13:20 5 take-aways from Buenos Aires
  70. 3 October 2024 at 11:27 The Ritbot tackles marketers’ deepest fears
  71. 3 October 2024 at 08:00 Knowledge spotlight: AI-augmented skills
  72. 2 October 2024 at 22:00 How brands are tackling generative AI’s challenges and opportunities
  73. 2 October 2024 at 20:04 WFA launches new call for agency cost data
  74. 2 October 2024 at 11:30 This month in AI: contract best practice for GenAI, consumers still divided on ad use, ad-funded chatbots and more privacy concerns
  75. 2 October 2024 at 09:42 Consumer perspectives on AI in advertising & marketing
  76. 2 October 2024 at 08:01 Knowledge Spotlight: Meta’s vision for AI
  77. 2 October 2024 at 08:00 Marketing Matters in Asia-Pacific
  78. 1 October 2024 at 15:31 Benchmark: Shopper Marketing
  79. 1 October 2024 at 00:00 How AI could augment human insights
  80. 26 September 2024 at 09:21 Halo CMM Community Townhall Meeting
  81. 25 September 2024 at 17:55 Co-operation between marketing and policy experts reaches unprecedented levels in Latin America
  82. 25 September 2024 at 10:00 Knowledge Spotlight: Creative perspectives for advertising on Meta platforms
  83. 20 September 2024 at 14:38 AI Community, September 17th, 2024
  84. 18 September 2024 at 09:00 Business growth is No. 1
  85. 17 September 2024 at 00:00 Eighty percent of brands have concerns about agency use of GenAI
  86. 13 September 2024 at 12:00 How to become a client of choice
  87. 12 September 2024 at 07:00 Knowledge Spotlight: Leveraging Meta’s performance toolkit
  88. 11 September 2024 at 07:00 Knowledge Spotlight:Navigating Meta’s family of apps and services
  89. 9 September 2024 at 10:00 Knowledge Spotlight: 2024 Media trends in Asia Pacific
  90. 6 September 2024 at 12:00 The new marketer skillset
  91. 5 September 2024 at 08:00 Knowledge Spotlight: Supercharging creativity
  92. 4 September 2024 at 00:00 WFA names expert jury for 2024 Global Marketer of the Year
  93. 3 September 2024 at 23:30 2024 sees growth in WFA membership
  94. 3 September 2024 at 22:50 Three ways behavioural science can improve marketing
  95. 3 September 2024 at 10:00 Get more from marketing procurement
  96. 3 September 2024 at 09:00 Are you retail media ready?
  97. 2 September 2024 at 09:00 Google’s third-party cookie U-turn
  98. 30 August 2024 at 09:00 WFA Better Marketing Pod Ep 34: On purpose-driven human progress, women empowerment and AI with Ulrike Decoene, AXA
  99. 27 August 2024 at 09:00 This month in AI: 3D ads, watermarking verification, NYT ad targeting and anti-AI sentiment
  100. 23 August 2024 at 10:00 Knowledge Spotlight: Social Commerce
  101. 22 August 2024 at 15:48 Spotlight: The Timeless Importance of the Show
  102. 20 August 2024 at 18:00 Knowledge Spotlight: Influencers and KOLs
  103. 20 August 2024 at 13:59 Policy tracker: youth and child safety online
  104. 13 August 2024 at 16:16 Benchmark: Media Planning Tools
  105. 9 August 2024 at 10:00 WFA discontinues GARM
  106. 31 July 2024 at 11:41 Benchmark: Social Media Marketing Tools
  107. 29 July 2024 at 12:00 Knowledge Spotlight: Advanced/Connected TV
  108. 26 July 2024 at 12:00 Knowledge Spotlight: Agency Briefing
  109. 24 July 2024 at 10:29 Sourcing Forum Connect, Singapore (July 2024)
  110. 24 July 2024 at 08:20 CMO Forum Connect Singapore (July 2024)
  111. 22 July 2024 at 11:55 Key trends from Cannes jurors and commentators
  112. 22 July 2024 at 11:00 Scared to speak up about DEI or sustainability in the current environment? Don’t be: fortune favours the bold
  113. 22 July 2024 at 10:00 Inclusion is the future for brand growth
  114. 22 July 2024 at 09:00 Every brand needs a stronger insight function
  115. 22 July 2024 at 06:00 Knowledge Spotlight: Inventory or proprietary media
  116. 21 July 2024 at 19:47 This month in AI: AI-generated campaigns go viral, GenAI mislabelling, US explores risks of AI use in digital advertising and recent WFA content
  117. 21 July 2024 at 18:00 In case you missed it… Powerful WFA content from Q2: from AI to DEI, Halo and Positive Marketing
  118. 18 July 2024 at 01:00 Nominations open for WFA Global Marketer of the Year 2024
  119. 17 July 2024 at 12:58 EU AI Act
  120. 15 July 2024 at 09:00 Differentiating skills in the AI era
  121. 12 July 2024 at 08:00 Knowledge spotlight: Creating persona-driven content
  122. 11 July 2024 at 07:00 Knowledge spotlight: Rooting creativity in culture
  123. 10 July 2024 at 17:38 Spotlight: Uncovering agency use of generative AI
  124. 10 July 2024 at 14:40 In-House Forum names new chair from Unilever
  125. 5 July 2024 at 17:32 Benchmark: Global and local brand consistency
  126. 4 July 2024 at 13:30 This month in AI: brands highlight AI gains, Meta and Adobe back track on policy changes, AI ad fraud and TikTok avatars
  127. 4 July 2024 at 08:00 Knowledge spotlight: Creative mindset 101
  128. 2 July 2024 at 10:13 Spotlight: A Mid-Year Agency Roundup - Beyond the Surface
  129. 1 July 2024 at 09:15 Insight Forum Overview (June 2024)
  130. 1 July 2024 at 06:00 Knowledge Spotlight: Content production 101
  131. 28 June 2024 at 06:00 Knowledge Spotlight: Agency Performance Measurement
  132. 26 June 2024 at 13:25 WFA Sourcing Forum (June 2024, Remote)
  133. 25 June 2024 at 22:01 Does Asia Pacific need Lions or Merlions?
  134. 24 June 2024 at 18:36 Responsible AI principles
  135. 21 June 2024 at 13:49 PAG Meeting Overview (June 2024)
  136. 21 June 2024 at 11:39 CMO Forum Cannes (June 2024)
  137. 21 June 2024 at 09:11 Knowledge Spotlight: Agency Roster Modelling & Transformation
  138. 20 June 2024 at 16:40 Benchmark: Generative AI Upskilling
  139. 17 June 2024 at 09:00 GARM & Ad Net Zero announce global framework to measure media's carbon emissions
  140. 14 June 2024 at 08:00 Knowledge Spotlight: Agency Remuneration 101
  141. 14 June 2024 at 00:01 Setting targets on DEI in production can be a challenge for half of major multinationals
  142. 14 June 2024 at 00:00 “Stay the course on DEI and sustainability.” WFA CEO appeals to the industry ahead of Cannes
  143. 13 June 2024 at 12:00 Survey: DEI in Content Production
  144. 13 June 2024 at 09:00 What do marketers want to see in Cannes?
  145. 12 June 2024 at 10:22 This is the fourteenth marketing article you’re browsing today. So, you think you’re going to learn something by reading?
  146. 11 June 2024 at 11:06 WFA names new chairs for Insight Forum and National Associations Council
  147. 6 June 2024 at 17:06 Benchmark: Centralised Marketing Hub
  148. 4 June 2024 at 17:04 Benchmark: Programmatic models
  149. 3 June 2024 at 12:49 CMO, the impossible job?
  150. 3 June 2024 at 12:31 How to build better brands?
  151. 3 June 2024 at 09:20 Highlights from Global Marketer Week 2024
  152. 2 June 2024 at 22:38 From AI to Audiences: Key Takeaways from Global Marketer Week 2024
  153. 31 May 2024 at 11:00 Back to digital basics with WFA
  154. 31 May 2024 at 10:58 Insight Forum GMW Meeting Overview (May 2024)
  155. 31 May 2024 at 10:53 Media Forum APAC meeting overview (April 2024)
  156. 30 May 2024 at 18:04 WFA Better Marketing Pod Ep 33: On selling cars through YouTube Music with Allyson Witherspoon
  157. 30 May 2024 at 17:11 Spotlight: Bothism - efficiency & effectiveness to drive performance in marketing departments
  158. 30 May 2024 at 12:59 This month in AI: new tools, content labelling, voice cloning and licensing deals
  159. 28 May 2024 at 09:00 WFA Global Marketer Week 2024 | Dr. Marcus Collins: ‘Cultural Catalyst'
  160. 28 May 2024 at 08:59 WFA Global Marketer Week 2024 | Jonathan Adashek: ‘Putting Your Trust in AI?'
  161. 28 May 2024 at 08:58 WFA Global Marketer Week 2024 | Stephan Loerke: ‘A Shared Global Agenda'
  162. 28 May 2024 at 08:57 WFA Global Marketer Week 2024 | The Better Marketing Debate: ‘CMO, The Impossible Job?'
  163. 23 May 2024 at 09:01 WFA Global Marketer Week 2024 | Solitaire Townsend: ‘Selling Sustainability’
  164. 23 May 2024 at 09:00 WFA Global Marketer Week 2024 | Allyson Witherspoon: ‘Innovation Driving Sustainable Growth’
  165. 23 May 2024 at 08:59 WFA Global Marketer Week 2024 | Raja Rajamannar & Stephan Pretorius: ‘The Impact of GenAI on Brand Growth’
  166. 22 May 2024 at 14:12 WFA Sourcing Forum GMW (May 2024)
  167. 17 May 2024 at 11:24 Benchmark: Panel service provider(s)
  168. 17 May 2024 at 08:17 WFA President’s Awards recognise six key industry initiatives around the world
  169. 15 May 2024 at 12:10 CMO Forum Toronto (May 2024)
  170. 15 May 2024 at 00:01 Marketers at major multinationals say input from policy professionals is more relevant than ever
  171. 14 May 2024 at 20:00 WFA adds new faces to global leadership team
  172. 6 May 2024 at 12:03 Spotlight: Navigating global media demand and pricing trends – 2024 & beyond
  173. 3 May 2024 at 17:53 AI Community meeting overview (April 2024)
  174. 29 April 2024 at 10:00 L’Oréal and Adweek complete Global Marketer Conference speakers
  175. 29 April 2024 at 09:00 This month in AI: brands say no to agencies, paid AI search, new regulations and the rise of AI influencers
  176. 29 April 2024 at 08:00 WFA refreshes Asia Advisory Board
  177. 29 April 2024 at 07:30 WFA Better Marketing Pod Ep 32: On AI, sharing and scaling with Asmita Dubey, L'Oréal
  178. 29 April 2024 at 07:00 Facing the Firestorm
  179. 26 April 2024 at 14:59 CMO Forum APAC meeting overview (April 2024)
  180. 24 April 2024 at 16:17 Spotlight: The Democratisation of Virtual Production
  181. 24 April 2024 at 09:28 Navigating the Complexity of Marketing Capability Measurement
  182. 22 April 2024 at 18:20 The DSA implementation and enforcement tracker
  183. 18 April 2024 at 12:00 WFA Media Forum March 2024: Forum Connect Amsterdam
  184. 15 April 2024 at 12:29 Marketing Capability Forum Meeting Overview (March 2024)
  185. 11 April 2024 at 16:47 Media price inflation falls marginally in WFA’s Outlook poll of predictions
  186. 10 April 2024 at 11:40 Measuring Marketing Capability Impact
  187. 9 April 2024 at 11:41 Benchmark: Recommended social media agencies in South-East Europe
  188. 8 April 2024 at 17:44 TPA Taskforce overview (April 2024)
  189. 8 April 2024 at 15:05 WFA Media Forum April 2024: AI and Retail Media
  190. 5 April 2024 at 09:15 Halo CMM Community Townhall Meeting
  191. 4 April 2024 at 04:00 APAC Spotlight: Creative briefing - using AI to stoke EI
  192. 3 April 2024 at 09:00 We’re ready for a return to Reach and Frequency
  193. 3 April 2024 at 08:00 AI, Measurement and Policy-Marketing collaboration up for debate at Global Marketer Week
  194. 2 April 2024 at 15:22 Benchmark: AI in the Insights practice
  195. 2 April 2024 at 14:12 WFA Sourcing x Tech and Privacy Forum (March 2024, remote)
  196. 2 April 2024 at 12:00 GenAI and the marketing essentials that won’t change
  197. 2 April 2024 at 12:00 WFA Better Marketing Pod Ep 31: On the evolution of creativity with Claire Beale and Sonoo Singh, Creative Salon
  198. 2 April 2024 at 10:00 L’Oréal Chief Media Officer to take on Media Forum co-chair role
  199. 2 April 2024 at 09:00 Trust me when I tell you this about the state of creativity…
  200. 29 March 2024 at 15:24 In case you missed it… Powerful WFA content from Q1
  201. 28 March 2024 at 14:23 Insight Forum Connect meeting overview (March 2024)
  202. 28 March 2024 at 09:00 Marketing procurement seeks better, smarter metrics in 2024
  203. 27 March 2024 at 00:00 WFA names leadership team for new AI Community
  204. 25 March 2024 at 13:15 Benchmark: Content adaptation at scale using automation and GenAI
  205. 25 March 2024 at 12:19 Spotlight: Journey with GenAI: real-world applications and current progress
  206. 21 March 2024 at 10:28 DGX meeting overview (March 2024)
  207. 14 March 2024 at 13:27 A CMOs Wake Up Call - not Who but How
  208. 13 March 2024 at 14:01 WFA Benchmark: Environmental Claims findings report
  209. 6 March 2024 at 13:27 RAC Programme Meeting Overview (February 2024)
  210. 4 March 2024 at 12:30 Benchmark: Gen AI on marketing creative
  211. 1 March 2024 at 17:23 AANA response to consultation on HFSS marketing restrictions in Australia
  212. 1 March 2024 at 12:13 Benchmark: Recommended PR agencies
  213. 1 March 2024 at 11:43 Benchmark: recommended adaptation/translation agencies
  214. 29 February 2024 at 17:41 PAG Meeting Overview (February 2024)
  215. 29 February 2024 at 11:57 Benchmark: Recommended market research sources of data
  216. 27 February 2024 at 17:03 Sourcing Forum Meeting (February 2024, remote)
  217. 27 February 2024 at 12:05 Benchmark: Recommended POSM production companies
  218. 27 February 2024 at 12:02 Benchmark: Recommended packaging design agencies
  219. 27 February 2024 at 10:00 L’Oréal CDMO takes top prize at Global Marketer of the Year
  220. 27 February 2024 at 00:00 Tackling the nitty gritty of Generative AI
  221. 26 February 2024 at 14:46 Brands are trailing on data transformation
  222. 26 February 2024 at 13:35 Benchmark: Internal brand communications and engagement
  223. 26 February 2024 at 00:00 2024 Global Marketer Conference to focus on becoming better brands
  224. 26 February 2024 at 00:00 CMO: The impossible job?
  225. 23 February 2024 at 11:50 Spotlight: Housekeeping: In-house agency trends and challenges
  226. 16 February 2024 at 10:13 Spotlight: ANA Programmatic Media Supply Chain Study
  227. 15 February 2024 at 17:18 Spotlight: Creative briefing - using AI to stoke EI
  228. 14 February 2024 at 12:00 Spotlight: Creative Production & The Economic Climate
  229. 13 February 2024 at 10:45 Halo CMM Community Townhall Meeting
  230. 8 February 2024 at 09:56 WFA Submission – 2nd report on the application of the GDPR
  231. 6 February 2024 at 17:36 Spotlight: The Evolution of Sponsorship
  232. 5 February 2024 at 15:08 The year ahead for procurement
  233. 31 January 2024 at 17:33 Unpacking the Digital Services Act: A Q&A session with Google
  234. 29 January 2024 at 15:18 Benchmark: recommended sponsorship activation partners
  235. 26 January 2024 at 12:41 WFA Media Forum January 2024: Community Priorities, Accessibility, Sustainability
  236. 26 January 2024 at 12:01 Spotlight: Search Engine Optimisation (SEO)
  237. 23 January 2024 at 20:00 The new rules for successful insights teams
  238. 23 January 2024 at 10:51 Green claims rules could be good for brands
  239. 23 January 2024 at 09:00 Marketing’s new ways to deliver value
  240. 22 January 2024 at 17:17 Six WFA partner predictions for 2024
  241. 22 January 2024 at 09:00 Three new colleagues join WFA team
  242. 16 January 2024 at 17:22 WFA Sourcing Forum (January 2024, remote)
  243. 15 January 2024 at 16:42 Call for submissions: WFA President’s Awards 2024
  244. 8 January 2024 at 16:00 Aude Gandon, Global Marketer of 2023 nominee: “Sports can be a fantastic teacher for children”
  245. 8 January 2024 at 15:30 Morgan Flatley, Global Marketer of 2023 nominee: “Marketing is very central to our corporate strategy"
  246. 8 January 2024 at 15:10 Asmita Dubey, Global Marketer of 2023 nominee: “Augmented marketing is a meeting ground for the left and right brain"
  247. 8 January 2024 at 15:00 Marcel Marcondes, Global Marketer of 2023 nominee: “Finding creative ways to solve business & consumer problems generates effectiveness"
  248. 8 January 2024 at 14:35 Lisa McKnight, Global Marketer of 2023 nominee: “We really painted the world pink"
  249. 21 December 2023 at 10:46 Insight Forum Connect meeting overview (November 2023)
  250. 20 December 2023 at 12:02 Benchmark: Measuring the ROI of the Insights function
  251. 20 December 2023 at 11:27 Benchmark: Consumer Intimacy Programs
  252. 20 December 2023 at 10:54 Benchmark: Insights Core Competencies
  253. 20 December 2023 at 00:00 In-housing set for rapid and continued growth at major multinationals
  254. 19 December 2023 at 23:42 Better Marketing podcast 2023 key learnings
  255. 19 December 2023 at 17:33 Benchmark: end to end talent management process - in-housing vs outsourcing
  256. 19 December 2023 at 12:00 Successes in a tough year
  257. 19 December 2023 at 11:30 The big themes for 2024
  258. 19 December 2023 at 11:00 COP28 – over to business
  259. 18 December 2023 at 14:01 Media Forum Connect meeting overview (November 2023)
  260. 18 December 2023 at 12:00 Keeping the faith in humanity (in marketing)
  261. 14 December 2023 at 12:00 WFA reveals shortlist for Global Marketer of the Year 2023
  262. 13 December 2023 at 14:17 The EU’s plans to regulate green claims: what are they and why are they relevant for advertisers?
  263. 13 December 2023 at 12:00 Polish Organisation of Advertisers launched
  264. 13 December 2023 at 11:21 CMO Forum Connect meeting overview (November 2023)
  265. 12 December 2023 at 12:01 Green Claims Directive – At-a-glance briefing
  266. 11 December 2023 at 15:28 RAC Programme Meeting Overview (November 2023)
  267. 7 December 2023 at 16:42 Spotlight: A 2023 Agency Roundup - Beyond the Surface
  268. 7 December 2023 at 15:12 DGX meeting overview (November 2023)
  269. 7 December 2023 at 10:00 Pitch Management - Key Stages for Success
  270. 5 December 2023 at 17:30 WFA position paper on DMA implementation
  271. 4 December 2023 at 11:56 PAG Meeting Overview (November 2023)
  272. 30 November 2023 at 11:47 Data Ethics Workshop: Generative AI
  273. 30 November 2023 at 11:04 Joint industry statement against banning green claims on products containing certain substances
  274. 29 November 2023 at 13:00 WFA response to Adalytics report on Google Search advertising
  275. 29 November 2023 at 00:01 WFA’s Planet Pledge welcomes seven more multinationals
  276. 28 November 2023 at 10:24 WFA Sourcing Forum (November 2023)
  277. 28 November 2023 at 10:00 Brands missing social opportunities of sponsorship
  278. 28 November 2023 at 09:00 What marketers need from COP28
  279. 27 November 2023 at 15:00 Marketing effectiveness measurement is about understanding what’s working - but the current industry approaches aren’t
  280. 27 November 2023 at 08:00 Increasing e-commerce effectiveness in APAC with enablers
  281. 24 November 2023 at 00:22 Happily Ever After? Promoting Climate Storytelling at COP28
  282. 23 November 2023 at 23:22 Marketing capability: the soft reply to a hard question
  283. 21 November 2023 at 10:47 WFA Sourcing Forum, Forum Connect NYC (November 2023)
  284. 17 November 2023 at 10:00 Benchmark: Generative AI training
  285. 14 November 2023 at 13:07 Benchmark: Global category management - Production consultants
  286. 14 November 2023 at 10:47 Benchmark: Consumer segmentation partners in APAC
  287. 13 November 2023 at 17:10 Benchmark: Marketing Capability Investment
  288. 13 November 2023 at 16:47 Spotlight: Enhancing Media Transparency in China: Actionable Insights
  289. 13 November 2023 at 10:25 Unpacking the Digital Services Act: A Q&A session with TikTok
  290. 7 November 2023 at 09:00 Media budgets are on the rise, finds WFA and Ebiquity annual research
  291. 6 November 2023 at 15:47 Pitch Smart - A Study by MediaSense
  292. 6 November 2023 at 10:17 Spotlight: Contractual watch outs - ensuring agency contracts are fit for purpose (non-media)
  293. 3 November 2023 at 16:04 Meta’s behavioural advertising practices in Europe
  294. 3 November 2023 at 09:00 Media cost inflation to retreat in 2024, finds WFA Outlook 2024 report
  295. 1 November 2023 at 11:39 Benchmark: Savings Categorisation of Inflation Hedging
  296. 31 October 2023 at 12:00 In-House Forum Meeting Overview (Oct 2023)
  297. 26 October 2023 at 11:45 The Marketer's Forecast 2024
  298. 24 October 2023 at 23:52 Unpacking the Digital Services Act: A Q&A session with Meta
  299. 24 October 2023 at 17:52 DGX Benchmark: Deprecation of third-party cookies and Meta’s CAPI
  300. 24 October 2023 at 07:00 WFA Better Marketing Pod Ep 30: On great senior leadership with Jane Wakely, PepsiCo
  301. 23 October 2023 at 15:53 Media Forum meeting overview (October 2023)
  302. 23 October 2023 at 07:00 The most exciting thing about marketing right now…
  303. 23 October 2023 at 06:00 Are advertisers growing up and slowly embracing aging?
  304. 23 October 2023 at 05:00 The Digital Services Act: changing the rules of the (advertising) game?
  305. 19 October 2023 at 09:00 Privacy Spotlight: India
  306. 16 October 2023 at 13:29 DGX meeting overview (September 2023, New York)
  307. 13 October 2023 at 09:00 Capability Forum Meeting Overview (October 2023)
  308. 12 October 2023 at 10:00 Spotlight: An update on Google’s Privacy Sandbox
  309. 12 October 2023 at 10:00 Benchmark: Marketing Budget Setting
  310. 9 October 2023 at 16:40 RAC Programme Meeting Overview (September 2023)
  311. 9 October 2023 at 15:41 Insight Forum Meeting Overview (September 2023)
  312. 9 October 2023 at 00:00 The Future of Media Agency Models: Change is Coming
  313. 8 October 2023 at 23:59 Top priorities for Global Marketer of the Year nominees
  314. 5 October 2023 at 13:31 Spotlight: The impact of AI on Production
  315. 2 October 2023 at 09:00 Recap of the WFA Webinar ‘Navigating the Pixel Pressure'
  316. 29 September 2023 at 12:59 Spotlight: Beyond ChatGPT - Practical use and innovation in marketing, e-commerce, and search with GenAI
  317. 28 September 2023 at 17:24 PAG Meeting Overview (September 2023)
  318. 28 September 2023 at 16:00 Improving creative effectiveness through in-flight optimisation
  319. 28 September 2023 at 14:11 Spotlight: Spark more insights-driven decisions with generative AI
  320. 27 September 2023 at 13:13 Spotlight: Understanding the Accounting Principles of the Rapidly Growing Retail Media Landscape
  321. 26 September 2023 at 09:00 Benchmark: Recommended Capability Vendors
  322. 25 September 2023 at 00:00 GenAI figures in most brands’ marketing plans, says new WFA research
  323. 24 September 2023 at 10:00 WFA names jury for Global Marketer of the Year 2023
  324. 24 September 2023 at 09:00 Winning, and losing, together
  325. 22 September 2023 at 16:00 WFA Better Marketing Pod Ep 29: On what we can learn from emerging markets with Cristina Diezhandino, Diageo
  326. 22 September 2023 at 15:00 National associations to meet in Helsinki and Bogotá
  327. 22 September 2023 at 14:30 Bad health is bad for business
  328. 22 September 2023 at 14:01 WFA welcomes 12 new corporate members
  329. 19 September 2023 at 09:00 Benchmark: Approaches to entertainment marketing
  330. 19 September 2023 at 09:00 Benchmark: The Evolution of Couponing
  331. 12 September 2023 at 07:00 Benchmark: Brand Health Tracking Programmes
  332. 12 September 2023 at 07:00 Benchmark: Consumer Segmentation
  333. 11 September 2023 at 08:00 Benchmark: Consumer Data Platforms
  334. 8 September 2023 at 09:59 Spotlight: Sustainable Marketing 2030
  335. 29 August 2023 at 09:41 Insight Forum meeting overview (Jun 2023)
  336. 24 August 2023 at 09:00 Nominations open for Global Marketer of the Year 2023
  337. 24 August 2023 at 08:30 Jane Wakely (PepsiCo) named WFA Deputy President
  338. 24 August 2023 at 08:00 Will AI boost DEI efforts in advertising or destroy them?
  339. 23 August 2023 at 16:00 Creating a Global Culture of Marketing Effectiveness
  340. 23 August 2023 at 16:00 Over-emphasis on activation and tactics limits marketing effectiveness, WFA study finds
  341. 23 August 2023 at 10:00 New insights on platform safety trends through GARM’s latest measurement report
  342. 23 August 2023 at 08:00 WFA welcomes new team members
  343. 14 August 2023 at 09:35 The risks are rising for big brands
  344. 11 August 2023 at 09:32 Spotlight: Reframing your Brand’s Value Proposition when the world changes around you
  345. 9 August 2023 at 12:00 WFA Better Marketing Pod Ep 28: On brand purpose with Alberto Levy, Grupo Bimbo
  346. 8 August 2023 at 12:00 WFA’s feedback to the European Commission on the Green Claims Directive
  347. 3 August 2023 at 02:00 Benchmark: Recommended events agencies in MEA region
  348. 28 July 2023 at 17:06 WFA Forum Connect: Media Forum Overview – Singapore 5th July 2023
  349. 25 July 2023 at 12:00 Benchmark: KPI Dashboard
  350. 20 July 2023 at 14:03 Spotlight: Navigating global media demand and pricing trends –2023 & beyond
  351. 20 July 2023 at 12:51 WFA Better Marketing Pod Ep 27: On moving from UK politics to Meta and the meaning of generative AI for society with Nick Clegg, Meta
  352. 19 July 2023 at 10:32 DGX Benchmark: Meta Pixel
  353. 18 July 2023 at 00:12 CMOs need to change internal culture to deliver data ethics
  354. 17 July 2023 at 23:35 Key trends from Cannes jurors and commentators
  355. 17 July 2023 at 05:48 Benchmark: Search engine optimisation (SEO) structure
  356. 17 July 2023 at 05:42 Benchmark: PR agencies in South East Asia
  357. 12 July 2023 at 15:52 Benchmark: Recommended DAM (Digital Asset Management) systems
  358. 12 July 2023 at 15:38 Media Forum Overview – Taking a Deeper Dive into Retail Media
  359. 5 July 2023 at 12:00 Sourcing Forum meeting overview (July 2023)
  360. 3 July 2023 at 15:23 CMO Forum meeting overview (June 2023)
  361. 1 July 2023 at 12:00 Benchmark: Recommended partners for creative and influencer marketing in MENA
  362. 30 June 2023 at 14:13 Media Forum Overview - Global Marketer Week Istanbul 2023
  363. 30 June 2023 at 13:26 Spotlight: Embracing the messiness of culture
  364. 28 June 2023 at 18:00 Spotlight: Media Contract Guidance Webinar – Focus on China
  365. 28 June 2023 at 08:51 My five takeaways from Cannes 2023
  366. 23 June 2023 at 12:20 Media Contract Guidance for Advertisers: Global Best Practice
  367. 22 June 2023 at 12:00 GARM launches Generative AI and Metaverse brand safety playbook
  368. 22 June 2023 at 00:01 GARM and Ad Net Zero launch world's first guide to sustainable media for advertisers
  369. 21 June 2023 at 09:08 DGX meeting overview (June 2023)
  370. 15 June 2023 at 15:12 Spotlight: The Sourcing Board presents ‘Our Journey Forward’
  371. 15 June 2023 at 00:01 Wave II of Global DEI Census shows high recognition of industry efforts, but no improvement on inclusion
  372. 14 June 2023 at 18:15 “We all benefit when organisations treat everyone equally”
  373. 14 June 2023 at 18:10 “I don’t want to cry, I want to smile and jump with joy at the brilliant work that is going to inspire us all"
  374. 14 June 2023 at 18:05 If Artificial Intelligence can end humanity, just imagine what it can do for marketing!
  375. 14 June 2023 at 18:00 Reimagining marketing in Cannes
  376. 14 June 2023 at 17:00 This Pride month, brands have an important choice to make
  377. 14 June 2023 at 17:00 Broadcast TV drives global media price inflation
  378. 13 June 2023 at 17:15 Responsible Food Marketing Policy: WFA key messages
  379. 13 June 2023 at 10:00 Spotlight: Creating Value Through Effortless Service: A Guide to Destressing Customer Interactions
  380. 9 June 2023 at 15:02 GARM starts work on Media Sustainability
  381. 6 June 2023 at 17:27 Media Contract Guidance for Advertisers: Focus on China
  382. 5 June 2023 at 17:04 RAC Programme Meeting Overview (May 2023)
  383. 5 June 2023 at 09:43 PAG Meeting Overview (May 2023)
  384. 25 May 2023 at 12:00 ANA to hold Global Day of Learning
  385. 25 May 2023 at 09:00 Spotlight: Optimising your Influencer spend and learnings from across APAC
  386. 23 May 2023 at 08:31 Meta Q&A on privacy and advertising
  387. 19 May 2023 at 12:00 Industry associations in Denmark, Israel, Kenya and Portugal welcome new leadership
  388. 19 May 2023 at 08:00 Media x Sourcing Forum meeting overview (March 2023)
  389. 18 May 2023 at 12:00 Sourcing Forum meeting (May 2023)
  390. 18 May 2023 at 08:00 Spotlight: Current trends in global content production
  391. 17 May 2023 at 15:58 WFA Better Marketing Pod Ep 26: On WFA's work and the importance of community in the marketing industry with Raja Rajamannar, Mastercard
  392. 16 May 2023 at 17:23 Overview of the DSA/DMA Taskforce meeting held remotely on 10 May 2023.
