weblogs

overview weblogs

1. 23 March 2023 at 03:00 Spotlight: Turning D&I into an Accountable Media Metric
2. 21 March 2023 at 11:55 WFA Tracker: European Regulators’ positions on Google Analytics
3. 20 March 2023 at 17:16 MediaSense and WFA announce Media Transformation partnership
4. 17 March 2023 at 09:56 Global overview of privacy enforcement cases impacting advertisers
5. 17 March 2023 at 09:54 DGX meeting overview (March 2023, London)
6. 16 March 2023 at 11:38 WFA Guide: DSA and DMA implementation
7. 16 March 2023 at 06:00 Spotlight: Navigating global media demand and pricing trends – 2023 & beyond
8. 15 March 2023 at 03:00 Sourcing Forum meeting overview (February 2023)
9. 15 March 2023 at 03:00 Benchmark: Direct To Consumers Insights practice
10. 15 March 2023 at 00:01 Global marketing industry launches 2023 DEI Census
11. 13 March 2023 at 09:05 Spotlight: ChatGPT: Your New Marketing Assistant - Strategies for Success and guardrails to follow
12. 8 March 2023 at 13:31 RAC Programme Meeting Overview (March 2023)
13. 8 March 2023 at 10:43 WFA Better Marketing Pod Ep 24: on brand safety with Gordon Crovitz, NewsGuard
14. 8 March 2023 at 08:00 All you need to know about the Global DEI Census 2023
15. 8 March 2023 at 00:10 How do you create sustainable growth? 3 experts share their views
16. 7 March 2023 at 18:14 WFA unveils new speakers for Global Marketer Week 2023
17. 7 March 2023 at 17:56 Making the numbers count
18. 7 March 2023 at 17:24 PAG Meeting Overview (February 2023)
19. 7 March 2023 at 17:23 WFA names new Global Diversity Ambassadors
20. 7 March 2023 at 14:25 WFA Briefing: European Commission ad tech study
21. 24 February 2023 at 01:00 Benchmark: Cascading sustainability commitments to agencies
22. 22 February 2023 at 20:00 Spotlight: The Next Big Bets
23. 21 February 2023 at 17:50 DGX benchmark on WFA members’ data ethics policies
24. 21 February 2023 at 05:55 Benchmark: Recommended Creative Agencies for Sustainability
25. 21 February 2023 at 03:00 Benchmark: Global Category Management – Artwork, pre-press & print
26. 20 February 2023 at 17:58 Overview of the Transparency in Political Advertising (TPA) Taskforce meeting held remotely on 16 February 2023
27. 15 February 2023 at 10:00 Cristina Diezhandino named WFA Global Marketer of the Year 2022
28. 10 February 2023 at 09:00 Sourcing Forum meeting overview (January 2023)
29. 9 February 2023 at 13:53 WFA Better Marketing Pod Ep 23: On turning an airline into a travel super-app with Rudy Khaw, AirAsia
30. 8 February 2023 at 17:51 WFA position paper on EU consumer laws revision
31. 7 February 2023 at 13:00 Seven partner predictions for 2023
32. 7 February 2023 at 11:56 The testing times continue
33. 6 February 2023 at 14:04 WFA Forum: Media Forum Overview - 18th January 2023 - Media Transformation - Delivering the future fit organisation
34. 6 February 2023 at 08:00 Build the future, don’t fear it
35. 3 February 2023 at 11:26 ESG to take centre stage at Global Marketer Week in Istanbul
36. 31 January 2023 at 09:23 WFA Briefing: Meta's personalised advertising practices ruled in breach of GDPR.
37. 30 January 2023 at 14:24 Food Marketing to Kids - Heatmap
38. 27 January 2023 at 00:05 How to be more creative in 2023?
39. 25 January 2023 at 00:05 It’s the economy…
40. 24 January 2023 at 14:36 Digital In-Housing Benchmark - An Agency POV (Second Instalment)
41. 24 January 2023 at 12:00 Benchmark: Negotiating paid search deals
42. 23 January 2023 at 17:40 Green Claims in Advertising Task Force Meeting Overview (January 2023)
43. 23 January 2023 at 17:07 EU legislation on Green Claims: Resources for Advertisers
44. 23 January 2023 at 15:12 The missing conversation
45. 23 January 2023 at 12:07 HFSS marketing restrictions: 12 markets to watch in 2023
46. 23 January 2023 at 08:00 Fabrice Beaulieu, Reckitt: WFA Global Marketer of the Year 2022 nominee
47. 23 January 2023 at 08:00 Cheryl Goh, Grab: WFA Global Marketer of the Year 2022 nominee
48. 23 January 2023 at 08:00 Julia Goldin, LEGO: WFA Global Marketer of the Year 2022 nominee
49. 23 January 2023 at 08:00 Patricia Corsi, Bayer Consumer Health: WFA Global Marketer of the Year 2022 nominee
50. 23 January 2023 at 08:00 Cristina Diezhandino, Diageo: WFA Global Marketer of the Year 2022 nominee
51. 23 January 2023 at 08:00 Asmita Dubey, L'Oréal: WFA Global Marketer of the Year 2022 nominee
52. 23 January 2023 at 08:00 Martin Renaud, Mondelēz International: WFA Global Marketer of the Year 2022 nominee
53. 23 January 2023 at 08:00 Karen Riley-Grant, Levi's: WFA Global Marketer of the Year 2022 nominee
54. 19 January 2023 at 10:00 Spotlight: Global Agency Remuneration Trends
55. 17 January 2023 at 14:11 WFA Benchmark Results: Taking a Deeper Dive into Retail Media
56. 17 January 2023 at 09:00 Spotlight: Client-agency performance evaluations: 2022 update
57. 13 January 2023 at 08:00 Benchmark: Global Category Management – Models (for artwork/photography)
58. 11 January 2023 at 09:36 After Spring comes…
59. 10 January 2023 at 09:00 Benchmark: Global Category Management – Digital Commerce
60. 9 January 2023 at 05:00 Sourcing Forum meeting overview (December 2022)
61. 5 January 2023 at 18:17 WFA Forum: Media Forum Overview - 7th December 2022 - Developing a Successful ESG Strategy (with a D&I Focus)
62. 22 December 2022 at 18:00 Sourcing Forum meeting overview (November 2022)
63. 19 December 2022 at 16:41 WFA Forum Connect: Media Forum Overview - Amsterdam 8th November 2022
64. 19 December 2022 at 16:34 WFA Benchmark: Media Ad Servers in a Constantly changing environment
65. 19 December 2022 at 12:00 Twitter announces its acceleration agenda with GARM to answer brand safety needs
66. 19 December 2022 at 00:01 Advertisers believe they are still getting great value from their agencies post pandemic, WFA research
67. 17 December 2022 at 02:00 The role of AI in the content creation process
68. 16 December 2022 at 10:00 Five predictions for 2023
69. 14 December 2022 at 13:35 WFA Better Marketing Pod Ep 22: On reasons to be optimistic about 2023 with Tom Standage, The Economist
70. 13 December 2022 at 15:19 WFA welcomes 13 new members
71. 13 December 2022 at 15:00 Reasons to be optimistic: How the best work of 2022 can help marketers up their game in 2023
72. 13 December 2022 at 07:00 WFA appoints new Insight Forum chair
73. 12 December 2022 at 18:00 Global Agency Remuneration Trends: 2022 update
74. 12 December 2022 at 11:21 TPA Taskforce overview (December 2022)
75. 11 December 2022 at 07:00 Reducing WFA’s carbon footprint
76. 9 December 2022 at 17:00 Spotlight: Inflation equals innovation
77. 8 December 2022 at 16:51 DGX meeting overview (December 2022)
78. 7 December 2022 at 11:00 Spotlight: Recession-proofing strategies for creative production
79. 5 December 2022 at 13:00 People first measurement
80. 5 December 2022 at 10:00 WFA and GARM meet Musk to discuss brand safety
81. 5 December 2022 at 09:00 Putting wages on an equal footing
82. 5 December 2022 at 03:00 Webinar: Understanding data ethics in practice
83. 2 December 2022 at 09:00 Benchmark: Supply-chain finance solutions
84. 1 December 2022 at 12:00 WFA and jury reveal shortlist for Global Marketer of the Year 2022
85. 1 December 2022 at 00:01 Agencies feel more comfortable being honest with clients, WFA research
86. 30 November 2022 at 15:55 Regulatory mapping of marketing to children and use of licensed characters & toys
87. 30 November 2022 at 10:00 First speakers revealed for WFA Global Marketer Week Istanbul 2023
88. 30 November 2022 at 07:00 Client-agency performance evaluations: 2022 update
89. 30 November 2022 at 05:00 Spotlight: What makes clients attractive to agencies?
90. 29 November 2022 at 17:16 RAC Programme Meeting Overview (November 2022)
91. 29 November 2022 at 11:38 Consumer Insights needs an inclusive approach too
92. 28 November 2022 at 11:29 10 years of Responsible Alcohol Marketing
93. 25 November 2022 at 10:40 PAG Meeting Overview (November 2022)
94. 25 November 2022 at 09:43 Demystifying marketing effectiveness
95. 24 November 2022 at 16:57 Webinar | Economist Impact presents The World Ahead: 2023
96. 23 November 2022 at 07:00 Spotlight: Programmatic Supply-Chain Solutions
97. 18 November 2022 at 11:00 WFA Forum Connect - Amsterdam 2022
98. 16 November 2022 at 07:00 Benchmark: Supplier Relationship Management (SRM) programs
99. 15 November 2022 at 17:04 Media Forum Meeting Overview (20th October 2022)
100. 14 November 2022 at 15:14 An unlikely destination
101. 14 November 2022 at 09:00 Don’t be disingenuous on inclusion: brands must ensure behaviour and messaging align
102. 14 November 2022 at 08:30 Global marketing industry rallies behind second Global DEI Census in March 2023
103. 14 November 2022 at 01:00 Why brand safety matters
104. 14 November 2022 at 01:00 Brand safety and suitability: Restoring choice to advertising industry stakeholders in digital media
105. 13 November 2022 at 17:00 Benchmark: Panel service agency(s) fee increases
106. 11 November 2022 at 09:00 Benchmark: Job description for capability role
107. 10 November 2022 at 12:56 WFA Better Marketing Pod Ep 21: On brand building in the football industry with Roel de Vries, City Football Group
108. 9 November 2022 at 16:37 WFA names Gary Lim as new Director for Asia-Pacific
109. 9 November 2022 at 16:14 Insights from GARM’s Aggregated Measurement Report Volume 4
110. 7 November 2022 at 15:19 Bringing back the talent
111. 3 November 2022 at 15:24 Winning during inflation
112. 2 November 2022 at 14:54 Inclusive marketing is just better marketing
113. 31 October 2022 at 12:00 GARM calls on Twitter to uphold existing commitments on brand safety and deepen future collaboration
114. 31 October 2022 at 08:00 Benchmark: Recommended tools for in-house agency operations
115. 28 October 2022 at 12:00 Spotlight: Putting attention to work
116. 27 October 2022 at 08:00 Spotlight: E-commerce content creation - setting up for success
117. 27 October 2022 at 04:00 Benchmark: Global Category Management – Digital production & publishing
118. 25 October 2022 at 17:00 Benchmark: Market Research & Insights – Recommended agency partners
119. 25 October 2022 at 03:00 Benchmark: Global Category Management – Loyalty & Reward
120. 24 October 2022 at 12:21 WFA suggested amendments on EU ‘greenwashing’ ban proposal
121. 18 October 2022 at 13:39 Media Forum Meeting Overview (New York 22nd September 2022) – Media Responsibility and Agencies, Talent & Pitching
122. 17 October 2022 at 13:31 Ditch the metaverse FOMO
123. 13 October 2022 at 09:00 Marketing budgets under heavy scrutiny, WFA and Ebiquity research
124. 11 October 2022 at 18:07 Sourcing Forum meeting overview (September 2022)
125. 11 October 2022 at 16:32 Greek association strengthens local Planet Pledge efforts with the addition of four new members
126. 11 October 2022 at 15:56 UBA cements its sustainability credentials with the launch of CommToZero Platform and Zero Greenwashing guidance
127. 11 October 2022 at 15:37 ISA re-elects Sunil Kataria as chairman
128. 11 October 2022 at 12:27 WFA Benchmark Results: Measuring Media Dollars & Performance
129. 10 October 2022 at 17:03 AANA appoints new CEO
130. 10 October 2022 at 16:04 National associations gather in Dublin and Santiago
131. 7 October 2022 at 12:50 PAG Meeting Overview (September 2022)
132. 7 October 2022 at 11:56 Inclusive Marketing - Why representation matters to your customers and your brand
133. 6 October 2022 at 14:20 RAC Programme Meeting Overview (September 2022)
134. 6 October 2022 at 09:00 Spotlight: How do you translate happiness into brand success?
135. 5 October 2022 at 17:23 What’s the biggest challenge facing marketers right now?
136. 5 October 2022 at 16:07 Re-finding our marketing mojo
137. 5 October 2022 at 14:11 Marketing is going through a talent crisis. How can we fix it?
138. 4 October 2022 at 17:41 WFA Better Marketing Pod Ep 20: On diversity and cultural relevance with Susan Akkad, The Estée Lauder Companies
139. 4 October 2022 at 12:00 Benchmark: Global Category Management – Adaptation & transcreation
140. 4 October 2022 at 11:13 WFA welcomes four new team members
141. 3 October 2022 at 13:40 DGX meeting overview (September 2022)
142. 1 October 2022 at 05:00 Benchmark: UX agencies and partners
143. 30 September 2022 at 09:00 Spotlight: Consumer insights through a diversity and inclusion lens
144. 30 September 2022 at 03:00 Insight Forum Overview (September 2022)
145. 28 September 2022 at 09:00 Spotlight: Go faster with less
146. 28 September 2022 at 00:01 Data ethics is a priority for nine out of 10 CMOs but half need help making it a reality, WFA research shows
147. 27 September 2022 at 15:37 The CMO Guide to Data Ethics in Practice
148. 23 September 2022 at 18:00 Benchmark: Global Category Management – POS & displays
149. 21 September 2022 at 13:21 Why I love marketing procurement
150. 14 September 2022 at 19:01 WFA Benchmark: Web tracking in a cookieless world
151. 8 September 2022 at 00:00 Marketers failing to overcome key barriers to creativity, WFA research
152. 8 September 2022 at 00:00 Advertising’s creativity crisis: if creativity is a ‘super-power’ why is everyone so afraid to use it?
153. 7 September 2022 at 18:00 Spotlight: Clients & Creativity
154. 7 September 2022 at 16:00 My top 10 take-outs from talking to marketing's brightest minds
155. 7 September 2022 at 09:00 WFA introduces Global Marketer Hall of Fame
156. 7 September 2022 at 09:00 WFA launches Global Marketer of the Year 2022
157. 6 September 2022 at 12:00 Take note: 5 back-to-school lessons for marketers
158. 26 August 2022 at 12:00 Spotlight: Think with Google - Evolving the role of apps for Businesses in APAC
159. 15 August 2022 at 16:00 Benchmark: Members’ thoughts on Ebiquity acquiring MediaPath
160. 8 August 2022 at 11:16 Benchmark: Exploring Innovative Agency Models
161. 4 August 2022 at 04:30 Benchmark: Negotiations with tech titans or big digital platforms
162. 1 August 2022 at 12:00 Clients and Creativity
163. 1 August 2022 at 12:00 Alcohol Marketing Road Test
164. 29 July 2022 at 11:38 Charting a new course in media for 2022 and beyond
165. 28 July 2022 at 11:30 Marketing facing “worst-ever” talent crisis
166. 28 July 2022 at 08:00 Media’s got talent?
167. 26 July 2022 at 12:33 WFA Better Marketing Pod Ep 19: On redefining creative excellence with David Droga
168. 25 July 2022 at 11:18 WFA grows its corporate network
169. 21 July 2022 at 05:00 Benchmark: Online communities and advisory boards
170. 19 July 2022 at 03:30 Agency Roster Transformation
171. 19 July 2022 at 00:01 Agency rosters face ongoing reform and revamps
172. 18 July 2022 at 08:00 Benchmark: Social media compromises/hacks
173. 18 July 2022 at 00:00 Spotlight: Navigating global media demand and pricing trends – July 2022
174. 15 July 2022 at 06:00 Benchmark: Tracking media in-feed on social platforms
175. 12 July 2022 at 09:26 DGX Benchmark: Google Analytics (July 2022)
176. 12 July 2022 at 07:45 Sourcing Forum meeting overview (June 2022)
177. 8 July 2022 at 10:00 China Forum (July 2022)
178. 7 July 2022 at 07:00 Spotlight: The rise of freelance talent
179. 6 July 2022 at 17:49 WFA Better Marketing Pod Ep 18: Cannes Special with Rupen Desai
180. 6 July 2022 at 10:09 How seriously is the industry taking sustainability?
181. 5 July 2022 at 15:12 WFA Better Marketing Pod Ep 17: Cannes Special with Matt Brittin
182. 4 July 2022 at 16:39 WFA members inducted into inaugural Forbes CMO Hall of Fame
183. 30 June 2022 at 12:00 Dutch association receives royal designation for 100 years of representing the interests of advertisers
184. 30 June 2022 at 07:00 Benchmark: Recommended online training platforms (digital marketing skills)
185. 28 June 2022 at 12:00 Ad Net Zero goes global to help the ad industry achieve net zero
186. 28 June 2022 at 11:50 EU proposal on the transparency and targeting of political advertising: what is it and why is it relevant for advertisers?