  393. 16 May 2023 at 12:00 Insight Forum meeting overview (May 2023)
  394. 15 May 2023 at 12:00 Capability Forum Overview (April 2023)
  395. 15 May 2023 at 12:00 UK ad industry unveils results of All In Census 2023
  396. 15 May 2023 at 09:21 “We’re going to have to be amazingly humble”
  397. 11 May 2023 at 17:41 Visa expert joins Insight Forum leadership
  398. 10 May 2023 at 11:07 WFA Survey: Responsible Marketing Frameworks
  399. 9 May 2023 at 09:57 WFA Global Marketer Week '23 | Raja Rajamannar & Brian O'Kelley: Towards a sustainable future
  400. 8 May 2023 at 12:00 Swedish ad industry launches CommToAct Planet initiative to drive credible sustainability communication
  401. 8 May 2023 at 12:00 Remote Martech workshop: Modern ways to discover consumer insights using available public data
  402. 5 May 2023 at 18:02 WFA Global Marketer Week '23 | The big debate motion: Marketers should focus on company, not consumer behaviour change
  403. 5 May 2023 at 17:51 WFA Global Marketer Week '23 | Cristina Diezhandino & Ali Hanan: Progressive pathways to growth
  404. 5 May 2023 at 16:45 WFA Global Marketer Week '23 | Mark Adams: Think like a designer, not a marketer
  405. 5 May 2023 at 16:37 WFA Global Marketer Week '23 | Rupen Desai: Regenerative marketing: Biggest opportunity of our time?
  406. 5 May 2023 at 16:21 WFA Global Marketer Week '23 | Conny Braams & David Jones: Supercharging sustainable growth
  407. 5 May 2023 at 12:00 National industry associations from 25 countries gather in Istanbul
  408. 29 April 2023 at 05:52 Sourcing Forum meeting (April 2023)
  409. 28 April 2023 at 09:49 WFA President’s Awards recognise five initiatives around the world
  410. 26 April 2023 at 10:00 An update on the advertisers’ approach to cross-media measurement
  411. 26 April 2023 at 06:00 Brands say Responsible Marketing Frameworks are more important than ever but coverage of all the key issues remains patchy
  412. 25 April 2023 at 15:06 WFA Annual Report 2022
  413. 25 April 2023 at 12:37 WFA celebrates 70th anniversary with ‘70 in 70’ initiative
  414. 25 April 2023 at 06:00 WFA issues new rallying cry for fairer, safer, more transparent and more sustainable media ecosystem for global advertisers, with publication of Global Media Charter 3.0
  415. 25 April 2023 at 06:00 WFA issues Global Media Charter 3.0
  416. 24 April 2023 at 00:01 WFA launches Sustainable Marketing 2030 to close the gap between intent and action
  417. 21 April 2023 at 10:42 WFA Survey: A Closer Look at Data Clean Rooms
  418. 17 April 2023 at 12:46 Ukraine media market showing surprising resilience
  419. 13 April 2023 at 13:14 Global DEI Census extended until 30 April
  420. 13 April 2023 at 11:47 New speakers announced at WFA Global Marketer Week in Istanbul
  421. 13 April 2023 at 08:00 Spotlight: Reach Curves Gone Rogue
  422. 12 April 2023 at 19:46 UK programmatic audit suggests improvements in online advertising transparency
  423. 12 April 2023 at 18:52 Beware advertisers, the EU has a new plan to limit hot air around environmental claims
  424. 12 April 2023 at 15:30 Saving money without reducing your impact
  425. 12 April 2023 at 13:54 How do you create sustainable growth? 3 more experts share their views
  426. 12 April 2023 at 11:33 WFA Better Marketing Pod Ep 25: On the role of business in reaching the sustainable development goals with Rob Cameron, Nestlé
  427. 10 April 2023 at 18:00 Benchmark: Recommended Partners for Marketing Capability Skills Frameworks and Assessments
  428. 6 April 2023 at 09:00 Spotlight Sonic Branding: The Power of Sound in Building Your Brand Identity
  429. 5 April 2023 at 19:34 EU Sustainable Food Systems Framework initiative
  430. 5 April 2023 at 10:00 Benchmark: best practices for negotiations with your CRM agency(s)
  431. 4 April 2023 at 12:35 DGX Benchmark: Google Analytics
  432. 3 April 2023 at 09:32 WFA names first-ever co-chairs for Planet Pledge
  433. 31 March 2023 at 14:33 WFA Forum: New York Media Forum Overview - 28th February 2023 – Marketing Effectiveness and First Party Data Strategies
  434. 31 March 2023 at 12:00 Spotlight: Stronger relationships produce stronger results - the proof
  435. 31 March 2023 at 00:00 Benchmark: marketing budget planning software
  436. 31 March 2023 at 00:00 Benchmark: supplier performance management software
  437. 30 March 2023 at 09:18 Sourcing Forum meeting overview (March 2023)
  438. 23 March 2023 at 03:00 Spotlight: Turning D&I into an Accountable Media Metric
  439. 21 March 2023 at 11:55 WFA Tracker: European Regulators’ positions on Google Analytics
  440. 20 March 2023 at 17:16 MediaSense and WFA announce Media Transformation partnership
  441. 17 March 2023 at 09:56 Global overview of privacy enforcement cases impacting advertisers
  442. 17 March 2023 at 09:54 DGX meeting overview (March 2023, London)
  443. 16 March 2023 at 11:38 WFA Guide: DSA and DMA implementation
  444. 16 March 2023 at 06:00 Spotlight: Navigating global media demand and pricing trends – 2023 & beyond
  445. 15 March 2023 at 03:00 Benchmark: Direct To Consumers Insights practice
  446. 15 March 2023 at 03:00 Sourcing Forum meeting overview (February 2023)
  447. 15 March 2023 at 00:01 Global marketing industry launches 2023 DEI Census
  448. 13 March 2023 at 09:05 Spotlight: ChatGPT: Your New Marketing Assistant - Strategies for Success and guardrails to follow
  449. 8 March 2023 at 13:31 RAC Programme Meeting Overview (March 2023)
  450. 8 March 2023 at 10:43 WFA Better Marketing Pod Ep 24: On brand safety with Gordon Crovitz, NewsGuard
  451. 8 March 2023 at 08:00 All you need to know about the Global DEI Census 2023
  452. 8 March 2023 at 00:10 How do you create sustainable growth? 3 experts share their views
  453. 7 March 2023 at 18:14 WFA unveils new speakers for Global Marketer Week 2023
  454. 7 March 2023 at 17:56 Making the numbers count
  455. 7 March 2023 at 17:24 PAG Meeting Overview (February 2023)
  456. 7 March 2023 at 17:23 WFA names new Global Diversity Ambassadors
  457. 7 March 2023 at 14:25 WFA Briefing: European Commission ad tech study
  458. 24 February 2023 at 01:00 Benchmark: Cascading sustainability commitments to agencies
  459. 22 February 2023 at 20:00 Spotlight: The Next Big Bets
  460. 21 February 2023 at 17:50 DGX benchmark on WFA members’ data ethics policies
  461. 21 February 2023 at 05:55 Benchmark: Recommended Creative Agencies for Sustainability
  462. 21 February 2023 at 03:00 Benchmark: Global Category Management – Artwork, pre-press & print
  463. 20 February 2023 at 17:58 Overview of the Transparency in Political Advertising (TPA) Taskforce meeting held remotely on 16 February 2023
  464. 15 February 2023 at 10:00 Cristina Diezhandino named WFA Global Marketer of the Year 2022
  465. 10 February 2023 at 09:00 Sourcing Forum meeting overview (January 2023)
  466. 9 February 2023 at 13:53 WFA Better Marketing Pod Ep 23: On turning an airline into a travel super-app with Rudy Khaw, AirAsia
  467. 9 February 2023 at 10:00 Insight Forum meeting overview (February 2023)
  468. 8 February 2023 at 17:51 WFA position paper on EU consumer laws revision
  469. 7 February 2023 at 13:00 Seven partner predictions for 2023
  470. 7 February 2023 at 11:56 The testing times continue
  471. 6 February 2023 at 14:04 WFA Forum: Media Forum Overview - 18th January 2023 - Media Transformation - Delivering the future fit organisation
  472. 6 February 2023 at 08:00 Build the future, don’t fear it
  473. 3 February 2023 at 11:26 ESG to take centre stage at Global Marketer Week in Istanbul
  474. 31 January 2023 at 09:23 WFA Briefing: Meta's personalised advertising practices ruled in breach of GDPR.
  475. 30 January 2023 at 14:24 Food Marketing to Kids - Heatmap
  476. 27 January 2023 at 00:05 How to be more creative in 2023?
  477. 25 January 2023 at 00:05 It’s the economy…
  478. 24 January 2023 at 14:36 Digital In-Housing Benchmark - An Agency POV (Second Instalment)
  479. 24 January 2023 at 12:00 Benchmark: Negotiating paid search deals
  480. 23 January 2023 at 17:40 Green Claims in Advertising Task Force Meeting Overview (January 2023)
  481. 23 January 2023 at 17:07 EU legislation on Green Claims: Resources for Advertisers
  482. 23 January 2023 at 15:12 The missing conversation
  483. 23 January 2023 at 12:07 HFSS marketing restrictions: 12 markets to watch in 2023
  484. 23 January 2023 at 08:00 Fabrice Beaulieu, Reckitt: WFA Global Marketer of the Year 2022 nominee
  485. 23 January 2023 at 08:00 Cheryl Goh, Grab: WFA Global Marketer of the Year 2022 nominee
  486. 23 January 2023 at 08:00 Julia Goldin, LEGO: WFA Global Marketer of the Year 2022 nominee
  487. 23 January 2023 at 08:00 Patricia Corsi, Bayer Consumer Health: WFA Global Marketer of the Year 2022 nominee
  488. 23 January 2023 at 08:00 Cristina Diezhandino, Diageo: WFA Global Marketer of the Year 2022 nominee
  489. 23 January 2023 at 08:00 Asmita Dubey, L'Oréal: WFA Global Marketer of the Year 2022 nominee
  490. 23 January 2023 at 08:00 Martin Renaud, Mondelēz International: WFA Global Marketer of the Year 2022 nominee
  491. 23 January 2023 at 08:00 Karen Riley-Grant, Levi's: WFA Global Marketer of the Year 2022 nominee
  492. 19 January 2023 at 10:00 Spotlight: Global Agency Remuneration Trends
  493. 17 January 2023 at 14:11 WFA Benchmark Results: Taking a Deeper Dive into Retail Media
  494. 17 January 2023 at 09:00 Spotlight: Client-agency performance evaluations: 2022 update
  495. 13 January 2023 at 08:00 Benchmark: Global Category Management – Models (for artwork/photography)
  496. 11 January 2023 at 09:36 After Spring comes…
  497. 10 January 2023 at 09:00 Benchmark: Global Category Management – Digital Commerce
  498. 9 January 2023 at 05:00 Sourcing Forum meeting overview (December 2022)
  499. 5 January 2023 at 18:17 WFA Forum: Media Forum Overview - 7th December 2022 - Developing a Successful ESG Strategy (with a D&I Focus)
  500. 22 December 2022 at 18:00 Sourcing Forum meeting overview (November 2022)
  501. 19 December 2022 at 16:41 WFA Forum Connect: Media Forum Overview - Amsterdam 8th November 2022
  502. 19 December 2022 at 16:34 WFA Benchmark: Media Ad Servers in a Constantly changing environment
  503. 19 December 2022 at 12:00 Twitter announces its acceleration agenda with GARM to answer brand safety needs
  504. 19 December 2022 at 00:01 Advertisers believe they are still getting great value from their agencies post pandemic, WFA research
  505. 17 December 2022 at 02:00 The role of AI in the content creation process
  506. 16 December 2022 at 10:00 Five predictions for 2023
  507. 14 December 2022 at 13:35 WFA Better Marketing Pod Ep 22: On reasons to be optimistic about 2023 with Tom Standage, The Economist
  508. 13 December 2022 at 15:19 WFA welcomes 13 new members
  509. 13 December 2022 at 15:00 Reasons to be optimistic: How the best work of 2022 can help marketers up their game in 2023
  510. 13 December 2022 at 07:00 WFA appoints new Insight Forum chair
  511. 12 December 2022 at 18:00 Global Agency Remuneration Trends: 2022 update
  512. 12 December 2022 at 11:21 TPA Taskforce overview (December 2022)
  513. 11 December 2022 at 07:00 Reducing WFA’s carbon footprint
  514. 9 December 2022 at 17:00 Spotlight: Inflation equals innovation
  515. 8 December 2022 at 16:51 DGX meeting overview (December 2022)
  516. 7 December 2022 at 11:00 Spotlight: Recession-proofing strategies for creative production
  517. 5 December 2022 at 13:00 People first measurement
  518. 5 December 2022 at 10:00 WFA and GARM meet Musk to discuss brand safety
  519. 5 December 2022 at 09:00 Putting wages on an equal footing
  520. 5 December 2022 at 03:00 Webinar: Understanding data ethics in practice
  521. 2 December 2022 at 09:00 Benchmark: Supply-chain finance solutions
  522. 1 December 2022 at 12:00 WFA and jury reveal shortlist for Global Marketer of the Year 2022
  523. 1 December 2022 at 00:01 Agencies feel more comfortable being honest with clients, WFA research
  524. 30 November 2022 at 15:55 Regulatory mapping of marketing to children and use of licensed characters & toys
  525. 30 November 2022 at 10:00 First speakers revealed for WFA Global Marketer Week Istanbul 2023
  526. 30 November 2022 at 07:00 Client-agency performance evaluations: 2022 update
  527. 30 November 2022 at 05:00 Spotlight: What makes clients attractive to agencies?
  528. 29 November 2022 at 17:16 RAC Programme Meeting Overview (November 2022)
  529. 29 November 2022 at 11:38 Consumer Insights needs an inclusive approach too
  530. 28 November 2022 at 11:29 10 years of Responsible Alcohol Marketing
  531. 25 November 2022 at 10:40 PAG Meeting Overview (November 2022)
  532. 25 November 2022 at 09:43 Demystifying marketing effectiveness
  533. 24 November 2022 at 16:57 Webinar | Economist Impact presents The World Ahead: 2023
  534. 23 November 2022 at 07:00 Spotlight: Programmatic Supply-Chain Solutions
  535. 18 November 2022 at 11:00 WFA Forum Connect - Amsterdam 2022
  536. 16 November 2022 at 07:00 Benchmark: Supplier Relationship Management (SRM) programs
  537. 15 November 2022 at 17:04 Media Forum Meeting Overview (20th October 2022)
  538. 14 November 2022 at 15:14 An unlikely destination
  539. 14 November 2022 at 09:00 Don’t be disingenuous on inclusion: brands must ensure behaviour and messaging align
  540. 14 November 2022 at 08:30 Global marketing industry rallies behind second Global DEI Census in March 2023
  541. 14 November 2022 at 01:00 Brand safety and suitability: Restoring choice to advertising industry stakeholders in digital media
  542. 14 November 2022 at 01:00 Why brand safety matters
  543. 13 November 2022 at 17:00 Benchmark: Panel service agency(s) fee increases
  544. 11 November 2022 at 09:00 Benchmark: Job description for capability role
  545. 10 November 2022 at 12:56 WFA Better Marketing Pod Ep 21: On brand building in the football industry with Roel de Vries, City Football Group
  546. 9 November 2022 at 16:37 WFA names Gary Lim as new Director for Asia-Pacific
  547. 9 November 2022 at 16:14 Insights from GARM’s Aggregated Measurement Report Volume 4
  548. 7 November 2022 at 15:19 Bringing back the talent
  549. 3 November 2022 at 15:24 Winning during inflation
  550. 2 November 2022 at 14:54 Inclusive marketing is just better marketing
  551. 31 October 2022 at 12:00 GARM calls on Twitter to uphold existing commitments on brand safety and deepen future collaboration
  552. 31 October 2022 at 08:00 Benchmark: Recommended tools for in-house agency operations
  553. 28 October 2022 at 12:00 Spotlight: Putting attention to work
  554. 27 October 2022 at 08:00 Spotlight: E-commerce content creation - setting up for success
  555. 27 October 2022 at 04:00 Benchmark: Global Category Management – Digital production & publishing
  556. 25 October 2022 at 17:00 Benchmark: Market Research & Insights – Recommended agency partners
  557. 25 October 2022 at 03:00 Benchmark: Global Category Management – Loyalty & Reward
  558. 24 October 2022 at 12:21 WFA suggested amendments on EU ‘greenwashing’ ban proposal
  559. 18 October 2022 at 13:39 Media Forum Meeting Overview (New York 22nd September 2022) – Media Responsibility and Agencies, Talent & Pitching
  560. 17 October 2022 at 13:31 Ditch the metaverse FOMO
  561. 13 October 2022 at 09:00 Marketing budgets under heavy scrutiny, WFA and Ebiquity research
  562. 11 October 2022 at 18:07 Sourcing Forum meeting overview (September 2022)
  563. 11 October 2022 at 16:32 Greek association strengthens local Planet Pledge efforts with the addition of four new members
  564. 11 October 2022 at 15:56 UBA cements its sustainability credentials with the launch of CommToZero Platform and Zero Greenwashing guidance
  565. 11 October 2022 at 15:37 ISA re-elects Sunil Kataria as chairman
  566. 11 October 2022 at 12:27 WFA Benchmark Results: Measuring Media Dollars & Performance
  567. 10 October 2022 at 17:03 AANA appoints new CEO
  568. 10 October 2022 at 16:04 National associations gather in Dublin and Santiago
  569. 7 October 2022 at 12:50 PAG Meeting Overview (September 2022)
  570. 7 October 2022 at 11:56 Inclusive Marketing - Why representation matters to your customers and your brand
  571. 6 October 2022 at 14:20 RAC Programme Meeting Overview (September 2022)
  572. 6 October 2022 at 09:00 Spotlight: How do you translate happiness into brand success?
  573. 5 October 2022 at 17:23 What’s the biggest challenge facing marketers right now?
  574. 5 October 2022 at 16:07 Re-finding our marketing mojo
  575. 5 October 2022 at 14:11 Marketing is going through a talent crisis. How can we fix it?
  576. 4 October 2022 at 17:41 WFA Better Marketing Pod Ep 20: On diversity and cultural relevance with Susan Akkad, The Estée Lauder Companies
  577. 4 October 2022 at 12:00 Benchmark: Global Category Management – Adaptation & transcreation
  578. 4 October 2022 at 11:13 WFA welcomes four new team members
  579. 3 October 2022 at 13:40 DGX meeting overview (September 2022)
  580. 1 October 2022 at 05:00 Benchmark: UX agencies and partners
  581. 30 September 2022 at 09:00 Spotlight: Consumer insights through a diversity and inclusion lens
  582. 30 September 2022 at 03:00 Insight Forum Overview (September 2022)
  583. 28 September 2022 at 09:00 Spotlight: Go faster with less
  584. 28 September 2022 at 00:01 Data ethics is a priority for nine out of 10 CMOs but half need help making it a reality, WFA research shows
  585. 27 September 2022 at 15:37 The CMO Guide to Data Ethics in Practice
  586. 23 September 2022 at 18:00 Benchmark: Global Category Management – POS & displays
  587. 21 September 2022 at 13:21 Why I love marketing procurement
  588. 14 September 2022 at 19:01 WFA Benchmark: Web tracking in a cookieless world
  589. 8 September 2022 at 00:00 Marketers failing to overcome key barriers to creativity, WFA research
  590. 8 September 2022 at 00:00 Advertising’s creativity crisis: if creativity is a ‘super-power’ why is everyone so afraid to use it?
  591. 7 September 2022 at 18:00 Spotlight: Clients & Creativity
  592. 7 September 2022 at 16:00 My top 10 take-outs from talking to marketing's brightest minds
  593. 7 September 2022 at 09:00 WFA launches Global Marketer of the Year 2022
  594. 7 September 2022 at 09:00 WFA introduces Global Marketer Hall of Fame
  595. 6 September 2022 at 12:00 Take note: 5 back-to-school lessons for marketers
  596. 26 August 2022 at 12:00 Spotlight: Think with Google - Evolving the role of apps for Businesses in APAC
  597. 15 August 2022 at 16:00 Benchmark: Members’ thoughts on Ebiquity acquiring MediaPath
  598. 8 August 2022 at 11:16 Benchmark: Exploring Innovative Agency Models
  599. 4 August 2022 at 04:30 Benchmark: Negotiations with tech titans or big digital platforms
  600. 1 August 2022 at 12:00 Clients and Creativity
  601. 1 August 2022 at 12:00 Alcohol Marketing Road Test
  602. 29 July 2022 at 11:38 Charting a new course in media for 2022 and beyond
  603. 28 July 2022 at 11:30 Marketing facing “worst-ever” talent crisis
  604. 28 July 2022 at 08:00 Media’s got talent?
  605. 26 July 2022 at 12:33 WFA Better Marketing Pod Ep 19: On redefining creative excellence with David Droga
  606. 25 July 2022 at 11:18 WFA grows its corporate network
  607. 21 July 2022 at 05:00 Benchmark: Online communities and advisory boards
  608. 19 July 2022 at 03:30 Agency Roster Transformation
  609. 19 July 2022 at 00:01 Agency rosters face ongoing reform and revamps
  610. 18 July 2022 at 08:00 Benchmark: Social media compromises/hacks
  611. 18 July 2022 at 00:00 Spotlight: Navigating global media demand and pricing trends – July 2022
  612. 15 July 2022 at 06:00 Benchmark: Tracking media in-feed on social platforms
  613. 12 July 2022 at 09:26 DGX Benchmark: Google Analytics (July 2022)
  614. 12 July 2022 at 07:45 Sourcing Forum meeting overview (June 2022)
  615. 8 July 2022 at 10:00 China Forum (July 2022)
  616. 7 July 2022 at 07:00 Spotlight: The rise of freelance talent
  617. 6 July 2022 at 17:49 WFA Better Marketing Pod Ep 18: Cannes Special with Rupen Desai
  618. 6 July 2022 at 10:09 How seriously is the industry taking sustainability?
  619. 5 July 2022 at 15:12 WFA Better Marketing Pod Ep 17: Cannes Special with Matt Brittin
  620. 4 July 2022 at 16:39 WFA members inducted into inaugural Forbes CMO Hall of Fame
  621. 30 June 2022 at 12:00 Dutch association receives royal designation for 100 years of representing the interests of advertisers
  622. 30 June 2022 at 07:00 Benchmark: Recommended online training platforms (digital marketing skills)
  623. 28 June 2022 at 12:00 Ad Net Zero goes global to help the ad industry achieve net zero
  624. 28 June 2022 at 11:50 EU rules on the transparency and targeting of political advertising: what are they and why are they relevant for advertisers?
  625. 28 June 2022 at 11:36 DGX meeting overview (June 2022)
  626. 24 June 2022 at 11:00 Media Forum APAC (June 2022) eCommerce in South-East Asia
  627. 21 June 2022 at 16:32 Benchmark: Media agency first party data liability caps
  628. 21 June 2022 at 16:26 Insight Forum meeting overview (June 2022)
  629. 21 June 2022 at 12:00 GARM: 3 Years of Progress
  630. 21 June 2022 at 11:20 Benchmark: Recommended brand activation agencies in Germany
  631. 21 June 2022 at 10:46 Benchmark: Purchase funnel media investment allocation for fast moving CPGs
  632. 21 June 2022 at 08:00 GARM announces guidelines on misinformation, standards on ad placements, and expansion to cover the metaverse
  633. 20 June 2022 at 08:45 WFA launches Charter for Change at Cannes to drive global action on Diversity, Equity and Inclusion
  634. 17 June 2022 at 12:00 GARM Adjacency Standards Framework
  635. 17 June 2022 at 12:00 GARM Brand Safety Floor + Suitability Framework
  636. 16 June 2022 at 15:01 WFA and GARM endorse strengthened EU Code of Practice on disinformation
  637. 16 June 2022 at 15:00 GARM expands membership to independent brand safety providers
  638. 16 June 2022 at 00:00 WFA Policy Tracker
  639. 15 June 2022 at 18:08 Media Forum Meeting Overview – Media in the Metaverse (18th May 2022)
  640. 14 June 2022 at 17:26 WFA feedback to the EU Commission on ‘greenwashing’ ban proposal
  641. 10 June 2022 at 10:00 Tech & tools in marketing procurement
  642. 9 June 2022 at 05:00 Spotlight: Counting the (Carbon) Cost
  643. 8 June 2022 at 06:00 Sourcing Forum meeting overview (May 2022)
  644. 7 June 2022 at 11:09 AXA and Philips add their weight to WFA’s Planet Pledge
  645. 7 June 2022 at 10:42 WFA Better Marketing Pod Ep 16: On the science of marketing with Professor Byron Sharp
  646. 6 June 2022 at 14:28 Marketing in the metaverse: a brave new world of nonsense or the key to your brand’s longevity?
  647. 3 June 2022 at 08:00 Creative effectiveness is not about taking risks
  648. 2 June 2022 at 14:50 How seriously is the industry taking sustainability?
  649. 2 June 2022 at 10:32 RAC Programme Meeting Overview (May 2022)
  650. 2 June 2022 at 10:19 PAG Meeting Overview (May 2022)
  651. 1 June 2022 at 15:50 How new rules could create a more trustworthy online ecosystem
  652. 1 June 2022 at 12:00 How industry associations are supporting the ad industry and people of Ukraine
  653. 31 May 2022 at 17:19 Webinar: Dark Patterns and Advertising Regulation
  654. 31 May 2022 at 12:00 Marketing Finland creates label for companies and organisations helping Ukraine
  655. 31 May 2022 at 10:52 DGX meeting on Google Analytics (May 2022)
  656. 27 May 2022 at 12:00 Slovenian association helps Ukrainian families through creative competition and NFTs
  657. 27 May 2022 at 06:00 Benchmark: Market research - challenges and solutions in sharing Nielsen’s data
  658. 27 May 2022 at 05:00 Sourcing Forum meeting overview (May 2022)
  659. 26 May 2022 at 00:00 Explosive eCommerce growth drives need for improved brand and performance integration
  660. 26 May 2022 at 00:00 Benchmark: Sourcing approach to agency pitch
  661. 26 May 2022 at 00:00 Spotlight: Tackling Responsible Media
  662. 25 May 2022 at 17:56 Remembering George Floyd and our promises
  663. 25 May 2022 at 12:00 ISBA and IPA launch ‘Pitch Positive Pledge’ to improve pitching outcomes
  664. 25 May 2022 at 08:00 Global eCommerce and Marketing - Delivering a Successful Strategy
  665. 24 May 2022 at 12:30 Benchmark: Global Category Management – Influencer Marketing
  666. 23 May 2022 at 12:00 Estonia celebrates the power of creativity
  667. 23 May 2022 at 08:00 Spotlight: Effective financial management – a focus on marketing activation
  668. 20 May 2022 at 12:00 ANA unveils guidelines for working with diverse suppliers
  669. 18 May 2022 at 05:33 Spotlight: Effective financial management – a focus on influencer marketing, PR and social
  670. 16 May 2022 at 12:00 Call for nominations: The Drum Future 50, in partnership with WFA
  671. 16 May 2022 at 10:00 CMO Forum meeting overview (April 2022)
  672. 15 May 2022 at 10:00 Global Marketer Week (Athens): Media Forum meeting overview (April 2022) - Responsible Media & Media Measurement
  673. 11 May 2022 at 10:00 Sourcing Forum meeting overview (April 2022)
  674. 10 May 2022 at 12:00 Unstereotype Alliance launches Argentina chapter
  675. 10 May 2022 at 10:45 DSA/DMA Task Force Meeting Overview (May 2022)
  676. 6 May 2022 at 06:00 Spotlight: A Brand's Guide to Retail Media
  677. 5 May 2022 at 12:00 Malaysian association elects new president
  678. 4 May 2022 at 17:18 Green Claims in Advertising Task Force Meeting Overview (April 2022)
  679. 3 May 2022 at 15:08 Everything policy leads need to know about marketing in the Metaverse
  680. 3 May 2022 at 12:00 Estonian association creates toolkit to help companies communicate about Ukrainian products and products sold in support of Ukraine
  681. 29 April 2022 at 12:00 National industry associations from 29 countries gather in Athens
  682. 28 April 2022 at 10:14 WFA Global Marketer Week heads to Istanbul for 2023
  683. 26 April 2022 at 10:00 The EU Digital Services Act: implications for advertisers
  684. 25 April 2022 at 00:00 Benchmark: Recruitment of marketing sourcing talent
  685. 22 April 2022 at 17:00 Benchmark: payment solutions / cashback
  686. 22 April 2022 at 17:00 Benchmark: crowdsourced platform in Russia
  687. 22 April 2022 at 17:00 Benchmark: innovation funds in media/marketing
  688. 22 April 2022 at 17:00 Benchmark: legal training for marketing procurement teams
  689. 22 April 2022 at 12:00 In the spotlight: Indian Society of Advertisers’ Sushil Matey
  690. 20 April 2022 at 15:50 Benchmark: Media indemnities
  691. 19 April 2022 at 16:40 Spotlight: Social Commerce: Taking the high street to the social feed
  692. 15 April 2022 at 09:43 Insight Forum meeting overview (February 2022)
  693. 13 April 2022 at 19:00 Sourcing Forum meeting overview (March 2022)
  694. 12 April 2022 at 11:36 Media Forum meeting overview – Improving your inventory media (March 2022)
  695. 12 April 2022 at 08:00 WFA President’s Awards recognise exceptional industry initiatives around the world
  696. 11 April 2022 at 17:37 DSA/DMA Task Force Meeting Overview (March 2022)
  697. 6 April 2022 at 00:00 WFA unveils new global leadership ahead of Global Marketer Week
  698. 4 April 2022 at 00:00 Global Guidance on Environmental Claims 2022
  699. 4 April 2022 at 00:00 WFA issues guidance for brands on making credible environmental claims
  700. 1 April 2022 at 03:00 Benchmark: Digital Advertising Testing Protocols & Partners
  701. 31 March 2022 at 18:00 The future of insights and marketing effectiveness
  702. 31 March 2022 at 14:45 WFA Environmental Claims Guidance: Annex documents
  703. 31 March 2022 at 12:29 Ukraine: Taking action on digital advertising
  704. 30 March 2022 at 15:51 WFA Better Marketing Pod Ep 15: On marketing effectiveness with Peter Field and Karen Nelson-Field
  705. 30 March 2022 at 01:00 Spotlight: Designing the right production model for your organisation
  706. 29 March 2022 at 18:00 WFA gears up for Global Marketer Week in Athens
  707. 29 March 2022 at 16:26 Benchmark: Global Category Management – Market Research & Insights
  708. 29 March 2022 at 10:58 Independent study shows low ad exposure to alcohol ads online
  709. 29 March 2022 at 10:05 Media Forum Meeting Overview (12th May 2021)
  710. 29 March 2022 at 09:36 Only 1.45% of online ads served to children are for HFSS foods
  711. 28 March 2022 at 11:50 Using media to drive positive impact
  712. 28 March 2022 at 09:27 WFA names new leadership for APAC
  713. 25 March 2022 at 11:22 WFA publishes marketing capabilities playbook
  714. 25 March 2022 at 05:00 The First 100 Days of a Marketing Capability Leader
  715. 23 March 2022 at 03:00 Benchmark: Trends agencies and partners
  716. 23 March 2022 at 02:00 Sourcing Forum meeting overview (March 2022)
  717. 22 March 2022 at 10:06 DGX meeting overview (March 2022)
  718. 22 March 2022 at 00:00 Sourcing Forum meeting overview (March 2022)
  719. 21 March 2022 at 09:28 WFA amendment suggestions for the proposal on the transparency and targeting of political advertising
  720. 18 March 2022 at 03:00 Sourcing Forum meeting overview (March 2022)
  721. 15 March 2022 at 11:00 Spotlight: Media Contract Guidance Webinar – Global Best Practice
  722. 14 March 2022 at 07:00 Debate on the regulation of targeted advertising: what are EU policymakers considering?