187. 28 June 2022 at 11:36 DGX meeting overview (June 2022)
188. 24 June 2022 at 11:00 Media Forum APAC (June 2022) eCommerce in South-East Asia
189. 21 June 2022 at 16:32 Benchmark: Media agency first party data liability caps
190. 21 June 2022 at 16:26 Insight Forum meeting overview (June 2022)
191. 21 June 2022 at 12:00 GARM: 3 Years of Progress
192. 21 June 2022 at 11:20 Benchmark: Recommended brand activation agencies in Germany
193. 21 June 2022 at 10:46 Benchmark: Purchase funnel media investment allocation for fast moving CPGs
194. 21 June 2022 at 08:00 GARM announces guidelines on misinformation, standards on ad placements, and expansion to cover the metaverse
195. 20 June 2022 at 08:45 WFA launches Charter for Change at Cannes to drive global action on Diversity, Equity and Inclusion
196. 17 June 2022 at 12:00 GARM Adjacency Standards Framework
197. 17 June 2022 at 12:00 GARM Brand Safety Floor + Suitability Framework
198. 16 June 2022 at 15:01 WFA and GARM endorse strengthened EU Code of Practice on disinformation
199. 16 June 2022 at 15:00 GARM expands membership to independent brand safety providers
200. 16 June 2022 at 00:00 WFA Policy Tracker
201. 15 June 2022 at 18:08 Media Forum Meeting Overview – Media in the Metaverse (18th May 2022)
202. 14 June 2022 at 17:26 WFA feedback to the EU Commission on ‘greenwashing’ ban proposal
203. 10 June 2022 at 10:00 Tech & tools in marketing procurement
204. 9 June 2022 at 05:00 Spotlight: Counting the (Carbon) Cost
205. 8 June 2022 at 06:00 Sourcing Forum meeting overview (May 2022)
206. 7 June 2022 at 11:09 AXA and Philips add their weight to WFA’s Planet Pledge
207. 7 June 2022 at 10:42 WFA Better Marketing Pod Ep 16: On the science of marketing with Professor Byron Sharp
208. 6 June 2022 at 14:28 Marketing in the metaverse: a brave new world of nonsense or the key to your brand’s longevity?
209. 3 June 2022 at 08:00 Creative effectiveness is not about taking risks
210. 2 June 2022 at 14:50 How seriously is the industry taking sustainability?
211. 2 June 2022 at 10:32 RAC Programme Meeting Overview (May 2022)
212. 2 June 2022 at 10:19 PAG Meeting Overview (May 2022)
213. 1 June 2022 at 15:50 How new rules could create a more trustworthy online ecosystem
214. 1 June 2022 at 12:00 How industry associations are supporting the ad industry and people of Ukraine
215. 31 May 2022 at 17:19 Webinar: Dark Patterns and Advertising Regulation
216. 31 May 2022 at 12:00 Marketing Finland creates label for companies and organisations helping Ukraine
217. 31 May 2022 at 10:52 DGX meeting on Google Analytics (May 2022)
218. 27 May 2022 at 12:00 Slovenian association helps Ukrainian families through creative competition and NFTs
219. 27 May 2022 at 06:00 Benchmark: Market research - challenges and solutions in sharing Nielsen’s data
220. 27 May 2022 at 05:00 Sourcing Forum meeting overview (May 2022)
221. 26 May 2022 at 00:00 Explosive eCommerce growth drives need for improved brand and performance integration
222. 26 May 2022 at 00:00 Benchmark: Sourcing approach to agency pitch
223. 26 May 2022 at 00:00 Spotlight: Tackling Responsible Media
224. 25 May 2022 at 17:56 Remembering George Floyd and our promises
225. 25 May 2022 at 12:00 ISBA and IPA launch ‘Pitch Positive Pledge’ to improve pitching outcomes
226. 25 May 2022 at 08:00 Global eCommerce and Marketing - Delivering a Successful Strategy
227. 24 May 2022 at 12:30 Benchmark: Global Category Management – Influencer Marketing
228. 23 May 2022 at 12:00 Estonia celebrates the power of creativity
229. 23 May 2022 at 08:00 Spotlight: Effective financial management – a focus on marketing activation
230. 20 May 2022 at 12:00 ANA unveils guidelines for working with diverse suppliers
231. 18 May 2022 at 05:33 Spotlight: Effective financial management – a focus on influencer marketing, PR and social
232. 17 May 2022 at 16:00 GARM Aggregated Measurement Report - May 2022
233. 16 May 2022 at 12:00 Call for nominations: The Drum Future 50, in partnership with WFA
234. 16 May 2022 at 10:00 CMO Forum meeting overview (April 2022)
235. 15 May 2022 at 10:00 Global Marketer Week (Athens): Media Forum meeting overview (April 2022) - Responsible Media & Media Measurement
236. 11 May 2022 at 10:00 Sourcing Forum meeting overview (April 2022)
237. 10 May 2022 at 12:00 Unstereotype Alliance launches Argentina chapter
238. 10 May 2022 at 10:45 DSA/DMA Task Force Meeting Overview (May 2022)
239. 6 May 2022 at 06:00 Spotlight: A Brand's Guide to Retail Media
240. 5 May 2022 at 12:00 Malaysian association elects new president
241. 4 May 2022 at 17:18 Green Claims in Advertising Task Force Meeting Overview (April 2022)
242. 3 May 2022 at 15:08 Everything policy leads need to know about marketing in the Metaverse
243. 3 May 2022 at 12:00 Estonian association creates toolkit to help companies communicate about Ukrainian products and products sold in support of Ukraine
244. 29 April 2022 at 12:00 National industry associations from 29 countries gather in Athens
245. 28 April 2022 at 10:14 WFA Global Marketer Week heads to Istanbul for 2023
246. 26 April 2022 at 10:00 The EU Digital Services Act: implications for advertisers
247. 25 April 2022 at 00:00 Benchmark: Recruitment of marketing sourcing talent
248. 22 April 2022 at 17:00 Benchmark: legal training for marketing procurement teams
249. 22 April 2022 at 17:00 Benchmark: payment solutions / cashback
250. 22 April 2022 at 17:00 Benchmark: crowdsourced platform in Russia
251. 22 April 2022 at 17:00 Benchmark: innovation funds in media/marketing
252. 22 April 2022 at 12:00 In the spotlight: Indian Society of Advertisers’ Sushil Matey
253. 20 April 2022 at 15:50 Benchmark: Media indemnities
254. 19 April 2022 at 16:40 Spotlight: Social Commerce: Taking the high street to the social feed
255. 15 April 2022 at 09:43 Insight Forum meeting overview (February 2022)
256. 13 April 2022 at 19:00 Sourcing Forum meeting overview (March 2022)
257. 12 April 2022 at 11:36 Media Forum meeting overview – Improving your inventory media (March 2022)
258. 12 April 2022 at 08:00 WFA President’s Awards recognise exceptional industry initiatives around the world
259. 11 April 2022 at 17:37 DSA/DMA Task Force Meeting Overview (March 2022)
260. 6 April 2022 at 00:00 WFA unveils new global leadership ahead of Global Marketer Week
261. 4 April 2022 at 00:00 Global Guidance on Environmental Claims 2022
262. 4 April 2022 at 00:00 WFA issues guidance for brands on making credible environmental claims
263. 1 April 2022 at 03:00 Benchmark: Digital Advertising Testing Protocols & Partners
264. 31 March 2022 at 18:00 The future of insights and marketing effectiveness
265. 31 March 2022 at 14:45 WFA Environmental Claims Guidance: Annex documents
266. 31 March 2022 at 12:29 Ukraine: Taking action on digital advertising
267. 30 March 2022 at 15:51 WFA Better Marketing Pod Ep 15: On marketing effectiveness with Peter Field and Karen Nelson-Field
268. 30 March 2022 at 01:00 Spotlight: Designing the right production model for your organisation
269. 29 March 2022 at 18:00 WFA gears up for Global Marketer Week in Athens
270. 29 March 2022 at 16:26 Benchmark: Global Category Management – Market Research & Insights
271. 29 March 2022 at 10:58 Independent study shows low ad exposure to alcohol ads online
272. 29 March 2022 at 10:05 Media Forum Meeting Overview (12th May 2021)
273. 29 March 2022 at 09:36 Only 1.45% of online ads served to children are for HFSS foods
274. 28 March 2022 at 11:50 Using media to drive positive impact
275. 28 March 2022 at 09:27 WFA names new leadership for APAC
276. 25 March 2022 at 11:22 WFA publishes marketing capabilities playbook
277. 25 March 2022 at 05:00 The First 100 Days of a Marketing Capability Leader
278. 23 March 2022 at 03:00 Benchmark: Trends agencies and partners
279. 23 March 2022 at 02:00 Sourcing Forum meeting overview (March 2022)
280. 22 March 2022 at 10:06 DGX meeting overview (March 2022)
281. 22 March 2022 at 00:00 Sourcing Forum meeting overview (March 2022)
282. 21 March 2022 at 09:28 WFA amendment suggestions for the proposal on the transparency and targeting of political advertising
283. 18 March 2022 at 03:00 Sourcing Forum meeting overview (March 2022)
284. 15 March 2022 at 11:00 Spotlight: Media Contract Guidance Webinar – Global Best Practice
285. 14 March 2022 at 07:00 Debate on the regulation of targeted advertising: what are EU policymakers considering?
286. 11 March 2022 at 14:20 Benchmark: Media Agency Fee Risk & Reward Models
287. 11 March 2022 at 13:49 Benchmark: Media Spend Vs Net Sales Revenue & A&P
288. 11 March 2022 at 13:40 Media Forum Meeting Overview (24th February 2022)
289. 9 March 2022 at 11:00 WFA calls on brands to reconsider media spend in Russia
290. 9 March 2022 at 10:57 DGX meeting with Google, 28 February 2022
291. 9 March 2022 at 10:00 Survey: Ukrainian Response
292. 8 March 2022 at 09:07 Want to produce great work? Stop treating your advertising agencies like dirt
293. 7 March 2022 at 17:27 WFA Better Marketing Pod Ep 14: On lessons learnt in Asia with David Porter
294. 7 March 2022 at 15:50 Navigating digital media safety and suitability in the time of war
295. 4 March 2022 at 14:31 PAG Meeting Overview (February 2022)
296. 3 March 2022 at 22:00 Sourcing Forum meeting overview (February 2022)
297. 3 March 2022 at 16:37 RAC Programme Meeting Overview (February 2022)
298. 3 March 2022 at 00:00 Spotlight: Preparing for digital media’s privacy-first future | Episode 4
299. 2 March 2022 at 12:00 Webinar: IAB Europe’s TCF found in breach of GDPR – what next for advertisers?
300. 2 March 2022 at 09:00 Media 2025 - Wave Five Research Findings 2022
301. 1 March 2022 at 12:00 Finnish ad industry publishes guidance on communicating about the Russia-Ukraine war
302. 1 March 2022 at 11:17 Three principles from four decades of media practice
303. 1 March 2022 at 09:00 WFA launches global guide to media contracts excellence
304. 28 February 2022 at 12:20 Media Contract Guidance for Advertisers: Global Best Practice
305. 25 February 2022 at 10:56 Transparency in Political Task Force Meeting Overview (February 2022)
306. 24 February 2022 at 16:41 Welcome to the privacy-focused future
307. 24 February 2022 at 04:00 Spotlight: 2022 Global Production Trends
308. 23 February 2022 at 00:00 Spotlight: Mitigating risk - inflation, agency talent shortfall, etc.
309. 22 February 2022 at 12:00 Benchmark: Definition, target setting and tracking of savings
310. 22 February 2022 at 06:11 Benchmark: Global Category Management – Experiential & Events
311. 21 February 2022 at 13:00 WFA names Kredo and McLachlan as new co-chairs of Sourcing Forum
312. 17 February 2022 at 11:41 DSA/DMA Task Force Meeting Overview (January 2022)
313. 17 February 2022 at 11:36 EU Digital Markets Act: WFA briefing, February 2022
314. 17 February 2022 at 11:29 EU Digital Services Act: WFA briefing, February 2022
315. 16 February 2022 at 17:34 WFA Green Claims in Marketing Map
316. 11 February 2022 at 09:51 WFA returns to face-to-face events with Global Marketer Week in Athens
317. 10 February 2022 at 05:00 Spotlight: Navigating global media demand and pricing trends – 2022, 2023 & beyond
318. 9 February 2022 at 02:00 Agency Management Forum Overview (December 2021)
319. 4 February 2022 at 09:00 Spotlight: The Media Shift - Anticipating the Media World of Tomorrow
320. 3 February 2022 at 10:00 Conny Braams named WFA Global Marketer of the Year 2021
321. 3 February 2022 at 09:15 Media Forum Meeting Overview (19th January 2022)
322. 3 February 2022 at 08:00 Mastercard's Raja Rajamannar: ‘Do not think to return to pre-Covid habits'
323. 3 February 2022 at 00:05 Credit Suisse, Essity and Heineken sign up to WFA’s Planet Pledge
324. 2 February 2022 at 15:47 100 days on from COP26
325. 2 February 2022 at 09:00 7 partner predictions for 2022
326. 2 February 2022 at 04:43 Benchmark: Marketing spend tail end management
327. 2 February 2022 at 03:28 Benchmark: Tech & tools in marketing procurement
328. 1 February 2022 at 12:00 DGX meeting on Google Analytics (January 2022)
329. 1 February 2022 at 12:00 DGX Benchmark: Google Analytics
330. 1 February 2022 at 11:00 The EU Digital Markets Act: what is it and why is it relevant to advertisers?
331. 31 January 2022 at 12:19 WFA Better Marketing Pod Ep 13: On creativity with Sir John Hegarty
332. 31 January 2022 at 12:00 Benchmark: Investment in Marketing Capability (2021)
333. 28 January 2022 at 11:43 Spotlight: Shift - A Marketing Re-think
334. 27 January 2022 at 11:00 WFA President Emeritus David Wheldon awarded OBE
335. 27 January 2022 at 10:00 Sourcing Forum meeting overview (January 2021)
336. 27 January 2022 at 00:00 Spotlight: Reversing the decline in advertising effectiveness
337. 26 January 2022 at 12:00 1 TL spent on advertising in Turkey generates 19.4 TL in GDP
338. 25 January 2022 at 12:00 Webinar: Diversity & Representation - Ensuring media & advertising supports inclusion
339. 24 January 2022 at 00:00 Benchmark: Marketing or Media Mix Models and ROI
340. 21 January 2022 at 17:35 WFA launches guide to diversity and representation in media planning and buying
341. 21 January 2022 at 04:37 Spotlight: The Rise of Chinese brands - Why is it important for businesses in and outside of China
342. 19 January 2022 at 11:30 Diageo’s Massey takes leadership role on WFA’s Media Forum and Global Media Board
343. 19 January 2022 at 03:41 Spotlight: Marketing in the Metaverse
344. 17 January 2022 at 00:00 Spotlight: Sustainable storytelling - what are you scared of?
345. 14 January 2022 at 02:36 Benchmark: Share of Voice vs Share of Market
346. 7 January 2022 at 12:00 Slovenia association appoints new board
347. 5 January 2022 at 12:00 Sweden’s cross-media measurement initiative unveils industry standard for media buying
348. 4 January 2022 at 12:00 University students in Spain win big for effective advertising pitches
349. 22 December 2021 at 12:00 Unstereotype Alliance launched in Australia, India, Kenya, Mexico and Nigeria
350. 21 December 2021 at 17:50 Global Content Production 2021
351. 21 December 2021 at 12:00 ABA publishes guidance for a more transparent and accountable ad industry in Brazil
352. 20 December 2021 at 12:00 DGX meeting overview (December 2021)
353. 20 December 2021 at 12:00 The Philippines celebrates courage and optimism in brand marketing
354. 16 December 2021 at 17:00 12 predictions for 2022
355. 16 December 2021 at 14:00 Mondelēz and Sanofi join Planet Pledge
356. 15 December 2021 at 13:36 WFA Better Marketing Pod Ep 12: On marketing in Africa with Folake Ani-Mumuney
357. 15 December 2021 at 12:22 Sourcing Forum meeting overview (December 2021)
358. 15 December 2021 at 12:00 Pakistan association welcomes first female chair
359. 15 December 2021 at 09:54 WFA CEO: “2021 was a watershed year for marketing”
360. 14 December 2021 at 14:46 Reversing the decline in advertising effectiveness
361. 14 December 2021 at 08:47 Capability Forum Overview (October 2021)
362. 14 December 2021 at 08:24 Benchmark: Vision/mission/philosophy statements for the marketing team
363. 14 December 2021 at 00:00 Sourcing Forum meeting overview (December 2021)
364. 13 December 2021 at 12:00 Launch event: Diversity and Inclusion in Marketing Trends Report
365. 10 December 2021 at 12:00 Webinar: Benchmarking data safety and risk across the industry
366. 9 December 2021 at 12:00 WFA publishes final DEI Census results
367. 9 December 2021 at 10:38 Brand investment decisions: evolving beyond working / non-working
368. 7 December 2021 at 20:00 Spotlight: Global Production - 2021 and beyond
369. 7 December 2021 at 12:00 GARM x National Associations partnership meeting
370. 6 December 2021 at 17:00 PAG Meeting Overview (November 2021)
371. 6 December 2021 at 12:17 Benchmark: MENA split between ATL and BTL media budget
372. 6 December 2021 at 00:00 Meet the Global Marketer of the Year 2021 nominees: Julia Goldin, the LEGO Group
373. 6 December 2021 at 00:00 Meet the Global Marketer of the Year 2021 nominees: Pratik Thakar, TCCC
374. 6 December 2021 at 00:00 Meet the Global Marketer of the Year 2021 nominees: Jane Wakely, Mars, Incorporated
375. 6 December 2021 at 00:00 Meet the Global Marketer of the Year 2021 nominees: Andrea Álvares, Natura
376. 6 December 2021 at 00:00 Meet the Global Marketer of the Year 2021 nominees: Conny Braams, Unilever
377. 6 December 2021 at 00:00 Meet the Global Marketer of the Year 2021 nominees: Rupen Desai, Dole Sunshine Company
378. 6 December 2021 at 00:00 Meet the Global Marketer of the Year 2021 nominees: Cristina Diezhandino, Diageo
379. 2 December 2021 at 08:51 China Media Forum Meeting Overview (Dec 2021)
380. 1 December 2021 at 12:00 Fireside chat: Paying Attention to the Long and Short
381. 1 December 2021 at 08:38 Planet Pledge Spotlight: COP26
382. 30 November 2021 at 16:55 Sponsorship into 2022
383. 30 November 2021 at 12:00 GARM Aggregated Measurement Report - November 2021
384. 29 November 2021 at 14:46 First-ever DEI Census reveals major challenges around family status, age, gender, ethnicity and disability for APAC markets
385. 29 November 2021 at 12:00 DSA/DMA Task Force Meeting Overview (November 2021)
386. 28 November 2021 at 00:00 LATAM mapping: Regulatory efforts to restrict food marketing in Latin America
387. 26 November 2021 at 16:19 Data Safety in 2021: Benchmark & Analysis
388. 26 November 2021 at 12:00 RAC Programme Meeting Overview (November 2021)
389. 25 November 2021 at 17:42 Galvanising marketing as a force for positive change: lessons learned from Planet Pledge
390. 24 November 2021 at 12:00 WFA Guide to EU Cookie Guidance
391. 23 November 2021 at 16:48 A marketer in Glasgow
392. 19 November 2021 at 12:00 Spotlight: Implementing effective supplier diversity programs
393. 18 November 2021 at 12:00 Spotlight: Preparing for digital media’s privacy-first future | Episode 3
394. 18 November 2021 at 10:49 WFA names super seven as shortlist for Global Marketer of the Year 2021
395. 17 November 2021 at 16:42 Winning with Eco-Actives is essential for future brand growth
396. 16 November 2021 at 11:28 CMO Forum meeting overview (November 2021)
397. 15 November 2021 at 12:00 Spotlight: Gaming Demystified 2021
398. 15 November 2021 at 11:07 Marketing as a force for positive change: lessons from Planet Pledge
399. 15 November 2021 at 11:00 Webinar: IFBA’s Enhanced Responsible Marketing Policy
400. 9 November 2021 at 17:14 WFA Better Marketing Pod Ep 11: On sustainability with Reckitt's Sonia Thimmiah
401. 8 November 2021 at 08:00 Benchmark: Recommended Training Providers
402. 3 November 2021 at 00:00 EY, Mars and Nomad Foods join WFA’s Planet Pledge
403. 1 November 2021 at 09:51 Benchmark: Media spend on agency fees in South East Asia
404. 29 October 2021 at 10:49 Can marketing save the planet?