  723. 11 March 2022 at 14:20 Benchmark: Media Agency Fee Risk & Reward Models
  724. 11 March 2022 at 13:49 Benchmark: Media Spend Vs Net Sales Revenue & A&P
  725. 11 March 2022 at 13:40 Media Forum Meeting Overview (24th February 2022)
  726. 9 March 2022 at 11:00 WFA calls on brands to reconsider media spend in Russia
  727. 9 March 2022 at 10:57 DGX meeting with Google, 28 February 2022
  728. 9 March 2022 at 10:00 Survey: Ukrainian Response
  729. 8 March 2022 at 09:07 Want to produce great work? Stop treating your advertising agencies like dirt
  730. 7 March 2022 at 17:27 WFA Better Marketing Pod Ep 14: On lessons learnt in Asia with David Porter
  731. 7 March 2022 at 15:50 Navigating digital media safety and suitability in the time of war
  732. 4 March 2022 at 14:31 PAG Meeting Overview (February 2022)
  733. 3 March 2022 at 22:00 Sourcing Forum meeting overview (February 2022)
  734. 3 March 2022 at 16:37 RAC Programme Meeting Overview (February 2022)
  735. 3 March 2022 at 00:00 Spotlight: Preparing for digital media’s privacy-first future | Episode 4
  736. 2 March 2022 at 12:00 Webinar: IAB Europe’s TCF found in breach of GDPR – what next for advertisers?
  737. 2 March 2022 at 09:00 Media 2025 - Wave Five Research Findings 2022
  738. 1 March 2022 at 12:00 Finnish ad industry publishes guidance on communicating about the Russia-Ukraine war
  739. 1 March 2022 at 11:17 Three principles from four decades of media practice
  740. 1 March 2022 at 09:00 WFA launches global guide to media contracts excellence
  741. 25 February 2022 at 10:56 Transparency in Political Task Force Meeting Overview (February 2022)
  742. 24 February 2022 at 16:41 Welcome to the privacy-focused future
  743. 24 February 2022 at 04:00 Spotlight: 2022 Global Production Trends
  744. 23 February 2022 at 00:00 Spotlight: Mitigating risk - inflation, agency talent shortfall, etc.
  745. 22 February 2022 at 12:00 Benchmark: Definition, target setting and tracking of savings
  746. 22 February 2022 at 06:11 Benchmark: Global Category Management – Experiential & Events
  747. 21 February 2022 at 13:00 WFA names Kredo and McLachlan as new co-chairs of Sourcing Forum
  748. 17 February 2022 at 11:41 DSA/DMA Task Force Meeting Overview (January 2022)
  749. 17 February 2022 at 11:36 EU Digital Markets Act: WFA briefing, February 2022
  750. 17 February 2022 at 11:29 EU Digital Services Act: WFA briefing, February 2022
  751. 16 February 2022 at 17:34 WFA Green Claims in Marketing Map
  752. 11 February 2022 at 09:51 WFA returns to face-to-face events with Global Marketer Week in Athens
  753. 10 February 2022 at 05:00 Spotlight: Navigating global media demand and pricing trends – 2022, 2023 & beyond
  754. 9 February 2022 at 02:00 Agency Management Forum Overview (December 2021)
  755. 4 February 2022 at 09:00 Spotlight: The Media Shift - Anticipating the Media World of Tomorrow
  756. 3 February 2022 at 10:00 Conny Braams named WFA Global Marketer of the Year 2021
  757. 3 February 2022 at 09:15 Media Forum Meeting Overview (19th January 2022)
  758. 3 February 2022 at 08:00 Mastercard's Raja Rajamannar: ‘Do not think to return to pre-Covid habits'
  759. 3 February 2022 at 00:05 Credit Suisse, Essity and Heineken sign up to WFA’s Planet Pledge
  760. 2 February 2022 at 15:47 100 days on from COP26
  761. 2 February 2022 at 09:00 7 partner predictions for 2022
  762. 2 February 2022 at 04:43 Benchmark: Marketing spend tail end management
  763. 2 February 2022 at 03:28 Benchmark: Tech & tools in marketing procurement
  764. 1 February 2022 at 12:00 DGX meeting on Google Analytics (January 2022)
  765. 1 February 2022 at 12:00 DGX Benchmark: Google Analytics
  766. 1 February 2022 at 11:00 The EU Digital Markets Act: what is it and why is it relevant to advertisers?
  767. 31 January 2022 at 12:19 WFA Better Marketing Pod Ep 13: On creativity with Sir John Hegarty
  768. 31 January 2022 at 12:00 Benchmark: Investment in Marketing Capability (2021)
  769. 28 January 2022 at 11:43 Spotlight: Shift - A Marketing Re-think
  770. 27 January 2022 at 11:00 WFA President Emeritus David Wheldon awarded OBE
  771. 27 January 2022 at 10:00 Sourcing Forum meeting overview (January 2021)
  772. 27 January 2022 at 00:00 Spotlight: Reversing the decline in advertising effectiveness
  773. 26 January 2022 at 12:00 1 TL spent on advertising in Turkey generates 19.4 TL in GDP
  774. 25 January 2022 at 12:00 Webinar: Diversity & Representation - Ensuring media & advertising supports inclusion
  775. 24 January 2022 at 00:00 Benchmark: Marketing or Media Mix Models and ROI
  776. 21 January 2022 at 17:35 WFA launches guide to diversity and representation in media planning and buying
  777. 21 January 2022 at 04:37 Spotlight: The Rise of Chinese brands - Why is it important for businesses in and outside of China
  778. 19 January 2022 at 11:30 Diageo’s Massey takes leadership role on WFA’s Media Forum and Global Media Board
  779. 19 January 2022 at 03:41 Spotlight: Marketing in the Metaverse
  780. 17 January 2022 at 00:00 Spotlight: Sustainable storytelling - what are you scared of?
  781. 14 January 2022 at 02:36 Benchmark: Share of Voice vs Share of Market
  782. 7 January 2022 at 12:00 Slovenia association appoints new board
  783. 5 January 2022 at 12:00 Sweden’s cross-media measurement initiative unveils industry standard for media buying
  784. 4 January 2022 at 12:00 University students in Spain win big for effective advertising pitches
  785. 22 December 2021 at 12:00 Unstereotype Alliance launched in Australia, India, Kenya, Mexico and Nigeria
  786. 21 December 2021 at 17:50 Global Content Production 2021
  787. 21 December 2021 at 12:00 ABA publishes guidance for a more transparent and accountable ad industry in Brazil
  788. 20 December 2021 at 12:00 DGX meeting overview (December 2021)
  789. 20 December 2021 at 12:00 The Philippines celebrates courage and optimism in brand marketing
  790. 16 December 2021 at 17:00 12 predictions for 2022
  791. 16 December 2021 at 14:00 Mondelēz and Sanofi join Planet Pledge
  792. 15 December 2021 at 13:36 WFA Better Marketing Pod Ep 12: On marketing in Africa with Folake Ani-Mumuney
  793. 15 December 2021 at 12:22 Sourcing Forum meeting overview (December 2021)
  794. 15 December 2021 at 12:00 Pakistan association welcomes first female chair
  795. 15 December 2021 at 09:54 WFA CEO: “2021 was a watershed year for marketing”
  796. 14 December 2021 at 14:46 Reversing the decline in advertising effectiveness
  797. 14 December 2021 at 08:47 Capability Forum Overview (October 2021)
  798. 14 December 2021 at 08:24 Benchmark: Vision/mission/philosophy statements for the marketing team
  799. 14 December 2021 at 00:00 Sourcing Forum meeting overview (December 2021)
  800. 13 December 2021 at 12:00 Launch event: Diversity and Inclusion in Marketing Trends Report
  801. 10 December 2021 at 12:00 Webinar: Benchmarking data safety and risk across the industry
  802. 9 December 2021 at 12:00 WFA publishes final DEI Census results
  803. 9 December 2021 at 10:38 Brand investment decisions: evolving beyond working / non-working
  804. 7 December 2021 at 20:00 Spotlight: Global Production - 2021 and beyond
  805. 7 December 2021 at 12:00 GARM x National Associations partnership meeting
  806. 6 December 2021 at 17:00 PAG Meeting Overview (November 2021)
  807. 6 December 2021 at 12:17 Benchmark: MENA split between ATL and BTL media budget
  808. 6 December 2021 at 00:00 Meet the Global Marketer of the Year 2021 nominees: Andrea Álvares, Natura
  809. 6 December 2021 at 00:00 Meet the Global Marketer of the Year 2021 nominees: Conny Braams, Unilever
  810. 6 December 2021 at 00:00 Meet the Global Marketer of the Year 2021 nominees: Rupen Desai, Dole Sunshine Company
  811. 6 December 2021 at 00:00 Meet the Global Marketer of the Year 2021 nominees: Cristina Diezhandino, Diageo
  812. 6 December 2021 at 00:00 Meet the Global Marketer of the Year 2021 nominees: Julia Goldin, the LEGO Group
  813. 6 December 2021 at 00:00 Meet the Global Marketer of the Year 2021 nominees: Pratik Thakar, TCCC
  814. 6 December 2021 at 00:00 Meet the Global Marketer of the Year 2021 nominees: Jane Wakely, Mars, Incorporated
  815. 2 December 2021 at 08:51 China Media Forum Meeting Overview (Dec 2021)
  816. 1 December 2021 at 12:00 Fireside chat: Paying Attention to the Long and Short
  817. 1 December 2021 at 08:38 Planet Pledge Spotlight: COP26
  818. 30 November 2021 at 16:55 Sponsorship into 2022
  819. 29 November 2021 at 14:46 First-ever DEI Census reveals major challenges around family status, age, gender, ethnicity and disability for APAC markets
  820. 29 November 2021 at 12:00 DSA/DMA Task Force Meeting Overview (November 2021)
  821. 28 November 2021 at 00:00 LATAM mapping: Regulatory efforts to restrict food marketing in Latin America
  822. 26 November 2021 at 16:19 Data Safety in 2021: Benchmark & Analysis
  823. 26 November 2021 at 12:00 RAC Programme Meeting Overview (November 2021)
  824. 25 November 2021 at 17:42 Galvanising marketing as a force for positive change: lessons learned from Planet Pledge
  825. 24 November 2021 at 12:00 WFA Guide to EU Cookie Guidance
  826. 23 November 2021 at 16:48 A marketer in Glasgow
  827. 18 November 2021 at 12:00 Spotlight: Preparing for digital media’s privacy-first future | Episode 3
  828. 18 November 2021 at 10:49 WFA names super seven as shortlist for Global Marketer of the Year 2021
  829. 17 November 2021 at 16:42 Winning with Eco-Actives is essential for future brand growth
  830. 16 November 2021 at 11:28 CMO Forum meeting overview (November 2021)
  831. 15 November 2021 at 12:00 Spotlight: Gaming Demystified 2021
  832. 15 November 2021 at 11:07 Marketing as a force for positive change: lessons from Planet Pledge
  833. 15 November 2021 at 11:00 Webinar: IFBA’s Enhanced Responsible Marketing Policy
  834. 9 November 2021 at 17:14 WFA Better Marketing Pod Ep 11: On sustainability with Reckitt's Sonia Thimmiah
  835. 8 November 2021 at 08:00 Benchmark: Recommended Training Providers
  836. 3 November 2021 at 00:00 EY, Mars and Nomad Foods join WFA’s Planet Pledge
  837. 1 November 2021 at 09:51 Benchmark: Media spend on agency fees in South East Asia
  838. 29 October 2021 at 10:49 Can marketing save the planet?
  839. 28 October 2021 at 09:00 WFA Better Marketing Pod Ep 10: On digital platforms and the cookieless world with “The Ad Contrarian” Bob Hoffman
  840. 27 October 2021 at 12:11 Media Forum Meeting Overview (27th October 2021)
  841. 27 October 2021 at 05:47 Sourcing Forum meeting overview (October 2021)
  842. 27 October 2021 at 00:00 Majority of major multinationals now investing in gaming in APAC, WFA research
  843. 26 October 2021 at 14:42 The butterfly effect of global marketing transformation
  844. 26 October 2021 at 12:33 What’s worth keeping post pandemic
  845. 26 October 2021 at 10:30 GAMING DEMYSTIFIED 2021: Unlocking brand opportunities in video gaming
  846. 25 October 2021 at 17:48 Five key take outs from The Economist's predictions for 2022
  847. 25 October 2021 at 14:55 Benchmark: Pitch Consultant Selection Criteria
  848. 25 October 2021 at 14:21 It's time to regulate the digital ad market
  849. 24 October 2021 at 02:59 Insight Forum Overview (October 2021)
  850. 22 October 2021 at 11:51 Benchmark: Digital in-housing from agency point of view
  851. 19 October 2021 at 12:00 WFA response to MEP’s call for ban on targeted advertising
  852. 19 October 2021 at 12:00 In-House Forum Overview (October 2021)
  853. 18 October 2021 at 00:01 First-ever DEI Census reveals major challenges around family status, age, gender, ethnicity and disability
  854. 15 October 2021 at 13:00 Spotlight: Preparing for digital media’s privacy-first future | Episode 2
  855. 15 October 2021 at 12:00 DSA/DMA Task Force Meeting Overview (October 2021)
  856. 14 October 2021 at 12:00 Webinar | Economist Impact presents The World Ahead: 2022
  857. 13 October 2021 at 12:00 PAG Meeting Overview (September 2021)
  858. 13 October 2021 at 12:00 Spotlight: An update on MRC’s mission to audit audience measurement and digital platforms
  859. 12 October 2021 at 12:00 Webinar | Privacy in China: The new Personal Information Protection Law (PIPL)
  860. 12 October 2021 at 04:38 Planet Pledge Leaders' Forum: Poll results
  861. 7 October 2021 at 23:09 WFA and ANA call on Facebook to address whistleblower allegations
  862. 6 October 2021 at 19:21 Benchmark: Campaign monitoring best practices
  863. 5 October 2021 at 15:14 WFA adds three new team members
  864. 5 October 2021 at 09:00 RAC Programme Meeting Overview (September 2021)
  865. 4 October 2021 at 09:00 Is it an advantage to be a woman in marketing?
  866. 4 October 2021 at 08:00 Webinar: How national associations can get involved in GARM
  867. 30 September 2021 at 12:00 WFA welcomes 10 new corporate members
  868. 29 September 2021 at 12:01 Media Forum Meeting Overview (29th September 2021)
  869. 28 September 2021 at 09:45 WFA launches Latin American guide to diversity and representation through the creative process
  870. 27 September 2021 at 12:00 DGX meeting overview (September 2021)
  871. 24 September 2021 at 12:00 WFA whitepaper on environmental claims and greenwashing
  872. 24 September 2021 at 12:00 Denmark, Finland and Sweden launch Nordic alliance for responsible media
  873. 22 September 2021 at 09:00 How collaboration between marketing and sustainability can be a force for good
  874. 17 September 2021 at 12:00 Norwegian ad industry unveils new guidance to diversity strategy and recruitment
  875. 17 September 2021 at 12:00 Canadian association appoints lead for cross-media measurement initiative
  876. 16 September 2021 at 01:53 Benchmark: Sustainability & Marketing Consultants
  877. 16 September 2021 at 01:20 Benchmark: Recommended integrated creative agencies & overview of compensation for pitch submissions
  878. 14 September 2021 at 16:00 Agency Management Forum Overview (September 2021)
  879. 9 September 2021 at 07:00 WFA launches Global Marketer of the Year 2021
  880. 9 September 2021 at 00:01 Four major multinationals and 22 national advertiser associations rally behind WFA’s Planet Pledge
  881. 8 September 2021 at 17:00 CMO Forum meeting overview (September 2021)
  882. 8 September 2021 at 14:34 Five CMOs with five post lockdown tips
  883. 8 September 2021 at 11:04 This can be marketing’s time. You just need to earn it.
  884. 8 September 2021 at 00:25 Planet Pledge Leaders' Forum - Meeting Overview
  885. 8 September 2021 at 00:01 Capability gaps creating significant challenges for large advertisers, WFA research
  886. 7 September 2021 at 14:53 Walking the talk on climate change
  887. 7 September 2021 at 12:00 Kenyan association launches mentorship programme for marketers and students
  888. 3 September 2021 at 12:00 Italian association appoints new Director General
  889. 3 September 2021 at 09:00 WFA response to the WHO consultation on the first draft of the Global Alcohol Action Plan 2022-2030
  890. 26 August 2021 at 12:00 Paraguay association welcomes first female president
  891. 25 August 2021 at 12:00 In conversation with four marketing stars for the future
  892. 19 August 2021 at 09:00 In the spotlight: Indonesian Advertisers Association’s Eka Sugiarto
  893. 5 August 2021 at 10:24 AVMSD transposition: State of play and key implications for advertisers
  894. 3 August 2021 at 14:51 Briefing: New Mexican media transparency law
  895. 3 August 2021 at 10:16 Major food companies agree new self-regulatory controls on food marketing globally
  896. 2 August 2021 at 20:37 The Media Capability Gap
  897. 2 August 2021 at 15:32 A look back at Cannes 2021
  898. 2 August 2021 at 12:58 Learning from the Sourcing Board
  899. 1 August 2021 at 07:30 The Evolution of Data-Driven Marketing: Preparing for Digital Media’s Privacy-first Future
  900. 29 July 2021 at 09:00 WFA welcomes four new team members
  901. 15 July 2021 at 14:06 Webinar: The EU Digital Services Act and Digital Markets Act - opportunities and challenges for the EU digital advertising market
  902. 15 July 2021 at 09:00 Innovation at Cannes
  903. 12 July 2021 at 12:00 In the spotlight: Slovak Branded Goods Association’s Ľubomír Tuchscher
  904. 7 July 2021 at 10:17 Accelerated sponsorship
  905. 5 July 2021 at 12:00 The Drum and WFA recognise 50 rising stars in brand marketing
  906. 1 July 2021 at 15:57 Spotlight: Navigating global media demand and pricing trends – 2021, 2022 & beyond
  907. 1 July 2021 at 09:00 WFA creates three new groups to address key marketer priorities
  908. 30 June 2021 at 16:03 WFA amendment suggestions on the EU Digital Markets Act
  909. 30 June 2021 at 14:58 WFA amendment suggestions on the EU Digital Services Act
  910. 30 June 2021 at 12:00 Slovenian association launches international internship programme for young creatives
  911. 30 June 2021 at 10:24 Inclusive equals results
  912. 30 June 2021 at 10:09 Industry’s unprecedented show of unity to tackle DEI
  913. 29 June 2021 at 18:44 PAG Meeting Overview (June 2021)
  914. 29 June 2021 at 12:00 ICAS Global Awards recognise innovative initiatives around advertising self-regulation
  915. 28 June 2021 at 09:52 WFA Better Marketing Pod Ep 9: On purpose, Orlando Bloom and teaching from Tasmania with Professor Mark Ritson
  916. 24 June 2021 at 14:50 DSA Task Force Meeting Overview (June 2021)
  917. 23 June 2021 at 12:00 Swedish advertisers create industry standard for marketing effectiveness
  918. 23 June 2021 at 09:45 Insight Forum Overview (June 2021)
  919. 21 June 2021 at 12:14 Emerging trend - ad bans for fossil fuels
  920. 20 June 2021 at 19:00 Marketing industry launches first-ever global diversity and inclusion census
  921. 18 June 2021 at 16:30 Spotlight on marketing and sustainability: bridging the gaps around the world
  922. 18 June 2021 at 12:36 Get comfortable with sustainability
  923. 16 June 2021 at 12:52 WFA Global Influencer Marketing Map
  924. 16 June 2021 at 12:00 UK ad industry unveils All In Census results and action plan to improve inclusion in the workplace
  925. 14 June 2021 at 18:17 DGX meeting overview (May 2021)
  926. 14 June 2021 at 12:20 Spotlight: Preparing for digital media’s privacy-first future | Episode 1
  927. 13 June 2021 at 12:00 US ad industry sees significant growth in supplier diversity
  928. 9 June 2021 at 12:00 ABG publishes guidelines for gender portrayal in UAE advertising
  929. 9 June 2021 at 09:07 Marketing’s Missing P: Planet
  930. 8 June 2021 at 16:28 Capability Forum Overview (June 2021)
  931. 7 June 2021 at 13:39 CMO Forum meeting overview (June 2021)
  932. 7 June 2021 at 10:00 L’Oréal, NatWest and PepsiCo sign up to WFA Planet Pledge
  933. 7 June 2021 at 08:00 How are you helping marketing get on the sustainability journey?
  934. 3 June 2021 at 17:09 New metrics for a growth agenda
  935. 3 June 2021 at 10:37 RAC Programme Meeting Overview (May 2021)
  936. 3 June 2021 at 10:00 WFA launches global industry census in partnership with Campaign, Kantar and agencies associations EACA and VoxComm
  937. 2 June 2021 at 11:02 WFA Better Marketing Pod Ep 8: On making an iconic doll relevant again with Lisa McKnight
  938. 1 June 2021 at 15:07 WFA Consultant Directory
  939. 28 May 2021 at 18:13 Spotlight: Diversity & Inclusion in the Production Landscape
  940. 25 May 2021 at 12:12 Media Forum China Meeting Overview (May 2021)
  941. 25 May 2021 at 10:31 One year after George Floyd
  942. 24 May 2021 at 04:38 Benchmark: Boutique Creative Agencies in China
  943. 21 May 2021 at 10:51 Brands face APAC privacy challenge
  944. 19 May 2021 at 16:39 Agency Management Forum Overview (May 2021)
  945. 12 May 2021 at 12:00 27 national associations address cross-media measurement and brand safety concerns
  946. 10 May 2021 at 09:00 WFA President’s Awards recognise exceptional industry initiatives around the world
  947. 7 May 2021 at 12:00 Spanish ad industry publishes manifesto for the future of advertising
  948. 6 May 2021 at 13:05 PAG Meeting Overview (April 2021)
  949. 6 May 2021 at 12:00 ANA seeks probe of ‘industry waste’ in programmatic advertising in the US
  950. 4 May 2021 at 10:39 Benchmark: Creative Agencies in Japan with TVCM capabilities
  951. 26 April 2021 at 12:55 New research suggests marketers lag corporate progress on the sustainability journey
  952. 26 April 2021 at 12:47 WFA launches framework to help marketers lead on climate change challenge
  953. 26 April 2021 at 12:00 In the spotlight: Cyprus Advertisers’ Association’s Christiana Paschalides
  954. 22 April 2021 at 14:00 WFA Global Marketer Week 2022 goes to Athens
  955. 22 April 2021 at 00:00 David Wheldon named WFA President Emeritus
  956. 21 April 2021 at 12:00 Belgian association welcomes new CEO
  957. 21 April 2021 at 01:01 Marketing and Sustainability: Closing the Gaps
  958. 21 April 2021 at 01:01 WFA launches Planet Pledge for Marketers
  959. 20 April 2021 at 01:01 GARM launches its first-ever measurement report for digital brand safety
  960. 19 April 2021 at 17:15 WFA names new global leadership team
  961. 19 April 2021 at 12:00 Portuguese association launches ‘future lab’ and podcast to help marketers tackle future challenges and opportunities
  962. 19 April 2021 at 11:37 DSA Task Force Meeting Overview (April 2021)
  963. 16 April 2021 at 09:00 Belgium’s Digital Ad Trust label reaches 63% of Belgians
  964. 15 April 2021 at 16:09 WFA responses to EU public consultation on a Digital Levy
  965. 15 April 2021 at 12:00 Japan's ad industry unveils joint committee for ad verification in digital advertising
  966. 14 April 2021 at 16:53 Spotlight: Growth Metrics – shift from a savings outlook to a value creation approach
  967. 14 April 2021 at 09:37 WFA Better Marketing Pod Ep 7: On sustainability and courageous marketing with Conny Braams
  968. 9 April 2021 at 18:44 WFA position paper on the EU Digital Services Act
  969. 9 April 2021 at 18:44 WFA position paper on the EU Digital Markets Act
  970. 9 April 2021 at 15:06 WFA global position on advertiser access to data in the digital advertising market
  971. 8 April 2021 at 19:20 Different Models when decoupling production
  972. 8 April 2021 at 12:00 ABA publishes brand safety floor and suitability framework for Brazilian ad market
  973. 6 April 2021 at 09:24 Spotlight: Building Your Brand in an eCommerce Environment
  974. 1 April 2021 at 15:00 Global Marketer Week 2021 build up with The Marketoonist
  975. 1 April 2021 at 13:02 Media Forum Meeting Overview (February 2021)
  976. 31 March 2021 at 18:22 Benchmark: Dynamic Creative Optimisation (DCO) partners & Creative analytics suppliers
  977. 31 March 2021 at 16:21 WFA responses to EU consultation on transparency in sponsored political content
  978. 30 March 2021 at 15:06 Marketing has the chance to lead post pandemic but structures need an overhaul
  979. 30 March 2021 at 11:17 EU ePrivacy Regulation: WFA briefing, February 2021
  980. 30 March 2021 at 00:00 WFA launches guide to diversity and representation through the creative funnel
  981. 29 March 2021 at 23:00 WFA Better Marketing Pod Ep 6: On humor and catching the 'F-train' with Ivan Pollard
  982. 29 March 2021 at 13:02 Gender equality in marketing: are we making progress fast enough?
  983. 25 March 2021 at 12:00 Colombian association launches measurement tool for responsible advertising practices
  984. 24 March 2021 at 10:12 #BuildBackBetter: Can marketing be a positive force for change in a post-COVID world?
  985. 17 March 2021 at 11:45 Agency Family Tree: Global, APAC & China
  986. 17 March 2021 at 11:21 DGX meeting overview (March 2021)
  987. 16 March 2021 at 12:04 Guide to Ecommerce content production optimisation
  988. 15 March 2021 at 12:28 Delivering diversity is a must-pass test
  989. 15 March 2021 at 10:34 ePrivacy task force meeting overview (March 2021)
  990. 10 March 2021 at 15:37 WFA report: The future of data-driven marketing
  991. 10 March 2021 at 15:10 CMO Forum meeting overview (March 2021)
  992. 10 March 2021 at 12:00 Swiss ad industry launches Digital Ad Trust label
  993. 8 March 2021 at 12:00 German association welcomes new Managing Director
  994. 5 March 2021 at 12:00 In the spotlight: Association of New Zealand Advertisers’ Lindsay Mouat
  995. 4 March 2021 at 12:00 Paraguay association launches campaign highlighting value of legitimate brands
  996. 3 March 2021 at 15:51 WFA Global Position on Digital Taxes
  997. 3 March 2021 at 15:48 PAG Meeting Overview (February 2021)
  998. 2 March 2021 at 09:00 Zimbabwe association unveils marketing leadership program
  999. 1 March 2021 at 12:25 COVID has re-emphasised how brands must serve society
  1000. 1 March 2021 at 12:20 Can marketing help build back better?