405. 27 October 2021 at 12:11 Media Forum Meeting Overview (27th October 2021)
406. 27 October 2021 at 05:47 Sourcing Forum meeting overview (October 2021)
407. 27 October 2021 at 00:00 Majority of major multinationals now investing in gaming in APAC, WFA research
408. 26 October 2021 at 14:42 The butterfly effect of global marketing transformation
409. 26 October 2021 at 12:33 What’s worth keeping post pandemic
410. 26 October 2021 at 10:30 GAMING DEMYSTIFIED 2021: Unlocking brand opportunities in video gaming
411. 25 October 2021 at 17:48 Five key take outs from The Economist's predictions for 2022
412. 25 October 2021 at 14:55 Benchmark: Pitch Consultant Selection Criteria
413. 25 October 2021 at 14:21 It's time to regulate the digital ad market
414. 24 October 2021 at 02:59 Insight Forum Overview (October 2021)
415. 22 October 2021 at 11:51 Benchmark: Digital in-housing from agency point of view
416. 19 October 2021 at 12:00 WFA response to MEP’s call for ban on targeted advertising
417. 19 October 2021 at 12:00 In-House Forum Overview (October 2021)
418. 18 October 2021 at 00:01 First-ever DEI Census reveals major challenges around family status, age, gender, ethnicity and disability
419. 15 October 2021 at 13:00 Spotlight: Preparing for digital media’s privacy-first future | Episode 2
420. 15 October 2021 at 12:00 DSA/DMA Task Force Meeting Overview (October 2021)
421. 14 October 2021 at 12:00 Webinar | Economist Impact presents The World Ahead: 2022
422. 13 October 2021 at 12:00 Spotlight: An update on MRC’s mission to audit audience measurement and digital platforms
423. 13 October 2021 at 12:00 PAG Meeting Overview (September 2021)
424. 12 October 2021 at 12:00 Webinar | Privacy in China: The new Personal Information Protection Law (PIPL)
425. 12 October 2021 at 04:38 Planet Pledge Leaders' Forum: Poll results
426. 7 October 2021 at 23:09 WFA and ANA call on Facebook to address whistleblower allegations
427. 6 October 2021 at 19:21 Benchmark: Campaign monitoring best practices
428. 5 October 2021 at 15:14 WFA adds three new team members
429. 5 October 2021 at 09:00 RAC Programme Meeting Overview (September 2021)
430. 4 October 2021 at 09:00 Is it an advantage to be a woman in marketing?
431. 4 October 2021 at 08:00 Webinar: How national associations can get involved in GARM
432. 30 September 2021 at 12:00 WFA welcomes 10 new corporate members
433. 29 September 2021 at 12:01 Media Forum Meeting Overview (29th September 2021)
434. 28 September 2021 at 09:45 WFA launches Latin American guide to diversity and representation through the creative process
435. 27 September 2021 at 12:00 DGX meeting overview (September 2021)
436. 24 September 2021 at 12:00 WFA whitepaper on environmental claims and greenwashing
437. 24 September 2021 at 12:00 Denmark, Finland and Sweden launch Nordic alliance for responsible media
438. 22 September 2021 at 09:00 How collaboration between marketing and sustainability can be a force for good
439. 17 September 2021 at 12:00 Norwegian ad industry unveils new guidance to diversity strategy and recruitment
440. 17 September 2021 at 12:00 Canadian association appoints lead for cross-media measurement initiative
441. 16 September 2021 at 01:53 Benchmark: Sustainability & Marketing Consultants
442. 16 September 2021 at 01:20 Benchmark: Recommended integrated creative agencies & overview of compensation for pitch submissions
443. 14 September 2021 at 16:00 Agency Management Forum Overview (September 2021)
444. 9 September 2021 at 07:00 WFA launches Global Marketer of the Year 2021
445. 9 September 2021 at 00:01 Four major multinationals and 22 national advertiser associations rally behind WFA’s Planet Pledge
446. 8 September 2021 at 17:00 CMO Forum meeting overview (September 2021)
447. 8 September 2021 at 14:34 Five CMOs with five post lockdown tips
448. 8 September 2021 at 11:04 This can be marketing’s time. You just need to earn it.
449. 8 September 2021 at 00:25 Planet Pledge Leaders' Forum - Meeting Overview
450. 8 September 2021 at 00:01 Capability gaps creating significant challenges for large advertisers, WFA research
451. 7 September 2021 at 14:53 Walking the talk on climate change
452. 7 September 2021 at 12:00 Kenyan association launches mentorship programme for marketers and students
453. 3 September 2021 at 12:00 Italian association appoints new Director General
454. 3 September 2021 at 09:00 WFA response to the WHO consultation on the first draft of the Global Alcohol Action Plan 2022-2030
455. 26 August 2021 at 12:00 Paraguay association welcomes first female president
456. 25 August 2021 at 12:00 In conversation with four marketing stars for the future
457. 19 August 2021 at 09:00 In the spotlight: Indonesian Advertisers Association’s Eka Sugiarto
458. 5 August 2021 at 10:24 AVMSD transposition: State of play and key implications for advertisers
459. 3 August 2021 at 14:51 Briefing: New Mexican media transparency law
460. 3 August 2021 at 10:16 Major food companies agree new self-regulatory controls on food marketing globally
461. 2 August 2021 at 20:37 The Media Capability Gap
462. 2 August 2021 at 15:32 A look back at Cannes 2021
463. 2 August 2021 at 12:58 Learning from the Sourcing Board
464. 1 August 2021 at 07:30 The Evolution of Data-Driven Marketing: Preparing for Digital Media’s Privacy-first Future
465. 29 July 2021 at 09:00 WFA welcomes four new team members
466. 15 July 2021 at 14:06 Webinar: The EU Digital Services Act and Digital Markets Act - opportunities and challenges for the EU digital advertising market
467. 15 July 2021 at 09:00 Innovation at Cannes
468. 12 July 2021 at 12:00 In the spotlight: Slovak Branded Goods Association’s Ľubomír Tuchscher
469. 7 July 2021 at 10:17 Accelerated sponsorship
470. 5 July 2021 at 12:00 The Drum and WFA recognise 50 rising stars in brand marketing
471. 1 July 2021 at 15:57 Spotlight: Navigating global media demand and pricing trends – 2021, 2022 & beyond
472. 1 July 2021 at 09:00 WFA creates three new groups to address key marketer priorities
473. 30 June 2021 at 16:03 WFA amendment suggestions on the EU Digital Markets Act
474. 30 June 2021 at 14:58 WFA amendment suggestions on the EU Digital Services Act
475. 30 June 2021 at 12:00 Slovenian association launches international internship programme for young creatives
476. 30 June 2021 at 10:24 Inclusive equals results
477. 30 June 2021 at 10:09 Industry’s unprecedented show of unity to tackle DEI
478. 29 June 2021 at 18:44 PAG Meeting Overview (June 2021)
479. 29 June 2021 at 12:00 ICAS Global Awards recognise innovative initiatives around advertising self-regulation
480. 28 June 2021 at 09:52 WFA Better Marketing Pod Ep 9: On purpose, Orlando Bloom and teaching from Tasmania with Professor Mark Ritson
481. 24 June 2021 at 14:50 DSA Task Force Meeting Overview (June 2021)
482. 23 June 2021 at 12:00 Swedish advertisers create industry standard for marketing effectiveness
483. 23 June 2021 at 09:45 Insight Forum Overview (June 2021)
484. 21 June 2021 at 12:14 Emerging trend - ad bans for fossil fuels
485. 20 June 2021 at 19:00 Marketing industry launches first-ever global diversity and inclusion census
486. 18 June 2021 at 16:30 Spotlight on marketing and sustainability: bridging the gaps around the world
487. 18 June 2021 at 12:36 Get comfortable with sustainability
488. 16 June 2021 at 12:52 WFA Global Influencer Marketing Map
489. 16 June 2021 at 12:00 UK ad industry unveils All In Census results and action plan to improve inclusion in the workplace
490. 14 June 2021 at 18:17 DGX meeting overview (May 2021)
491. 14 June 2021 at 12:20 Spotlight: Preparing for digital media’s privacy-first future | Episode 1
492. 13 June 2021 at 12:00 US ad industry sees significant growth in supplier diversity
493. 9 June 2021 at 12:00 ABG publishes guidelines for gender portrayal in UAE advertising
494. 9 June 2021 at 09:07 Marketing’s Missing P: Planet
495. 8 June 2021 at 16:28 Capability Forum Overview (June 2021)
496. 7 June 2021 at 13:39 CMO Forum meeting overview (June 2021)
497. 7 June 2021 at 10:00 L’Oréal, NatWest and PepsiCo sign up to WFA Planet Pledge
498. 7 June 2021 at 08:00 How are you helping marketing get on the sustainability journey?
499. 3 June 2021 at 17:09 New metrics for a growth agenda
500. 3 June 2021 at 10:37 RAC Programme Meeting Overview (May 2021)
501. 3 June 2021 at 10:00 WFA launches global industry census in partnership with Campaign, Kantar and agencies associations EACA and VoxComm
502. 2 June 2021 at 11:02 WFA Better Marketing Pod Ep 8: On making an iconic doll relevant again with Lisa McKnight
503. 1 June 2021 at 15:07 WFA Consultant Directory
504. 28 May 2021 at 18:13 Spotlight: Diversity & Inclusion in the Production Landscape
505. 25 May 2021 at 12:12 Media Forum China Meeting Overview (May 2021)
506. 25 May 2021 at 10:31 One year after George Floyd
507. 24 May 2021 at 04:38 Benchmark: Boutique Creative Agencies in China
508. 21 May 2021 at 10:51 Brands face APAC privacy challenge
509. 19 May 2021 at 16:39 Agency Management Forum Overview (May 2021)
510. 12 May 2021 at 12:00 27 national associations address cross-media measurement and brand safety concerns
511. 10 May 2021 at 09:00 WFA President’s Awards recognise exceptional industry initiatives around the world
512. 7 May 2021 at 12:00 Spanish ad industry publishes manifesto for the future of advertising
513. 6 May 2021 at 13:05 PAG Meeting Overview (April 2021)
514. 6 May 2021 at 12:00 ANA seeks probe of ‘industry waste’ in programmatic advertising in the US
515. 4 May 2021 at 10:39 Benchmark: Creative Agencies in Japan with TVCM capabilities
516. 26 April 2021 at 12:55 New research suggests marketers lag corporate progress on the sustainability journey
517. 26 April 2021 at 12:47 WFA launches framework to help marketers lead on climate change challenge
518. 26 April 2021 at 12:00 In the spotlight: Cyprus Advertisers’ Association’s Christiana Paschalides
519. 22 April 2021 at 14:00 WFA Global Marketer Week 2022 goes to Athens
520. 22 April 2021 at 12:58 GARM Aggregated Measurement Report - April 2021
521. 22 April 2021 at 00:00 David Wheldon named WFA President Emeritus
522. 21 April 2021 at 12:00 Belgian association welcomes new CEO
523. 21 April 2021 at 01:01 WFA launches Planet Pledge for Marketers
524. 21 April 2021 at 01:01 Marketing and Sustainability: Closing the Gaps
525. 20 April 2021 at 01:01 GARM launches its first-ever measurement report for digital brand safety
526. 19 April 2021 at 17:15 WFA names new global leadership team
527. 19 April 2021 at 12:00 Portuguese association launches ‘future lab’ and podcast to help marketers tackle future challenges and opportunities
528. 19 April 2021 at 11:37 DSA Task Force Meeting Overview (April 2021)
529. 16 April 2021 at 09:00 Belgium’s Digital Ad Trust label reaches 63% of Belgians
530. 15 April 2021 at 16:09 WFA responses to EU public consultation on a Digital Levy
531. 15 April 2021 at 12:00 Japan's ad industry unveils joint committee for ad verification in digital advertising
532. 14 April 2021 at 16:53 Spotlight: Growth Metrics – shift from a savings outlook to a value creation approach
533. 14 April 2021 at 09:37 WFA Better Marketing Pod Ep 7: On sustainability and courageous marketing with Conny Braams
534. 9 April 2021 at 18:44 WFA position paper on the EU Digital Services Act
535. 9 April 2021 at 18:44 WFA position paper on the EU Digital Markets Act
536. 9 April 2021 at 15:06 WFA global position on advertiser access to data in the digital advertising market
537. 8 April 2021 at 19:20 Different Models when decoupling production
538. 8 April 2021 at 12:00 ABA publishes brand safety floor and suitability framework for Brazilian ad market
539. 6 April 2021 at 09:24 Spotlight: Building Your Brand in an eCommerce Environment
540. 1 April 2021 at 15:00 Global Marketer Week 2021 build up with The Marketoonist
541. 1 April 2021 at 13:02 Media Forum Meeting Overview (February 2021)
542. 31 March 2021 at 18:22 Benchmark: Dynamic Creative Optimisation (DCO) partners & Creative analytics suppliers
543. 31 March 2021 at 16:21 WFA responses to EU consultation on transparency in sponsored political content
544. 30 March 2021 at 15:06 Marketing has the chance to lead post pandemic but structures need an overhaul
545. 30 March 2021 at 11:17 EU ePrivacy Regulation: WFA briefing, February 2021
546. 30 March 2021 at 00:00 WFA launches guide to diversity and representation through the creative funnel
547. 29 March 2021 at 23:00 WFA Better Marketing Pod Ep 6: On humor and catching the 'F-train' with Ivan Pollard
548. 29 March 2021 at 13:02 Gender equality in marketing: are we making progress fast enough?
549. 25 March 2021 at 12:00 Colombian association launches measurement tool for responsible advertising practices
550. 24 March 2021 at 10:12 #BuildBackBetter: Can marketing be a positive force for change in a post-COVID world?
551. 17 March 2021 at 11:45 Agency Family Tree: Global, APAC & China
552. 17 March 2021 at 11:21 DGX meeting overview (March 2021)
553. 16 March 2021 at 12:04 Guide to Ecommerce content production optimisation
554. 15 March 2021 at 12:28 Delivering diversity is a must-pass test
555. 15 March 2021 at 10:34 ePrivacy task force meeting overview (March 2021)
556. 10 March 2021 at 15:37 WFA report: The future of data-driven marketing
557. 10 March 2021 at 15:10 CMO Forum meeting overview (March 2021)
558. 10 March 2021 at 12:00 Swiss ad industry launches Digital Ad Trust label
559. 8 March 2021 at 12:00 German association welcomes new Managing Director
560. 5 March 2021 at 12:00 In the spotlight: Association of New Zealand Advertisers’ Lindsay Mouat
561. 4 March 2021 at 12:00 Paraguay association launches campaign highlighting value of legitimate brands
562. 3 March 2021 at 15:51 WFA Global Position on Digital Taxes
563. 3 March 2021 at 15:48 PAG Meeting Overview (February 2021)
564. 2 March 2021 at 12:00 Call for submissions: WFA President’s Awards 2021
565. 2 March 2021 at 09:00 Zimbabwe association unveils marketing leadership program
566. 1 March 2021 at 12:25 COVID has re-emphasised how brands must serve society
567. 1 March 2021 at 12:20 Can marketing help build back better?
568. 1 March 2021 at 11:27 WFA announces new speakers for Global Marketer Week 2021
569. 25 February 2021 at 12:00 Brilliant marketing campaigns ‘light up’ Sweden at virtual awards gala
570. 25 February 2021 at 11:32 Spotlight: Brand Building in Uncertain Times
571. 25 February 2021 at 10:29 Business Intelligence / Data analytics for a strong agency management program
572. 24 February 2021 at 11:36 Benchmark: Global Category Management - Strategic ‘packaging’ design agency
573. 23 February 2021 at 17:34 Spotlight: How to win the hearts of Gen Z in 2021
574. 23 February 2021 at 14:02 Sourcing Forum meeting overview (February 2021)
575. 23 February 2021 at 12:00 Italian association elects Lorenzo Sassoli de Bianchi as president
576. 23 February 2021 at 12:00 WFA Better Marketing Pod Ep 5: On digital transformation with L'Oréal’s Lubomira Rochet
577. 18 February 2021 at 17:12 What marketing talent wants
578. 18 February 2021 at 09:00 Marketing talent seeks companies with purpose, WFA research
579. 15 February 2021 at 18:20 RAC Programme Meeting Overview (February 2021)
580. 15 February 2021 at 14:41 Benchmark: Agency scope of work (SOW) tools
581. 11 February 2021 at 12:03 Benchmark: Global versus local brand equity
582. 10 February 2021 at 12:41 Decoupling production from the creative agency and the role of the agency producer
583. 10 February 2021 at 11:03 Spotlight: Shortcutting your marketing transformation
584. 9 February 2021 at 10:46 Marketing Transformation - Delivering the future fit organisation
585. 9 February 2021 at 10:15 C-Suite support, freedom and training critical to marketing transformation, WFA research
586. 5 February 2021 at 16:00 Introduction to WFA's policy groups
587. 4 February 2021 at 09:00 Marc Pritchard named WFA Global Marketer of the Year 2020
588. 3 February 2021 at 12:00 UK associations unveil ‘All In’ campaign to help build a more inclusive ad industry
589. 3 February 2021 at 10:18 Spotlight: Managing your sponsorship initiatives post-pandemic
590. 3 February 2021 at 10:14 Defining world-class standards for marketing procurement
591. 3 February 2021 at 06:49 Spotlight: Media Contract Guidance in China
592. 2 February 2021 at 15:42 Benchmark: Global Budget setting & use of working/non-working ratios
593. 2 February 2021 at 12:00 Israeli marketers ‘move forward’ into 2021 with virtual marketing conference
594. 1 February 2021 at 12:11 Q&A Session: EU Collective Redress – what impact on advertisers?
595. 29 January 2021 at 14:46 Webinar: Regulating marketing to kids - five key trends affecting toy brands
596. 29 January 2021 at 13:13 Benchmark: Global Category Management - Public Relations
597. 29 January 2021 at 11:45 Asia Spotlight: Leadership perspective in 2021
598. 27 January 2021 at 17:22 Spotlight: Digital media and the demise of identity
599. 26 January 2021 at 12:15 WFA unveils speaker line up for Global Marketer Week 2021
600. 26 January 2021 at 12:00 Turkish ad industry launches brand safety alliance
601. 26 January 2021 at 10:52 WFA interviews the Global Marketer of the Year 2020 nominees
602. 26 January 2021 at 10:17 WFA Better Marketing Pod Ep 4: On next generation marketing with Mastercard's Raja Rajamannar
603. 26 January 2021 at 09:13 Six partner predictions for 2021
604. 21 January 2021 at 12:00 In the spotlight: Bulgarian Association of Advertisers’ Rossen Missov
605. 20 January 2021 at 16:31 Spotlight on sustainability around the world
606. 20 January 2021 at 00:00 WFA amendment suggestions on EU ePrivacy Regulation
607. 19 January 2021 at 12:25 WFA President launches book on next generation marketing
608. 19 January 2021 at 11:58 WFA welcomes 19 new corporate members in 2020
609. 18 January 2021 at 16:25 DSA Task Force Meeting Overview (January 2021)
610. 18 January 2021 at 12:00 Belgian association expands membership to expert partners
611. 15 January 2021 at 12:06 Spotlight: WFA in 2021
612. 15 January 2021 at 12:00 Nigeria honours advertisers on the frontline of Covid relief
613. 14 January 2021 at 18:35 WFA’s response to WHO consultation (alcohol marketing)
614. 13 January 2021 at 15:37 DGX meeting with Google, 15 December 2020
615. 11 January 2021 at 12:00 Finnish association welcomes marketing service providers into membership
616. 11 January 2021 at 00:00 Position Paper on EU ePrivacy Regulation
617. 7 January 2021 at 12:00 The Philippines celebrates brand resilience and innovation during the pandemic
618. 21 December 2020 at 10:49 WFA response to EDPB consultation
619. 18 December 2020 at 11:29 Meet the Global Marketer of the Year 2020 nominees: Marc Pritchard, P&G
620. 18 December 2020 at 11:17 Meet the Global Marketer of the Year 2020 nominees: Ivan Pollard, General Mills
621. 18 December 2020 at 11:06 Meet the Global Marketer of the Year 2020 nominees: Lisa McKnight, Mattel
622. 18 December 2020 at 11:01 Meet the Global Marketer of the Year 2020 nominees: Fernando Machado, Burger King/RBI
623. 18 December 2020 at 10:57 Meet the Global Marketer of the Year 2020 nominees: Andrew Garrihy, Huawei
624. 18 December 2020 at 10:46 Meet the Global Marketer of the Year 2020 nominees: Jane Wakely, Mars
625. 17 December 2020 at 17:42 Benchmark: Agency collaboration
626. 16 December 2020 at 13:33 WFA Better Marketing Pod Ep 3: In conversation with Sir Martin Sorrell
627. 16 December 2020 at 12:53 Sourcing Forum meeting overview (December 2020)
628. 16 December 2020 at 11:30 WFA Forum Chairs look back on 2020
629. 16 December 2020 at 09:07 WFA CEO: “Build Back Better has started”
630. 15 December 2020 at 16:37 My favourite campaign of 2020…
631. 15 December 2020 at 15:05 10 Predictions for 2021
632. 15 December 2020 at 14:47 2020’s top trends in food marketing regulation
633. 10 December 2020 at 12:12 DGX meeting overview (December 2020)
634. 10 December 2020 at 11:59 Spotlight: The impact of the pandemic on the agency business
635. 10 December 2020 at 11:56 The end of the cookie
636. 9 December 2020 at 18:37 Webinar: 10 trends shaping food marketing regulation in 2020
637. 8 December 2020 at 12:52 Benchmark: Savings targets & definitions, tactical marketing procurement & PO approval
638. 4 December 2020 at 16:35 Benchmark: Global Category Management - E-commerce
639. 4 December 2020 at 15:21 Global Alcohol Advertising Heatmap
640. 4 December 2020 at 14:23 WFA Whitepaper on marketing and sustainability
641. 4 December 2020 at 11:39 European Commission plans to tackle green claims in advertising
642. 3 December 2020 at 15:56 DGX meeting with Facebook, 16 November 2020
643. 3 December 2020 at 12:57 Media Forum Meeting Overview (November & December 2020)
644. 3 December 2020 at 11:00 WFA names shortlist for Global Marketer of the Year 2020
645. 2 December 2020 at 10:15 The work that inspired in 2020
646. 1 December 2020 at 18:33 Sourcing Forum meeting overview (November 2020)
647. 30 November 2020 at 14:21 Can marketing help drive a more sustainable future for our planet?
648. 30 November 2020 at 13:47 My favourite campaign of 2020...
649. 30 November 2020 at 12:00 Platforms and transparency
650. 27 November 2020 at 14:32 Sourcing’s diversity power
651. 26 November 2020 at 14:30 Eco-Friendly Practices in Production
652. 26 November 2020 at 12:00 Portugal awards show extends a helping hand to the creative industry
653. 26 November 2020 at 11:59 RAC Programme Meeting Overview (November 2020)
654. 26 November 2020 at 08:10 Benchmark: Digital Agencies(B2B) in South East Asia
655. 26 November 2020 at 07:10 Benchmark: Media Recruitment Agencies in Japan
656. 25 November 2020 at 17:41 PAG Meeting Overview (November 2020, Brussels)
657. 25 November 2020 at 12:15 Webinar: El uso de datos y la publicidad: ¿qué depara el futuro para las marcas?
658. 25 November 2020 at 12:07 Webinar: AI & advertising, a consumer perspective
659. 25 November 2020 at 12:00 UK ad industry launches initiative to tackle climate emergency
660. 25 November 2020 at 10:00 Survey: Organising virtual and hybrid events
661. 23 November 2020 at 15:37 Webinar: Diversidad e inclusion en la industria publicitaria
662. 23 November 2020 at 12:00 In the spotlight: Estonian Marketing Association’s Liis Tippel
663. 19 November 2020 at 12:02 Spotlight: Global Production - 2020 and beyond
664. 19 November 2020 at 09:00 Media Forum Meeting Overview (November 2020, Singapore)
665. 18 November 2020 at 12:00 Greek marketers address diversity and inclusion
666. 18 November 2020 at 10:58 Spotlight: Global Trends in Creative In-Housing
667. 13 November 2020 at 15:02 Privacy in China: the new draft PIPL and what it could mean for advertisers
668. 13 November 2020 at 10:00 Unstereotype Alliance launches UAE chapter
669. 12 November 2020 at 15:06 Benchmark: Global Category Management - Consumer Promotions
670. 11 November 2020 at 12:00 Spain recognises the value of advertising
671. 9 November 2020 at 12:00 Zimbabwe prepares for Marketing 5.0 with hybrid event
672. 5 November 2020 at 12:00 Canada unveils cross-media measurement committee
673. 3 November 2020 at 16:48 DGX meeting overview: Competition and digital advertising (October 2020)
674. 29 October 2020 at 14:57 WFA Better Marketing Pod Ep. 2: Marketing in times of Covid
675. 29 October 2020 at 14:38 How ‘viewable’ is your market? 10 trillion impressions provide some answers
676. 29 October 2020 at 11:57 Change in 2020 extends beyond marketing
677. 29 October 2020 at 11:11 WFA Better Marketing Pod Ep.1: Diversity & Inclusion
678. 29 October 2020 at 10:00 WFA launches Asian Marketing Leaders Program to create the next wave of regional CMOs
679. 29 October 2020 at 09:00 Industry experts on the next steps for brand safety
680. 28 October 2020 at 17:55 Global Marketing Procurement: 2020 and beyond
681. 28 October 2020 at 15:55 Benchmark: Global marketing procurement team structures & workload allocation
682. 27 October 2020 at 15:33 Client views on developing creative in-house
683. 26 October 2020 at 15:00 DGX meeting overview (October 2020)
684. 19 October 2020 at 15:25 Sourcing Forum meeting overview (October 2020)
685. 19 October 2020 at 12:00 In the spotlight: Advertisers’ Association of Nigeria’s Ediri Ose-Ediale
686. 19 October 2020 at 11:00 Brazilian ad industry unveils campaign on responsible advertising to children
687. 16 October 2020 at 13:00 Dutch association celebrates 100 years with challenge to brand leaders on social responsibility and racism
688. 16 October 2020 at 12:00 Indian association welcomes first CEO
689. 14 October 2020 at 16:36 Webinar: Where do great ads thrive?
690. 14 October 2020 at 16:05 Top take-outs from The World in 2021 with The Economist
691. 13 October 2020 at 14:35 DSA task force Meeting Overview (October 2020)
692. 12 October 2020 at 12:00 Norway celebrates Advertising Day with hybrid event
693. 9 October 2020 at 12:00 Italian advertisers investing more on brand purpose during and post-Covid, finds UPA study
694. 8 October 2020 at 15:18 Webinar: The Economist presents The World in 2021
695. 8 October 2020 at 14:22 Contagious becomes WFA’s global strategic partner for Creativity
696. 7 October 2020 at 10:25 Google’s restrictions on food marketing to minors
697. 6 October 2020 at 01:00 Signs of recovery as global advertisers show guarded optimism, WFA Crisis Response Tracker
698. 5 October 2020 at 18:45 DGX Benchmark: EU-US Data Transfers
699. 5 October 2020 at 13:01 What are you looking for in the Global Marketer of the Year 2020?
700. 5 October 2020 at 12:00 Gulf association welcomes new board
701. 2 October 2020 at 15:19 EU Consultation on consumer policy: WFA responses and key messages
702. 2 October 2020 at 12:00 Colombian association shines a light on the digital media ecosystem
703. 2 October 2020 at 11:00 Malaysian association elects new council
704. 1 October 2020 at 16:58 Survey: Covid-19 global response (September 2020)
705. 1 October 2020 at 09:40 PAG Meeting Overview (September 2020, Brussels)
706. 30 September 2020 at 18:04 Benchmark: Measures of investment in marketing capability building
707. 30 September 2020 at 09:00 WFA launches Global Marketer of the Year 2020
708. 28 September 2020 at 09:43 Data Ethics Board meeting overview (September 2020)
709. 24 September 2020 at 09:43 RAC Programme Meeting Overview (September 2020)
710. 23 September 2020 at 06:00 WFA and platforms make major progress to address harmful content
711. 22 September 2020 at 12:56 Media Forum Meeting Overview (September 2020)
712. 22 September 2020 at 12:00 Australian association unveils new Code of Ethics
713. 22 September 2020 at 12:00 Indian association elects Sunil Kataria as chairman
714. 21 September 2020 at 16:49 The endless possibilities of Computer Generated Imagery (CGI)
715. 21 September 2020 at 13:00 Belgium’s first virtual Trends Day identifies 5 key industry trends
716. 21 September 2020 at 12:00 In the spotlight: Malaysian Advertisers Association’s Kadri Taib
717. 21 September 2020 at 00:00 WFA Q&A session with Google on digital services taxes
718. 17 September 2020 at 09:12 DGX meeting overview (September 2020)
719. 17 September 2020 at 00:00 Global advertisers unveil a collaborative new approach to cross-media measurement
720. 16 September 2020 at 10:05 WFA responses to the EU public consultation on the EU Democracy Action Plan
721. 15 September 2020 at 14:12 Sustainability and procurement
722. 15 September 2020 at 11:31 Benchmark: Global Category Management - Artwork & pre-press Packaging design
723. 14 September 2020 at 12:00 Slovenia hosts first major hybrid event in the Adriatic region
724. 10 September 2020 at 12:00 UK ad industry launches initiative to eliminate negative environmental impact of production
725. 10 September 2020 at 10:28 ABA Manual for compliance with Brazil’s Data Protection Law
726. 9 September 2020 at 18:01 Sourcing Forum meeting overview (September 2020)
727. 9 September 2020 at 13:16 Programmatic & Data Forum Meeting Overview (September 2020)
728. 7 September 2020 at 12:00 GCC association launches cross-media measurement initiative
729. 4 September 2020 at 18:43 Global Trends in Creative In-Housing
730. 4 September 2020 at 00:01 Creative in-housing hits 57% among multinationals, WFA report
731. 3 September 2020 at 13:50 Burst the bubble, recruit for the future and focus – your September to do list
732. 2 September 2020 at 17:11 I don't want yet another soft drinks company screaming purpose at me
733. 2 September 2020 at 16:56 A marketer's checklist on mitigating ad fraud
734. 2 September 2020 at 16:21 You can learn a lot from a dummy
735. 30 August 2020 at 08:00 WFA position paper and responses to the EU public consultation on the Digital Services Act
736. 25 August 2020 at 16:51 Sourcing Forum meeting overview (July 2020)
737. 20 August 2020 at 12:00 In the spotlight: Association of Swedish Advertisers’ Hanna Riberdahl
738. 20 August 2020 at 11:42 WFA draft responses to the EU public consultation on the EU Democracy Action Plan
739. 20 August 2020 at 09:00 Programmatic trading accounts for more than two fifths of global digital media investment by major multinationals
740. 19 August 2020 at 15:46 Product placement under the revised AVMSD – Briefing note
741. 17 August 2020 at 12:00 Norwegian association unveils new adtech and martech guidance
742. 10 August 2020 at 12:00 Brazilian association explores the role of customer service in consumer-brand relationships
743. 5 August 2020 at 12:00 Unstereotype Alliance launches UK chapter
744. 4 August 2020 at 13:23 Ad industry launches 'Partnership for Responsible Addressable Media'
745. 30 July 2020 at 12:00 Irish association welcomes new president
746. 30 July 2020 at 09:00 The big questions this year, answered by LIONS Live
747. 28 July 2020 at 10:00 Loving lockdown
748. 27 July 2020 at 10:00 Three hot topics in digital policy
749. 27 July 2020 at 07:00 Pakistan holds first virtual Effie Awards
750. 24 July 2020 at 11:19 Webinar: Live-streaming & E-commerce
751. 22 July 2020 at 14:32 CMO Forum meeting overview (July 2020)
752. 22 July 2020 at 12:00 Dutch ad industry launches diversity fund and programme
753. 20 July 2020 at 10:00 Time to stop covering up our diversity
754. 15 July 2020 at 14:00 Putting an end to racially-loaded terms in marketing
755. 15 July 2020 at 07:00 GCC association to LEAD change in the ad industry
756. 14 July 2020 at 10:24 DGX meeting overview (July 2020)
757. 14 July 2020 at 10:04 Webinar: The Low Touch Economy
758. 14 July 2020 at 09:00 Customer experience in the world’s “new normal”
759. 13 July 2020 at 12:00 Elizabeth Melo named as ‘Woman to Watch’ in marketing in Colombia
760. 13 July 2020 at 11:00 Paraguay association elects new board
761. 10 July 2020 at 12:39 Programmatic Data & Technology (2020)
762. 9 July 2020 at 16:41 Webinar: Navigating global media pricing in 2020
763. 9 July 2020 at 11:54 Project Spring
764. 9 July 2020 at 00:00 WFA launches ultimate guide to value-based Marketing Procurement
765. 8 July 2020 at 18:14 Benchmark: AI ad creative audit solution providers
766. 8 July 2020 at 12:00 Just Eat CEO named ISBA president
767. 7 July 2020 at 12:00 Portuguese association appoints new president
768. 6 July 2020 at 16:23 Benchmark: Agency barter
769. 6 July 2020 at 16:08 Benchmark: e-invoicing solutions
770. 1 July 2020 at 12:16 COVID Compendium for Global Marketers
771. 1 July 2020 at 12:00 Nearly a third of advertisers pull back or consider pulling back from platforms
772. 1 July 2020 at 10:14 DSA task force Meeting Overview (June 2020)
773. 1 July 2020 at 00:00 What big question would you have asked at Cannes this year?