  1001. 1 March 2021 at 11:27 WFA announces new speakers for Global Marketer Week 2021
  1002. 25 February 2021 at 12:00 Brilliant marketing campaigns ‘light up’ Sweden at virtual awards gala
  1003. 25 February 2021 at 11:32 Spotlight: Brand Building in Uncertain Times
  1004. 25 February 2021 at 10:29 Business Intelligence / Data analytics for a strong agency management program
  1005. 24 February 2021 at 11:36 Benchmark: Global Category Management - Strategic ‘packaging’ design agency
  1006. 23 February 2021 at 17:34 Spotlight: How to win the hearts of Gen Z in 2021
  1007. 23 February 2021 at 14:02 Sourcing Forum meeting overview (February 2021)
  1008. 23 February 2021 at 12:00 WFA Better Marketing Pod Ep 5: On digital transformation with L'Oréal’s Lubomira Rochet
  1009. 23 February 2021 at 12:00 Italian association elects Lorenzo Sassoli de Bianchi as president
  1010. 18 February 2021 at 17:12 What marketing talent wants
  1011. 18 February 2021 at 09:00 Marketing talent seeks companies with purpose, WFA research
  1012. 15 February 2021 at 18:20 RAC Programme Meeting Overview (February 2021)
  1013. 15 February 2021 at 14:41 Benchmark: Agency scope of work (SOW) tools
  1014. 11 February 2021 at 12:03 Benchmark: Global versus local brand equity
  1015. 10 February 2021 at 12:41 Decoupling production from the creative agency and the role of the agency producer
  1016. 10 February 2021 at 11:03 Spotlight: Shortcutting your marketing transformation
  1017. 9 February 2021 at 10:46 Marketing Transformation - Delivering the future fit organisation
  1018. 9 February 2021 at 10:15 C-Suite support, freedom and training critical to marketing transformation, WFA research
  1019. 5 February 2021 at 16:00 Introduction to WFA's policy groups
  1020. 4 February 2021 at 09:00 Marc Pritchard named WFA Global Marketer of the Year 2020
  1021. 3 February 2021 at 12:00 UK associations unveil ‘All In’ campaign to help build a more inclusive ad industry
  1022. 3 February 2021 at 10:18 Spotlight: Managing your sponsorship initiatives post-pandemic
  1023. 3 February 2021 at 10:14 Defining world-class standards for marketing procurement
  1024. 3 February 2021 at 06:49 Spotlight: Media Contract Guidance in China
  1025. 2 February 2021 at 15:42 Benchmark: Global Budget setting & use of working/non-working ratios
  1026. 2 February 2021 at 12:00 Israeli marketers ‘move forward’ into 2021 with virtual marketing conference
  1027. 1 February 2021 at 12:11 Q&A Session: EU Collective Redress – what impact on advertisers?
  1028. 29 January 2021 at 14:46 Webinar: Regulating marketing to kids - five key trends affecting toy brands
  1029. 29 January 2021 at 13:13 Benchmark: Global Category Management - Public Relations
  1030. 29 January 2021 at 11:45 Asia Spotlight: Leadership perspective in 2021
  1031. 27 January 2021 at 17:22 Spotlight: Digital media and the demise of identity
  1032. 26 January 2021 at 12:15 WFA unveils speaker line up for Global Marketer Week 2021
  1033. 26 January 2021 at 12:00 Turkish ad industry launches brand safety alliance
  1034. 26 January 2021 at 10:52 WFA interviews the Global Marketer of the Year 2020 nominees
  1035. 26 January 2021 at 10:17 WFA Better Marketing Pod Ep 4: On next generation marketing with Mastercard's Raja Rajamannar
  1036. 26 January 2021 at 09:13 Six partner predictions for 2021
  1037. 21 January 2021 at 12:00 In the spotlight: Bulgarian Association of Advertisers’ Rossen Missov
  1038. 20 January 2021 at 16:31 Spotlight on sustainability around the world
  1039. 20 January 2021 at 00:00 WFA amendment suggestions on EU ePrivacy Regulation
  1040. 19 January 2021 at 12:25 WFA President launches book on next generation marketing
  1041. 19 January 2021 at 11:58 WFA welcomes 19 new corporate members in 2020
  1042. 18 January 2021 at 16:25 DSA Task Force Meeting Overview (January 2021)
  1043. 18 January 2021 at 12:00 Belgian association expands membership to expert partners
  1044. 15 January 2021 at 12:06 Spotlight: WFA in 2021
  1045. 15 January 2021 at 12:00 Nigeria honours advertisers on the frontline of Covid relief
  1046. 14 January 2021 at 18:35 WFA’s response to WHO consultation (alcohol marketing)
  1047. 13 January 2021 at 15:37 DGX meeting with Google, 15 December 2020
  1048. 11 January 2021 at 12:00 Finnish association welcomes marketing service providers into membership
  1049. 11 January 2021 at 00:00 Position Paper on EU ePrivacy Regulation
  1050. 7 January 2021 at 12:00 The Philippines celebrates brand resilience and innovation during the pandemic
  1051. 21 December 2020 at 10:49 WFA response to EDPB consultation
  1052. 18 December 2020 at 11:29 Meet the Global Marketer of the Year 2020 nominees: Marc Pritchard, P&G
  1053. 18 December 2020 at 11:17 Meet the Global Marketer of the Year 2020 nominees: Ivan Pollard, General Mills
  1054. 18 December 2020 at 11:06 Meet the Global Marketer of the Year 2020 nominees: Lisa McKnight, Mattel
  1055. 18 December 2020 at 11:01 Meet the Global Marketer of the Year 2020 nominees: Fernando Machado, Burger King/RBI
  1056. 18 December 2020 at 10:57 Meet the Global Marketer of the Year 2020 nominees: Andrew Garrihy, Huawei
  1057. 18 December 2020 at 10:46 Meet the Global Marketer of the Year 2020 nominees: Jane Wakely, Mars
  1058. 17 December 2020 at 17:42 Benchmark: Agency collaboration
  1059. 16 December 2020 at 13:33 WFA Better Marketing Pod Ep 3: In conversation with Sir Martin Sorrell
  1060. 16 December 2020 at 12:53 Sourcing Forum meeting overview (December 2020)
  1061. 16 December 2020 at 11:30 WFA Forum Chairs look back on 2020
  1062. 16 December 2020 at 09:07 WFA CEO: “Build Back Better has started”
  1063. 15 December 2020 at 16:37 My favourite campaign of 2020…
  1064. 15 December 2020 at 15:05 10 Predictions for 2021
  1065. 15 December 2020 at 14:47 2020’s top trends in food marketing regulation
  1066. 10 December 2020 at 12:12 DGX meeting overview (December 2020)
  1067. 10 December 2020 at 11:59 Spotlight: The impact of the pandemic on the agency business
  1068. 10 December 2020 at 11:56 The end of the cookie
  1069. 9 December 2020 at 18:37 Webinar: 10 trends shaping food marketing regulation in 2020
  1070. 8 December 2020 at 12:52 Benchmark: Savings targets & definitions, tactical marketing procurement & PO approval
  1071. 4 December 2020 at 16:35 Benchmark: Global Category Management - E-commerce
  1072. 4 December 2020 at 14:23 WFA Whitepaper on marketing and sustainability
  1073. 4 December 2020 at 11:39 European Commission plans to tackle green claims in advertising
  1074. 3 December 2020 at 15:56 DGX meeting with Facebook, 16 November 2020
  1075. 3 December 2020 at 12:57 Media Forum Meeting Overview (November & December 2020)
  1076. 3 December 2020 at 11:00 WFA names shortlist for Global Marketer of the Year 2020
  1077. 2 December 2020 at 10:15 The work that inspired in 2020
  1078. 1 December 2020 at 18:33 Sourcing Forum meeting overview (November 2020)
  1079. 30 November 2020 at 14:21 Can marketing help drive a more sustainable future for our planet?
  1080. 30 November 2020 at 13:47 My favourite campaign of 2020...
  1081. 30 November 2020 at 12:00 Platforms and transparency
  1082. 27 November 2020 at 14:32 Sourcing’s diversity power
  1083. 26 November 2020 at 14:30 Eco-Friendly Practices in Production
  1084. 26 November 2020 at 12:00 Portugal awards show extends a helping hand to the creative industry
  1085. 26 November 2020 at 11:59 RAC Programme Meeting Overview (November 2020)
  1086. 26 November 2020 at 08:10 Benchmark: Digital Agencies(B2B) in South East Asia
  1087. 26 November 2020 at 07:10 Benchmark: Media Recruitment Agencies in Japan
  1088. 25 November 2020 at 17:41 PAG Meeting Overview (November 2020, Brussels)
  1089. 25 November 2020 at 12:15 Webinar: El uso de datos y la publicidad: ¿qué depara el futuro para las marcas?
  1090. 25 November 2020 at 12:07 Webinar: AI & advertising, a consumer perspective
  1091. 25 November 2020 at 12:00 UK ad industry launches initiative to tackle climate emergency
  1092. 25 November 2020 at 10:00 Survey: Organising virtual and hybrid events
  1093. 23 November 2020 at 15:37 Webinar: Diversidad e inclusion en la industria publicitaria
  1094. 23 November 2020 at 12:00 In the spotlight: Estonian Marketing Association’s Liis Tippel
  1095. 19 November 2020 at 12:02 Spotlight: Global Production - 2020 and beyond
  1096. 19 November 2020 at 09:00 Media Forum Meeting Overview (November 2020, Singapore)
  1097. 18 November 2020 at 12:00 Greek marketers address diversity and inclusion
  1098. 18 November 2020 at 10:58 Spotlight: Global Trends in Creative In-Housing
  1099. 13 November 2020 at 15:02 Privacy in China: the new draft PIPL and what it could mean for advertisers
  1100. 13 November 2020 at 10:00 Unstereotype Alliance launches UAE chapter
  1101. 12 November 2020 at 15:06 Benchmark: Global Category Management - Consumer Promotions
  1102. 11 November 2020 at 12:00 Spain recognises the value of advertising
  1103. 9 November 2020 at 12:00 Zimbabwe prepares for Marketing 5.0 with hybrid event
  1104. 5 November 2020 at 12:00 Canada unveils cross-media measurement committee
  1105. 3 November 2020 at 16:48 DGX meeting overview: Competition and digital advertising (October 2020)
  1106. 29 October 2020 at 14:57 WFA Better Marketing Pod Ep. 2: Marketing in times of Covid
  1107. 29 October 2020 at 14:38 How ‘viewable’ is your market? 10 trillion impressions provide some answers
  1108. 29 October 2020 at 11:57 Change in 2020 extends beyond marketing
  1109. 29 October 2020 at 11:11 WFA Better Marketing Pod Ep.1: Diversity & Inclusion
  1110. 29 October 2020 at 10:00 WFA launches Asian Marketing Leaders Program to create the next wave of regional CMOs
  1111. 29 October 2020 at 09:00 Industry experts on the next steps for brand safety
  1112. 28 October 2020 at 17:55 Global Marketing Procurement: 2020 and beyond
  1113. 28 October 2020 at 15:55 Benchmark: Global marketing procurement team structures & workload allocation
  1114. 27 October 2020 at 15:33 Client views on developing creative in-house
  1115. 26 October 2020 at 15:00 DGX meeting overview (October 2020)
  1116. 19 October 2020 at 15:25 Sourcing Forum meeting overview (October 2020)
  1117. 19 October 2020 at 12:00 In the spotlight: Advertisers’ Association of Nigeria’s Ediri Ose-Ediale
  1118. 19 October 2020 at 11:00 Brazilian ad industry unveils campaign on responsible advertising to children
  1119. 16 October 2020 at 13:00 Dutch association celebrates 100 years with challenge to brand leaders on social responsibility and racism
  1120. 16 October 2020 at 12:00 Indian association welcomes first CEO
  1121. 14 October 2020 at 16:36 Webinar: Where do great ads thrive?
  1122. 14 October 2020 at 16:05 Top take-outs from The World in 2021 with The Economist
  1123. 13 October 2020 at 14:35 DSA task force Meeting Overview (October 2020)
  1124. 12 October 2020 at 12:00 Norway celebrates Advertising Day with hybrid event
  1125. 9 October 2020 at 12:00 Italian advertisers investing more on brand purpose during and post-Covid, finds UPA study
  1126. 8 October 2020 at 15:18 Webinar: The Economist presents The World in 2021
  1127. 8 October 2020 at 14:22 Contagious becomes WFA’s global strategic partner for Creativity
  1128. 7 October 2020 at 10:25 Google’s restrictions on food marketing to minors
  1129. 6 October 2020 at 01:00 Signs of recovery as global advertisers show guarded optimism, WFA Crisis Response Tracker
  1130. 5 October 2020 at 18:45 DGX Benchmark: EU-US Data Transfers
  1131. 5 October 2020 at 13:01 What are you looking for in the Global Marketer of the Year 2020?
  1132. 5 October 2020 at 12:00 Gulf association welcomes new board
  1133. 2 October 2020 at 15:19 EU Consultation on consumer policy: WFA responses and key messages
  1134. 2 October 2020 at 12:00 Colombian association shines a light on the digital media ecosystem
  1135. 2 October 2020 at 11:00 Malaysian association elects new council
  1136. 1 October 2020 at 16:58 Survey: Covid-19 global response (September 2020)
  1137. 1 October 2020 at 09:40 PAG Meeting Overview (September 2020, Brussels)
  1138. 30 September 2020 at 18:04 Benchmark: Measures of investment in marketing capability building
  1139. 30 September 2020 at 09:00 WFA launches Global Marketer of the Year 2020
  1140. 28 September 2020 at 09:43 Data Ethics Board meeting overview (September 2020)
  1141. 24 September 2020 at 09:43 RAC Programme Meeting Overview (September 2020)
  1142. 23 September 2020 at 06:00 WFA and platforms make major progress to address harmful content
  1143. 22 September 2020 at 12:56 Media Forum Meeting Overview (September 2020)
  1144. 22 September 2020 at 12:00 Australian association unveils new Code of Ethics
  1145. 22 September 2020 at 12:00 Indian association elects Sunil Kataria as chairman
  1146. 21 September 2020 at 16:49 The endless possibilities of Computer Generated Imagery (CGI)
  1147. 21 September 2020 at 13:00 Belgium’s first virtual Trends Day identifies 5 key industry trends
  1148. 21 September 2020 at 12:00 In the spotlight: Malaysian Advertisers Association’s Kadri Taib
  1149. 21 September 2020 at 00:00 WFA Q&A session with Google on digital services taxes
  1150. 17 September 2020 at 09:12 DGX meeting overview (September 2020)
  1151. 17 September 2020 at 00:00 Global advertisers unveil a collaborative new approach to cross-media measurement
  1152. 16 September 2020 at 10:05 WFA responses to the EU public consultation on the EU Democracy Action Plan
  1153. 15 September 2020 at 14:12 Sustainability and procurement
  1154. 15 September 2020 at 11:31 Benchmark: Global Category Management - Artwork & pre-press Packaging design
  1155. 14 September 2020 at 12:00 Slovenia hosts first major hybrid event in the Adriatic region
  1156. 10 September 2020 at 12:00 UK ad industry launches initiative to eliminate negative environmental impact of production
  1157. 10 September 2020 at 10:28 ABA Manual for compliance with Brazil’s Data Protection Law
  1158. 9 September 2020 at 18:01 Sourcing Forum meeting overview (September 2020)
  1159. 9 September 2020 at 13:16 Programmatic & Data Forum Meeting Overview (September 2020)
  1160. 7 September 2020 at 12:00 GCC association launches cross-media measurement initiative
  1161. 4 September 2020 at 18:43 Global Trends in Creative In-Housing
  1162. 4 September 2020 at 00:01 Creative in-housing hits 57% among multinationals, WFA report
  1163. 3 September 2020 at 13:50 Burst the bubble, recruit for the future and focus – your September to do list
  1164. 2 September 2020 at 17:11 I don't want yet another soft drinks company screaming purpose at me
  1165. 2 September 2020 at 16:56 A marketer's checklist on mitigating ad fraud
  1166. 2 September 2020 at 16:21 You can learn a lot from a dummy
  1167. 30 August 2020 at 08:00 WFA position paper and responses to the EU public consultation on the Digital Services Act
  1168. 25 August 2020 at 16:51 Sourcing Forum meeting overview (July 2020)
  1169. 20 August 2020 at 12:00 In the spotlight: Association of Swedish Advertisers’ Hanna Riberdahl
  1170. 20 August 2020 at 11:42 WFA draft responses to the EU public consultation on the EU Democracy Action Plan
  1171. 20 August 2020 at 09:00 Programmatic trading accounts for more than two fifths of global digital media investment by major multinationals
  1172. 19 August 2020 at 15:46 Product placement under the revised AVMSD – Briefing note
  1173. 17 August 2020 at 12:00 Norwegian association unveils new adtech and martech guidance
  1174. 10 August 2020 at 12:00 Brazilian association explores the role of customer service in consumer-brand relationships
  1175. 5 August 2020 at 12:00 Unstereotype Alliance launches UK chapter
  1176. 4 August 2020 at 13:23 Ad industry launches 'Partnership for Responsible Addressable Media'
  1177. 30 July 2020 at 12:00 Irish association welcomes new president
  1178. 30 July 2020 at 09:00 The big questions this year, answered by LIONS Live
  1179. 28 July 2020 at 10:00 Loving lockdown
  1180. 27 July 2020 at 10:00 Three hot topics in digital policy
  1181. 27 July 2020 at 07:00 Pakistan holds first virtual Effie Awards
  1182. 24 July 2020 at 11:19 Webinar: Live-streaming & E-commerce
  1183. 22 July 2020 at 14:32 CMO Forum meeting overview (July 2020)
  1184. 22 July 2020 at 12:00 Dutch ad industry launches diversity fund and programme
  1185. 20 July 2020 at 10:00 Time to stop covering up our diversity
  1186. 15 July 2020 at 14:00 Putting an end to racially-loaded terms in marketing
  1187. 15 July 2020 at 07:00 GCC association to LEAD change in the ad industry
  1188. 14 July 2020 at 10:24 DGX meeting overview (July 2020)
  1189. 14 July 2020 at 10:04 Webinar: The Low Touch Economy
  1190. 14 July 2020 at 09:00 Customer experience in the world’s “new normal”
  1191. 13 July 2020 at 12:00 Elizabeth Melo named as ‘Woman to Watch’ in marketing in Colombia
  1192. 13 July 2020 at 11:00 Paraguay association elects new board
  1193. 10 July 2020 at 12:39 Programmatic Data & Technology (2020)
  1194. 9 July 2020 at 16:41 Webinar: Navigating global media pricing in 2020
  1195. 9 July 2020 at 11:54 Project Spring
  1196. 9 July 2020 at 00:00 WFA launches ultimate guide to value-based Marketing Procurement
  1197. 8 July 2020 at 18:14 Benchmark: AI ad creative audit solution providers
  1198. 8 July 2020 at 12:00 Just Eat CEO named ISBA president
  1199. 7 July 2020 at 12:00 Portuguese association appoints new president
  1200. 6 July 2020 at 16:23 Benchmark: Agency barter
  1201. 6 July 2020 at 16:08 Benchmark: e-invoicing solutions
  1202. 1 July 2020 at 12:16 COVID Compendium for Global Marketers
  1203. 1 July 2020 at 12:00 Nearly a third of advertisers pull back or consider pulling back from platforms
  1204. 1 July 2020 at 10:14 DSA task force Meeting Overview (June 2020)
  1205. 1 July 2020 at 00:00 What big question would you have asked at Cannes this year?
  1206. 30 June 2020 at 09:30 National associations mobilise to support media outlets
  1207. 30 June 2020 at 09:00 It’s time for action
  1208. 29 June 2020 at 18:12 Data Ethics Board meeting overview (June 2020)
  1209. 29 June 2020 at 09:00 Why marketers must embrace ethical data use
  1210. 26 June 2020 at 17:23 Webinar: An introduction to the offshore market for creative production
  1211. 25 June 2020 at 09:00 Survey: Shifting from physical to virtual events
  1212. 25 June 2020 at 00:00 CMO lockdown learnings: how marketing can boost your brand
  1213. 25 June 2020 at 00:00 WFA makes new appointments to APAC Leadership team
  1214. 23 June 2020 at 00:00 Major multinationals keep global ad budgets in lockdown, WFA Covid-19 Response Tracker
  1215. 22 June 2020 at 08:00 Advertisers demand transparency and clarity around platforms’ content policies
  1216. 22 June 2020 at 00:00 Brands missing opportunities to become better clients
  1217. 19 June 2020 at 18:00 In the spotlight: Marketing Association of South Africa’s Brian Yuyi
  1218. 18 June 2020 at 12:28 Joint WFA-TIE position: product placement under the revised AVMSD
  1219. 17 June 2020 at 17:51 Survey: Covid-19 global response (June 2020)
  1220. 16 June 2020 at 16:38 Sourcing Forum meeting overview (June 2020)
  1221. 16 June 2020 at 15:04 Media Outlook in the COVID-19 Crisis
  1222. 15 June 2020 at 13:00 Swedish advertisers publish new guidance for marketing effectiveness
  1223. 15 June 2020 at 12:00 U.S. ad industry calls for immediate action on diversity and inclusion
  1224. 11 June 2020 at 07:10 Webinar+: Programmatic supply-chain transparency
  1225. 9 June 2020 at 19:43 Benchmark: Rights management for actors and music
  1226. 9 June 2020 at 19:22 RAC Programme Meeting Overview (May 2020)
  1227. 9 June 2020 at 13:20 Capability Forum Overview (June, 2020)
  1228. 9 June 2020 at 09:30 UN Women and WFA call on the industry to fight racism and inequality
  1229. 8 June 2020 at 12:00 Unstereotype Alliance launches in Japan
  1230. 8 June 2020 at 11:00 UK ad industry unveils new inclusion group and hub
  1231. 5 June 2020 at 17:28 CMO Forum meeting overview (June 2020)
  1232. 5 June 2020 at 13:15 Why did brands fail to pause ads on #BlackoutTuesday?
  1233. 5 June 2020 at 11:30 Getting peak performance from evaluation
  1234. 4 June 2020 at 18:00 Benchmark: Inclusive events for people with disabilities
  1235. 4 June 2020 at 17:29 Webinar+: Crisis clinic – Managing your agency remuneration models during and after the Covid-19 crisis
  1236. 3 June 2020 at 10:20 PAG Meeting Overview (May 2020, Brussels)
  1237. 3 June 2020 at 10:11 Webinar: Global Marketing Operations in 2020
  1238. 1 June 2020 at 00:00 WFA launches world’s first guide on data ethics for brands
  1239. 29 May 2020 at 09:35 Webinar: Client-agency performance evaluations: the agency view
  1240. 28 May 2020 at 14:54 WFA submission – Singapore PDPA consultation
  1241. 28 May 2020 at 11:00 The purpose of marketing will not change post Covid-19 but marketers must
  1242. 28 May 2020 at 09:00 Marketing Operations expands remit at large multinationals
  1243. 28 May 2020 at 00:00 Will COVID-19 change marketing forever?
  1244. 26 May 2020 at 09:31 Webinar: In search of the unicorn marketer
  1245. 25 May 2020 at 16:00 Sir Martin Sorrell: 10 observations on the business impact of COVID-19
  1246. 20 May 2020 at 17:15 Client-agency performance evaluations: the agency view
  1247. 20 May 2020 at 16:30 Webinar: GDPR and online advertising - what next?
  1248. 20 May 2020 at 09:58 Webinar+: Crisis Clinic – Managing your agencies during and after the COVID-19 crisis
  1249. 20 May 2020 at 09:00 Emphasis of CMO role must be on effectively leading multi-faceted teams
  1250. 19 May 2020 at 23:00 Data collection in the crosshairs as kids’ screen time soars
  1251. 18 May 2020 at 15:00 ISBA investigates the UK’s programmatic supply chain
  1252. 18 May 2020 at 14:00 Swedish ad industry join forces to develop standards for media buying
  1253. 18 May 2020 at 13:00 National associations see significant budget cuts among advertisers, but slight optimism looming
  1254. 15 May 2020 at 16:56 Webinar: How transcreation can give a local edge to global messages
  1255. 15 May 2020 at 16:34 Webinar: The case for greater diversity and inclusion in marketing
  1256. 15 May 2020 at 15:00 Estonian association welcomes new CEO
  1257. 15 May 2020 at 14:00 Conference in the Cloud: China advertisers discuss planning for the future
  1258. 14 May 2020 at 17:58 Webinar+: Regulating illegal and harmful content: what does it mean for advertisers?
  1259. 13 May 2020 at 19:10 Benchmark: Calculation methods for social media savings
  1260. 13 May 2020 at 17:09 Webinar+: TikTok’s approach to privacy and security
  1261. 13 May 2020 at 13:15 Survey: Covid-19 global response (April 2020)
  1262. 13 May 2020 at 00:00 Large multinationals tighten ad spend squeeze according to WFA Covid-19 Response Tracker
  1263. 12 May 2020 at 10:14 Global Marketing Operations 2020
  1264. 12 May 2020 at 00:00 Sourcing Forum meeting overview (May 2020)
  1265. 11 May 2020 at 16:00 Data Safety Benchmarking & Analysis
  1266. 8 May 2020 at 17:36 Benchmark: Recommended global social media agencies
  1267. 8 May 2020 at 16:55 Webinar: Data safety and risk, benchmarking approaches across the industry
  1268. 8 May 2020 at 04:20 Webinar: A Marketer's guide to digital ad fraud
  1269. 5 May 2020 at 19:08 CMO Forum meeting overview (April 2020)
  1270. 4 May 2020 at 18:15 Survey: Maintaining good agency relationships during & after Covid-19 (China specific)
  1271. 4 May 2020 at 16:17 Webinar+: Customer Experience in the New Normal
  1272. 4 May 2020 at 16:06 Webinar: An advertiser's guide to OTT media in APAC
  1273. 30 April 2020 at 15:02 WFA Q&A session with Google on advertiser identity verification
  1274. 30 April 2020 at 12:00 The power of diversity at a time of crisis
  1275. 30 April 2020 at 08:38 Benchmark: Marketing Capability Programmes
  1276. 29 April 2020 at 14:00 Experts make the case for greater diversity and inclusion in marketing
  1277. 29 April 2020 at 11:00 Brand safety in the COVID-19 era
  1278. 29 April 2020 at 00:00 WFA CEO: Coronavirus could show brands how to face up to the ultimate test
  1279. 28 April 2020 at 14:40 Advertisers under pressure over Coronavirus reaction
  1280. 27 April 2020 at 12:00 Benchmark: Market Insights Platforms
  1281. 24 April 2020 at 09:00 National industry associations from 35 countries gather remotely
  1282. 23 April 2020 at 17:50 Benchmark: Recommended agencies for facilitating product reviews and rating
  1283. 23 April 2020 at 15:51 Webinar: The evolution of digital standards
  1284. 22 April 2020 at 11:37 Webinar: The EU Pledge - a practical guide for marketers
  1285. 21 April 2020 at 00:00 WFA launches new guide on diversity and inclusion in marketing
  1286. 21 April 2020 at 00:00 A Marketer's Approach to Diversity and Inclusion
  1287. 20 April 2020 at 15:30 WFA position on data and privacy
  1288. 20 April 2020 at 09:30 U.S. ad industry encourages people to #StayHome
  1289. 20 April 2020 at 09:00 TV broadcasters thank advertisers in France during COVID-19 lockdown
  1290. 17 April 2020 at 17:19 Webinar: Better sponsorship outcomes through better category management
  1291. 14 April 2020 at 12:37 Benchmark: Media Buying In South Korea
  1292. 10 April 2020 at 13:23 Webinar+: Crisis clinic – Managing your global content production in the Covid epidemic
  1293. 10 April 2020 at 11:37 WFA submission - Report on the application of the GDPR
  1294. 9 April 2020 at 11:32 Webinar: Mind the gap - Video advertising reach in the age of increasing media fragmentation
  1295. 8 April 2020 at 00:00 Maintaining an appropriate level of governance with agencies
  1296. 7 April 2020 at 00:00 Eighty percent of multinationals deferring campaigns but the same number are creating new content in response to the Covid19 crisis
  1297. 6 April 2020 at 16:53 Survey: Data ethics (2020)
  1298. 6 April 2020 at 12:58 Benchmark: TV inflation in Indonesia
  1299. 6 April 2020 at 10:28 Selling to China’s 'now' consumer through social commerce
  1300. 6 April 2020 at 09:25 Alcohol marketers seek to prevent minors from seeing alcohol ads
  1301. 6 April 2020 at 09:00 WFA President’s Awards honour marketing leadership initiatives
  1302. 3 April 2020 at 00:00 WFA announces changes to global leadership team
  1303. 2 April 2020 at 15:41 Webinar: How advertising lost sight of creativity and what to do about it
  1304. 2 April 2020 at 10:42 Survey: Covid-19 global response (March 2020)
  1305. 2 April 2020 at 09:24 Webinar+: Crisis clinic - Managing your media in the Covid epidemic
  1306. 31 March 2020 at 15:24 Value at the time of the virus
  1307. 30 March 2020 at 09:25 Webinar: WFA in 2020 - What’s now, what’s next
  1308. 30 March 2020 at 00:00 Webinar: Crisis clinic - Sponsorship and experiential marketing during COVID-19
  1309. 24 March 2020 at 17:33 How-to guides for responsible alcohol marketing on social media
  1310. 24 March 2020 at 17:18 Revised AVMSD: Extension of product placement rules to UGC
  1311. 24 March 2020 at 14:21 Webinar: The Responsible Marketing Pact - Against minors’ exposure to alcohol
  1312. 23 March 2020 at 16:06 In the spotlight: SWA-ASA Switzerland’s Roland Ehrler
  1313. 20 March 2020 at 14:09 Webinar: Making the most of Dynamic Creative Optimisation (DCO)
  1314. 20 March 2020 at 10:39 Swedish marketing insights? There’s an app for that
  1315. 20 March 2020 at 10:37 “Advertising needs an MOT”, says ISBA
  1316. 18 March 2020 at 17:58 DGX Benchmark: Opt-in rates for cookie consent (Europe)
  1317. 18 March 2020 at 10:00 In conversation with WFA's Global Marketer of the Year 2019
  1318. 18 March 2020 at 09:00 L’Oréal’s Lubomira Rochet named WFA Global Marketer of the Year
  1319. 17 March 2020 at 13:30 The US celebrates data-driven marketing that ECHO across the globe
  1320. 17 March 2020 at 13:00 Putting in the effort gives a great Effekt in Norway
  1321. 17 March 2020 at 12:30 Brazil elects new board
  1322. 17 March 2020 at 12:00 Turkey welcomes new executive committee
  1323. 16 March 2020 at 14:27 Data Ethics Board meeting overview (March 2020)
  1324. 16 March 2020 at 13:31 Survey: Global Category Management - Displays & Point-of-Sale
  1325. 11 March 2020 at 17:16 ePrivacy task force Meeting Overview (March 2020, Brussels)
  1326. 10 March 2020 at 16:43 Mind the Gap - 2020
  1327. 9 March 2020 at 13:52 Benchmark: Creative agencies in EMEA and APAC
  1328. 9 March 2020 at 10:54 Benchmark: Covid-19 Impact on Marketing
  1329. 6 March 2020 at 14:43 Webinar: Social Commerce in China
  1330. 6 March 2020 at 12:10 2020: “They say time changes things, but you actually have to change them yourself” (Andy Warhol)
  1331. 5 March 2020 at 16:06 Alcohol Marketing: literature review
  1332. 3 March 2020 at 16:41 Data Ethics Board meeting overview (January 2020, London)
  1333. 3 March 2020 at 15:06 Everyone’s talking about… privacy
  1334. 3 March 2020 at 14:09 RAC Programme Meeting Overview (February 2020)
  1335. 3 March 2020 at 11:44 GARM: Small steps and big leaps in pursuit of online safety
  1336. 3 March 2020 at 11:24 WFA welcomes new members
  1337. 28 February 2020 at 13:59 Benchmark: Innovation Funds
  1338. 28 February 2020 at 09:45 ePrivacy task force Meeting Overview (December 2019, Brussels)
  1339. 28 February 2020 at 00:00 Benchmark: Strategic Design Agencies
  1340. 26 February 2020 at 10:47 Webinar: The future of cookies and digital advertising
  1341. 24 February 2020 at 16:50 EU ePrivacy Regulation: WFA briefing, February 2020
  1342. 24 February 2020 at 12:16 Top 12 thoughts from our Global Marketer of the Year shortlist
  1343. 21 February 2020 at 17:54 Benchmark: Working/non-working marketing spends
  1344. 20 February 2020 at 08:00 Estonian Marketing Association joins WFA
  1345. 19 February 2020 at 13:04 PAG Meeting Overview (February 2020, Brussels)
  1346. 19 February 2020 at 00:30 WFA responds to WHO-UNICEF-Lancet Commission report 'A future for the World's Children?'