774. 30 June 2020 at 09:30 National associations mobilise to support media outlets
775. 30 June 2020 at 09:00 It’s time for action
776. 29 June 2020 at 18:12 Data Ethics Board meeting overview (June 2020)
777. 29 June 2020 at 09:00 Why marketers must embrace ethical data use
778. 26 June 2020 at 17:23 Webinar: An introduction to the offshore market for creative production
779. 25 June 2020 at 09:00 Survey: Shifting from physical to virtual events
780. 25 June 2020 at 00:00 WFA makes new appointments to APAC Leadership team
781. 25 June 2020 at 00:00 CMO lockdown learnings: how marketing can boost your brand
782. 23 June 2020 at 00:00 Major multinationals keep global ad budgets in lockdown, WFA Covid-19 Response Tracker
783. 22 June 2020 at 08:00 Advertisers demand transparency and clarity around platforms’ content policies
784. 22 June 2020 at 00:00 Brands missing opportunities to become better clients
785. 19 June 2020 at 18:00 In the spotlight: Marketing Association of South Africa’s Brian Yuyi
786. 18 June 2020 at 12:28 Joint WFA-TIE position: product placement under the revised AVMSD
787. 17 June 2020 at 17:51 Survey: Covid-19 global response (June 2020)
788. 16 June 2020 at 16:38 Sourcing Forum meeting overview (June 2020)
789. 16 June 2020 at 15:04 Media Outlook in the COVID-19 Crisis
790. 15 June 2020 at 13:00 Swedish advertisers publish new guidance for marketing effectiveness
791. 15 June 2020 at 12:00 U.S. ad industry calls for immediate action on diversity and inclusion
792. 11 June 2020 at 07:10 Webinar+: Programmatic supply-chain transparency
793. 9 June 2020 at 19:43 Benchmark: Rights management for actors and music
794. 9 June 2020 at 19:22 RAC Programme Meeting Overview (May 2020)
795. 9 June 2020 at 13:20 Capability Forum Overview (June, 2020)
796. 9 June 2020 at 09:30 UN Women and WFA call on the industry to fight racism and inequality
797. 8 June 2020 at 12:00 Unstereotype Alliance launches in Japan
798. 8 June 2020 at 11:00 UK ad industry unveils new inclusion group and hub
799. 5 June 2020 at 17:28 CMO Forum meeting overview (June 2020)
800. 5 June 2020 at 13:15 Why did brands fail to pause ads on #BlackoutTuesday?
801. 5 June 2020 at 11:30 Getting peak performance from evaluation
802. 4 June 2020 at 18:00 Benchmark: Inclusive events for people with disabilities
803. 4 June 2020 at 17:29 Webinar+: Crisis clinic – Managing your agency remuneration models during and after the Covid-19 crisis
804. 3 June 2020 at 10:20 PAG Meeting Overview (May 2020, Brussels)
805. 3 June 2020 at 10:11 Webinar: Global Marketing Operations in 2020
806. 1 June 2020 at 00:00 WFA launches world’s first guide on data ethics for brands
807. 29 May 2020 at 09:35 Webinar: Client-agency performance evaluations: the agency view
808. 28 May 2020 at 14:54 WFA submission – Singapore PDPA consultation
809. 28 May 2020 at 11:00 The purpose of marketing will not change post Covid-19 but marketers must
810. 28 May 2020 at 09:00 Marketing Operations expands remit at large multinationals
811. 28 May 2020 at 00:00 Will COVID-19 change marketing forever?
812. 26 May 2020 at 09:31 Webinar: In search of the unicorn marketer
813. 25 May 2020 at 16:00 Sir Martin Sorrell: 10 observations on the business impact of COVID-19
814. 20 May 2020 at 17:15 Client-agency performance evaluations: the agency view
815. 20 May 2020 at 16:30 Webinar: GDPR and online advertising - what next?
816. 20 May 2020 at 09:58 Webinar+: Crisis Clinic – Managing your agencies during and after the COVID-19 crisis
817. 20 May 2020 at 09:00 Emphasis of CMO role must be on effectively leading multi-faceted teams
818. 19 May 2020 at 23:00 Data collection in the crosshairs as kids’ screen time soars
819. 18 May 2020 at 15:00 ISBA investigates the UK’s programmatic supply chain
820. 18 May 2020 at 14:00 Swedish ad industry join forces to develop standards for media buying
821. 18 May 2020 at 13:00 National associations see significant budget cuts among advertisers, but slight optimism looming
822. 15 May 2020 at 16:56 Webinar: How transcreation can give a local edge to global messages
823. 15 May 2020 at 16:34 Webinar: The case for greater diversity and inclusion in marketing
824. 15 May 2020 at 15:00 Estonian association welcomes new CEO
825. 15 May 2020 at 14:00 Conference in the Cloud: China advertisers discuss planning for the future
826. 14 May 2020 at 17:58 Webinar+: Regulating illegal and harmful content: what does it mean for advertisers?
827. 13 May 2020 at 19:10 Benchmark: Calculation methods for social media savings
828. 13 May 2020 at 17:09 Webinar+: TikTok’s approach to privacy and security
829. 13 May 2020 at 13:15 Survey: Covid-19 global response (April 2020)
830. 13 May 2020 at 00:00 Large multinationals tighten ad spend squeeze according to WFA Covid-19 Response Tracker
831. 12 May 2020 at 10:14 Global Marketing Operations 2020
832. 12 May 2020 at 00:00 Sourcing Forum meeting overview (May 2020)
833. 11 May 2020 at 16:00 Data Safety Benchmarking & Analysis
834. 8 May 2020 at 17:36 Benchmark: Recommended global social media agencies
835. 8 May 2020 at 16:55 Webinar: Data safety and risk, benchmarking approaches across the industry
836. 8 May 2020 at 04:20 Webinar: A Marketer's guide to digital ad fraud
837. 5 May 2020 at 19:08 CMO Forum meeting overview (April 2020)
838. 4 May 2020 at 18:15 Survey: Maintaining good agency relationships during & after Covid-19 (China specific)
839. 4 May 2020 at 16:17 Webinar+: Customer Experience in the New Normal
840. 4 May 2020 at 16:06 Webinar: An advertiser's guide to OTT media in APAC
841. 30 April 2020 at 15:02 WFA Q&A session with Google on advertiser identity verification
842. 30 April 2020 at 12:00 The power of diversity at a time of crisis
843. 30 April 2020 at 08:38 Benchmark: Marketing Capability Programmes
844. 29 April 2020 at 14:00 Experts make the case for greater diversity and inclusion in marketing
845. 29 April 2020 at 11:00 Brand safety in the COVID-19 era
846. 29 April 2020 at 00:00 WFA CEO: Coronavirus could show brands how to face up to the ultimate test
847. 28 April 2020 at 14:40 Advertisers under pressure over Coronavirus reaction
848. 27 April 2020 at 12:00 Benchmark: Market Insights Platforms
849. 24 April 2020 at 09:00 National industry associations from 35 countries gather remotely
850. 23 April 2020 at 17:50 Benchmark: Recommended agencies for facilitating product reviews and rating
851. 23 April 2020 at 15:51 Webinar: The evolution of digital standards
852. 22 April 2020 at 11:37 Webinar: The EU Pledge - a practical guide for marketers
853. 21 April 2020 at 00:00 WFA launches new guide on diversity and inclusion in marketing
854. 21 April 2020 at 00:00 A Marketer's Approach to Diversity and Inclusion
855. 20 April 2020 at 15:30 WFA position on data and privacy
856. 20 April 2020 at 09:30 U.S. ad industry encourages people to #StayHome
857. 20 April 2020 at 09:00 TV broadcasters thank advertisers in France during COVID-19 lockdown
858. 17 April 2020 at 17:19 Webinar: Better sponsorship outcomes through better category management
859. 14 April 2020 at 12:37 Benchmark: Media Buying In South Korea
860. 10 April 2020 at 13:23 Webinar+: Crisis clinic – Managing your global content production in the Covid epidemic
861. 10 April 2020 at 11:37 WFA submission - Report on the application of the GDPR
862. 9 April 2020 at 11:32 Webinar: Mind the gap - Video advertising reach in the age of increasing media fragmentation
863. 8 April 2020 at 00:00 Maintaining an appropriate level of governance with agencies
864. 7 April 2020 at 00:00 Eighty percent of multinationals deferring campaigns but the same number are creating new content in response to the Covid19 crisis
865. 6 April 2020 at 16:53 Survey: Data ethics (2020)
866. 6 April 2020 at 12:58 Benchmark: TV inflation in Indonesia
867. 6 April 2020 at 10:28 Selling to China’s 'now' consumer through social commerce
868. 6 April 2020 at 09:25 Alcohol marketers seek to prevent minors from seeing alcohol ads
869. 6 April 2020 at 09:00 WFA President’s Awards honour marketing leadership initiatives
870. 3 April 2020 at 00:00 WFA announces changes to global leadership team
871. 2 April 2020 at 15:41 Webinar: How advertising lost sight of creativity and what to do about it
872. 2 April 2020 at 10:42 Survey: Covid-19 global response (March 2020)
873. 2 April 2020 at 09:24 Webinar+: Crisis clinic - Managing your media in the Covid epidemic
874. 31 March 2020 at 15:24 Value at the time of the virus
875. 30 March 2020 at 09:25 Webinar: WFA in 2020 - What’s now, what’s next
876. 30 March 2020 at 00:00 Webinar: Crisis clinic - Sponsorship and experiential marketing during COVID-19
877. 24 March 2020 at 17:33 How-to guides for responsible alcohol marketing on social media
878. 24 March 2020 at 17:18 Revised AVMSD: Extension of product placement rules to UGC
879. 24 March 2020 at 14:21 Webinar: The Responsible Marketing Pact - Against minors’ exposure to alcohol
880. 23 March 2020 at 16:06 In the spotlight: SWA-ASA Switzerland’s Roland Ehrler
881. 20 March 2020 at 14:09 Webinar: Making the most of Dynamic Creative Optimisation (DCO)
882. 20 March 2020 at 10:39 Swedish marketing insights? There’s an app for that
883. 20 March 2020 at 10:37 “Advertising needs an MOT”, says ISBA
884. 18 March 2020 at 17:58 DGX Benchmark: Opt-in rates for cookie consent (Europe)
885. 18 March 2020 at 10:00 In conversation with WFA's Global Marketer of the Year 2019
886. 18 March 2020 at 09:00 L’Oréal’s Lubomira Rochet named WFA Global Marketer of the Year
887. 17 March 2020 at 13:30 The US celebrates data-driven marketing that ECHO across the globe
888. 17 March 2020 at 13:00 Putting in the effort gives a great Effekt in Norway
889. 17 March 2020 at 12:30 Brazil elects new board
890. 17 March 2020 at 12:00 Turkey welcomes new executive committee
891. 16 March 2020 at 14:27 Data Ethics Board meeting overview (March 2020)
892. 16 March 2020 at 13:31 Survey: Global Category Management - Displays & Point-of-Sale
893. 11 March 2020 at 17:16 ePrivacy task force Meeting Overview (March 2020, Brussels)
894. 10 March 2020 at 16:43 Mind the Gap - 2020
895. 9 March 2020 at 13:52 Benchmark: Creative agencies in EMEA and APAC
896. 9 March 2020 at 10:54 Benchmark: Covid-19 Impact on Marketing
897. 6 March 2020 at 14:43 Webinar: Social Commerce in China
898. 6 March 2020 at 12:10 2020: “They say time changes things, but you actually have to change them yourself” (Andy Warhol)
899. 5 March 2020 at 16:06 Alcohol Marketing: literature review
900. 3 March 2020 at 16:41 Data Ethics Board meeting overview (January 2020, London)
901. 3 March 2020 at 15:06 Everyone’s talking about… privacy
902. 3 March 2020 at 14:09 RAC Programme Meeting Overview (February 2020)
903. 3 March 2020 at 11:44 GARM: Small steps and big leaps in pursuit of online safety
904. 3 March 2020 at 11:24 WFA welcomes new members
905. 28 February 2020 at 13:59 Benchmark: Innovation Funds
906. 28 February 2020 at 09:45 ePrivacy task force Meeting Overview (December 2019, Brussels)
907. 28 February 2020 at 00:00 Benchmark: Strategic Design Agencies
908. 26 February 2020 at 10:47 Webinar: The future of cookies and digital advertising
909. 24 February 2020 at 16:50 EU ePrivacy Regulation: WFA briefing, February 2020
910. 24 February 2020 at 12:16 Top 12 thoughts from our Global Marketer of the Year shortlist
911. 21 February 2020 at 17:54 Benchmark: Working/non-working marketing spends
912. 20 February 2020 at 08:00 Estonian Marketing Association joins WFA
913. 19 February 2020 at 13:04 PAG Meeting Overview (February 2020, Brussels)
914. 19 February 2020 at 00:30 WFA responds to WHO-UNICEF-Lancet Commission report 'A future for the World's Children?'
915. 18 February 2020 at 15:00 Colombia applies pressure to inadequate representation in advertising
916. 18 February 2020 at 14:00 French update programme to make marketing FAIReR
917. 18 February 2020 at 13:00 Philippine association elects new president
918. 18 February 2020 at 12:00 Swiss advertisers advise on identifying real clicks
919. 18 February 2020 at 11:00 Norway wants to take you back to school
920. 18 February 2020 at 10:00 Consumers run the show at Japan’s advertising awards
921. 18 February 2020 at 09:49 WFA Global Marketing Effectiveness report
922. 17 February 2020 at 17:33 Driving brand value with emotional intelligence in content
923. 14 February 2020 at 09:00 WFA strengthens Asia Leadership team
924. 12 February 2020 at 10:48 Benchmark: Customer Data Platforms (CDP)
925. 12 February 2020 at 10:45 South Africa and Unstereotype Alliance write a new chapter in the fight for equality
926. 12 February 2020 at 09:49 DGX meeting overview (February 2020)
927. 5 February 2020 at 17:00 Better Ads Standard for short-form video announced
928. 31 January 2020 at 17:21 Transparency in global production
929. 30 January 2020 at 16:59 Webinar: 'Dual quality' - UCPD revision recap and key watch-outs for transposition phase
930. 30 January 2020 at 15:48 Benchmark: Recommended tools and partners for influencer marketing
931. 30 January 2020 at 15:21 WFA Influencer marketing survey
932. 30 January 2020 at 09:00 Four WFA partner predictions for 2020
933. 30 January 2020 at 09:00 2020, a time to elevate marketing, says WFA President, Raja Rajamannar
934. 29 January 2020 at 09:00 See the six shortlisted nominees for WFA Global Marketer of the Year
935. 27 January 2020 at 09:00 Asahi, AXA Group, Chanel, Microsoft, Tesco join WFA
936. 23 January 2020 at 16:25 WFA Priorities for the AVMSD Transposition
937. 23 January 2020 at 11:54 Webinar: ePrivacy: what is it and what does it mean for advertisers?
938. 22 January 2020 at 15:00 Marketing leaders take action on harmful online content
939. 21 January 2020 at 17:38 The Customer Framework becomes WFA's global strategic partner for Transformation
940. 20 January 2020 at 16:57 WFA considers name change
941. 17 January 2020 at 12:55 Webinar: In-housing Programmatic Media Success
942. 15 January 2020 at 12:00 In the spotlight: Danish Association of Advertisers’ Holger Wilcks
943. 15 January 2020 at 11:45 Call for submissions: WFA President’s Awards 2020
944. 15 January 2020 at 11:30 France sets standard for measuring marketing effectiveness
945. 15 January 2020 at 11:15 Colombia’s bid for self-regulation given the thumbs-up
946. 15 January 2020 at 11:00 Norway exposes buzzwords that should buzz off
947. 15 January 2020 at 10:45 Personalisation is U.S. marketing word of the year
948. 15 January 2020 at 10:30 Brazil mobilises marketers to transform organisational cultures
949. 15 January 2020 at 10:15 Pakistan reflects on a great year and looks to the future
950. 14 January 2020 at 15:00 Corporate Sustainability Survey Report
951. 13 January 2020 at 14:46 Benchmark: Measuring your agency creative effectiveness
952. 13 January 2020 at 11:43 Benchmark: Digital asset retention policies
953. 10 January 2020 at 09:23 YouTube prohibits all food and beverage ads next to kids content as of today
954. 23 December 2019 at 14:18 DGX Benchmark: Standard Contractual Clauses
955. 20 December 2019 at 00:00 Benchmark: Buying Channels
956. 20 December 2019 at 00:00 Sourcing Forum meeting overview (December 2019)
957. 20 December 2019 at 00:00 DGX Benchmark: CCPA and online behavioural advertising
958. 20 December 2019 at 00:00 DGX Benchmark: Increasing data privacy awareness for Marketers
959. 18 December 2019 at 11:12 Benchmark: OTT Media Buying Practices (APAC)
960. 18 December 2019 at 10:50 Benchmark: Developments in the Russian media market
961. 18 December 2019 at 00:00 Benchmark: Digital Marketing workload and responsibility structuring
962. 17 December 2019 at 00:00 Benchmark: Fixed fees for creative assets
963. 17 December 2019 at 00:00 WFA Predictions 2020
964. 16 December 2019 at 00:00 Global Marketer of the Year shortlist profiled
965. 16 December 2019 at 00:00 Webinar: California Consumer Privacy Act - insights for advertisers
966. 16 December 2019 at 00:00 The WFA Global Sourcing Board, 6 months on
967. 13 December 2019 at 18:17 PAG Meeting Overview (November 2019, Brussels)
968. 13 December 2019 at 17:00 In the spotlight: ABA Brazil’s Sandra Martinelli
969. 13 December 2019 at 16:45 Unstereotype Alliance launches in Turkey
970. 13 December 2019 at 16:30 German report causes a buzz on purpose
971. 13 December 2019 at 16:15 The UK launches cross-media measurement programme
972. 13 December 2019 at 16:05 2019: the year of heightened brand accountability
973. 13 December 2019 at 16:00 Kenya appoints new CEO
974. 13 December 2019 at 15:45 Japan unveils declaration on digital advertising
975. 13 December 2019 at 15:30 America’s got talent, and the ANA is helping to recruit it
976. 13 December 2019 at 15:15 Nigeria showcases marketing excellence in West Africa
977. 13 December 2019 at 11:38 Data Ethics Board meeting overview (November 2019)
978. 13 December 2019 at 00:00 Webinar: Regulatory pressures on food and beverage marketing around the globe
979. 11 December 2019 at 00:00 DGX meeting overview (November 2019)
980. 10 December 2019 at 13:41 Webinar: Gaming Demystified - Unlocking brand growth opportunities in video gaming
981. 9 December 2019 at 15:32 How a good scope of work program can benefit an organisation
982. 8 December 2019 at 11:00 Can blockchain solve some of marketing’s biggest problems?
983. 6 December 2019 at 16:27 Insight Forum meeting overview (December 2019)
984. 6 December 2019 at 13:45 DGX: Google Q&A on privacy and advertising
985. 6 December 2019 at 13:33 RAC Programme meeting overview (November 2019)
986. 3 December 2019 at 10:56 Mastercard's Raja Rajamannar: 'The role of the CMO is being eroded'
987. 3 December 2019 at 09:53 7 things to keep in mind when designing for integration
988. 3 December 2019 at 09:34 True partners
989. 2 December 2019 at 00:00 WFA names shortlist for Global Marketer of the Year 2019
990. 30 November 2019 at 12:26 Benchmark: Managing slow moving or obsolete (SLOB) products
991. 30 November 2019 at 12:17 Benchmark: Shopper Agency recommendations in Western Europe
992. 30 November 2019 at 00:00 Benchmark: Procurement systems for marketing
993. 29 November 2019 at 11:33 Meet the Global Marketer of the Year 2019 nominees: Lubomira Rochet, L’Oréal
994. 29 November 2019 at 11:12 Meet the Global Marketer of the Year 2019 nominees: Cheryl Goh, Grab
995. 29 November 2019 at 11:10 Meet the Global Marketer of the Year 2019 nominees: Marc Pritchard, P&G
996. 29 November 2019 at 10:55 Meet the Global Marketer of the Year 2019 nominees: Fernando Machado, Burger King
997. 29 November 2019 at 10:27 Meet the Global Marketer of the Year 2019 nominees: Richa Goswami, J&J
998. 29 November 2019 at 00:00 Meet the Global Marketer of the Year 2019 nominees: Syl Saller, Diageo
999. 28 November 2019 at 00:00 Take-outs from the Data Protection Congress 2019
1000. 27 November 2019 at 12:00 WFA-led Global Alliance for Responsible Media scales up efforts through the World Economic Forum
1001. 26 November 2019 at 19:35 Survey: Media Planning & Buying Management Tools
1002. 26 November 2019 at 15:09 Benchmark: Category Management of Market Research & Insights
1003. 26 November 2019 at 14:55 Sourcing Forum meeting overview (November 2019)
1004. 26 November 2019 at 12:10 Sourcing Forum meeting overview (October 2019)
1005. 25 November 2019 at 15:08 Privacy compliance for cookies, pixels and other types of tracker (2019)
1006. 25 November 2019 at 13:27 KPIs to consider when buying on TV in the MEA region
1007. 25 November 2019 at 11:38 ePrivacy task force meeting overview (November 2019)
1008. 21 November 2019 at 17:22 Media Transformation - Case Study 2: Royal Philips
1009. 21 November 2019 at 12:17 Webinar: Digital Asset Management
1010. 20 November 2019 at 09:50 WFA Website - FAQ
1011. 20 November 2019 at 00:00 Speakers announced for Global Marketer Week 2020
1012. 19 November 2019 at 13:29 Webinar: Blockchain in Marketing
1013. 18 November 2019 at 11:51 Webinar: Proliferation of kids privacy regulations
1014. 15 November 2019 at 12:31 Achieving greater financial transparency with your agencies
1015. 12 November 2019 at 15:58 Joint business statement on the proposal on collective redress in view of Council general approach
1016. 12 November 2019 at 13:58 Voice and audio branding strategy
1017. 12 November 2019 at 00:00 Standalone digital roles to diminish as big multinationals aim for more integrated, agile structures
1018. 4 November 2019 at 00:00 WFA President and CEO acknowledged for helping shape the digital industry
1019. 4 November 2019 at 00:00 Long-term agency partnership is better than short-term fling
1020. 4 November 2019 at 00:00 Video gaming: Why it matters to non-endemic brand owners
1021. 29 October 2019 at 00:00 True partnership requires a change of approach from advertisers and agencies
1022. 29 October 2019 at 00:00 Webinar: Better Ads Standards
1023. 25 October 2019 at 00:00 Webinar: Designing for integration
1024. 24 October 2019 at 00:00 Maximising the value of media using the Ebiquity Media Model
1025. 24 October 2019 at 00:00 Steering Media from the Centre
1026. 24 October 2019 at 00:00 Global Agency Group Profiles
1027. 24 October 2019 at 00:00 Major media pitches in 2019
1028. 18 October 2019 at 14:52 DGX Benchmark on partners for data privacy strategy on implementation
1029. 15 October 2019 at 00:00 Webinar: How can marketing change the world?
1030. 15 October 2019 at 00:00 WFA CEO: Bicky Burger’s tasteless ad shows there’s still much to do to ‘unstereotype’ advertising
1031. 11 October 2019 at 14:16 WFA and Latin American associations commit to action on harmful ad stereotypes
1032. 11 October 2019 at 13:33 Buenos Aires Declaration for Progressive Advertising
1033. 11 October 2019 at 00:00 Webinar: Contagious presents Cannes Deconstructed 2019
1034. 10 October 2019 at 12:34 WFA y sus asociaciones de anunciantes se comprometen a actuar sobre los estereotipos dañinos
1035. 10 October 2019 at 12:25 Declaración para una Publicidad Progresiva
1036. 10 October 2019 at 00:00 DGX Benchmark on Digital asset retention policies
1037. 9 October 2019 at 00:00 Designing for integration: Global marketing communications organisation research
1038. 9 October 2019 at 00:00 Recommended law firms with global agency contract drafting experience
1039. 9 October 2019 at 00:00 DGX Benchmark on data protection/data privacy structure
1040. 4 October 2019 at 10:39 Global advertisers launch drive to establish cross-media measurement principles
1041. 4 October 2019 at 10:13 WFA launches Global Marketer of the Year 2019
1042. 3 October 2019 at 15:27 What does it take to become WFA’s Global Marketer of the Year?
1043. 1 October 2019 at 13:48 Belgium unveils Digital Ad Trust label
1044. 1 October 2019 at 13:38 Norway forms influencer marketing self-regulatory group
1045. 1 October 2019 at 13:28 Blockchain can create more efficiency and transparency in digital marketing, according to German study
1046. 1 October 2019 at 13:18 Italy launches manual for tenders and client-agency relationships
1047. 1 October 2019 at 13:08 The Netherlands publishes influencer marketing guide and checklist
1048. 1 October 2019 at 13:05 Better marketing takes centre stage in Finland
1049. 1 October 2019 at 13:00 Advertising Council in Turkey launched
1050. 1 October 2019 at 10:14 Let's talk about bias
1051. 1 October 2019 at 00:00 PAG Meeting Overview (September 2019, Brussels)
1052. 30 September 2019 at 00:00 Webinar: Rights Management & Asset Optimisation
1053. 26 September 2019 at 00:00 RAC Programme meeting overview (September 2019)
1054. 25 September 2019 at 13:58 In the spotlight: MAZ Zimbabwe’s Gillian Rusike
1055. 24 September 2019 at 09:23 Video gaming goes mainstream in APAC
1056. 23 September 2019 at 16:18 Joint advertising industry position paper on collective redress
1057. 20 September 2019 at 00:00 Data Ethics Board meeting overview (September 2019)
1058. 18 September 2019 at 00:00 Gaming Demystified: Unlocking brand growth opportunities in video gaming
1059. 16 September 2019 at 18:43 YouTube struggles with thorny issue of kids’ data
1060. 10 September 2019 at 08:46 WFA and strategic partner Digital Decisions release Digital Media Benchmark
1061. 9 September 2019 at 00:00 DGX meeting overview (September 2019)
1062. 6 September 2019 at 00:00 Webinar: More effective agency management
1063. 5 September 2019 at 00:00 Benchmark: Event & Experimental Agencies (Australia)
1064. 4 September 2019 at 14:48 WFA announces first speakers for Global Marketer Week Singapore 2020
1065. 4 September 2019 at 12:58 Marketing leaders on the state of the industry
1066. 4 September 2019 at 00:00 Cannes 2019 Wrap
1067. 3 September 2019 at 19:21 Advertising has rebranded diversity, and it isn’t a positive change
1068. 2 September 2019 at 00:00 Effective Agency Management
1069. 27 August 2019 at 00:00 Benchmark: Naming Agency recommendations
1070. 27 August 2019 at 00:00 Benchmark on global e-commerce sourcing strategies
1071. 23 August 2019 at 00:00 DGX Benchmark on collection and notification policies for stakeholder data
1072. 20 August 2019 at 00:00 Survey on Global Agency Relations Management: roles & responsibilities
1073. 20 August 2019 at 00:00 Advertising production payment guidelines
1074. 20 August 2019 at 00:00 DGX Benchmark on age verification techniques
1075. 13 August 2019 at 00:00 State of Play: Gambling Advertising in the EU | Last update: July 2019
1076. 9 August 2019 at 00:00 One-pager on production vendor rosters
1077. 8 August 2019 at 00:00 DGX Benchmark on customer data retention and notification
1078. 2 August 2019 at 00:00 Benchmark: Media SLAs & transparency
1079. 31 July 2019 at 14:50 Why humility is more critical than ever for effective leadership
1080. 31 July 2019 at 14:21 A campaign for better measurement
1081. 31 July 2019 at 00:00 Working with celebrities and influencers in China
1082. 30 July 2019 at 11:27 Ioana Dănilă joins WFA as Marketing Insights Manager
1083. 26 July 2019 at 00:00 PAG Platform Policy Group Meeting Overview (July 2019, Brussels)
1084. 25 July 2019 at 15:00 In the spotlight: UBA Belgium’s Chris Van Roey
1085. 25 July 2019 at 14:43 Spanish launch guide to improve online user experience
1086. 25 July 2019 at 14:16 Finnish association changes its name
1087. 25 July 2019 at 14:15 Slovak brands association merges with industry coalition on packaging and environment
1088. 25 July 2019 at 14:12 Nigerians address business growth in a volatile economy
1089. 25 July 2019 at 14:03 Filipinos celebrate brands that “get personal”
1090. 24 July 2019 at 00:00 RAC Programme meeting overview (July 2019)
1091. 18 July 2019 at 17:25 WFA co-signs letter raising concerns about Dual Quality law
1092. 17 July 2019 at 00:00 CMO Forum meeting overview (June 2019)
1093. 11 July 2019 at 09:00 WFA announces plans to launch the Polish Advertisers Association
1094. 11 July 2019 at 00:00 The hidden gem: How clients benefit from long-term partnerships
1095. 11 July 2019 at 00:00 Sourcing Forum meeting overview (June 2019)
1096. 5 July 2019 at 00:00 Webinar: Bridging the Gap - Digital Marketing Essentials for Policy Teams
1097. 5 July 2019 at 00:00 Webinar: Estándares Publicitarios no Intrusivos
1098. 4 July 2019 at 00:00 WFA alert: France and UK develop new guidance on cookies and ad trackers
1099. 3 July 2019 at 10:25 Redefining the marketing procurement value proposition
1100. 2 July 2019 at 10:30 Setting up a digital hub? Don’t forget to plug in the people
1101. 28 June 2019 at 00:00 DGX meeting overview (June 2019)
1102. 28 June 2019 at 00:00 Data Ethics Board meeting overview (6 June 2019)
1103. 28 June 2019 at 00:00 Data Ethics Board meeting overview (24 June 2019)
1104. 27 June 2019 at 00:00 Media Forum Meeting Overview (June 2019, Shanghai)
1105. 25 June 2019 at 22:29 In the spotlight: CAA Argentina’s Philip Perez
1106. 25 June 2019 at 22:28 Italians unveil big data management initiative for marketers
1107. 25 June 2019 at 22:28 Unstereotype Alliance announces local chapters in South Africa and Turkey
1108. 25 June 2019 at 22:24 Irish address data ethics in advertising
1109. 25 June 2019 at 22:23 French creative lab rewards emotional works against incivility
1110. 25 June 2019 at 10:09 Seven take-outs from Cannes 2019
1111. 25 June 2019 at 00:00 Sourcing Forum meeting overview (May 2019)
1112. 19 June 2019 at 10:24 WFA launches the Voice Coalition at Cannes Lions
1113. 19 June 2019 at 00:00 Voice Commerce Research
1114. 18 June 2019 at 09:00 WFA launches The State of Advertising report
1115. 18 June 2019 at 06:00 Global Alliance for Responsible Media launches to address digital safety
1116. 18 June 2019 at 00:00 Recommended global production/implementation agency
1117. 17 June 2019 at 00:00 The State of Advertising
1118. 3 June 2019 at 00:00 Creative crowdsourcing platforms: top tips to contracting for procurement
1119. 1 June 2019 at 00:00 Benchmark: Category management - Stock images
1120. 31 May 2019 at 00:00 Benchmark: Supply Chain Finance (SCF) solutions
1121. 29 May 2019 at 00:00 WFA Forum (May 2019, Japan)
1122. 24 May 2019 at 14:26 GDPR represents the beginning, not the end, of the data privacy journey
1123. 24 May 2019 at 10:43 Five common pitfalls of in-housing marketing services
1124. 23 May 2019 at 18:32 Making sense of measurement: What does good look like?
1125. 22 May 2019 at 09:30 In the spotlight: Israel Marketing Association’s Talma Biro
1126. 22 May 2019 at 09:25 Italians welcome new Director General
1127. 22 May 2019 at 09:20 Brazilians launch guide to combat harassment at events
1128. 22 May 2019 at 09:10 Dutch unveil new brand positioning and identity
1129. 22 May 2019 at 09:10 Spanish recognise university students for marketing effectiveness
1130. 22 May 2019 at 09:05 Moroccans elect new president
1131. 22 May 2019 at 09:00 Cameroonians appoint new President
1132. 22 May 2019 at 00:00 RAC Programme meeting overview (May 2019)
1133. 21 May 2019 at 10:39 China’s home-grown successes
1134. 21 May 2019 at 10:00 WFA launches Global Sourcing Board
1135. 20 May 2019 at 00:00 Building a future-proof marketing procurement strategy
1136. 20 May 2019 at 00:00 Handbook of good practices and responsibility for ending harassment in events
1137. 16 May 2019 at 00:00 Benchmark: 3rd-party consultant to manage the Client-Agency relationship
1138. 15 May 2019 at 18:27 WFA statement on the "Christchurch Call to Action" in Paris
1139. 15 May 2019 at 00:00 PAG Meeting Overview (May 2019, Brussels)
1140. 10 May 2019 at 00:00 Webinar: The Global Media Charter
1141. 10 May 2019 at 00:00 Sourcing Forum meeting overview (April 2019)
1142. 9 May 2019 at 00:00 Global Content Production Ecosystem 2018
1143. 3 May 2019 at 11:32 Driving the programmatic disclosure you desire: An 8-point checklist
1144. 3 May 2019 at 00:00 Swedish Advertisers' guide to digital advertising
1145. 2 May 2019 at 13:28 People + Purpose = Performance
1146. 30 April 2019 at 12:15 Putting people first
1147. 30 April 2019 at 11:59 Why policy professionals need to get excited about marketing
1148. 30 April 2019 at 10:19 Partnering with Finance
1149. 25 April 2019 at 11:05 In the spotlight: ANDA Colombia’s Elizabeth Melo
1150. 25 April 2019 at 10:58 26 advertiser associations gather in Lisbon
1151. 25 April 2019 at 10:51 Swedish association welcomes new CEO
1152. 25 April 2019 at 10:34 French association changes its name
1153. 25 April 2019 at 10:27 Kenyan association appoints new board
1154. 25 April 2019 at 10:20 Indian advertisers address “the connectedness paradox”
1155. 25 April 2019 at 10:18 Belgium identifies 6 key industry trends
1156. 24 April 2019 at 00:00 Benchmark on launch strategies
1157. 24 April 2019 at 00:00 Member barometer 2019
1158. 23 April 2019 at 00:00 Sourcing Forum meeting overview (March 2019)
1159. 23 April 2019 at 00:00 Data Ethics Board meeting overview (April 2019)
1160. 23 April 2019 at 00:00 Benchmark on shifting consumer behavior in Germany
1161. 16 April 2019 at 00:00 Benchmark: Category management pass-through or 3rd party costs
1162. 12 April 2019 at 00:00 Progressive Programmatic Solutions workshop overview (April 2019)
1163. 9 April 2019 at 00:00 Benchmark on sourcing post-production
1164. 9 April 2019 at 00:00 Better Marketing: Marketing can be a force for positive gender and ethnicity portrayals
1165. 9 April 2019 at 00:00 Benchmark on global sponsorship investments
1166. 8 April 2019 at 00:00 Benchmark on Supplier Relationship Management (SRM) models
1167. 8 April 2019 at 00:00 Webinar: Marketing Production Trends for 2019
1168. 4 April 2019 at 00:00 APAC Programmatic Maturity Report 2018
1169. 4 April 2019 at 00:00 Annual Report 2018
1170. 3 April 2019 at 14:38 WFA launches Guide to Better Marketing
1171. 3 April 2019 at 00:00 10 years of Project Reconnect: What we've learned
1172. 3 April 2019 at 00:00 Data Ethics Board meeting overview (March 2019)
1173. 3 April 2019 at 00:00 Media Transformation Case Study: Deutsche Telekom
1174. 2 April 2019 at 00:00 Better Marketing: Marketing can deliver positive social and political change
1175. 2 April 2019 at 00:00 Better Marketing: Marketing can deliver meaningful human experiences
1176. 2 April 2019 at 00:00 Better Marketing: Marketing can save the Internet
1177. 1 April 2019 at 10:13 WFA Global Marketer Week 2020 goes to Singapore
1178. 1 April 2019 at 00:00 DGX Benchmark on email/newsletter tracking pixels
1179. 29 March 2019 at 08:00 WFA President’s Awards honour marketing leadership initiatives
1180. 28 March 2019 at 08:17 WFA urges brands to hold platforms to account
1181. 27 March 2019 at 08:00 Marketing and Policy teams need to work more closely together, shows new WFA research
1182. 27 March 2019 at 00:00 Putting People First: 10 years of WFA's Project Reconnect
1183. 27 March 2019 at 00:00 Bridging the gap between marketing and policy
1184. 26 March 2019 at 16:10 Mastercard’s Raja Rajamannar named WFA President
1185. 19 March 2019 at 00:00 RAC Programme meeting overview (February 2019)
1186. 15 March 2019 at 15:32 In the spotlight: AANA Australia’s John Broome
1187. 15 March 2019 at 15:16 Unstereotype Alliance launches in Brazil
1188. 15 March 2019 at 15:00 ANA sets up marketing certification programme
1189. 15 March 2019 at 14:47 1 Euro spent on advertising in Portugal generates more than 4 Euro in GDP
1190. 15 March 2019 at 14:26 Roles are changing in advertising in Turkey
1191. 15 March 2019 at 14:06 French advertisers commit to a more responsible digital ecosystem
1192. 15 March 2019 at 13:59 Consumers reward the best advertising campaigns in Japan
1193. 15 March 2019 at 13:48 Swedish advertisers launch transparency guide
1194. 15 March 2019 at 13:40 Norway celebrates the “beekeepers” of advertising effectiveness
1195. 14 March 2019 at 00:00 DGX meeting overview (March 2019)
1196. 14 March 2019 at 00:00 PAG Meeting Overview (February 2019, Brussels)
1197. 28 February 2019 at 19:25 WFA unveils event lineup and speakers for Global Marketer Conference
1198. 28 February 2019 at 18:38 How can marketing change the world for the better?