  1347. 18 February 2020 at 15:00 Colombia applies pressure to inadequate representation in advertising
  1348. 18 February 2020 at 14:00 French update programme to make marketing FAIReR
  1349. 18 February 2020 at 13:00 Philippine association elects new president
  1350. 18 February 2020 at 12:00 Swiss advertisers advise on identifying real clicks
  1351. 18 February 2020 at 11:00 Norway wants to take you back to school
  1352. 18 February 2020 at 10:00 Consumers run the show at Japan’s advertising awards
  1353. 18 February 2020 at 09:49 WFA Global Marketing Effectiveness report
  1354. 17 February 2020 at 17:33 Driving brand value with emotional intelligence in content
  1355. 14 February 2020 at 09:00 WFA strengthens Asia Leadership team
  1356. 12 February 2020 at 10:48 Benchmark: Customer Data Platforms (CDP)
  1357. 12 February 2020 at 10:45 South Africa and Unstereotype Alliance write a new chapter in the fight for equality
  1358. 12 February 2020 at 09:49 DGX meeting overview (February 2020)
  1359. 5 February 2020 at 17:00 Better Ads Standard for short-form video announced
  1360. 31 January 2020 at 17:21 Transparency in global production
  1361. 30 January 2020 at 16:59 Webinar: 'Dual quality' - UCPD revision recap and key watch-outs for transposition phase
  1362. 30 January 2020 at 15:48 Benchmark: Recommended tools and partners for influencer marketing
  1363. 30 January 2020 at 15:21 WFA Influencer marketing survey
  1364. 30 January 2020 at 09:00 Four WFA partner predictions for 2020
  1365. 30 January 2020 at 09:00 2020, a time to elevate marketing, says WFA President, Raja Rajamannar
  1366. 29 January 2020 at 09:00 See the six shortlisted nominees for WFA Global Marketer of the Year
  1367. 27 January 2020 at 09:00 Asahi, AXA Group, Chanel, Microsoft, Tesco join WFA
  1368. 23 January 2020 at 16:25 WFA Priorities for the AVMSD Transposition
  1369. 23 January 2020 at 11:54 Webinar: ePrivacy: what is it and what does it mean for advertisers?
  1370. 22 January 2020 at 15:00 Marketing leaders take action on harmful online content
  1371. 21 January 2020 at 17:38 The Customer Framework becomes WFA's global strategic partner for Transformation
  1372. 20 January 2020 at 16:57 WFA considers name change
  1373. 17 January 2020 at 12:55 Webinar: In-housing Programmatic Media Success
  1374. 15 January 2020 at 12:00 In the spotlight: Danish Association of Advertisers’ Holger Wilcks
  1375. 15 January 2020 at 11:30 France sets standard for measuring marketing effectiveness
  1376. 15 January 2020 at 11:15 Colombia’s bid for self-regulation given the thumbs-up
  1377. 15 January 2020 at 11:00 Norway exposes buzzwords that should buzz off
  1378. 15 January 2020 at 10:45 Personalisation is U.S. marketing word of the year
  1379. 15 January 2020 at 10:30 Brazil mobilises marketers to transform organisational cultures
  1380. 15 January 2020 at 10:15 Pakistan reflects on a great year and looks to the future
  1381. 14 January 2020 at 15:00 Corporate Sustainability Survey Report
  1382. 13 January 2020 at 14:46 Benchmark: Measuring your agency creative effectiveness
  1383. 13 January 2020 at 11:43 Benchmark: Digital asset retention policies
  1384. 10 January 2020 at 09:23 YouTube prohibits all food and beverage ads next to kids content as of today
  1385. 23 December 2019 at 14:18 DGX Benchmark: Standard Contractual Clauses
  1386. 20 December 2019 at 00:00 DGX Benchmark: CCPA and online behavioural advertising
  1387. 20 December 2019 at 00:00 DGX Benchmark: Increasing data privacy awareness for Marketers
  1388. 20 December 2019 at 00:00 Benchmark: Buying Channels
  1389. 20 December 2019 at 00:00 Sourcing Forum meeting overview (December 2019)
  1390. 18 December 2019 at 11:12 Benchmark: OTT Media Buying Practices (APAC)
  1391. 18 December 2019 at 10:50 Benchmark: Developments in the Russian media market
  1392. 18 December 2019 at 00:00 Benchmark: Digital Marketing workload and responsibility structuring
  1393. 17 December 2019 at 00:00 Benchmark: Fixed fees for creative assets
  1394. 17 December 2019 at 00:00 WFA Predictions 2020
  1395. 16 December 2019 at 00:00 The WFA Global Sourcing Board, 6 months on
  1396. 16 December 2019 at 00:00 Global Marketer of the Year shortlist profiled
  1397. 16 December 2019 at 00:00 Webinar: California Consumer Privacy Act - insights for advertisers
  1398. 13 December 2019 at 18:17 PAG Meeting Overview (November 2019, Brussels)
  1399. 13 December 2019 at 17:00 In the spotlight: ABA Brazil’s Sandra Martinelli
  1400. 13 December 2019 at 16:45 Unstereotype Alliance launches in Turkey
  1401. 13 December 2019 at 16:30 German report causes a buzz on purpose
  1402. 13 December 2019 at 16:15 The UK launches cross-media measurement programme
  1403. 13 December 2019 at 16:05 2019: the year of heightened brand accountability
  1404. 13 December 2019 at 16:00 Kenya appoints new CEO
  1405. 13 December 2019 at 15:45 Japan unveils declaration on digital advertising
  1406. 13 December 2019 at 15:30 America’s got talent, and the ANA is helping to recruit it
  1407. 13 December 2019 at 15:15 Nigeria showcases marketing excellence in West Africa
  1408. 13 December 2019 at 11:38 Data Ethics Board meeting overview (November 2019)
  1409. 13 December 2019 at 00:00 Webinar: Regulatory pressures on food and beverage marketing around the globe
  1410. 11 December 2019 at 00:00 DGX meeting overview (November 2019)
  1411. 10 December 2019 at 13:41 Webinar: Gaming Demystified - Unlocking brand growth opportunities in video gaming
  1412. 9 December 2019 at 15:32 How a good scope of work program can benefit an organisation
  1413. 8 December 2019 at 11:00 Can blockchain solve some of marketing’s biggest problems?
  1414. 6 December 2019 at 16:27 Insight Forum meeting overview (December 2019)
  1415. 6 December 2019 at 13:45 DGX: Google Q&A on privacy and advertising
  1416. 6 December 2019 at 13:33 RAC Programme meeting overview (November 2019)
  1417. 3 December 2019 at 10:56 Mastercard's Raja Rajamannar: 'The role of the CMO is being eroded'
  1418. 3 December 2019 at 09:53 7 things to keep in mind when designing for integration
  1419. 3 December 2019 at 09:34 True partners
  1420. 2 December 2019 at 00:00 WFA names shortlist for Global Marketer of the Year 2019
  1421. 30 November 2019 at 12:26 Benchmark: Managing slow moving or obsolete (SLOB) products
  1422. 30 November 2019 at 12:17 Benchmark: Shopper Agency recommendations in Western Europe
  1423. 30 November 2019 at 00:00 Benchmark: Procurement systems for marketing
  1424. 29 November 2019 at 11:33 Meet the Global Marketer of the Year 2019 nominees: Lubomira Rochet, L’Oréal
  1425. 29 November 2019 at 11:12 Meet the Global Marketer of the Year 2019 nominees: Cheryl Goh, Grab
  1426. 29 November 2019 at 11:10 Meet the Global Marketer of the Year 2019 nominees: Marc Pritchard, P&G
  1427. 29 November 2019 at 10:55 Meet the Global Marketer of the Year 2019 nominees: Fernando Machado, Burger King
  1428. 29 November 2019 at 10:27 Meet the Global Marketer of the Year 2019 nominees: Richa Goswami, J&J
  1429. 29 November 2019 at 00:00 Meet the Global Marketer of the Year 2019 nominees: Syl Saller, Diageo
  1430. 28 November 2019 at 00:00 Take-outs from the Data Protection Congress 2019
  1431. 27 November 2019 at 12:00 WFA-led Global Alliance for Responsible Media scales up efforts through the World Economic Forum
  1432. 26 November 2019 at 19:35 Survey: Media Planning & Buying Management Tools
  1433. 26 November 2019 at 15:09 Benchmark: Category Management of Market Research & Insights
  1434. 26 November 2019 at 14:55 Sourcing Forum meeting overview (November 2019)
  1435. 26 November 2019 at 12:10 Sourcing Forum meeting overview (October 2019)
  1436. 25 November 2019 at 15:08 Privacy compliance for cookies, pixels and other types of tracker (2019)
  1437. 25 November 2019 at 13:27 KPIs to consider when buying on TV in the MEA region
  1438. 25 November 2019 at 11:38 ePrivacy task force meeting overview (November 2019)
  1439. 21 November 2019 at 17:22 Media Transformation - Case Study 2: Royal Philips
  1440. 21 November 2019 at 12:17 Webinar: Digital Asset Management
  1441. 20 November 2019 at 00:00 Speakers announced for Global Marketer Week 2020
  1442. 19 November 2019 at 13:29 Webinar: Blockchain in Marketing
  1443. 18 November 2019 at 11:51 Webinar: Proliferation of kids privacy regulations
  1444. 15 November 2019 at 12:31 Achieving greater financial transparency with your agencies
  1445. 12 November 2019 at 15:58 Joint business statement on the proposal on collective redress in view of Council general approach
  1446. 12 November 2019 at 13:58 Voice and audio branding strategy
  1447. 12 November 2019 at 00:00 Standalone digital roles to diminish as big multinationals aim for more integrated, agile structures
  1448. 4 November 2019 at 00:00 WFA President and CEO acknowledged for helping shape the digital industry
  1449. 4 November 2019 at 00:00 Long-term agency partnership is better than short-term fling
  1450. 4 November 2019 at 00:00 Video gaming: Why it matters to non-endemic brand owners
  1451. 29 October 2019 at 00:00 True partnership requires a change of approach from advertisers and agencies
  1452. 29 October 2019 at 00:00 Webinar: Better Ads Standards
  1453. 25 October 2019 at 00:00 Webinar: Designing for integration
  1454. 24 October 2019 at 00:00 Global Agency Group Profiles
  1455. 24 October 2019 at 00:00 Major media pitches in 2019
  1456. 24 October 2019 at 00:00 Maximising the value of media using the Ebiquity Media Model
  1457. 24 October 2019 at 00:00 Steering Media from the Centre
  1458. 18 October 2019 at 14:52 DGX Benchmark on partners for data privacy strategy on implementation
  1459. 15 October 2019 at 00:00 WFA CEO: Bicky Burger’s tasteless ad shows there’s still much to do to ‘unstereotype’ advertising
  1460. 15 October 2019 at 00:00 Webinar: How can marketing change the world?
  1461. 11 October 2019 at 14:16 WFA and Latin American associations commit to action on harmful ad stereotypes
  1462. 11 October 2019 at 13:33 Buenos Aires Declaration for Progressive Advertising
  1463. 11 October 2019 at 00:00 Webinar: Contagious presents Cannes Deconstructed 2019
  1464. 10 October 2019 at 12:34 WFA y sus asociaciones de anunciantes se comprometen a actuar sobre los estereotipos dañinos
  1465. 10 October 2019 at 12:25 Declaración para una Publicidad Progresiva
  1466. 10 October 2019 at 00:00 DGX Benchmark on Digital asset retention policies
  1467. 9 October 2019 at 00:00 Designing for integration: Global marketing communications organisation research
  1468. 9 October 2019 at 00:00 Recommended law firms with global agency contract drafting experience
  1469. 9 October 2019 at 00:00 DGX Benchmark on data protection/data privacy structure
  1470. 4 October 2019 at 10:39 Global advertisers launch drive to establish cross-media measurement principles
  1471. 4 October 2019 at 10:13 WFA launches Global Marketer of the Year 2019
  1472. 3 October 2019 at 15:27 What does it take to become WFA’s Global Marketer of the Year?
  1473. 1 October 2019 at 13:48 Belgium unveils Digital Ad Trust label
  1474. 1 October 2019 at 13:38 Norway forms influencer marketing self-regulatory group
  1475. 1 October 2019 at 13:28 Blockchain can create more efficiency and transparency in digital marketing, according to German study
  1476. 1 October 2019 at 13:18 Italy launches manual for tenders and client-agency relationships
  1477. 1 October 2019 at 13:08 The Netherlands publishes influencer marketing guide and checklist
  1478. 1 October 2019 at 13:05 Better marketing takes centre stage in Finland
  1479. 1 October 2019 at 13:00 Advertising Council in Turkey launched
  1480. 1 October 2019 at 10:14 Let's talk about bias
  1481. 1 October 2019 at 00:00 PAG Meeting Overview (September 2019, Brussels)
  1482. 30 September 2019 at 00:00 Webinar: Rights Management & Asset Optimisation
  1483. 26 September 2019 at 00:00 RAC Programme meeting overview (September 2019)
  1484. 25 September 2019 at 13:58 In the spotlight: MAZ Zimbabwe’s Gillian Rusike
  1485. 24 September 2019 at 09:23 Video gaming goes mainstream in APAC
  1486. 23 September 2019 at 16:18 Joint advertising industry position paper on collective redress
  1487. 20 September 2019 at 00:00 Data Ethics Board meeting overview (September 2019)
  1488. 18 September 2019 at 00:00 Gaming Demystified: Unlocking brand growth opportunities in video gaming
  1489. 16 September 2019 at 18:43 YouTube struggles with thorny issue of kids’ data
  1490. 10 September 2019 at 08:46 WFA and strategic partner Digital Decisions release Digital Media Benchmark
  1491. 9 September 2019 at 00:00 DGX meeting overview (September 2019)
  1492. 6 September 2019 at 00:00 Webinar: More effective agency management
  1493. 5 September 2019 at 00:00 Benchmark: Event & Experimental Agencies (Australia)
  1494. 4 September 2019 at 14:48 WFA announces first speakers for Global Marketer Week Singapore 2020
  1495. 4 September 2019 at 12:58 Marketing leaders on the state of the industry
  1496. 4 September 2019 at 00:00 Cannes 2019 Wrap
  1497. 3 September 2019 at 19:21 Advertising has rebranded diversity, and it isn’t a positive change
  1498. 2 September 2019 at 00:00 Effective Agency Management
  1499. 27 August 2019 at 00:00 Benchmark: Naming Agency recommendations
  1500. 27 August 2019 at 00:00 Benchmark on global e-commerce sourcing strategies
  1501. 23 August 2019 at 00:00 DGX Benchmark on collection and notification policies for stakeholder data
  1502. 20 August 2019 at 00:00 DGX Benchmark on age verification techniques
  1503. 20 August 2019 at 00:00 Survey on Global Agency Relations Management: roles & responsibilities
  1504. 20 August 2019 at 00:00 Advertising production payment guidelines
  1505. 13 August 2019 at 00:00 State of Play: Gambling Advertising in the EU | Last update: July 2019
  1506. 9 August 2019 at 00:00 One-pager on production vendor rosters
  1507. 8 August 2019 at 00:00 DGX Benchmark on customer data retention and notification
  1508. 2 August 2019 at 00:00 Benchmark: Media SLAs & transparency
  1509. 31 July 2019 at 14:50 Why humility is more critical than ever for effective leadership
  1510. 31 July 2019 at 14:21 A campaign for better measurement
  1511. 31 July 2019 at 00:00 Working with celebrities and influencers in China
  1512. 30 July 2019 at 11:27 Ioana Dănilă joins WFA as Marketing Insights Manager
  1513. 26 July 2019 at 00:00 PAG Platform Policy Group Meeting Overview (July 2019, Brussels)
  1514. 25 July 2019 at 15:00 In the spotlight: UBA Belgium’s Chris Van Roey
  1515. 25 July 2019 at 14:43 Spanish launch guide to improve online user experience
  1516. 25 July 2019 at 14:16 Finnish association changes its name
  1517. 25 July 2019 at 14:15 Slovak brands association merges with industry coalition on packaging and environment
  1518. 25 July 2019 at 14:12 Nigerians address business growth in a volatile economy
  1519. 25 July 2019 at 14:03 Filipinos celebrate brands that “get personal”
  1520. 24 July 2019 at 00:00 RAC Programme meeting overview (July 2019)
  1521. 18 July 2019 at 17:25 WFA co-signs letter raising concerns about Dual Quality law
  1522. 17 July 2019 at 00:00 CMO Forum meeting overview (June 2019)
  1523. 11 July 2019 at 09:00 WFA announces plans to launch the Polish Advertisers Association
  1524. 11 July 2019 at 00:00 The hidden gem: How clients benefit from long-term partnerships
  1525. 11 July 2019 at 00:00 Sourcing Forum meeting overview (June 2019)
  1526. 5 July 2019 at 00:00 Webinar: Bridging the Gap - Digital Marketing Essentials for Policy Teams
  1527. 5 July 2019 at 00:00 Webinar: Estándares Publicitarios no Intrusivos
  1528. 4 July 2019 at 00:00 WFA alert: France and UK develop new guidance on cookies and ad trackers
  1529. 3 July 2019 at 10:25 Redefining the marketing procurement value proposition
  1530. 2 July 2019 at 10:30 Setting up a digital hub? Don’t forget to plug in the people
  1531. 28 June 2019 at 00:00 DGX meeting overview (June 2019)
  1532. 28 June 2019 at 00:00 Data Ethics Board meeting overview (6 June 2019)
  1533. 28 June 2019 at 00:00 Data Ethics Board meeting overview (24 June 2019)
  1534. 27 June 2019 at 00:00 Media Forum Meeting Overview (June 2019, Shanghai)
  1535. 25 June 2019 at 22:29 In the spotlight: CAA Argentina’s Philip Perez
  1536. 25 June 2019 at 22:28 Italians unveil big data management initiative for marketers
  1537. 25 June 2019 at 22:28 Unstereotype Alliance announces local chapters in South Africa and Turkey
  1538. 25 June 2019 at 22:24 Irish address data ethics in advertising
  1539. 25 June 2019 at 22:23 French creative lab rewards emotional works against incivility
  1540. 25 June 2019 at 10:09 Seven take-outs from Cannes 2019
  1541. 25 June 2019 at 00:00 Sourcing Forum meeting overview (May 2019)
  1542. 19 June 2019 at 10:24 WFA launches the Voice Coalition at Cannes Lions
  1543. 19 June 2019 at 00:00 Voice Commerce Research
  1544. 18 June 2019 at 09:00 WFA launches The State of Advertising report
  1545. 18 June 2019 at 06:00 Global Alliance for Responsible Media launches to address digital safety
  1546. 18 June 2019 at 00:00 Recommended global production/implementation agency
  1547. 17 June 2019 at 00:00 The State of Advertising
  1548. 10 June 2019 at 06:00 Knowledge Spotlight: How to turn content into revenue
  1549. 3 June 2019 at 00:00 Creative crowdsourcing platforms: top tips to contracting for procurement
  1550. 1 June 2019 at 00:00 Benchmark: Category management - Stock images
  1551. 31 May 2019 at 00:00 Benchmark: Supply Chain Finance (SCF) solutions
  1552. 29 May 2019 at 00:00 WFA Forum (May 2019, Japan)
  1553. 24 May 2019 at 14:26 GDPR represents the beginning, not the end, of the data privacy journey
  1554. 24 May 2019 at 10:43 Five common pitfalls of in-housing marketing services
  1555. 23 May 2019 at 18:32 Making sense of measurement: What does good look like?
  1556. 22 May 2019 at 09:30 In the spotlight: Israel Marketing Association’s Talma Biro
  1557. 22 May 2019 at 09:25 Italians welcome new Director General
  1558. 22 May 2019 at 09:20 Brazilians launch guide to combat harassment at events
  1559. 22 May 2019 at 09:10 Dutch unveil new brand positioning and identity
  1560. 22 May 2019 at 09:10 Spanish recognise university students for marketing effectiveness
  1561. 22 May 2019 at 09:05 Moroccans elect new president
  1562. 22 May 2019 at 09:00 Cameroonians appoint new President
  1563. 22 May 2019 at 00:00 RAC Programme meeting overview (May 2019)
  1564. 21 May 2019 at 10:39 China’s home-grown successes
  1565. 21 May 2019 at 10:00 WFA launches Global Sourcing Board
  1566. 20 May 2019 at 00:00 Building a future-proof marketing procurement strategy
  1567. 20 May 2019 at 00:00 Handbook of good practices and responsibility for ending harassment in events
  1568. 16 May 2019 at 00:00 Benchmark: 3rd-party consultant to manage the Client-Agency relationship
  1569. 15 May 2019 at 18:27 WFA statement on the "Christchurch Call to Action" in Paris
  1570. 15 May 2019 at 00:00 PAG Meeting Overview (May 2019, Brussels)
  1571. 10 May 2019 at 00:00 Webinar: The Global Media Charter
  1572. 10 May 2019 at 00:00 Sourcing Forum meeting overview (April 2019)
  1573. 9 May 2019 at 00:00 Global Content Production Ecosystem 2018
  1574. 3 May 2019 at 11:32 Driving the programmatic disclosure you desire: An 8-point checklist
  1575. 3 May 2019 at 00:00 Swedish Advertisers' guide to digital advertising
  1576. 2 May 2019 at 13:28 People + Purpose = Performance
  1577. 30 April 2019 at 12:15 Putting people first
  1578. 30 April 2019 at 11:59 Why policy professionals need to get excited about marketing
  1579. 30 April 2019 at 10:19 Partnering with Finance
  1580. 25 April 2019 at 11:05 In the spotlight: ANDA Colombia’s Elizabeth Melo
  1581. 25 April 2019 at 10:58 26 advertiser associations gather in Lisbon
  1582. 25 April 2019 at 10:51 Swedish association welcomes new CEO
  1583. 25 April 2019 at 10:34 French association changes its name
  1584. 25 April 2019 at 10:27 Kenyan association appoints new board
  1585. 25 April 2019 at 10:20 Indian advertisers address “the connectedness paradox”
  1586. 25 April 2019 at 10:18 Belgium identifies 6 key industry trends
  1587. 24 April 2019 at 00:00 Benchmark on launch strategies
  1588. 24 April 2019 at 00:00 Member barometer 2019
  1589. 23 April 2019 at 00:00 Sourcing Forum meeting overview (March 2019)
  1590. 23 April 2019 at 00:00 Data Ethics Board meeting overview (April 2019)
  1591. 23 April 2019 at 00:00 Benchmark on shifting consumer behavior in Germany
  1592. 16 April 2019 at 00:00 Benchmark: Category management pass-through or 3rd party costs
  1593. 12 April 2019 at 00:00 Progressive Programmatic Solutions workshop overview (April 2019)
  1594. 9 April 2019 at 00:00 Benchmark on sourcing post-production
  1595. 9 April 2019 at 00:00 Better Marketing: Marketing can be a force for positive gender and ethnicity portrayals
  1596. 9 April 2019 at 00:00 Benchmark on global sponsorship investments
  1597. 8 April 2019 at 00:00 Benchmark on Supplier Relationship Management (SRM) models
  1598. 8 April 2019 at 00:00 Webinar: Marketing Production Trends for 2019
  1599. 4 April 2019 at 00:00 APAC Programmatic Maturity Report 2018
  1600. 4 April 2019 at 00:00 Annual Report 2018
  1601. 3 April 2019 at 14:38 WFA launches Guide to Better Marketing
  1602. 3 April 2019 at 00:00 10 years of Project Reconnect: What we've learned
  1603. 3 April 2019 at 00:00 Data Ethics Board meeting overview (March 2019)
  1604. 3 April 2019 at 00:00 Media Transformation Case Study: Deutsche Telekom
  1605. 2 April 2019 at 00:00 Better Marketing: Marketing can save the Internet
  1606. 2 April 2019 at 00:00 Better Marketing: Marketing can deliver positive social and political change
  1607. 2 April 2019 at 00:00 Better Marketing: Marketing can deliver meaningful human experiences
  1608. 1 April 2019 at 10:13 WFA Global Marketer Week 2020 goes to Singapore
  1609. 1 April 2019 at 00:00 DGX Benchmark on email/newsletter tracking pixels
  1610. 29 March 2019 at 08:00 WFA President’s Awards honour marketing leadership initiatives
  1611. 28 March 2019 at 08:17 WFA urges brands to hold platforms to account
  1612. 27 March 2019 at 08:00 Marketing and Policy teams need to work more closely together, shows new WFA research
  1613. 27 March 2019 at 00:00 Putting People First: 10 years of WFA's Project Reconnect
  1614. 27 March 2019 at 00:00 Bridging the gap between marketing and policy
  1615. 26 March 2019 at 16:10 Mastercard’s Raja Rajamannar named WFA President
  1616. 19 March 2019 at 00:00 RAC Programme meeting overview (February 2019)
  1617. 15 March 2019 at 15:32 In the spotlight: AANA Australia’s John Broome
  1618. 15 March 2019 at 15:16 Unstereotype Alliance launches in Brazil
  1619. 15 March 2019 at 15:00 ANA sets up marketing certification programme
  1620. 15 March 2019 at 14:47 1 Euro spent on advertising in Portugal generates more than 4 Euro in GDP
  1621. 15 March 2019 at 14:26 Roles are changing in advertising in Turkey
  1622. 15 March 2019 at 14:06 French advertisers commit to a more responsible digital ecosystem
  1623. 15 March 2019 at 13:59 Consumers reward the best advertising campaigns in Japan
  1624. 15 March 2019 at 13:48 Swedish advertisers launch transparency guide
  1625. 15 March 2019 at 13:40 Norway celebrates the “beekeepers” of advertising effectiveness
  1626. 14 March 2019 at 00:00 DGX meeting overview (March 2019)
  1627. 14 March 2019 at 00:00 PAG Meeting Overview (February 2019, Brussels)
  1628. 28 February 2019 at 19:25 WFA unveils event lineup and speakers for Global Marketer Conference
  1629. 28 February 2019 at 18:38 How can marketing change the world for the better?
  1630. 28 February 2019 at 18:37 How can policy and marketing functions align?
  1631. 28 February 2019 at 18:33 Exploring the global marketing organisation of the future
  1632. 28 February 2019 at 18:25 Evolving marketing procurement beyond costs
  1633. 28 February 2019 at 15:23 Getting our priorities straight
  1634. 28 February 2019 at 13:09 Putting the Media Charter into action
  1635. 28 February 2019 at 11:14 Media agency management: Where are we headed?
  1636. 20 February 2019 at 11:40 Nine out of ten marketers in APAC buy media programmatically
  1637. 19 February 2019 at 00:00 Data Ethics Board meeting overview (February 2019)
  1638. 15 February 2019 at 00:00 Media Agency Models & Remuneration 2019
  1639. 12 February 2019 at 04:12 Media Forum meeting overview (February 2019, Singapore)
  1640. 12 February 2019 at 00:00 DGX meeting overview (February 2019)
  1641. 12 February 2019 at 00:00 Webinar: Global Agency Remuneration 2018
  1642. 12 February 2019 at 00:00 Benchmark: Programmatic Practice & Proficiency in APAC
  1643. 8 February 2019 at 09:01 Mastercard’s Raja Rajamannar named WFA Global Marketer of the Year
  1644. 8 February 2019 at 00:00 Webinar: The new frontier for ad fraud
  1645. 5 February 2019 at 00:00 2019 Marketing Production Trends
  1646. 4 February 2019 at 00:00 Facebook and GDPR benchmark
  1647. 4 February 2019 at 00:00 DGX Benchmark on data privacy controls and audit frameworks
  1648. 31 January 2019 at 10:17 David Wheldon: The ground is changing but the basics remain the same
  1649. 31 January 2019 at 09:32 7 in 10 clients: changing remuneration models will improve relations with agencies
  1650. 29 January 2019 at 14:21 WFA hires Max Schmidt and Joel Gan
  1651. 29 January 2019 at 00:00 Diversity & Inclusion in the Production Industry
  1652. 25 January 2019 at 00:00 DGX Benchmark on Facebook and GDPR
  1653. 25 January 2019 at 00:00 Media Forum meeting overview (October 2018, Amsterdam)
  1654. 25 January 2019 at 00:00 Media Forum Meeting Overview (November 2018, New York)
  1655. 22 January 2019 at 00:00 WFA position on online HFSS ad ban (New Deal for Consumers)
  1656. 18 January 2019 at 16:09 In the spotlight: OWM Germany’s Joachim Schuetz
  1657. 17 January 2019 at 16:12 Joint Business Statement on collective redress in view of European Parliament IMCO vote
  1658. 14 January 2019 at 09:42 WFA launches Global Media Board
  1659. 10 January 2019 at 00:00 Photography: Product, Beauty & Life Style Shoots
  1660. 9 January 2019 at 18:06 Coalition for Better Ads to adopt Better Ads Standards worldwide to improve consumer experience online
  1661. 9 January 2019 at 16:30 WFA welcomes the global expansion of the Better Ads Standards
  1662. 7 January 2019 at 16:35 China looks back at 40 years of brand building
  1663. 7 January 2019 at 00:00 Global Agency Remuneration 2018
  1664. 26 December 2018 at 11:50 5 WFA marketing predictions for 2019
  1665. 20 December 2018 at 16:12 What does 2019 hold for marketers?