1199. 28 February 2019 at 18:37 How can policy and marketing functions align?
1200. 28 February 2019 at 18:33 Exploring the global marketing organisation of the future
1201. 28 February 2019 at 18:25 Evolving marketing procurement beyond costs
1202. 28 February 2019 at 15:23 Getting our priorities straight
1203. 28 February 2019 at 13:09 Putting the Media Charter into action
1204. 28 February 2019 at 11:14 Media agency management: Where are we headed?
1205. 20 February 2019 at 11:40 Nine out of ten marketers in APAC buy media programmatically
1206. 19 February 2019 at 00:00 Data Ethics Board meeting overview (February 2019)
1207. 15 February 2019 at 00:00 Media Agency Models & Remuneration 2019
1208. 12 February 2019 at 04:12 Media Forum meeting overview (February 2019, Singapore)
1209. 12 February 2019 at 00:00 Benchmark: Programmatic Practice & Proficiency in APAC
1210. 12 February 2019 at 00:00 DGX meeting overview (February 2019)
1211. 12 February 2019 at 00:00 Webinar: Global Agency Remuneration 2018
1212. 8 February 2019 at 09:01 Mastercard’s Raja Rajamannar named WFA Global Marketer of the Year
1213. 8 February 2019 at 00:00 Webinar: The new frontier for ad fraud
1214. 5 February 2019 at 00:00 2019 Marketing Production Trends
1215. 4 February 2019 at 00:00 DGX Benchmark on data privacy controls and audit frameworks
1216. 4 February 2019 at 00:00 Facebook and GDPR benchmark
1217. 31 January 2019 at 10:17 David Wheldon: The ground is changing but the basics remain the same
1218. 31 January 2019 at 09:32 7 in 10 clients: changing remuneration models will improve relations with agencies
1219. 29 January 2019 at 14:21 WFA hires Max Schmidt and Joel Gan
1220. 29 January 2019 at 00:00 Diversity & Inclusion in the Production Industry
1221. 25 January 2019 at 00:00 Media Forum meeting overview (October 2018, Amsterdam)
1222. 25 January 2019 at 00:00 Media Forum Meeting Overview (November 2018, New York)
1223. 25 January 2019 at 00:00 DGX Benchmark on Facebook and GDPR
1224. 22 January 2019 at 00:00 WFA position on online HFSS ad ban (New Deal for Consumers)
1225. 18 January 2019 at 16:09 In the spotlight: OWM Germany’s Joachim Schuetz
1226. 17 January 2019 at 16:12 Joint Business Statement on collective redress in view of European Parliament IMCO vote
1227. 14 January 2019 at 09:42 WFA launches Global Media Board
1228. 10 January 2019 at 00:00 Photography: Product, Beauty & Life Style Shoots
1229. 9 January 2019 at 18:06 Coalition for Better Ads to adopt Better Ads Standards worldwide to improve consumer experience online
1230. 9 January 2019 at 16:30 WFA welcomes the global expansion of the Better Ads Standards
1231. 8 January 2019 at 16:27 Call for submissions: WFA President’s Awards 2019
1232. 7 January 2019 at 16:35 China looks back at 40 years of brand building
1233. 7 January 2019 at 00:00 Global Agency Remuneration 2018
1234. 26 December 2018 at 11:50 5 WFA marketing predictions for 2019
1235. 20 December 2018 at 16:12 What does 2019 hold for marketers?
1236. 20 December 2018 at 16:08 2018, the year of...
1237. 20 December 2018 at 12:00 Australian association strengthens guidance on body image
1238. 20 December 2018 at 11:45 Danish advertisers create guide to brand safety
1239. 20 December 2018 at 11:30 Effie Awards launches in Pakistan
1240. 20 December 2018 at 11:15 Students compete in marketing effectiveness awards in Spain
1241. 18 December 2018 at 17:26 WFA CEO: 2018 in review
1242. 18 December 2018 at 17:20 Global Marketer of the Year 2018 nominees: Ukonwa Ojo
1243. 18 December 2018 at 17:17 Global Marketer of the Year 2018 nominees: Marc Pritchard
1244. 18 December 2018 at 16:26 Global Marketer of the Year 2018 nominees: Keith Weed
1245. 18 December 2018 at 16:15 Global Marketer of the Year 2018 nominees: Raja Rajamannar
1246. 18 December 2018 at 16:02 Global Marketer of the Year 2018 nominees: Claudia Willvonseder
1247. 18 December 2018 at 16:00 Global Marketer of the Year 2018 nominees: Syl Saller
1248. 18 December 2018 at 10:34 4 WFA policy predictions for 2019
1249. 14 December 2018 at 00:00 Webinar: Achieving data-driven marketing success - Balancing the need for mindset alongside strategy
1250. 14 December 2018 at 00:00 Webinar: Content Production Strategy Framework
1251. 14 December 2018 at 00:00 Sourcing Forum Meeting Overview NY December 2018
1252. 14 December 2018 at 00:00 Benchmark on Engaging with local freelancers in Europe
1253. 7 December 2018 at 10:19 5 of the Most Contagious ideas of 2018
1254. 6 December 2018 at 10:07 WFA study ranks countries by programmatic maturity
1255. 6 December 2018 at 09:29 DGX meeting materials - (December 2018)
1256. 6 December 2018 at 00:00 Digital Governance Exchange meeting – December 2018, London
1257. 4 December 2018 at 00:00 Benchmark results on collecting personal data
1258. 4 December 2018 at 00:00 Global Programmatic Maturity Report 2018
1259. 3 December 2018 at 00:00 Survey on Performance Marketing
1260. 28 November 2018 at 19:33 Airbnb, Panasonic, Shiseido join WFA
1261. 28 November 2018 at 16:28 Tackling gender bias in advertising: six lessons from Unstereotype Alliance member P&G
1262. 28 November 2018 at 14:19 The 6 global marketers of 2018 in 12 tweets
1263. 28 November 2018 at 14:06 8 insights for global marketers on sourcing content production
1264. 28 November 2018 at 13:51 TV and online video costs to rise considerably, forecasts show
1265. 28 November 2018 at 13:48 GDPR: the emergence of a global standard on privacy?
1266. 28 November 2018 at 13:03 WFA statement on the '3ve' ad fraud schemes takedown
1267. 28 November 2018 at 11:27 Brand safety, ePrivacy, AVMSD… WFA members’ policy priorities
1268. 21 November 2018 at 16:00 In the spotlight: ML Finland’s Riikka-Maria Lemminki
1269. 21 November 2018 at 15:52 Only 10% of voiceovers in Turkey are female, research shows
1270. 21 November 2018 at 15:45 Charter on responsible advertising launched in Belgium
1271. 21 November 2018 at 15:39 Singaporean association names new president
1272. 21 November 2018 at 15:31 Fashion brand Diesel wins Golden Drum 2018
1273. 21 November 2018 at 14:36 Creativity is more important than data, say four out of 10 Norwegian advertisers
1274. 21 November 2018 at 14:23 Mobility campaign wins top award in Spain
1275. 21 November 2018 at 14:17 Campaign about ‘indoor generation’ awarded in Denmark
1276. 21 November 2018 at 00:00 RAC Meeting – November, 2018
1277. 20 November 2018 at 00:00 PAG Meeting Overview (November 2018, Brussels)
1278. 20 November 2018 at 00:00 Media cost inflation & deflation forecasts 2019
1279. 15 November 2018 at 00:00 Webinar: Brazil’s new data privacy regulation - what is it and what does it mean for marketers?
1280. 12 November 2018 at 00:00 Data Driven Marketing 2018 survey results
1281. 9 November 2018 at 00:00 Webinar: Progressive gender portrayals in advertising
1282. 8 November 2018 at 00:00 Sourcing Forum Meeting - Amsterdam November 2018
1283. 7 November 2018 at 11:56 WFA names shortlist for Global Marketer of the Year 2018
1284. 6 November 2018 at 12:14 The Road to Content Excellence
1285. 5 November 2018 at 18:23 WFA recruits Caroline Pathy to support flagship CMO network
1286. 31 October 2018 at 00:00 Recommendations for licensing fonts
1287. 31 October 2018 at 00:00 Sourcing Forum Meeting Overview Singapore October 2018
1288. 31 October 2018 at 00:00 Data Transparency Advisory Board meeting materials October 2018
1289. 30 October 2018 at 00:00 Report: The Road to Content Excellence
1290. 29 October 2018 at 00:00 Webinar: Pressures on food marketing around the globe
1291. 26 October 2018 at 11:44 UN calls for greater cooperation with industry - but that’s not happening at a national level
1292. 24 October 2018 at 15:34 In the spotlight: MSK Kenya’s Joel Karubiu
1293. 24 October 2018 at 13:40 Dutch association welcomes new managing director
1294. 24 October 2018 at 13:31 British advertisers unveil new influencer contracts
1295. 24 October 2018 at 12:43 Malaysia’s privacy law to be updated, announces minister at MAA-WFA event
1296. 24 October 2018 at 12:38 U.S. ad industry launches data transparency label
1297. 24 October 2018 at 12:26 Argentina launches pledge on marketing to children
1298. 24 October 2018 at 12:20 Belgian association publishes Digital Media Charter
1299. 24 October 2018 at 12:10 Advertiser associations gather in London
1300. 22 October 2018 at 00:00 DGX benchmark on Facebook’s classification of 1st vs 3rd party
1301. 18 October 2018 at 00:00 Agency Fee Decision Tree, an easier way to choose the right fee model
1302. 16 October 2018 at 00:00 Digital Advertising to children under GDPR
1303. 16 October 2018 at 00:00 6 tips to keep in mind when marketing to children online
1304. 12 October 2018 at 00:00 Benchmark on payment terms regulations for marketing products and services
1305. 6 October 2018 at 00:00 DGX meeting overview (September 2018)
1306. 3 October 2018 at 00:00 DGX meeting overview (October 2018)
1307. 27 September 2018 at 17:05 Stakeholders including WFA develop voluntary code on disinformation
1308. 26 September 2018 at 00:00 RAC - Meeting presentations – September 26, 2018
1309. 25 September 2018 at 11:24 WFA welcomes new global marketing code
1310. 25 September 2018 at 10:50 In the spotlight: SOZ Slovenia’s Mojca Briščik
1311. 25 September 2018 at 10:40 Advertiser associations meet in Lima
1312. 25 September 2018 at 10:30 Indian association re-elects Sunil Kataria as chairman
1313. 25 September 2018 at 10:20 Norwegian advertisers launch platform to improve client-agency partnerships
1314. 25 September 2018 at 10:10 Danish association welcomes new CEO
1315. 25 September 2018 at 10:00 Brazilian association CEO named 'Marketing Citizen' of the Year
1316. 25 September 2018 at 00:00 PAG Meeting Overview (September 2018, Brussels)
1317. 25 September 2018 at 00:00 Why an Eco-Friendly Production Makes a World of Sense
1318. 24 September 2018 at 09:00 WFA names first MENA Chair for WFA Forum
1319. 19 September 2018 at 10:46 Latin America comes together
1320. 18 September 2018 at 00:00 Remuneración de agencias Latam
1321. 13 September 2018 at 00:00 Data Transparency Advisory Board meeting materials September 2018
1322. 11 September 2018 at 00:00 Media Forum Meeting Overview - Dmexco (September 2018, Cologne)
1323. 5 September 2018 at 16:06 WFA launches Global Marketer of the Year 2018
1324. 5 September 2018 at 15:06 Nine steps to identifying an agency set-up that fits your organisation’s needs
1325. 4 September 2018 at 15:25 WFA Global Marketer of the Year partners, The Drum, on challenges facing today’s marketers
1326. 31 August 2018 at 00:00 Recommended creative agencies in APAC
1327. 24 August 2018 at 18:38 In the spotlight: ANDA Peru’s Rodolfo León
1328. 24 August 2018 at 18:38 Australian ad industry releases guidance on digital advertising
1329. 24 August 2018 at 18:38 ANA updates media agency contract template
1330. 24 August 2018 at 18:37 Filipinos celebrate the best in brand building
1331. 24 August 2018 at 18:37 Argentina applauds successful brand comebacks
1332. 14 August 2018 at 00:00 Survey on content production-data and benchmarking
1333. 14 August 2018 at 00:00 Global CMO Insights from Cannes
1334. 1 August 2018 at 00:00 Final position on New Deal for Consumers
1335. 26 July 2018 at 13:39 Global CMO insights from Cannes
1336. 26 July 2018 at 00:00 Webinar: The future of agency rosters
1337. 26 July 2018 at 00:00 WFA Data Transparency Advisory Board meeting materials July 2018
1338. 20 July 2018 at 10:26 Brands to invest more on influencers
1339. 20 July 2018 at 09:00 In the spotlight: ANDA Chile’s Fernando Mora
1340. 20 July 2018 at 08:55 British advertisers launch influencer research and toolkit
1341. 20 July 2018 at 08:50 Dutch ad industry issues tender for new cross-media audience measurement
1342. 20 July 2018 at 08:45 GCC association tackles gender stereotypes in ads and advertising to children
1343. 20 July 2018 at 08:40 Australian association strengthens guidance on gender stereotypes
1344. 20 July 2018 at 08:35 Italian advertisers launch KPIs project globally
1345. 20 July 2018 at 08:30 China association appoints new board
1346. 20 July 2018 at 08:25 Norwegians tackle ad industry delusions
1347. 16 July 2018 at 00:00 GroupM's TYNY June 2018
1348. 14 July 2018 at 00:00 Benchmark on Sourcing Adaptation & Transcreation
1349. 14 July 2018 at 00:00 Benchmark on sourcing talent
1350. 13 July 2018 at 00:00 WFA talks Better Marketing: The future of the agency model
1351. 13 July 2018 at 00:00 WFA talks Better Marketing: Data opportunities
1352. 13 July 2018 at 00:00 WFA talks Better Marketing: The death of advertising?
1353. 13 July 2018 at 00:00 Benchmark on Production Pre-payments
1354. 13 July 2018 at 00:00 WFA talks Better Marketing: Purpose
1355. 13 July 2018 at 00:00 WFA talks Better Marketing: Platform challenges
1356. 13 July 2018 at 00:00 Webinar: Content in a connected world
1357. 13 July 2018 at 00:00 Data Transparency Advisory Board meeting overview June 2018
1358. 13 July 2018 at 00:00 CMO Forum Meeting Overview Cannes June 2018
1359. 13 July 2018 at 00:00 WFA talks Better Marketing: The CMO agenda
1360. 13 July 2018 at 00:00 WFA talks Better Marketing: Gender and diversity
1361. 11 July 2018 at 00:00 Data Processing Agreement for Advertisers (2018)
1362. 10 July 2018 at 15:16 Life after GDPR: what next for the advertising industry?
1363. 10 July 2018 at 14:13 Data Processing Agreement template for advertisers launched
1364. 10 July 2018 at 00:00 Código de buenas prácticas en licitaciones de agencias de publicidad (PERU)
1365. 9 July 2018 at 00:00 Benchmark on corporate social media pages, cookies and data usage post - GDPR
1366. 5 July 2018 at 00:00 Survey on Influencer Marketing
1367. 4 July 2018 at 00:00 DGX meeting overview (June 2018)
1368. 29 June 2018 at 17:02 Notes from the beach: the evolution of partnerships
1369. 29 June 2018 at 00:00 Global Access to Nutrition Index 2018
1370. 28 June 2018 at 17:31 Taking the brand safety agenda forward
1371. 28 June 2018 at 09:36 Growing pains: Marketing procurement is moving beyond the ‘misunderstood teenager’ years
1372. 27 June 2018 at 00:00 Sourcing Forum Meeting Overview Malmo June 2018
1373. 21 June 2018 at 09:36 WFA releases full version of Global Media Charter to reform digital ad ecosystem
1374. 21 June 2018 at 00:00 Global Media Charter
1375. 21 June 2018 at 00:00 Webinar: A strategic global sourcing approach to influencer content production
1376. 18 June 2018 at 16:02 French industry addresses concerns in open letter to Google
1377. 18 June 2018 at 15:15 In the spotlight: APAN Portugal’s Manuela Botelho
1378. 18 June 2018 at 14:16 Zimbabwe unveils the country’s ‘superbrands’
1379. 18 June 2018 at 14:16 Turkish association re-elects Ahmet Pura as chairman
1380. 18 June 2018 at 14:15 Argentina welcomes new board
1381. 18 June 2018 at 14:15 National advertiser associations gather in Tokyo
1382. 18 June 2018 at 10:02 Brazilian advertisers name new board
1383. 14 June 2018 at 00:00 Tutorial Key Performance Indicator
1384. 12 June 2018 at 10:29 Roster arrangements under review at 74% of multinational brands
1385. 12 June 2018 at 00:00 Survey on The Future of Agency Rosters
1386. 8 June 2018 at 00:00 Benchmark on marketing research methodologies
1387. 8 June 2018 at 00:00 Media Forum Meeting Overview (June 2018, Barcelona)
1388. 5 June 2018 at 10:03 The case for unstereotyping ads
1389. 4 June 2018 at 00:00 Webinar: GDPR for marketers - what do you need to know and how are other brands preparing?