  1666. 20 December 2018 at 16:08 2018, the year of...
  1667. 20 December 2018 at 12:00 Australian association strengthens guidance on body image
  1668. 20 December 2018 at 11:45 Danish advertisers create guide to brand safety
  1669. 20 December 2018 at 11:30 Effie Awards launches in Pakistan
  1670. 20 December 2018 at 11:15 Students compete in marketing effectiveness awards in Spain
  1671. 18 December 2018 at 17:26 WFA CEO: 2018 in review
  1672. 18 December 2018 at 17:20 Global Marketer of the Year 2018 nominees: Ukonwa Ojo
  1673. 18 December 2018 at 17:17 Global Marketer of the Year 2018 nominees: Marc Pritchard
  1674. 18 December 2018 at 16:26 Global Marketer of the Year 2018 nominees: Keith Weed
  1675. 18 December 2018 at 16:15 Global Marketer of the Year 2018 nominees: Raja Rajamannar
  1676. 18 December 2018 at 16:02 Global Marketer of the Year 2018 nominees: Claudia Willvonseder
  1677. 18 December 2018 at 16:00 Global Marketer of the Year 2018 nominees: Syl Saller
  1678. 18 December 2018 at 10:34 4 WFA policy predictions for 2019
  1679. 14 December 2018 at 00:00 Webinar: Achieving data-driven marketing success - Balancing the need for mindset alongside strategy
  1680. 14 December 2018 at 00:00 Webinar: Content Production Strategy Framework
  1681. 14 December 2018 at 00:00 Sourcing Forum Meeting Overview NY December 2018
  1682. 14 December 2018 at 00:00 Benchmark on Engaging with local freelancers in Europe
  1683. 7 December 2018 at 10:19 5 of the Most Contagious ideas of 2018
  1684. 6 December 2018 at 10:07 WFA study ranks countries by programmatic maturity
  1685. 6 December 2018 at 09:29 DGX meeting materials - (December 2018)
  1686. 6 December 2018 at 00:00 Digital Governance Exchange meeting – December 2018, London
  1687. 4 December 2018 at 00:00 Benchmark results on collecting personal data
  1688. 4 December 2018 at 00:00 Global Programmatic Maturity Report 2018
  1689. 3 December 2018 at 00:00 Survey on Performance Marketing
  1690. 28 November 2018 at 19:33 Airbnb, Panasonic, Shiseido join WFA
  1691. 28 November 2018 at 16:28 Tackling gender bias in advertising: six lessons from Unstereotype Alliance member P&G
  1692. 28 November 2018 at 14:19 The 6 global marketers of 2018 in 12 tweets
  1693. 28 November 2018 at 14:06 8 insights for global marketers on sourcing content production
  1694. 28 November 2018 at 13:51 TV and online video costs to rise considerably, forecasts show
  1695. 28 November 2018 at 13:48 GDPR: the emergence of a global standard on privacy?
  1696. 28 November 2018 at 13:03 WFA statement on the '3ve' ad fraud schemes takedown
  1697. 28 November 2018 at 11:27 Brand safety, ePrivacy, AVMSD… WFA members’ policy priorities
  1698. 21 November 2018 at 16:00 In the spotlight: ML Finland’s Riikka-Maria Lemminki
  1699. 21 November 2018 at 15:52 Only 10% of voiceovers in Turkey are female, research shows
  1700. 21 November 2018 at 15:45 Charter on responsible advertising launched in Belgium
  1701. 21 November 2018 at 15:39 Singaporean association names new president
  1702. 21 November 2018 at 15:31 Fashion brand Diesel wins Golden Drum 2018
  1703. 21 November 2018 at 14:36 Creativity is more important than data, say four out of 10 Norwegian advertisers
  1704. 21 November 2018 at 14:23 Mobility campaign wins top award in Spain
  1705. 21 November 2018 at 14:17 Campaign about ‘indoor generation’ awarded in Denmark
  1706. 21 November 2018 at 00:00 RAC Meeting – November, 2018
  1707. 20 November 2018 at 00:00 Media cost inflation & deflation forecasts 2019
  1708. 20 November 2018 at 00:00 PAG Meeting Overview (November 2018, Brussels)
  1709. 15 November 2018 at 00:00 Webinar: Brazil’s new data privacy regulation - what is it and what does it mean for marketers?
  1710. 12 November 2018 at 00:00 Data Driven Marketing 2018 survey results
  1711. 9 November 2018 at 00:00 Webinar: Progressive gender portrayals in advertising
  1712. 8 November 2018 at 00:00 Sourcing Forum Meeting - Amsterdam November 2018
  1713. 7 November 2018 at 11:56 WFA names shortlist for Global Marketer of the Year 2018
  1714. 6 November 2018 at 12:14 The Road to Content Excellence
  1715. 5 November 2018 at 18:23 WFA recruits Caroline Pathy to support flagship CMO network
  1716. 31 October 2018 at 00:00 Sourcing Forum Meeting Overview Singapore October 2018
  1717. 31 October 2018 at 00:00 Data Transparency Advisory Board meeting materials October 2018
  1718. 31 October 2018 at 00:00 Recommendations for licensing fonts
  1719. 30 October 2018 at 00:00 Report: The Road to Content Excellence
  1720. 29 October 2018 at 00:00 Webinar: Pressures on food marketing around the globe
  1721. 26 October 2018 at 11:44 UN calls for greater cooperation with industry - but that’s not happening at a national level
  1722. 24 October 2018 at 15:34 In the spotlight: MSK Kenya’s Joel Karubiu
  1723. 24 October 2018 at 13:40 Dutch association welcomes new managing director
  1724. 24 October 2018 at 13:31 British advertisers unveil new influencer contracts
  1725. 24 October 2018 at 12:43 Malaysia’s privacy law to be updated, announces minister at MAA-WFA event
  1726. 24 October 2018 at 12:38 U.S. ad industry launches data transparency label
  1727. 24 October 2018 at 12:26 Argentina launches pledge on marketing to children
  1728. 24 October 2018 at 12:20 Belgian association publishes Digital Media Charter
  1729. 24 October 2018 at 12:10 Advertiser associations gather in London
  1730. 22 October 2018 at 00:00 DGX benchmark on Facebook’s classification of 1st vs 3rd party
  1731. 18 October 2018 at 00:00 Agency Fee Decision Tree, an easier way to choose the right fee model
  1732. 16 October 2018 at 00:00 Digital Advertising to children under GDPR
  1733. 16 October 2018 at 00:00 6 tips to keep in mind when marketing to children online
  1734. 12 October 2018 at 00:00 Benchmark on payment terms regulations for marketing products and services
  1735. 6 October 2018 at 00:00 DGX meeting overview (September 2018)
  1736. 3 October 2018 at 00:00 DGX meeting overview (October 2018)
  1737. 27 September 2018 at 17:05 Stakeholders including WFA develop voluntary code on disinformation
  1738. 26 September 2018 at 00:00 RAC - Meeting presentations – September 26, 2018
  1739. 25 September 2018 at 11:24 WFA welcomes new global marketing code
  1740. 25 September 2018 at 10:50 In the spotlight: SOZ Slovenia’s Mojca Briščik
  1741. 25 September 2018 at 10:40 Advertiser associations meet in Lima
  1742. 25 September 2018 at 10:30 Indian association re-elects Sunil Kataria as chairman
  1743. 25 September 2018 at 10:20 Norwegian advertisers launch platform to improve client-agency partnerships
  1744. 25 September 2018 at 10:10 Danish association welcomes new CEO
  1745. 25 September 2018 at 10:00 Brazilian association CEO named 'Marketing Citizen' of the Year
  1746. 25 September 2018 at 00:00 PAG Meeting Overview (September 2018, Brussels)
  1747. 25 September 2018 at 00:00 Why an Eco-Friendly Production Makes a World of Sense
  1748. 24 September 2018 at 09:00 WFA names first MENA Chair for WFA Forum
  1749. 19 September 2018 at 10:46 Latin America comes together
  1750. 18 September 2018 at 00:00 Remuneración de agencias Latam
  1751. 13 September 2018 at 00:00 Data Transparency Advisory Board meeting materials September 2018
  1752. 11 September 2018 at 00:00 Media Forum Meeting Overview - Dmexco (September 2018, Cologne)
  1753. 5 September 2018 at 16:06 WFA launches Global Marketer of the Year 2018
  1754. 5 September 2018 at 15:06 Nine steps to identifying an agency set-up that fits your organisation’s needs
  1755. 4 September 2018 at 15:25 WFA Global Marketer of the Year partners, The Drum, on challenges facing today’s marketers
  1756. 31 August 2018 at 00:00 Recommended creative agencies in APAC
  1757. 24 August 2018 at 18:38 In the spotlight: ANDA Peru’s Rodolfo León
  1758. 24 August 2018 at 18:38 Australian ad industry releases guidance on digital advertising
  1759. 24 August 2018 at 18:38 ANA updates media agency contract template
  1760. 24 August 2018 at 18:37 Filipinos celebrate the best in brand building
  1761. 24 August 2018 at 18:37 Argentina applauds successful brand comebacks
  1762. 14 August 2018 at 00:00 Survey on content production-data and benchmarking
  1763. 14 August 2018 at 00:00 Global CMO Insights from Cannes
  1764. 1 August 2018 at 00:00 Final position on New Deal for Consumers
  1765. 26 July 2018 at 13:39 Global CMO insights from Cannes
  1766. 26 July 2018 at 00:00 WFA Data Transparency Advisory Board meeting materials July 2018
  1767. 26 July 2018 at 00:00 Webinar: The future of agency rosters
  1768. 20 July 2018 at 10:26 Brands to invest more on influencers
  1769. 20 July 2018 at 09:00 In the spotlight: ANDA Chile’s Fernando Mora
  1770. 20 July 2018 at 08:55 British advertisers launch influencer research and toolkit
  1771. 20 July 2018 at 08:50 Dutch ad industry issues tender for new cross-media audience measurement
  1772. 20 July 2018 at 08:45 GCC association tackles gender stereotypes in ads and advertising to children
  1773. 20 July 2018 at 08:40 Australian association strengthens guidance on gender stereotypes
  1774. 20 July 2018 at 08:35 Italian advertisers launch KPIs project globally
  1775. 20 July 2018 at 08:30 China association appoints new board
  1776. 20 July 2018 at 08:25 Norwegians tackle ad industry delusions
  1777. 16 July 2018 at 00:00 GroupM's TYNY June 2018
  1778. 14 July 2018 at 00:00 Benchmark on Sourcing Adaptation & Transcreation
  1779. 14 July 2018 at 00:00 Benchmark on sourcing talent
  1780. 13 July 2018 at 00:00 Data Transparency Advisory Board meeting overview June 2018
  1781. 13 July 2018 at 00:00 CMO Forum Meeting Overview Cannes June 2018
  1782. 13 July 2018 at 00:00 WFA talks Better Marketing: The CMO agenda
  1783. 13 July 2018 at 00:00 WFA talks Better Marketing: Gender and diversity
  1784. 13 July 2018 at 00:00 WFA talks Better Marketing: The future of the agency model
  1785. 13 July 2018 at 00:00 WFA talks Better Marketing: Data opportunities
  1786. 13 July 2018 at 00:00 WFA talks Better Marketing: The death of advertising?
  1787. 13 July 2018 at 00:00 Benchmark on Production Pre-payments
  1788. 13 July 2018 at 00:00 WFA talks Better Marketing: Purpose
  1789. 13 July 2018 at 00:00 WFA talks Better Marketing: Platform challenges
  1790. 13 July 2018 at 00:00 Webinar: Content in a connected world
  1791. 11 July 2018 at 00:00 Data Processing Agreement for Advertisers (2018)
  1792. 10 July 2018 at 15:16 Life after GDPR: what next for the advertising industry?
  1793. 10 July 2018 at 14:13 Data Processing Agreement template for advertisers launched
  1794. 10 July 2018 at 00:00 Código de buenas prácticas en licitaciones de agencias de publicidad (PERU)
  1795. 9 July 2018 at 00:00 Benchmark on corporate social media pages, cookies and data usage post - GDPR
  1796. 5 July 2018 at 00:00 Survey on Influencer Marketing
  1797. 4 July 2018 at 00:00 DGX meeting overview (June 2018)
  1798. 29 June 2018 at 17:02 Notes from the beach: the evolution of partnerships
  1799. 29 June 2018 at 00:00 Global Access to Nutrition Index 2018
  1800. 28 June 2018 at 17:31 Taking the brand safety agenda forward
  1801. 28 June 2018 at 09:36 Growing pains: Marketing procurement is moving beyond the ‘misunderstood teenager’ years
  1802. 27 June 2018 at 00:00 Sourcing Forum Meeting Overview Malmo June 2018
  1803. 21 June 2018 at 09:36 WFA releases full version of Global Media Charter to reform digital ad ecosystem
  1804. 21 June 2018 at 00:00 Global Media Charter
  1805. 21 June 2018 at 00:00 Webinar: A strategic global sourcing approach to influencer content production
  1806. 18 June 2018 at 16:02 French industry addresses concerns in open letter to Google
  1807. 18 June 2018 at 15:15 In the spotlight: APAN Portugal’s Manuela Botelho
  1808. 18 June 2018 at 14:16 Zimbabwe unveils the country’s ‘superbrands’
  1809. 18 June 2018 at 14:16 Turkish association re-elects Ahmet Pura as chairman
  1810. 18 June 2018 at 14:15 Argentina welcomes new board
  1811. 18 June 2018 at 14:15 National advertiser associations gather in Tokyo
  1812. 18 June 2018 at 10:02 Brazilian advertisers name new board
  1813. 14 June 2018 at 00:00 Tutorial Key Performance Indicator
  1814. 12 June 2018 at 10:29 Roster arrangements under review at 74% of multinational brands
  1815. 12 June 2018 at 00:00 Survey on The Future of Agency Rosters
  1816. 8 June 2018 at 00:00 Benchmark on marketing research methodologies
  1817. 8 June 2018 at 00:00 Media Forum Meeting Overview (June 2018, Barcelona)
  1818. 5 June 2018 at 10:03 The case for unstereotyping ads
  1819. 4 June 2018 at 00:00 Webinar: GDPR for marketers - what do you need to know and how are other brands preparing?
  1820. 30 May 2018 at 00:00 DGX meeting overview (May 2018)
  1821. 22 May 2018 at 00:00 WFA Global Marketer Week 2019 to take place in Lisbon
  1822. 18 May 2018 at 02:48 WFA President’s Awards honour marketing leadership initiatives in seven countries
  1823. 17 May 2018 at 03:00 Global advertisers demand reform of digital ad ecosystem
  1824. 16 May 2018 at 00:00 Media Transformation Meeting Overview Tokyo May 2018
  1825. 16 May 2018 at 00:00 WFA launches Guide to Progressive Gender Portrayals in Advertising
  1826. 15 May 2018 at 11:54 Global Intelligence by Zenith
  1827. 15 May 2018 at 00:00 WFA announces changes to global leadership team
  1828. 14 May 2018 at 12:00 A guide to progressive gender portrayals in advertising
  1829. 9 May 2018 at 00:00 Benchmark on Ecommerce capabilities
  1830. 8 May 2018 at 00:00 DGX meeting overview (April 2018)
  1831. 7 May 2018 at 00:00 Benchmark: Agency recommendation, India: Lifestyle communications/quantitative product research
  1832. 4 May 2018 at 00:00 Benchmark on structure and size of market research organisations
  1833. 3 May 2018 at 12:32 WFA unveils final speakers for Global Marketer Week
  1834. 3 May 2018 at 00:00 Webinar: Independent media advisors
  1835. 3 May 2018 at 00:00 PAG Meeting Overview (May 2018, Brussels)
  1836. 3 May 2018 at 00:00 RAC - Meeting presentations – May 3, 2018
  1837. 2 May 2018 at 17:46 EU Pledge launches accountability mechanism
  1838. 2 May 2018 at 00:00 Briefing on New Deal for Consumers
  1839. 27 April 2018 at 16:54 In the spotlight: Union des marques France’s Jean-Luc Chetrit
  1840. 26 April 2018 at 12:11 Let's unstereotype it
  1841. 25 April 2018 at 10:03 GDPR awareness and action gap reduces significantly among marketers as compliance deadline approaches
  1842. 25 April 2018 at 00:00 GDPR Survey - Brand owners' views on GDPR risks, readiness and challenges
  1843. 25 April 2018 at 00:00 Sourcing Forum Meeting Overview Singapore April 2018
  1844. 21 April 2018 at 17:25 Chilean association launches forum on gender stereotypes in advertising
  1845. 21 April 2018 at 17:20 Japanese association releases guidelines for production contracts
  1846. 21 April 2018 at 16:48 A new dawn for ad standards in Colombia
  1847. 21 April 2018 at 16:41 Australian advertisers launch advertising sentiment index
  1848. 21 April 2018 at 16:34 Finnish association welcomes new chairman
  1849. 21 April 2018 at 16:30 Israel association appoints deputy CEO
  1850. 20 April 2018 at 10:17 WFA Manifesto for Online Data Transparency
  1851. 20 April 2018 at 09:00 WFA calls on brands to embrace culture of data transparency
  1852. 20 April 2018 at 00:00 WFA Manifesto for Online Data Transparency
  1853. 18 April 2018 at 00:00 Media Forum Meeting Overview (April 2018, New York)
  1854. 18 April 2018 at 00:00 Agency Family Tree: Global, APAC and China
  1855. 16 April 2018 at 11:39 The media transformers?
  1856. 29 March 2018 at 12:00 Global viewability improves for video but display lags
  1857. 29 March 2018 at 11:30 Deliverable-driven agency payments
  1858. 29 March 2018 at 10:00 The lesson of Facebook: the online business model must adapt
  1859. 29 March 2018 at 09:00 ABCs of clients in control
  1860. 29 March 2018 at 00:00 IFBA LATAM Taskforce messaging documents
  1861. 28 March 2018 at 00:00 EASA Digital Blue Book (2017)
  1862. 28 March 2018 at 00:00 Global viewability benchmarks 2017
  1863. 28 March 2018 at 00:00 Sourcing Forum Meeting Overview NY March 2018
  1864. 23 March 2018 at 18:00 WFA's position on Facebook / Cambridge Analytica revelations
  1865. 21 March 2018 at 00:00 WFA FORUM Meeting Overview London March 2018
  1866. 19 March 2018 at 16:01 1,700 attend African Digital Summit in Casablanca
  1867. 19 March 2018 at 16:01 British advertisers launch digital viewability standard
  1868. 19 March 2018 at 16:01 In the spotlight: JAA Japan’s Shinji Suzuki
  1869. 19 March 2018 at 16:00 Philippine association welcomes new president
  1870. 19 March 2018 at 16:00 Norway celebrates marketing success stories
  1871. 19 March 2018 at 16:00 Belgian advertisers launch transparency charter on GDPR
  1872. 14 March 2018 at 00:00 Media Forum Meeting Overview (March 2018, Shanghai)
  1873. 14 March 2018 at 00:00 Sourcing Forum Meeting Overview Shanghai March 2018
  1874. 14 March 2018 at 00:00 WFA FORUM Meeting Overview Dubai March 2018
  1875. 9 March 2018 at 10:28 Major multinationals go beyond auditing as independent advisor role evolves
  1876. 7 March 2018 at 00:00 RAC - Meeting presentations – February 21, 2018
  1877. 6 March 2018 at 00:00 PAG Meeting Overview (February 2018, Brussels)
  1878. 1 March 2018 at 00:00 Benchmark: Sourcing production consultants
  1879. 28 February 2018 at 14:36 Eliminating the most annoying ad formats
  1880. 26 February 2018 at 15:00 Global Marketer of the Year: Keith Weed on the marketing organisation
  1881. 26 February 2018 at 15:00 Global Marketer of the Year: Keith Weed on agency partners
  1882. 26 February 2018 at 15:00 Global Marketer of the Year: Keith Weed on making a difference
  1883. 26 February 2018 at 15:00 Global Marketer of the Year: Keith Weed on 2017 and 2018 priorities
  1884. 26 February 2018 at 00:00 Webinar: ePrivacy - what is it and what does it mean for brands? (2018)
  1885. 23 February 2018 at 14:52 WFA announces first speakers for Global Marketer Week
  1886. 21 February 2018 at 00:00 Sourcing Forum Meeting Overview Düsseldorf February 2018
  1887. 19 February 2018 at 13:15 In the spotlight: ISBA UK’s Phil Smith
  1888. 19 February 2018 at 13:07 Turkish ad industry launches platform to fight ad fraud
  1889. 19 February 2018 at 13:07 French advertisers launch responsible marketing commitments
  1890. 19 February 2018 at 10:09 Swedish ad industry launches podcast measurement standards
  1891. 19 February 2018 at 10:08 Israel celebrates game changers in marketing
  1892. 19 February 2018 at 10:07 Canadian association appoints new senior staff
  1893. 19 February 2018 at 10:07 Americans celebrate women changing stereotypes
  1894. 19 February 2018 at 00:00 Survey on Independent Media Advisors
  1895. 19 February 2018 at 00:00 Mergers & Acquisitions 2017
  1896. 16 February 2018 at 12:00 WFA introduction to gender stereotypes in advertising and the Unstereotype Alliance
  1897. 16 February 2018 at 00:00 Alcohol advertising in digital and social media
  1898. 16 February 2018 at 00:00 WFA position on gender stereotypes in advertising
  1899. 13 February 2018 at 00:00 Coalition for Better Ads: Feb 2018 State of play
  1900. 12 February 2018 at 12:21 Unilever’s Keith Weed named WFA Global Marketer of the Year
  1901. 9 February 2018 at 12:07 Major multinationals hike programmatic budgets while seeking greater control
  1902. 9 February 2018 at 00:00 DGX meeting overview (February 2018)
  1903. 4 February 2018 at 12:25 WFA position on reference to “minors” in context of reducing exposure to HFSS food advertising (2018)
  1904. 2 February 2018 at 00:00 ePrivacy task force meeting materials 29 Jan 2018
  1905. 2 February 2018 at 00:00 WFA DGX Guide to Data Transparency & GDPR
  1906. 1 February 2018 at 16:05 10 things to watch in 2018
  1907. 31 January 2018 at 00:00 Webinar: Future of Programmatic Media
  1908. 31 January 2018 at 00:00 Media Forum Meeting Overview London January 2018
  1909. 29 January 2018 at 11:27 Let's make 2018 the year of transparency, says WFA President David Wheldon
  1910. 25 January 2018 at 11:39 GDPR data-privacy rules signal a welcome revolution, says WFA CEO
  1911. 25 January 2018 at 00:00 Survey on the Future of Programmatic Media
  1912. 24 January 2018 at 12:16 Bridging east and west via digital: Huawei's Glory Zhang
  1913. 24 January 2018 at 11:17 Sea heroes and data: Deutsche Telekom's Hans-Christian Schwingen
  1914. 23 January 2018 at 11:45 Marketing with purpose: Mars' Jane Wakely
  1915. 23 January 2018 at 11:10 Priceless success: Mastercard's Raja Rajamannar
  1916. 22 January 2018 at 11:31 Empowering marketers and unstereotyping ads: Unilever's Keith Weed
  1917. 22 January 2018 at 10:08 From transparency to equality: P&G's Marc Pritchard
  1918. 20 January 2018 at 00:00 Project Reconnect masterdeck 2019
  1919. 15 January 2018 at 16:01 Turkey updates pledge on responsible advertising
  1920. 15 January 2018 at 16:01 Ad industry drives growth in Spain
  1921. 15 January 2018 at 16:01 In the spotlight: SDE Greece’s Nerina Komioti
  1922. 15 January 2018 at 16:00 Gulf Cooperation Council association to focus on ad standards in 2018
  1923. 15 January 2018 at 12:18 Germany: Advertise, act, grow!
  1924. 1 January 2018 at 14:14 We are looking for a Digital Policy Manager
  1925. 18 December 2017 at 18:48 WFA CEO: 2017 in review
  1926. 18 December 2017 at 18:07 4 public affairs predictions for 2018
  1927. 18 December 2017 at 18:01 6 marketing predictions for 2018
  1928. 18 December 2017 at 12:19 WFA names shortlist for Global Marketer of the Year
  1929. 18 December 2017 at 11:02 Erard Gilles joins WFA's public affairs team
  1930. 18 December 2017 at 11:02 It’s the Most Contagious time of the year
  1931. 15 December 2017 at 12:06 Are you ready for GDPR?
  1932. 15 December 2017 at 00:00 EU Pledge Annual Reports
  1933. 15 December 2017 at 00:00 EU Pledge Factsheet 2017
  1934. 15 December 2017 at 00:00 Are you ready for GDPR? The WFA guide to GDPR guide for Marketers (2017)
  1935. 14 December 2017 at 10:15 In the spotlight: RVD Turkey’s Süreyya Deniz
  1936. 14 December 2017 at 10:14 Australian ad industry launches alliance on brand safety and digital transparency
  1937. 14 December 2017 at 10:12 Argentina rewards best TV and online ads
  1938. 14 December 2017 at 10:10 Danish association appoints new CEO
  1939. 14 December 2017 at 10:06 Portugal celebrates marketing effectiveness
  1940. 14 December 2017 at 10:05 British advertisers welcome new president
  1941. 14 December 2017 at 10:03 Nigerian advertisers celebrate 25th anniversary
  1942. 14 December 2017 at 10:01 Slovak association elects new chair
  1943. 6 December 2017 at 00:00 Sourcing Forum Meeting Overview NY December 2017
  1944. 4 December 2017 at 12:16 WFA top priorities for AVMSD trilogue discussions (2017)
  1945. 1 December 2017 at 10:13 What great brand stories can do for business
  1946. 1 December 2017 at 10:13 10 things you should know about GDPR
  1947. 30 November 2017 at 15:29 Web Summit 2017 round-up
  1948. 30 November 2017 at 10:12 WFA recruits Monica Robles as Administration Manager
  1949. 29 November 2017 at 12:59 Web Summit 2017 in 10 tweets
  1950. 28 November 2017 at 14:29 Vietnam launches first advertising code of conduct
  1951. 28 November 2017 at 00:00 Media Forum Meeting Overview Amsterdam November 2017
  1952. 27 November 2017 at 00:00 Webinar: Total view attribution
  1953. 22 November 2017 at 00:00 RAC - Meeting presentation – November 22, 2017
  1954. 22 November 2017 at 00:00 Sourcing Forum Meeting Overview Luxembourg November 2017
  1955. 20 November 2017 at 16:30 French association holds first immersive media conference
  1956. 20 November 2017 at 16:29 Spain: Challenging gender stereotypes wins big at Effectiveness Awards
  1957. 20 November 2017 at 16:20 Malaysian association helps marketers create greater media transparency
  1958. 20 November 2017 at 16:14 Venezuelan advertisers appoint new president
  1959. 20 November 2017 at 16:10 Canadians aim to regain faith in media accountability
  1960. 20 November 2017 at 15:26 Norwegian ad industry tackles GDPR
  1961. 20 November 2017 at 15:11 Bulgaria raises the bar in marketing
  1962. 20 November 2017 at 14:56 Slovenia wants creatives to leave their mark
  1963. 15 November 2017 at 00:00 Media cost inflation & deflation forecasts 2018
  1964. 13 November 2017 at 08:00 Major multinationals identify emerging skills gaps on AI, programmatic and IoT
  1965. 6 November 2017 at 16:56 Creating a culture of insights
  1966. 27 October 2017 at 15:15 And the buzzword at Festival of Marketing 2017 was…
  1967. 26 October 2017 at 15:15 Hanne van de Ven joins WFA's marketing services team
  1968. 26 October 2017 at 00:00 Media Forum Meeting Overview NY October 2017
  1969. 26 October 2017 at 00:00 ePrivacy task force meeting materials 26 Oct 2017
  1970. 25 October 2017 at 00:00 Sourcing Forum Meeting Overview Singapore October 2017
  1971. 24 October 2017 at 16:30 WFA advertiser associations meet in Brussels
  1972. 24 October 2017 at 13:25 ISBA’s client-agency contract yields big results
  1973. 24 October 2017 at 13:20 New Zealand champions best practice on client-agency relations
  1974. 24 October 2017 at 13:16 WFA holds LATAM meeting in Asunción
  1975. 24 October 2017 at 12:54 Nigerian advertisers appoint first female president
  1976. 24 October 2017 at 12:51 Indian association appoints new board
  1977. 24 October 2017 at 12:24 Finland rewards best brand builder of the year
  1978. 24 October 2017 at 12:21 Spanish advertisers explore creativity and effectiveness
  1979. 24 October 2017 at 00:00 Benchmark on Customer experience transformation
  1980. 18 October 2017 at 00:00 Insight Forum Meeting Overview London October 2017
  1981. 16 October 2017 at 00:00 Benchmark on Ad pre-testing
  1982. 12 October 2017 at 00:00 Survey on Global Ad Viewability & Ad Fraud levels
  1983. 9 October 2017 at 00:00 Survey on Global internal media structure & organisation
  1984. 8 October 2017 at 00:00 C-suite overview of M2K developments globally (2017)
  1985. 4 October 2017 at 00:00 Webinar: Reducing fraud in programmatic with ads.txt
  1986. 3 October 2017 at 00:00 Webinar: Agency evaluations
  1987. 26 September 2017 at 16:10 Former Unilever CMO to lead Australian association
  1988. 26 September 2017 at 16:06 Finnish association names new Managing Director
  1989. 26 September 2017 at 15:58 Kenyan marketers appoint new CEO
  1990. 26 September 2017 at 15:55 Brazilians launch new strategy and identity under new president
  1991. 26 September 2017 at 15:46 Singaporean advertisers welcome new president
  1992. 26 September 2017 at 15:38 Bolivian association names new president
  1993. 26 September 2017 at 15:34 British advertisers appoint new directors of media and comms
  1994. 26 September 2017 at 15:15 Italian industry leaders create guide to online advertising
  1995. 21 September 2017 at 12:49 Four lessons from dmexco
  1996. 18 September 2017 at 08:31 Real insight from a virtual reality
  1997. 15 September 2017 at 08:50 WFA launches Global Marketer of the Year
  1998. 15 September 2017 at 00:00 WFA key messages on food marketing
  1999. 13 September 2017 at 08:00 WFA GDPR Guide for Marketers
  2000. 13 September 2017 at 00:00 70% of global marketers are not fully aware of the implications of GDPR
  2001. 12 September 2017 at 00:00 Marketing Procurement Category Tree
  2002. 11 September 2017 at 00:00 Advertising standards toolkit for the promotion of effective self-regulation
  2003. 8 September 2017 at 00:00 Europe research: The economic impact of data-driven advertising (2017)
  2004. 8 September 2017 at 00:00 Europe research: Data-driven advertising and Europeans’ internet use
  2005. 8 September 2017 at 00:00 The contribution of data to digital advertising (Europe, 2017)
  2006. 7 September 2017 at 00:00 EU Pledge Infographic (2017)
  2007. 6 September 2017 at 10:10 Arla Foods joins EU Pledge
  2008. 6 September 2017 at 00:00 Experiential sampling agencies in Great Britain and Ireland
  2009. 5 September 2017 at 10:42 WFA helps drive industry-led Advertising Standards across APEC
  2010. 5 September 2017 at 00:00 GDPR Guide for Marketers
  2011. 5 September 2017 at 00:00 Survey on privacy and data management - GDPR (2017)
  2012. 5 September 2017 at 00:00 APEC Advertising Standards Conference
  2013. 18 August 2017 at 14:20 French advertisers welcome new director general
  2014. 18 August 2017 at 11:34 Italians explore the KPIs of marketing communications
  2015. 18 August 2017 at 11:30 Zimbabwe association turns 10
  2016. 18 August 2017 at 11:24 Argentina celebrates brand success on Advertiser’s Day
  2017. 18 August 2017 at 10:56 Finnish association explores changes in media agencies
  2018. 18 August 2017 at 10:51 Paraguayan consumers rank best brands
  2019. 18 August 2017 at 10:23 Kenyans host monthly marketing dialogue
  2020. 16 August 2017 at 12:00 Global marketers making radical changes to media management
  2021. 10 August 2017 at 11:00 New cross-industry initiative to improve viewability measurement standards across Europe
  2022. 9 August 2017 at 00:00 Choosing a Digital Asset Management (DAM) System
  2023. 8 August 2017 at 00:00 European Viewability Measurement Principles
  2024. 3 August 2017 at 15:37 Expediting media change in China
  2025. 3 August 2017 at 09:27 WFA appoints Laura Forcetti as Global Marketing Sourcing Manager
  2026. 24 July 2017 at 00:00 Webinar: Better Ads Standards, the industry response to adblocking
  2027. 18 July 2017 at 17:15 Swedes launch value of advertising campaign
  2028. 18 July 2017 at 17:13 Swiss advertisers launch price/performance index
  2029. 18 July 2017 at 17:03 Chilean association forms digital marketing circle
  2030. 18 July 2017 at 16:58 Publicis CEO headlines British Advertisers’ annual meeting
  2031. 18 July 2017 at 16:52 Brazilian brands look for purpose and transparency
  2032. 18 July 2017 at 16:48 Peruvians seek more effective marketing
  2033. 18 July 2017 at 16:42 Colombia rewards new marketing talent
  2034. 12 July 2017 at 00:00 Media Forum Meeting Overview Shanghai July 2017
  2035. 7 July 2017 at 00:00 Webinar: Keeping the brand tracking love alive
  2036. 4 July 2017 at 17:31 Five CMO lessons from Cannes
  2037. 4 July 2017 at 00:00 Survey Results: Marketing Capability Programmes
  2038. 30 June 2017 at 16:52 All change at Cannes
  2039. 30 June 2017 at 10:56 WFA helps organise APEC ad standards conference
  2040. 30 June 2017 at 00:00 Survey results on sourcing experiential and marketing materials
  2041. 29 June 2017 at 10:35 Portuguese explore “love” between brands and consumers
  2042. 29 June 2017 at 10:28 Turkish association turns 25
  2043. 29 June 2017 at 10:18 Greek association honours corporate responsibility
  2044. 29 June 2017 at 09:57 Swedish advertisers welcome new chairman
  2045. 29 June 2017 at 09:47 The Philippines celebrate marketing that make a difference
  2046. 29 June 2017 at 09:42 Programmatic high on brands’ agenda in Norway
  2047. 29 June 2017 at 09:39 Peruvians reward brands with purpose
  2048. 29 June 2017 at 09:34 French brands evaluate relationship management
  2049. 28 June 2017 at 00:00 Webinar: Seeing through the Financial Fog
  2050. 26 June 2017 at 00:00 Benchmark on recommended Digital Analytics Agencies
  2051. 22 June 2017 at 15:55 The Unstereotype Alliance holds inaugural meeting
  2052. 22 June 2017 at 00:00 Webinar: Turning uncertainty to advantage
  2053. 20 June 2017 at 14:04 Launch of Unstereotype Alliance set to eradicate outdated stereotypes in advertising
  2054. 14 June 2017 at 00:00 Benchmark on Suppliers of research-based copy-testing of digital ads
  2055. 13 June 2017 at 00:00 Recommended law firms with media contract drafting experience
  2056. 8 June 2017 at 07:00 WFA elevates Deutsche Telekom’s Louw to Media Forum leadership role
  2057. 7 June 2017 at 00:00 Survey results: Paying for 3rd party verification
  2058. 7 June 2017 at 00:00 Survey on Social Media & Social Content Management 2017
  2059. 7 June 2017 at 00:00 Sourcing Forum Meeting Overview Amsterdam June 2017
  2060. 2 June 2017 at 11:04 Change media management
  2061. 2 June 2017 at 10:03 WFA recruits Julia Kraft as marketing services manager
  2062. 1 June 2017 at 00:00 Survey on Media Governance and Guardianship
  2063. 1 June 2017 at 00:00 Survey on Online Advertising Effectiveness
  2064. 31 May 2017 at 14:34 Winners of the WFA President’s Awards 2017
  2065. 29 May 2017 at 11:11 Highlights from the National Associations Council in Toronto
  2066. 29 May 2017 at 11:05 Canadians celebrate 100th anniversary
  2067. 29 May 2017 at 11:00 Chilean association welcomes new president
  2068. 29 May 2017 at 10:58 Swiss advertisers address the “always on” consumer
  2069. 29 May 2017 at 10:55 Finnish association appoints new board
  2070. 29 May 2017 at 10:52 Pakistan explores potential of Big Data and AI
  2071. 29 May 2017 at 10:50 Belgian advertisers tackle global ad trends
  2072. 29 May 2017 at 10:45 Industry celebrates creativity in Slovenia
  2073. 29 May 2017 at 10:40 Nigeria holds industry dialogue
  2074. 24 May 2017 at 00:00 Benchmark on Integrated Production
  2075. 24 May 2017 at 00:00 Benchmark on recommended influencer agencies
  2076. 18 May 2017 at 00:00 Webinar: Cross Device Measurement
  2077. 10 May 2017 at 00:00 Media Forum Meeting Overview Rome May 2017
  2078. 10 May 2017 at 00:00 Benchmark on Scatter vs Upfront: US TV Market
  2079. 28 April 2017 at 11:59 WFA Global Marketer Week 2018 to take place in Tokyo
  2080. 27 April 2017 at 14:00 Global marketers committed to increase online ad spend
  2081. 26 April 2017 at 14:19 State of the Union at Global Marketer Week 2017
  2082. 26 April 2017 at 13:44 WFA announces changes to global leadership team
  2083. 26 April 2017 at 00:00 Media Transformation Meeting Overview Toronto April 2017
  2084. 19 April 2017 at 17:21 Clients make progress on integration but agencies point up familiar failings
  2085. 14 April 2017 at 13:17 Mars, Unilever and Lego leading public affairs session at Global Marketer Week
  2086. 12 April 2017 at 00:00 A marketer's guide to ePrivacy (2017)
  2087. 11 April 2017 at 18:26 How does your agency rate your brief?
  2088. 11 April 2017 at 00:00 Recommendations to master data & tech (2017)
  2089. 7 April 2017 at 00:00 Overcoming people & capability challenges
  2090. 7 April 2017 at 00:00 Best practice: global media transparency & contracts (2017)
  2091. 7 April 2017 at 00:00 Brand safety: steps to consider (2017)
  2092. 6 April 2017 at 00:00 Media Forum Meeting Overview NY April 2017
  2093. 30 March 2017 at 00:00 CDO FORUM Meeting Overview London March 2017
  2094. 27 March 2017 at 00:00 Zimbabwe debunks ad industry myths
  2095. 27 March 2017 at 00:00 British advertisers tackle media challenges
  2096. 27 March 2017 at 00:00 Spain creates industry committee for better advertising practices online
  2097. 27 March 2017 at 00:00 Swedish advertisers name new marketing lead
  2098. 27 March 2017 at 00:00 German association welcomes first digital lead
  2099. 27 March 2017 at 00:00 Uruguayan advertisers elect new board
  2100. 27 March 2017 at 00:00 Japanese association appoints new board
  2101. 27 March 2017 at 00:00 Brazilian association CEO in Marketing Hall of Fame
  2102. 24 March 2017 at 00:00 Better Ads Standards (2017)
  2103. 24 March 2017 at 00:00 A survey on Social Listening - Tools, Techniques, Metrics & Challenges
  2104. 24 March 2017 at 00:00 Programmatic management fee benchmarking
  2105. 22 March 2017 at 00:00 WFA statement on Coalition for Better Ads standards
  2106. 22 March 2017 at 00:00 Coalition for Better Ads releases initial Better Ads standards in North America and Europe
  2107. 22 March 2017 at 00:00 WFA statement on Coalition for Better Ads standards by CEO Stephan Loerke
  2108. 21 March 2017 at 00:00 Webinar: Programmatic 2.0 – how are clients improving control & transparency in the programmatic space?
  2109. 21 March 2017 at 00:00 IMC FORUM Meeting Overview London March 2017
  2110. 13 March 2017 at 09:44 Trying to fix the online ad experience
  2111. 13 March 2017 at 00:00 EU Pledge announces enhancements
  2112. 9 March 2017 at 00:00 WFA recruits two new staff members
  2113. 8 March 2017 at 16:38 9 rules on how to approach marketing innovation
  2114. 7 March 2017 at 16:23 4 key trends from Mobile World Congress 2017
  2115. 1 March 2017 at 00:00 WFA FORUM Meeting Overview Dubai March 2017
  2116. 27 February 2017 at 00:00 Benchmark on recommended etail content agencies
  2117. 20 February 2017 at 00:00 Spain invests more in digital marketing
  2118. 20 February 2017 at 00:00 Philippine association welcomes new president and board
  2119. 20 February 2017 at 00:00 New Zealand advertisers forecast year ahead for marketing
  2120. 20 February 2017 at 00:00 A leap forward on media transparency in the UK
  2121. 20 February 2017 at 00:00 Ireland identifies economic value of marketing
  2122. 20 February 2017 at 00:00 Norway celebrates marketing effectiveness
  2123. 19 February 2017 at 00:00 Peruvian ad industry optimistic for 2017
  2124. 17 February 2017 at 00:00 DGX Meeting Overview (February 2017)
  2125. 15 February 2017 at 00:00 Survey on Briefing for integrated communications (2017)
  2126. 9 February 2017 at 00:00 WFA reacts to recent stories on ad misplacement
  2127. 8 February 2017 at 00:00 Media Forum Meeting Overview London February 2017
  2128. 3 February 2017 at 00:00 Webinar: Accelerating your startup programme
  2129. 1 February 2017 at 00:00 Marketing Procurement Maturity Assessment 2017
  2130. 31 January 2017 at 00:00 Considerations on the road to digital transformation (2017)
  2131. 31 January 2017 at 00:00 ‘SPARCS’ – a framework to plan for your digital transformation
  2132. 31 January 2017 at 00:00 Five step process to Data Driven Marketing (2017)
  2133. 31 January 2017 at 00:00 10 steps to close the gap between digital consumers and businesses
  2134. 31 January 2017 at 00:00 5 ways to make newsrooms & content more effective
  2135. 30 January 2017 at 00:00 Agency Trading Desks still dominate programmatic but advertisers are demanding a new, more transparent relationship
  2136. 30 January 2017 at 00:00 Agency Trading Desks still dominate programmatic but advertisers are demanding a new, more transparent relationship
  2137. 27 January 2017 at 00:00 Webinar: The integrated agency of the future
  2138. 26 January 2017 at 00:00 Benchmark on Digital & Social Agency Recommendations in the UK
  2139. 24 January 2017 at 12:31 WFA President predicts the year ahead for marketing
  2140. 20 January 2017 at 00:00 Belgium names advertiser of the year
  2141. 20 January 2017 at 00:00 Norway ranks most effective advertisers
  2142. 20 January 2017 at 00:00 Brazil: 2017 will be the year for marketing to transform
  2143. 20 January 2017 at 00:00 Germany: Focus on the 'hybrid consumer'
  2144. 20 January 2017 at 00:00 In the spotlight: Rodrigo Cordón and AAG Guatemala
  2145. 20 January 2017 at 00:00 Spain sees increase in advertising investment
  2146. 20 January 2017 at 00:00 Canadians forecast 2017 marketing trends
  2147. 20 January 2017 at 00:00 British association welcomes new Director-General
  2148. 16 January 2017 at 00:00 Advertising delivers powerful economic benefits across the EU
  2149. 13 January 2017 at 00:00 TRUSTe / EDAA research shows digital advertising self-regulatory programme continues to improve consumer attitudes towards interest-based advertising
  2150. 12 January 2017 at 00:00 Survey results on Programmatic & trading desks
  2151. 1 January 2017 at 17:54 Digital Governance Exchange: 2016 Year in Review
  2152. 1 January 2017 at 17:52 Alcohol Marketing: 2016 Year in Review
  2153. 1 January 2017 at 17:50 Policy Action Group: 2016 Year in Review
  2154. 1 January 2017 at 17:48 Responsible Advertising and Children Programme: 2016 Year in Review
  2155. 1 January 2017 at 17:46 Insight Forum: 2016 Year in Review
  2156. 1 January 2017 at 17:45 Sourcing Forum: 2016 Year in Review
  2157. 1 January 2017 at 17:43 CDO Forum: 2016 Year in Review
  2158. 1 January 2017 at 17:41 Media Forum: 2016 Year in Review
  2159. 1 January 2017 at 17:40 IMC Forum: 2016 Year in Review
  2160. 1 January 2017 at 17:38 CMO Forum: 2016 Year in Review
  2161. 1 January 2017 at 17:30 WFA CEO: 2016 in review
  2162. 1 January 2017 at 00:00 Survey results on Agency evaluation
  2163. 1 January 2017 at 00:00 The Value of Advertising (2017)
  2164. 22 December 2016 at 15:07 5 marketing predictions for 2017
  2165. 22 December 2016 at 14:47 5 public affairs predictions for 2017
  2166. 22 December 2016 at 14:36 Bridging the data protection gap
  2167. 22 December 2016 at 12:31 Outlook 2017: crunching the numbers in media
  2168. 22 December 2016 at 12:06 Three of 2016's most contagious ideas
  2169. 19 December 2016 at 00:00 Zimbabwe tackles marketing to the new generation consumer
  2170. 19 December 2016 at 00:00 Uruguay honours advertising's most talented
  2171. 19 December 2016 at 00:00 A golden night for advertising in Paraguay
  2172. 19 December 2016 at 00:00 Moroccan advertisers hold largest digital gathering in Africa
  2173. 19 December 2016 at 00:00 Australian association welcomes new Board
  2174. 19 December 2016 at 00:00 Kenyan advertisers reward the best in marketing
  2175. 19 December 2016 at 00:00 Japanese association launches digital media committee
  2176. 19 December 2016 at 00:00 Greek advertisers warn against era of digital Darwinism
  2177. 19 December 2016 at 00:00 New beginnings: UAE association relaunched
  2178. 12 December 2016 at 00:00 Benchmark on trade mark clearance for design and logo agencies
  2179. 12 December 2016 at 00:00 Benchmark on testing big ideas
  2180. 9 December 2016 at 11:10 Ten things a CDO can do to keep digital transformation on track
  2181. 8 December 2016 at 13:59 The odd couple
  2182. 8 December 2016 at 00:00 WFA announces first speakers for Global Marketer Week
  2183. 8 December 2016 at 00:00 WFA announces first speakers for Global Marketer Week
  2184. 7 December 2016 at 00:00 SOURCING FORUM Meeting Overview NY December 2016
  2185. 2 December 2016 at 00:00 Global brands consolidate ad server rosters
  2186. 2 December 2016 at 00:00 Global brands consolidate ad server rosters
  2187. 1 December 2016 at 00:00 CDO FORUM Meeting Overview Hong Kong (November) & Singapore (December) 2016
  2188. 30 November 2016 at 18:49 Why advertisers are embarking on a process of 'media transformation'
  2189. 25 November 2016 at 00:00 CDO FORUM Meeting Overview Amsterdam November 2016
  2190. 24 November 2016 at 00:00 SOURCING FORUM Meeting Overview Paris November 2016
  2191. 23 November 2016 at 00:00 Media cost inflation & deflation forecasts 2017
  2192. 22 November 2016 at 00:00 IMC FORUM Meeting Overview London November 2016
  2193. 21 November 2016 at 00:00 Brand building in the age of social media
  2194. 20 November 2016 at 00:00 Time to give up on Bullxxxx proxy metrics?
  2195. 18 November 2016 at 00:00 US multicultural marketing alliance formed
  2196. 18 November 2016 at 00:00 Denmark rewards 'true' advertising
  2197. 18 November 2016 at 00:00 Zimbabwe association welcomes new president
  2198. 18 November 2016 at 00:00 Australian association releases media transparency guidelines
  2199. 17 November 2016 at 00:00 Spanish advertisers celebrate advertising effectiveness
  2200. 17 November 2016 at 00:00 Chile honours significant contributions to marketing
  2201. 17 November 2016 at 00:00 Venezuelan awards judged by neuromarketing
  2202. 17 November 2016 at 00:00 Nigerians award marketing excellence
  2203. 17 November 2016 at 00:00 Slovenia's new Golden Drum seeks to inspire
  2204. 17 November 2016 at 00:00 All eyes on programmatic in Norway
  2205. 17 November 2016 at 00:00 MEDIA FORUM Meeting Overview NY Madrid 2016
  2206. 10 November 2016 at 00:00 INSIGHT FORUM Meeting Overview London November 2016
  2207. 8 November 2016 at 00:00 Webinar: AVMSD revision
  2208. 3 November 2016 at 14:56 4 take-aways on working with start-ups, 6 lessons for big ideas
  2209. 2 November 2016 at 11:12 5 takeouts from China’s Cannes festival and ad standards seminar
  2210. 31 October 2016 at 10:23 5 takeaways from WFA's CMO Luncheon
  2211. 31 October 2016 at 00:00 WFA recruits digital governance lead
  2212. 31 October 2016 at 00:00 International Council on Ad Self-Regulation launched
  2213. 27 October 2016 at 10:11 Five ways Insights can get closer to marketing
  2214. 27 October 2016 at 00:00 MEDIA FORUM Meeting Overview NY October 2016
  2215. 24 October 2016 at 00:00 Benchmark on the use of crowd-sourcing
  2216. 20 October 2016 at 00:00 German advertisers seek transparency in online advertising
  2217. 20 October 2016 at 00:00 Finland celebrates Advertising Day
  2218. 20 October 2016 at 00:00 Swedish advertisers explore children's views on advertising
  2219. 20 October 2016 at 00:00 A great day for advertising in Norway
  2220. 20 October 2016 at 00:00 In the spotlight: Ximena Camacho and ANDA Bolivia
  2221. 20 October 2016 at 00:00 South African association appoints new CEO
  2222. 20 October 2016 at 00:00 French association turns 100
  2223. 20 October 2016 at 00:00 Malaysia and Pakistan join forces to drive single TV rating currency
  2224. 20 October 2016 at 00:00 LATAM advertisers get inspired in Cartagena
  2225. 18 October 2016 at 00:00 Survey on regional marketing structures
  2226. 10 October 2016 at 00:00 Survey on Global Ad Server Management
  2227. 10 October 2016 at 00:00 RAC - Meeting presentation - September 21, 2016
  2228. 7 October 2016 at 00:00 Survey on Working with adtech and martech startups
  2229. 4 October 2016 at 17:04 The changing role of the CMO
  2230. 4 October 2016 at 10:44 “Gotta catch ‘em all!” 5 digital trends at dmexco 2016
  2231. 4 October 2016 at 00:00 Benchmark on setting up knowledge/insights sharing platforms
  2232. 4 October 2016 at 00:00 Barclays' Elinor Bateman to lead WFA's new Insight forum
  2233. 3 October 2016 at 00:00 Barclays' Elinor Bateman to lead WFA's new Insight forum
  2234. 30 September 2016 at 11:49 Data, data everywhere…delivering a transformation in data management
  2235. 29 September 2016 at 00:00 SOURCING FORUM Meeting Overview Singapore September 2016
  2236. 28 September 2016 at 00:00 INSIGHT FORUM Meeting Overview Singapore September 2016
  2237. 28 September 2016 at 00:00 Benchmark on Media auditor RFP
  2238. 20 September 2016 at 00:00 Moroccan association to launch environmental initiative ahead of COP22
  2239. 20 September 2016 at 00:00 PAG - Meeting presentation - September 20, 2016
  2240. 20 September 2016 at 00:00 Chile honours commitments to responsible marketing
  2241. 20 September 2016 at 00:00 Malaysian advertisers tackle ad fraud
  2242. 20 September 2016 at 00:00 Venezuelan association elects new president and Board
  2243. 20 September 2016 at 00:00 Indian advertisers appoint new chairman
  2244. 20 September 2016 at 00:00 Philippine association names new Executive Director
  2245. 20 September 2016 at 00:00 Brazil debates on branding in the age of innovation
  2246. 15 September 2016 at 00:00 Industry launches Coalition for Better Ads
  2247. 13 September 2016 at 00:00 CDO FORUM Meeting Overview Cologne September 2016
  2248. 5 September 2016 at 00:00 Webinar: What is the future of insights?
  2249. 2 September 2016 at 17:00 7 steps to successful agency assessment & performance management
  2250. 2 September 2016 at 15:44 8 observations on conducting a social media audit in China
  2251. 2 September 2016 at 10:46 APEC continues focus on ad standards
  2252. 29 August 2016 at 17:50 Raising your game: driving effectiveness with online video
  2253. 29 August 2016 at 00:00 WFA welcomes two new members to the team
  2254. 29 August 2016 at 00:00 WFA supports inaugural Effectiveness Week
  2255. 25 August 2016 at 00:00 Benchmark on recommended Customer Data Strategy Consultants
  2256. 23 August 2016 at 00:00 Benchmark on recommended Creative agencies in Middle East
  2257. 17 August 2016 at 00:00 Webinar: How to Raise your Game and Win in Programmatic
  2258. 16 August 2016 at 00:00 German advertisers welcome new Board
  2259. 16 August 2016 at 00:00 Paraguay awards country's best brands
  2260. 16 August 2016 at 00:00 Zimbabwe unveils top 200 brands
  2261. 16 August 2016 at 00:00 Finnish association holds event on value of advertising
  2262. 16 August 2016 at 00:00 Turkish advertisers sign commitment to responsible news practices
  2263. 16 August 2016 at 00:00 American advertisers take on digital and social media
  2264. 16 August 2016 at 00:00 Italy launches platform for digital marketing best practice
  2265. 16 August 2016 at 00:00 Pakistan association releases creative brief toolkit
  2266. 5 August 2016 at 00:00 Survey on measuring market share
  2267. 1 August 2016 at 00:00 Content marketing survey results
  2268. 29 July 2016 at 12:31 5 Ways Brands can improve Media Agency Capabilities
  2269. 29 July 2016 at 00:00 Webinar on ANA/K2 transparency investigation: findings and recommendations
  2270. 27 July 2016 at 11:19 WFA President & RBS CMO: 'Advertisers should remember they need agencies'
  2271. 27 July 2016 at 00:00 Benchmark on recommended eCommerce partners in Europe
  2272. 22 July 2016 at 00:00 Webinar: Generating actionable insights from online communities
  2273. 20 July 2016 at 00:00 Benchmark on recommended creative agencies and consultancies
  2274. 19 July 2016 at 00:00 Benchmark on Fashion/beauty agencies in Australia
  2275. 18 July 2016 at 00:00 MasterCard's Sam Ahmed to chair WFA CMO FORUM in Asia
  2276. 18 July 2016 at 00:00 MasterCard's Sam Ahmed to chair WFA CMOFORUM in Asia
  2277. 18 July 2016 at 00:00 Belgium rewards marketing ideas that work
  2278. 18 July 2016 at 00:00 Italy: Advertising and theatre meet at UPA Assembly
  2279. 18 July 2016 at 00:00 Benchmark on the use of supply chain financing
  2280. 18 July 2016 at 00:00 Norwegian advertisers take on programmatic
  2281. 18 July 2016 at 00:00 Brazil reignites marketing at ENA 2016
  2282. 18 July 2016 at 00:00 Media Smart UK releases Body Image and Advertising resources
  2283. 18 July 2016 at 00:00 Australia: AANA Marketing Dividends returns
  2284. 18 July 2016 at 00:00 UK: Facebook is the news industry's mutual challenge, says Guardian editor
  2285. 13 July 2016 at 00:00 Survey on China agency rosters
  2286. 13 July 2016 at 00:00 Survey on Managing PR suppliers
  2287. 7 July 2016 at 00:00 MEDIA FORUM Meeting Overview Shanghai July 2016
  2288. 5 July 2016 at 12:08 WFA’s CMOFORUM @ Cannes Lions. Storydoing over storytelling.
  2289. 5 July 2016 at 00:00 Webinar: Sourcing ad production
  2290. 1 July 2016 at 12:19 Cannes Lions 2016 │ VR killed the radio star?
  2291. 1 July 2016 at 00:00 Benchmark on recommended consultancies for brand architecture development
  2292. 30 June 2016 at 15:01 4 sourcing takeaways from ProcureCon Marketing 2016
  2293. 29 June 2016 at 00:00 Benchmark on Recommended Agencies for Social Media Audit in China
  2294. 24 June 2016 at 00:00 MEDIA FORUM Meeting Overview Rome, Festival of Media May 2016
  2295. 23 June 2016 at 00:00 Customer disengagement
  2296. 23 June 2016 at 00:00 CMO FORUM Meeting Overview Cannes June 2016
  2297. 23 June 2016 at 00:00 Report on global media transformation
  2298. 21 June 2016 at 00:00 WFA discusses value of advertising, ad standards with Chinese Vice Minister
  2299. 20 June 2016 at 00:00 Webinar: Ad fraud guidance for media investors
  2300. 20 June 2016 at 00:00 Webinar: The journey towards customer-centricity
  2301. 16 June 2016 at 00:00 Benchmark on brand tracking in China
  2302. 14 June 2016 at 00:00 Paraguay celebrates 50th issue of marketing magazine
  2303. 14 June 2016 at 00:00 Swiss association launches code of conduct for media auditors
  2304. 14 June 2016 at 00:00 Swedish advertisers showcase media expert teams
  2305. 14 June 2016 at 00:00 French association welcomes new Communications Director
  2306. 14 June 2016 at 00:00 Colombia ranks most effective advertisers of 2016
  2307. 14 June 2016 at 00:00 The Philippines award marketing excellence
  2308. 14 June 2016 at 00:00 Australian advertisers deconstruct marketing
  2309. 14 June 2016 at 00:00 Nigerian association holds first marketing conference
  2310. 14 June 2016 at 00:00 British advertisers launch new client-agency contract
  2311. 14 June 2016 at 00:00 ANA questions agency transparency practices
  2312. 13 June 2016 at 00:00 Benchmark on Innovative brand tracking suppliers
  2313. 8 June 2016 at 00:00 Study results on Verification partners & viewability
  2314. 7 June 2016 at 00:00 WFA comments on ANA research on media transparency
  2315. 7 June 2016 at 00:00 WFA comments on ANA research on media transparency
  2316. 6 June 2016 at 00:00 WFA issues first advice for combatting ad fraud
  2317. 6 June 2016 at 00:00 Benchmark on Average video view figures
  2318. 6 June 2016 at 00:00 WFA issues first advice for combatting ad fraud
  2319. 3 June 2016 at 00:00 Compendium of ad fraud knowledge for media investors
  2320. 2 June 2016 at 13:35 15 tweets from Singapore CMOFORUM
  2321. 2 June 2016 at 00:00 How to build successful online brand communities to deliver growth
  2322. 1 June 2016 at 13:08 Key learnings for marketing effectiveness and online video
  2323. 1 June 2016 at 10:17 4 Client Insights from the Festival of Media
  2324. 1 June 2016 at 09:51 3 Take-outs from Singapore Programmatic Workshop
  2325. 1 June 2016 at 00:00 Brands get the message "loud and clear" from latest PageFair report on ad blocking
  2326. 1 June 2016 at 00:00 WHO DG calls for food marketing restrictions
  2327. 1 June 2016 at 00:00 Brands get the message "loud and clear" from latest PageFair report on ad blocking
  2328. 1 June 2016 at 00:00 Webinar: Driving digital transformation through social newsrooms
  2329. 31 May 2016 at 00:00 Unlocking brand value with social communities
  2330. 31 May 2016 at 00:00 Search marketing trends: boom in social and mobile, greater centralisation, better use of insights
  2331. 30 May 2016 at 15:44 A brief post on briefs: 5 takeaways from our latest IMCFORUM in Miami
  2332. 25 May 2016 at 00:00 Brands broadly welcome new proposal to regulate EU audio-visual
  2333. 20 May 2016 at 00:00 A Brief Chat on Briefs
  2334. 19 May 2016 at 00:00 Survey results on Managing ad testing
  2335. 17 May 2016 at 00:00 Spanish advertisers announce new Board and Executive Committee
  2336. 17 May 2016 at 00:00 Pakistan rewards marketing excellence
  2337. 17 May 2016 at 00:00 Peru celebrates great brand marketing
  2338. 17 May 2016 at 00:00 Australians launch new code for wagering marketing
  2339. 17 May 2016 at 00:00 Malaysian association appoints new Council
  2340. 17 May 2016 at 00:00 Belgian association recruits new Event and Partnership Manager
  2341. 17 May 2016 at 00:00 Zimbabwe introduces prestigious category for top marketers
  2342. 17 May 2016 at 00:00 Slovak association appoints new Chairman
  2343. 17 May 2016 at 00:00 Argentinian advertisers welcome new Executive Committee
  2344. 11 May 2016 at 00:00 Survey on Managing global agency rosters
  2345. 10 May 2016 at 00:00 Implementation Guide for Marketing Communications to Children Commitment
  2346. 10 May 2016 at 00:00 Benchmark - Approaches to econometric modelling
  2347. 3 May 2016 at 00:00 Benchmark on Recommended digital content agencies in Europe
  2348. 29 April 2016 at 00:00 WFA welcomes two new staff members
  2349. 29 April 2016 at 00:00 WFA members continue to deliver high compliance on commitments
  2350. 27 April 2016 at 00:00 Benchmark an Introduction to sourcing Ad Production
  2351. 27 April 2016 at 00:00 Benchmark an Introduction to sourcing Consumer Insights
  2352. 25 April 2016 at 00:00 Survey results on calculating programmatic savings
  2353. 24 April 2016 at 00:00 IMC FORUM Meeting Overview London April 2016
  2354. 20 April 2016 at 00:00 Survey into global media pitching and use of consultants
  2355. 19 April 2016 at 00:00 Survey results on Managing insight supplier communities
  2356. 15 April 2016 at 00:00 Finnish association approves new Board
  2357. 15 April 2016 at 00:00 Paraguayan advertisers elect new Executive Committee
  2358. 15 April 2016 at 00:00 UK appoints new Director of Media and Advertising
  2359. 15 April 2016 at 00:00 Brazilian advertisers welcome first-ever female president
  2360. 15 April 2016 at 00:00 Dutch association names new Membership and Communications Manager
  2361. 15 April 2016 at 00:00 Slovenia celebrates creativity in advertising
  2362. 15 April 2016 at 00:00 Uruguayan association reviews 2015 progress
  2363. 15 April 2016 at 00:00 Swiss association announces new board
  2364. 14 April 2016 at 00:00 Benchmark on Customer journey and innovation suppliers
  2365. 14 April 2016 at 00:00 Benchmark on innnovation partner and business disruptor suppliers
  2366. 4 April 2016 at 00:00 Benchmark on the digital video vendors used by members
  2367. 25 March 2016 at 00:00 Turkish association welcomes new Board
  2368. 25 March 2016 at 00:00 Belgium: Exceptional turnout at UBA Trends Day
  2369. 25 March 2016 at 00:00 Slovenian advertisers appoint new Executive Director
  2370. 25 March 2016 at 00:00 Japanese association names new President and Senior Executive Director
  2371. 25 March 2016 at 00:00 Sweden and Finland share their digital transformation strategies
  2372. 25 March 2016 at 00:00 Belgium, Brazil and Zimbabwe share their national association strategies
  2373. 25 March 2016 at 00:00 Nigerian and Finnish associations join WFA Executive Committee
  2374. 25 March 2016 at 00:00 WFA National Associations Council gathers in KL
  2375. 18 March 2016 at 00:00 WFA Global Marketer Week to be held in Toronto in 2017
  2376. 18 March 2016 at 00:00 WFA Global Marketer Week to be held in Toronto in 2017
  2377. 17 March 2016 at 00:00 WFA President warns brands not to lose sight of the basics
  2378. 17 March 2016 at 00:00 WFA President warns brands not to lose sight of the basics
  2379. 17 March 2016 at 00:00 Global marketers seek a new model for insights
  2380. 16 March 2016 at 00:00 Global marketers seek a new model for insights
  2381. 16 March 2016 at 00:00 WFA announces changes to global leadership team
  2382. 15 March 2016 at 00:00 WFA announces changes to global leadership team
  2383. 15 March 2016 at 00:00 Survey results on Global Search Marketing
  2384. 11 March 2016 at 00:00 Survey results on global social media marketing: 2016
  2385. 11 March 2016 at 00:00 Benchmark on the use of DMPs by insights teams to generate consumer insights
  2386. 10 March 2016 at 00:00 ASEAN marketers seek enhanced digital capabilities
  2387. 10 March 2016 at 00:00 ASEAN marketers seek enhanced digital capabilities
  2388. 7 March 2016 at 00:00 Survey results on Media Agency Remuneration 2016
  2389. 7 March 2016 at 00:00 The future of insights project
  2390. 3 March 2016 at 00:00 CDO FORUM Meeting Overview London March 2016
  2391. 1 March 2016 at 14:45 WFA breaks down walls between Insights and Media
  2392. 1 March 2016 at 00:00 Survey results on Marketing in ASEAN
  2393. 1 March 2016 at 00:00 WFA holds first meeting in Dubai
  2394. 1 March 2016 at 00:00 Global Marketer Week: Public Affairs session to feature speakers from Google and UNICEF
  2395. 1 March 2016 at 00:00 Benchmark on Use of e-auctions & e-sourcing for marketing suppliers
  2396. 29 February 2016 at 15:14 iHuman
  2397. 29 February 2016 at 00:00 20 WFA marketers on Campaign Asia's media A-list
  2398. 28 February 2016 at 00:00 Survey Results on Sourcing ad production
  2399. 24 February 2016 at 00:00 Survey results on Best practice in media agency contract management
  2400. 24 February 2016 at 00:00 SOURCING FORUM Meeting Overview Paris February 2016
  2401. 22 February 2016 at 00:00 Benchmark on digital marketing training methods
  2402. 18 February 2016 at 00:00 IMC FORUM Meeting Overview Dubai February 2016
  2403. 17 February 2016 at 00:00 We Are Social reports on the state of digital in 2016
  2404. 17 February 2016 at 00:00 Spanish association releases study on consumer perception
  2405. 17 February 2016 at 00:00 Norway rewards marketing genius
  2406. 17 February 2016 at 00:00 British advertisers review 2015 and look forward to 2016
  2407. 17 February 2016 at 00:00 Italian advertisers invest in culture
  2408. 17 February 2016 at 00:00 Belgian association awarded for marketing excellence
  2409. 17 February 2016 at 00:00 Philippines association names new President and Board
  2410. 17 February 2016 at 00:00 Portuguese conference takes on the new 3P's of marketing
  2411. 16 February 2016 at 00:00 MEDIA FORUM Meeting Overview Delhi February 2016
  2412. 15 February 2016 at 00:00 Growth Drivers study report
  2413. 15 February 2016 at 00:00 Organising around the Customer Experience
  2414. 15 February 2016 at 00:00 What it takes to be a true Marketing Leader
  2415. 4 February 2016 at 00:00 MEDIA FORUM Meeting Overview London February 2016
  2416. 2 February 2016 at 12:44 Lack of scrutiny has given ad fraud criminals a head start
  2417. 29 January 2016 at 00:00 Food and beverage industry reports progress on commitments
  2418. 28 January 2016 at 00:00 WFA announces speakers for Global Marketer Week
  2419. 28 January 2016 at 00:00 WFA announces speakers for Global Marketer Week
  2420. 20 January 2016 at 00:00 CDO FORUM Meeting Overview Hong Kong January 2016
  2421. 15 January 2016 at 00:00 U.S. food marketers score high in uniform nutrition criteria compliance
  2422. 15 January 2016 at 00:00 American advertisers' Marketing Word of 2015
  2423. 15 January 2016 at 00:00 Canadian advertisers forecast 2016 marketing trends
  2424. 15 January 2016 at 00:00 China association's Responsible Marketing Committee in full force
  2425. 15 January 2016 at 00:00 Moroccan advertisers hold African Digital Summit
  2426. 15 January 2016 at 00:00 Slovenia association names new Board president
  2427. 13 January 2016 at 00:00 Benchmark on Decentralised Media Agency Recommendations
  2428. 1 January 2016 at 17:20 Digital Governance Exchange: 2015 Year in Review
  2429. 1 January 2016 at 17:15 Alcohol Marketing: 2015 Year in Review
  2430. 1 January 2016 at 11:38 CMO FORUM: 2015 Year in Review
  2431. 1 January 2016 at 11:36 IMC FORUM: 2015 Year in Review
  2432. 1 January 2016 at 11:35 MEDIA FORUM: 2015 Year in Review
  2433. 1 January 2016 at 11:34 CDO FORUM: 2015 Year in Review
  2434. 1 January 2016 at 11:32 SOURCING FORUM: 2015 Year in Review
  2435. 1 January 2016 at 11:31 Responsible Advertising and Children Programme: 2015 Year in Review
  2436. 1 January 2016 at 11:29 INSIGHT FORUM: 2015 Year in Review
  2437. 1 January 2016 at 08:42 Policy Action Group: 2015 Year in Review
  2438. 1 January 2016 at 00:00 Digital Governance Exchange: Priorities for 2016
  2439. 1 January 2016 at 00:00 Survey results on Sponsorship investment 2015
  2440. 22 December 2015 at 16:43 WFA’s 10 predictions for 2016
  2441. 21 December 2015 at 00:00 Benchmark on Creative Agencies and the Multichannel Challenge
  2442. 18 December 2015 at 16:50 WFA CEO: 2015 in review
  2443. 16 December 2015 at 00:00 Four marketing wishes on New Zealand advertisers' list
  2444. 16 December 2015 at 00:00 Nigerian marketing excellence on centre stage
  2445. 16 December 2015 at 00:00 Many firsts for Malaysia Effie Awards
  2446. 16 December 2015 at 00:00 German advertisers put digital in focus
  2447. 16 December 2015 at 00:00 Belgian advertisers measure impact of advertising on the economy
  2448. 16 December 2015 at 00:00 British advertisers address ad blocking
  2449. 16 December 2015 at 00:00 Pakistan association elects new Executive Council
  2450. 16 December 2015 at 00:00 Kenyan association celebrates golden jubilee
  2451. 8 December 2015 at 10:46 Don’t scrap marketing procurement, embed it
  2452. 8 December 2015 at 00:00 Project Reconnect 'People Inc.' speaker line-up revealed
  2453. 3 December 2015 at 18:00 Media transparency: picking a way through the storm
  2454. 3 December 2015 at 00:00 MEDIA FORUM Meeting Overview London December 2015
  2455. 1 December 2015 at 00:00 Survey on Media Procurement Excellence
  2456. 30 November 2015 at 00:00 Survey results on Global Partnerships
  2457. 27 November 2015 at 00:00 International media auditing evolves to adapt to the digital era in a global shift
  2458. 27 November 2015 at 00:00 An Advertiser’s View on Ad Blocking
  2459. 17 November 2015 at 00:00 Benchmark on Recommended agency fee negotiators in Asia
  2460. 13 November 2015 at 00:00 Australian association elects new chair
  2461. 13 November 2015 at 00:00 Belgian advertisers appoint shopper marketing expert
  2462. 13 November 2015 at 00:00 French appoint new board and steering committee members
  2463. 13 November 2015 at 00:00 Dutch association welcomes new board members
  2464. 13 November 2015 at 00:00 American advertisers announce new board line-up
  2465. 13 November 2015 at 00:00 Venezuela celebrates advertising excellence
  2466. 13 November 2015 at 00:00 Slovenia marches to the beat of the Golden Drum
  2467. 13 November 2015 at 00:00 Spain: 50th anniversary celebrations continue with awards night
  2468. 12 November 2015 at 00:00 Building Social Communities
  2469. 1 November 2015 at 00:00 Survey on Global Ad Fraud
  2470. 1 November 2015 at 00:00 Media cost inflation & deflation forecasts 2016
  2471. 30 October 2015 at 00:00 Benchmark on Media rebates & agency remuneration China
  2472. 29 October 2015 at 00:00 CDO FORUM Meeting Overview Amsterdam October 2015
  2473. 28 October 2015 at 00:00 Benchmark on Recommended search agencies in LATAM
  2474. 23 October 2015 at 11:48 This is not your parents’ TV
  2475. 22 October 2015 at 00:00 SOURCING FORUM Meeting Overview Singapore October 2015
  2476. 22 October 2015 at 00:00 MEDIA FORUM Meeting Overview NY October 2015
  2477. 22 October 2015 at 00:00 Data moving to the centre of global marketing strategies
  2478. 22 October 2015 at 00:00 Data moving to the centre of global marketing strategies
  2479. 19 October 2015 at 00:00 Delivering Value to Consumers from data
  2480. 15 October 2015 at 00:00 Cross-media advertising effectiveness platform takes off in Germany
  2481. 15 October 2015 at 00:00 Brazilian association addresses Congress on advertising to children
  2482. 15 October 2015 at 00:00 Advertisers call for review of New Zealand's advertising codes
  2483. 15 October 2015 at 00:00 Dutch association appoints Membership and Communications Manager
  2484. 15 October 2015 at 00:00 Sweden recruits digital advisory expert
  2485. 15 October 2015 at 00:00 Spain appoints first-ever development director
  2486. 15 October 2015 at 00:00 Re-elected chairman for Indian association
  2487. 15 October 2015 at 00:00 Argentina honors most effective TV ads
  2488. 15 October 2015 at 00:00 Perspective from France: The true value of media agencies
  2489. 9 October 2015 at 00:00 Benchmark on Competitive Media Spend Monitoring
  2490. 7 October 2015 at 00:00 IMC FORUM Meeting Overview London October 2015
  2491. 2 October 2015 at 00:00 WFA puts view on sustainability to UN Global Compact
  2492. 1 October 2015 at 00:00 Survey on digital agency management
  2493. 29 September 2015 at 00:00 Four global brands join WFA
  2494. 29 September 2015 at 00:00 Chinese marketers expect mobile to become a strong offline business driver in 2015/16
  2495. 29 September 2015 at 00:00 Chinese marketers expect mobile to become a strong offline business driver in 2015/16
  2496. 24 September 2015 at 00:00 SOURCING FORUM Meeting Overview Zug September 2015
  2497. 22 September 2015 at 00:00 IMC FORUM Meeting Overview Miami September 2015
  2498. 22 September 2015 at 00:00 Benchmark on brand strategy providers
  2499. 21 September 2015 at 00:00 AirAsia joins WFA
  2500. 21 September 2015 at 00:00 AirAsia joins World Federation of Advertisers
  2501. 20 September 2015 at 00:00 Chile recognizes corporate commitments to sustainability
  2502. 20 September 2015 at 00:00 British survey shows top CMO priorities
  2503. 20 September 2015 at 00:00 Views from Finland: Challenges of an unknown tomorrow
  2504. 20 September 2015 at 00:00 Nigeria appoints new executive committee
  2505. 20 September 2015 at 00:00 Responsible Marketing Committee launched in China
  2506. 20 September 2015 at 00:00 Sweden: 'A' for the win
  2507. 18 September 2015 at 00:00 Benchmark on changes to online ad banner format (to HTML5) and the implications for advertisers
  2508. 16 September 2015 at 00:00 Benchmark on Agency capability mapping
  2509. 15 September 2015 at 00:00 Webinar on Reciprocity: The future of comms planning?
  2510. 10 September 2015 at 00:00 Benchmark on the evolution of magazine readership and media buying
  2511. 10 September 2015 at 00:00 CMO FORUM Meeting Overview APAC September 2015
  2512. 7 September 2015 at 10:20 Keeping up in China
  2513. 4 September 2015 at 16:40 Keeping a cool head amidst bulging waistlines
  2514. 2 September 2015 at 00:00 WFA recruits new senior staff members
  2515. 1 September 2015 at 00:00 Ad Blocking - the great disruptor
  2516. 1 September 2015 at 00:00 Marketing in LATAM survey results
  2517. 1 September 2015 at 00:00 Survey on Mobile Marketing China: Online to Offline
  2518. 1 September 2015 at 00:00 Survey on data driven marketing (DDM)
  2519. 28 August 2015 at 00:00 Benchmark on Recommended digital agencies in Philippines
  2520. 26 August 2015 at 00:00 Benchmark on digital insight and innovation generation
  2521. 24 August 2015 at 00:00 Benchmark on media agency on-boarding - key considerations and pitfalls
  2522. 20 August 2015 at 00:00 Recommended global PR agencies
  2523. 17 August 2015 at 00:00 Peru scores with "Copa ANDA"
  2524. 17 August 2015 at 00:00 First country-wide OOH audience measurement tool launched in Pakistan
  2525. 17 August 2015 at 00:00 Profile from down under: Sunita Gloster
  2526. 17 August 2015 at 00:00 Malaysia: Global Effie Effectiveness Index to be introduced
  2527. 17 August 2015 at 00:00 US marketers acquire the Advertising Educational Foundation
  2528. 17 August 2015 at 00:00 New Client/Agency contract agreement launched in the UK
  2529. 13 August 2015 at 00:00 Unilever's Porter to lead WFA's China MEDIAFORUM
  2530. 13 August 2015 at 00:00 Unilever's Porter to lead WFA's China MEDIAFORUM
  2531. 11 August 2015 at 00:00 Responsible practices in online behavioural advertising infographic
  2532. 5 August 2015 at 00:00 Survey on digital attribution modelling
  2533. 29 July 2015 at 00:00 Benchmark on recommended digital agencies in Japan
  2534. 27 July 2015 at 00:00 Benchmark on App Developers in Asia
  2535. 23 July 2015 at 17:29 Are we witnessing a new dawn for public affairs?
  2536. 16 July 2015 at 00:00 Bob Reaume retires, Judy Davey joins Canadian association
  2537. 15 July 2015 at 00:00 Argentina: Happy Advertiser's Day!
  2538. 15 July 2015 at 00:00 Swedish advertisers welcome a new board of directors
  2539. 15 July 2015 at 00:00 Finnish association appoints new chair
  2540. 15 July 2015 at 00:00 Peru elects new Executive Board
  2541. 15 July 2015 at 00:00 Benchmark on Recommended digital agencies in South Korea
  2542. 15 July 2015 at 00:00 New team member at German association
  2543. 15 July 2015 at 00:00 Benchmark on C-suite roles and responsibilities
  2544. 14 July 2015 at 00:00 Webinar: Marketing Procurement Business Intelligence
  2545. 1 July 2015 at 09:35 The path to digital transformation
  2546. 1 July 2015 at 00:00 Training on new ad law held in Beijing
  2547. 1 July 2015 at 00:00 Data protection regulation position paper
  2548. 30 June 2015 at 00:00 Benchmark on Pitch fees in South Africa
  2549. 29 June 2015 at 00:00 #12tweets from our CMO FORUM @Cannes_Lions
  2550. 26 June 2015 at 00:00 Intel's Jamshed Wadia made chair of WFA APAC DIGITALFORUM
  2551. 26 June 2015 at 00:00 Intel's Jamshed Wadia made chair of WFA APAC DIGITALFORUM
  2552. 25 June 2015 at 00:00 Life lessons from mentoring young entrepreneurs
  2553. 25 June 2015 at 00:00 WFA holds LATAM regional meeting in Mexico City
  2554. 25 June 2015 at 00:00 Winners of the 2015 PANAta Marketing Effectiveness Awards
  2555. 25 June 2015 at 00:00 Spain's Eficacia 2015: 163 entries, 47% up from 2014
  2556. 25 June 2015 at 00:00 Colombian advertiser and agency of the year named
  2557. 25 June 2015 at 00:00 Australians head to UK for Marketer Exchange
  2558. 25 June 2015 at 00:00 Fraud & viewability take centre stage in Canada
  2559. 24 June 2015 at 00:00 CMO FORUM Meeting Overview Cannes June 2015
  2560. 24 June 2015 at 00:00 Webinar on Programmatic Media: Seeing Through the Financial Fog
  2561. 19 June 2015 at 00:00 Reunión anual para Latinoamérica de la WFA
  2562. 18 June 2015 at 00:00 DIGITAL FORUM Meeting Overview Paris June 2015
  2563. 11 June 2015 at 00:00 SOURCING FORUM Meeting Overview Shanghai June 2015
  2564. 10 June 2015 at 00:00 MEDIA FORUM Meeting Overview Shanghai June 2015
  2565. 9 June 2015 at 00:00 Benchmark on recommended global content agencies
  2566. 1 June 2015 at 12:31 China encourages more responsible advertising
  2567. 1 June 2015 at 00:00 Survey on Global Marketing Category Management
  2568. 1 June 2015 at 00:00 The future of category management
  2569. 1 June 2015 at 00:00 Benchmark on managing usage rights
  2570. 1 June 2015 at 00:00 Benchmark on media agency rate
  2571. 1 June 2015 at 00:00 Marketing Sourcing KPIs
  2572. 1 June 2015 at 00:00 Benchmark on franchising models
  2573. 29 May 2015 at 18:03 Sustainable development is not just about saving the planet
  2574. 29 May 2015 at 00:00 Andrew Knott of McDonald's to lead APAC WFA network
  2575. 29 May 2015 at 00:00 Andrew Knott of McDonald's to lead APAC WFA network
  2576. 20 May 2015 at 00:00 SOURCING FORUM Meeting Overview London May 2015
  2577. 19 May 2015 at 00:00 Italian association introduces new cookie implementation toolkit
  2578. 19 May 2015 at 00:00 PAS Awards 2015: winners and event highlights
  2579. 19 May 2015 at 00:00 Head of Kenyan association receives "Rising Star" award
  2580. 19 May 2015 at 00:00 US shows how marketing "can make a world of difference"
  2581. 19 May 2015 at 00:00 Venezuelan association appoints new president
  2582. 19 May 2015 at 00:00 British advertisers elect new president
  2583. 13 May 2015 at 00:00 MEDIA FORUM Meeting Overview Rome May 2015
  2584. 12 May 2015 at 00:00 Survey on digital resource engagement with brand marketing
  2585. 11 May 2015 at 00:00 WFA shares session on global marketing procurement trends
  2586. 6 May 2015 at 00:00 IMC FORUM Meeting Overview Singapore May 2015
  2587. 4 May 2015 at 00:00 Benchmark on retargeting investment & approach
  2588. 1 May 2015 at 00:00 Building a transparent digital single market infographic
  2589. 30 April 2015 at 00:00 Return On Media Investments
  2590. 30 April 2015 at 00:00 Integrated Agency Management
  2591. 30 April 2015 at 00:00 McDonald's Europe CMO: "Strive to be a better marketer, not an MD"
  2592. 30 April 2015 at 00:00 MEDIA FORUM Meeting Overview Mumbai April 2015
  2593. 29 April 2015 at 00:00 Award-winning work starts with a creatively brave marketer
  2594. 28 April 2015 at 00:00 Benchmark on Recommended Experiential Agencies in Mexico
  2595. 23 April 2015 at 00:00 Creativity was king at Swiss annual meeting
  2596. 23 April 2015 at 00:00 Pakistan advertisers nominate new Secretary General
  2597. 23 April 2015 at 00:00 Italian online video library counts over 1,000 ads
  2598. 23 April 2015 at 00:00 Advertising, the second most important service sub-sector in Spain
  2599. 23 April 2015 at 00:00 IMC FORUM Meeting Overview London April 2015
  2600. 21 April 2015 at 00:00 Webinar: Global Agency Remuneration & Performance Incentives in 2015
  2601. 16 April 2015 at 00:00 Benchmark on media budget setting
  2602. 2 April 2015 at 00:00 ANDA Bolivia joins WFA
  2603. 1 April 2015 at 00:00 Survey on Digital Transformation
  2604. 31 March 2015 at 00:00 50th anniversary for Spanish association
  2605. 31 March 2015 at 00:00 Changes at the helm of ANDA Venezuela
  2606. 31 March 2015 at 00:00 WFA launches new Global Knowledge Base
  2607. 31 March 2015 at 00:00 New national association representatives on WFA's Executive Committee
  2608. 31 March 2015 at 00:00 Winners of the WFA's President's Award 2015
  2609. 31 March 2015 at 00:00 Highlights from the annual WFA National Associations Council
  2610. 30 March 2015 at 00:00 Marketing in Africa Interim regional survey results
  2611. 30 March 2015 at 00:00 An interview with David Wheldon, WFA's new President
  2612. 25 March 2015 at 00:00 Survey on ROMI - Your approach & measurement
  2613. 24 March 2015 at 00:00 Benchmark on supporting ecommerce with digital marketing
  2614. 20 March 2015 at 00:00 WFA Global Marketer Week to be held in Kuala Lumpur in 2016
  2615. 19 March 2015 at 00:00 WFA research identifies Seven Deadly Sins of bad marketing
  2616. 18 March 2015 at 00:00 WFA reveals ground-breaking research into Africa's marketing challenges
  2617. 17 March 2015 at 00:00 WFA appoints Barclays marketer, David Wheldon, as new president
  2618. 17 March 2015 at 00:00 WFA appoints Barclays marketer, David Wheldon, as new president
  2619. 15 March 2015 at 00:00 Survey on digital investment trends and digital agency management
  2620. 14 March 2015 at 00:00 7 Deadly Sins of Marketing
  2621. 13 March 2015 at 00:00 Survey on digital media auditing
  2622. 10 March 2015 at 00:00 Survey on adserving management & payment
  2623. 10 March 2015 at 00:00 Survey on digital recruitment agencies used by clients
  2624. 9 March 2015 at 00:00 Benchmark on Global digital marketing organisation/configuration
  2625. 3 March 2015 at 00:00 Benchmark on cost variation in rate cards
  2626. 1 March 2015 at 00:00 State of the retargeting industry
  2627. 1 March 2015 at 00:00 Survey Results: Transmedia and multiscreen marketing
  2628. 26 February 2015 at 00:00 WFA sees corporate membership rise by over 10%
  2629. 26 February 2015 at 00:00 Data Management Platforms (DMP) - the basics
  2630. 26 February 2015 at 00:00 A history of cross media measurement
  2631. 26 February 2015 at 00:00 MEDIA FORUM Meeting Overview London February 2015
  2632. 24 February 2015 at 00:00 UK industry makes the case for advertising
  2633. 24 February 2015 at 00:00 Philippines marketing magazine goes online
  2634. 24 February 2015 at 00:00 Spanish advertisers call for a new approach to tracking online ad spend
  2635. 24 February 2015 at 00:00 Indonesians release updated Code of Ethics
  2636. 24 February 2015 at 00:00 New Zealand and Belgium appoint new chairs
  2637. 24 February 2015 at 00:00 Australian association strengthens leadership team
  2638. 24 February 2015 at 00:00 US Marketers increasing spend on native advertising
  2639. 19 February 2015 at 08:30 EU kids see less and less food ads on TV
  2640. 19 February 2015 at 00:00 Accelerating Digital Transformation
  2641. 19 February 2015 at 00:00 The elements of digital transformation
  2642. 19 February 2015 at 00:00 Benchmark on sensory and behavioural marketing
  2643. 19 February 2015 at 00:00 DIGITAL FORUM Meeting Overview Paris February 2015
  2644. 16 February 2015 at 00:00 Benchmark on splitting strategic media planning from buying
  2645. 13 February 2015 at 00:00 Consumer video consumption is changing
  2646. 12 February 2015 at 00:00 Benchmark on health and safety compliance and media agency contracts
  2647. 12 February 2015 at 00:00 Webinar: Managing music rights more effectively
  2648. 10 February 2015 at 00:00 Survey on media management in the US
  2649. 5 February 2015 at 00:00 SOURCING FORUM Meeting Overview Paris February 2015
  2650. 2 February 2015 at 16:45 Five priorities for media directors in 2015
  2651. 29 January 2015 at 12:09 Outlook for 2015
  2652. 21 January 2015 at 00:00 US NGO publishes M2K guidelines
  2653. 20 January 2015 at 00:00 Moroccans hold Digital Summit
  2654. 20 January 2015 at 00:00 Zimbabwean Association joins WFA
  2655. 20 January 2015 at 00:00 Submit your nominations for a WFA President's Award 2015!
  2656. 20 January 2015 at 00:00 Join the National Associations Council in Marrakech on March 20!
  2657. 20 January 2015 at 00:00 Benchmark on working with digital asset management suppliers
  2658. 20 January 2015 at 00:00 Italians offer graduates free marcomms training
  2659. 19 January 2015 at 00:00 Interview with Swiss Association President
  2660. 15 January 2015 at 00:00 Survey on brand tracking
  2661. 15 January 2015 at 00:00 Benchmark on creative and digital agency rates 2015
  2662. 10 January 2015 at 00:00 Most Responsive Companies 2014
  2663. 8 January 2015 at 00:00 Guide on Global Agency Remuneration Trends and the use of performance metrics (2014)
  2664. 11 December 2014 at 00:00 Benchmark on recommended experiential and event agencies
  2665. 27 October 2014 at 00:00 Benchmark on recommended ad production suppliers
  2666. 3 July 2014 at 00:00 Guide to Programmatic Media (2014)
  2667. 12 February 2014 at 00:00 Survey on sourcing events
  2668. 10 December 2013 at 00:00 Guidelines on client-agency relations and best practice in the pitch process (2013)
  2669. 5 October 2013 at 00:00 Survey on evolution of payment terms
  2670. 12 June 2013 at 00:00 Survey on sourcing PR
  2671. 10 March 2010 at 00:00 Survey on sourcing print suppliers
  2672. 9 January 2008 at 00:00 WFA Media Charter (2008)