1390. 30 May 2018 at 00:00 DGX meeting overview (May 2018)
1391. 22 May 2018 at 00:00 WFA Global Marketer Week 2019 to take place in Lisbon
1392. 18 May 2018 at 02:48 WFA President’s Awards honour marketing leadership initiatives in seven countries
1393. 17 May 2018 at 03:00 Global advertisers demand reform of digital ad ecosystem
1394. 16 May 2018 at 00:00 Media Transformation Meeting Overview Tokyo May 2018
1395. 16 May 2018 at 00:00 WFA launches Guide to Progressive Gender Portrayals in Advertising
1396. 15 May 2018 at 11:54 Global Intelligence by Zenith
1397. 15 May 2018 at 00:00 WFA announces changes to global leadership team
1398. 14 May 2018 at 12:00 A guide to progressive gender portrayals in advertising
1399. 9 May 2018 at 00:00 Benchmark on Ecommerce capabilities
1400. 8 May 2018 at 00:00 DGX meeting overview (April 2018)
1401. 7 May 2018 at 00:00 Benchmark: Agency recommendation, India: Lifestyle communications/quantitative product research
1402. 4 May 2018 at 00:00 Benchmark on structure and size of market research organisations
1403. 3 May 2018 at 12:32 WFA unveils final speakers for Global Marketer Week
1404. 3 May 2018 at 00:00 RAC - Meeting presentations – May 3, 2018
1405. 3 May 2018 at 00:00 Webinar: Independent media advisors
1406. 3 May 2018 at 00:00 PAG Meeting Overview (May 2018, Brussels)
1407. 2 May 2018 at 17:46 EU Pledge launches accountability mechanism
1408. 2 May 2018 at 00:00 Briefing on New Deal for Consumers
1409. 27 April 2018 at 16:54 In the spotlight: Union des marques France’s Jean-Luc Chetrit
1410. 26 April 2018 at 12:11 Let's unstereotype it
1411. 25 April 2018 at 10:03 GDPR awareness and action gap reduces significantly among marketers as compliance deadline approaches
1412. 25 April 2018 at 00:00 Sourcing Forum Meeting Overview Singapore April 2018
1413. 25 April 2018 at 00:00 GDPR Survey - Brand owners' views on GDPR risks, readiness and challenges
1414. 21 April 2018 at 17:25 Chilean association launches forum on gender stereotypes in advertising
1415. 21 April 2018 at 17:20 Japanese association releases guidelines for production contracts
1416. 21 April 2018 at 16:48 A new dawn for ad standards in Colombia
1417. 21 April 2018 at 16:41 Australian advertisers launch advertising sentiment index
1418. 21 April 2018 at 16:34 Finnish association welcomes new chairman
1419. 21 April 2018 at 16:30 Israel association appoints deputy CEO
1420. 20 April 2018 at 10:17 WFA Manifesto for Online Data Transparency
1421. 20 April 2018 at 09:00 WFA calls on brands to embrace culture of data transparency
1422. 20 April 2018 at 00:00 WFA Manifesto for Online Data Transparency
1423. 18 April 2018 at 00:00 Media Forum Meeting Overview (April 2018, New York)
1424. 18 April 2018 at 00:00 Agency Family Tree: Global, APAC and China
1425. 16 April 2018 at 11:39 The media transformers?
1426. 29 March 2018 at 12:00 Global viewability improves for video but display lags
1427. 29 March 2018 at 11:30 Deliverable-driven agency payments
1428. 29 March 2018 at 10:00 The lesson of Facebook: the online business model must adapt
1429. 29 March 2018 at 09:00 ABCs of clients in control
1430. 29 March 2018 at 00:00 IFBA LATAM Taskforce messaging documents
1431. 28 March 2018 at 00:00 Sourcing Forum Meeting Overview NY March 2018
1432. 28 March 2018 at 00:00 EASA Digital Blue Book (2017)
1433. 28 March 2018 at 00:00 Global viewability benchmarks 2017
1434. 23 March 2018 at 18:00 WFA's position on Facebook / Cambridge Analytica revelations
1435. 21 March 2018 at 00:00 WFA FORUM Meeting Overview London March 2018
1436. 19 March 2018 at 16:01 1,700 attend African Digital Summit in Casablanca
1437. 19 March 2018 at 16:01 British advertisers launch digital viewability standard
1438. 19 March 2018 at 16:01 In the spotlight: JAA Japan’s Shinji Suzuki
1439. 19 March 2018 at 16:00 Philippine association welcomes new president
1440. 19 March 2018 at 16:00 Norway celebrates marketing success stories
1441. 19 March 2018 at 16:00 Belgian advertisers launch transparency charter on GDPR
1442. 14 March 2018 at 00:00 Sourcing Forum Meeting Overview Shanghai March 2018
1443. 14 March 2018 at 00:00 WFA FORUM Meeting Overview Dubai March 2018
1444. 14 March 2018 at 00:00 Media Forum Meeting Overview (March 2018, Shanghai)
1445. 9 March 2018 at 10:28 Major multinationals go beyond auditing as independent advisor role evolves
1446. 7 March 2018 at 00:00 RAC - Meeting presentations – February 21, 2018
1447. 6 March 2018 at 00:00 PAG Meeting Overview (February 2018, Brussels)
1448. 1 March 2018 at 00:00 Benchmark: Sourcing production consultants
1449. 28 February 2018 at 14:36 Eliminating the most annoying ad formats
1450. 26 February 2018 at 15:00 Global Marketer of the Year: Keith Weed on the marketing organisation
1451. 26 February 2018 at 15:00 Global Marketer of the Year: Keith Weed on agency partners
1452. 26 February 2018 at 15:00 Global Marketer of the Year: Keith Weed on making a difference
1453. 26 February 2018 at 15:00 Global Marketer of the Year: Keith Weed on 2017 and 2018 priorities
1454. 26 February 2018 at 00:00 Webinar: ePrivacy - what is it and what does it mean for brands? (2018)
1455. 23 February 2018 at 14:52 WFA announces first speakers for Global Marketer Week
1456. 21 February 2018 at 00:00 Sourcing Forum Meeting Overview Düsseldorf February 2018
1457. 19 February 2018 at 13:20 Call for submissions: WFA President’s Awards 2018
1458. 19 February 2018 at 13:15 In the spotlight: ISBA UK’s Phil Smith
1459. 19 February 2018 at 13:07 Turkish ad industry launches platform to fight ad fraud
1460. 19 February 2018 at 13:07 French advertisers launch responsible marketing commitments
1461. 19 February 2018 at 10:09 Swedish ad industry launches podcast measurement standards
1462. 19 February 2018 at 10:08 Israel celebrates game changers in marketing
1463. 19 February 2018 at 10:07 Canadian association appoints new senior staff
1464. 19 February 2018 at 10:07 Americans celebrate women changing stereotypes
1465. 19 February 2018 at 00:00 Survey on Independent Media Advisors
1466. 19 February 2018 at 00:00 Mergers & Acquisitions 2017
1467. 16 February 2018 at 12:00 WFA introduction to gender stereotypes in advertising and the Unstereotype Alliance
1468. 16 February 2018 at 00:00 Alcohol advertising in digital and social media
1469. 16 February 2018 at 00:00 WFA position on gender stereotypes in advertising
1470. 13 February 2018 at 00:00 Coalition for Better Ads: Feb 2018 State of play
1471. 12 February 2018 at 12:21 Unilever’s Keith Weed named WFA Global Marketer of the Year
1472. 9 February 2018 at 12:07 Major multinationals hike programmatic budgets while seeking greater control
1473. 9 February 2018 at 00:00 DGX meeting overview (February 2018)
1474. 4 February 2018 at 12:25 WFA position on reference to “minors” in context of reducing exposure to HFSS food advertising (2018)
1475. 2 February 2018 at 00:00 ePrivacy task force meeting materials 29 Jan 2018
1476. 2 February 2018 at 00:00 WFA DGX Guide to Data Transparency & GDPR
1477. 1 February 2018 at 16:05 10 things to watch in 2018
1478. 1 February 2018 at 00:00 Agency Cost Index (ACI)
1479. 31 January 2018 at 00:00 Webinar: Future of Programmatic Media
1480. 31 January 2018 at 00:00 Media Forum Meeting Overview London January 2018
1481. 29 January 2018 at 11:27 Let's make 2018 the year of transparency, says WFA President David Wheldon
1482. 25 January 2018 at 11:39 GDPR data-privacy rules signal a welcome revolution, says WFA CEO
1483. 25 January 2018 at 00:00 Survey on the Future of Programmatic Media
1484. 24 January 2018 at 12:16 Bridging east and west via digital: Huawei's Glory Zhang
1485. 24 January 2018 at 11:17 Sea heroes and data: Deutsche Telekom's Hans-Christian Schwingen
1486. 23 January 2018 at 11:45 Marketing with purpose: Mars' Jane Wakely
1487. 23 January 2018 at 11:10 Priceless success: Mastercard's Raja Rajamannar
1488. 22 January 2018 at 11:31 Empowering marketers and unstereotyping ads: Unilever's Keith Weed
1489. 22 January 2018 at 10:08 From transparency to equality: P&G's Marc Pritchard
1490. 20 January 2018 at 00:00 Project Reconnect masterdeck 2019
1491. 15 January 2018 at 16:01 Turkey updates pledge on responsible advertising
1492. 15 January 2018 at 16:01 In the spotlight: SDE Greece’s Nerina Komioti
1493. 15 January 2018 at 16:01 Ad industry drives growth in Spain
1494. 15 January 2018 at 16:00 Gulf Cooperation Council association to focus on ad standards in 2018
1495. 15 January 2018 at 12:18 Germany: Advertise, act, grow!
1496. 1 January 2018 at 14:14 We are looking for a Digital Policy Manager
1497. 18 December 2017 at 18:48 WFA CEO: 2017 in review
1498. 18 December 2017 at 18:07 4 public affairs predictions for 2018
1499. 18 December 2017 at 18:01 6 marketing predictions for 2018
1500. 18 December 2017 at 12:19 WFA names shortlist for Global Marketer of the Year
1501. 18 December 2017 at 11:02 Erard Gilles joins WFA's public affairs team
1502. 18 December 2017 at 11:02 It’s the Most Contagious time of the year
1503. 15 December 2017 at 12:06 Are you ready for GDPR?
1504. 15 December 2017 at 00:00 EU Pledge Annual Reports
1505. 15 December 2017 at 00:00 EU Pledge Factsheet 2017
1506. 15 December 2017 at 00:00 Are you ready for GDPR? The WFA guide to GDPR guide for Marketers (2017)
1507. 14 December 2017 at 10:15 In the spotlight: RVD Turkey’s Süreyya Deniz
1508. 14 December 2017 at 10:14 Australian ad industry launches alliance on brand safety and digital transparency
1509. 14 December 2017 at 10:12 Argentina rewards best TV and online ads
1510. 14 December 2017 at 10:10 Danish association appoints new CEO
1511. 14 December 2017 at 10:06 Portugal celebrates marketing effectiveness
1512. 14 December 2017 at 10:05 British advertisers welcome new president
1513. 14 December 2017 at 10:03 Nigerian advertisers celebrate 25th anniversary
1514. 14 December 2017 at 10:01 Slovak association elects new chair
1515. 6 December 2017 at 00:00 Sourcing Forum Meeting Overview NY December 2017
1516. 4 December 2017 at 12:16 WFA top priorities for AVMSD trilogue discussions (2017)
1517. 1 December 2017 at 10:13 What great brand stories can do for business
1518. 1 December 2017 at 10:13 10 things you should know about GDPR
1519. 30 November 2017 at 15:29 Web Summit 2017 round-up
1520. 30 November 2017 at 10:12 WFA recruits Monica Robles as Administration Manager
1521. 29 November 2017 at 12:59 Web Summit 2017 in 10 tweets
1522. 28 November 2017 at 14:29 Vietnam launches first advertising code of conduct
1523. 28 November 2017 at 00:00 Media Forum Meeting Overview Amsterdam November 2017
1524. 27 November 2017 at 00:00 Webinar: Total view attribution
1525. 22 November 2017 at 00:00 RAC - Meeting presentation – November 22, 2017
1526. 22 November 2017 at 00:00 Sourcing Forum Meeting Overview Luxembourg November 2017
1527. 20 November 2017 at 16:30 French association holds first immersive media conference
1528. 20 November 2017 at 16:29 Spain: Challenging gender stereotypes wins big at Effectiveness Awards
1529. 20 November 2017 at 16:20 Malaysian association helps marketers create greater media transparency
1530. 20 November 2017 at 16:14 Venezuelan advertisers appoint new president
1531. 20 November 2017 at 16:10 Canadians aim to regain faith in media accountability
1532. 20 November 2017 at 15:26 Norwegian ad industry tackles GDPR
1533. 20 November 2017 at 15:11 Bulgaria raises the bar in marketing
1534. 20 November 2017 at 14:56 Slovenia wants creatives to leave their mark
1535. 15 November 2017 at 00:00 Media cost inflation & deflation forecasts 2018
1536. 13 November 2017 at 08:00 Major multinationals identify emerging skills gaps on AI, programmatic and IoT
1537. 6 November 2017 at 16:56 Creating a culture of insights
1538. 27 October 2017 at 15:15 And the buzzword at Festival of Marketing 2017 was…
1539. 26 October 2017 at 15:15 Hanne van de Ven joins WFA's marketing services team
1540. 26 October 2017 at 00:00 ePrivacy task force meeting materials 26 Oct 2017
1541. 26 October 2017 at 00:00 Media Forum Meeting Overview NY October 2017
1542. 25 October 2017 at 00:00 Sourcing Forum Meeting Overview Singapore October 2017
1543. 24 October 2017 at 16:30 WFA advertiser associations meet in Brussels
1544. 24 October 2017 at 13:25 ISBA’s client-agency contract yields big results
1545. 24 October 2017 at 13:20 New Zealand champions best practice on client-agency relations
1546. 24 October 2017 at 13:16 WFA holds LATAM meeting in Asunción
1547. 24 October 2017 at 12:54 Nigerian advertisers appoint first female president
1548. 24 October 2017 at 12:51 Indian association appoints new board
1549. 24 October 2017 at 12:24 Finland rewards best brand builder of the year
1550. 24 October 2017 at 12:21 Spanish advertisers explore creativity and effectiveness
1551. 24 October 2017 at 00:00 Benchmark on Customer experience transformation
1552. 18 October 2017 at 00:00 Insight Forum Meeting Overview London October 2017
1553. 16 October 2017 at 00:00 Benchmark on Ad pre-testing
1554. 12 October 2017 at 00:00 Survey on Global Ad Viewability & Ad Fraud levels
1555. 9 October 2017 at 00:00 Survey on Global internal media structure & organisation
1556. 8 October 2017 at 00:00 C-suite overview of M2K developments globally (2017)
1557. 4 October 2017 at 00:00 Webinar: Reducing fraud in programmatic with ads.txt
1558. 3 October 2017 at 00:00 Webinar: Agency evaluations
1559. 26 September 2017 at 16:10 Former Unilever CMO to lead Australian association
1560. 26 September 2017 at 16:06 Finnish association names new Managing Director
1561. 26 September 2017 at 15:58 Kenyan marketers appoint new CEO
1562. 26 September 2017 at 15:55 Brazilians launch new strategy and identity under new president
1563. 26 September 2017 at 15:46 Singaporean advertisers welcome new president
1564. 26 September 2017 at 15:38 Bolivian association names new president
1565. 26 September 2017 at 15:34 British advertisers appoint new directors of media and comms
1566. 26 September 2017 at 15:15 Italian industry leaders create guide to online advertising
1567. 21 September 2017 at 12:49 Four lessons from dmexco
1568. 18 September 2017 at 08:31 Real insight from a virtual reality
1569. 15 September 2017 at 08:50 WFA launches Global Marketer of the Year
1570. 15 September 2017 at 00:00 WFA key messages on food marketing
1571. 13 September 2017 at 08:00 WFA GDPR Guide for Marketers
1572. 13 September 2017 at 00:00 70% of global marketers are not fully aware of the implications of GDPR
1573. 12 September 2017 at 00:00 Marketing Procurement Category Tree
1574. 11 September 2017 at 00:00 Advertising standards toolkit for the promotion of effective self-regulation
1575. 8 September 2017 at 00:00 The contribution of data to digital advertising (Europe, 2017)
1576. 8 September 2017 at 00:00 Europe research: The economic impact of data-driven advertising (2017)
1577. 8 September 2017 at 00:00 Europe research: Data-driven advertising and Europeans’ internet use
1578. 7 September 2017 at 00:00 EU Pledge Infographic (2017)
1579. 6 September 2017 at 10:10 Arla Foods joins EU Pledge
1580. 6 September 2017 at 00:00 Experiential sampling agencies in Great Britain and Ireland
1581. 5 September 2017 at 10:42 WFA helps drive industry-led Advertising Standards across APEC
1582. 5 September 2017 at 00:00 APEC Advertising Standards Conference
1583. 5 September 2017 at 00:00 GDPR Guide for Marketers
1584. 5 September 2017 at 00:00 Survey on privacy and data management - GDPR (2017)
1585. 18 August 2017 at 14:20 French advertisers welcome new director general
1586. 18 August 2017 at 11:34 Italians explore the KPIs of marketing communications
1587. 18 August 2017 at 11:30 Zimbabwe association turns 10
1588. 18 August 2017 at 11:24 Argentina celebrates brand success on Advertiser’s Day
1589. 18 August 2017 at 10:56 Finnish association explores changes in media agencies
1590. 18 August 2017 at 10:51 Paraguayan consumers rank best brands
1591. 18 August 2017 at 10:23 Kenyans host monthly marketing dialogue
1592. 16 August 2017 at 12:00 Global marketers making radical changes to media management
1593. 10 August 2017 at 11:00 New cross-industry initiative to improve viewability measurement standards across Europe
1594. 9 August 2017 at 00:00 Choosing a Digital Asset Management (DAM) System
1595. 8 August 2017 at 00:00 European Viewability Measurement Principles
1596. 3 August 2017 at 15:37 Expediting media change in China
1597. 3 August 2017 at 09:27 WFA appoints Laura Forcetti as Global Marketing Sourcing Manager
1598. 24 July 2017 at 00:00 Webinar: Better Ads Standards, the industry response to adblocking
1599. 18 July 2017 at 17:15 Swedes launch value of advertising campaign
1600. 18 July 2017 at 17:13 Swiss advertisers launch price/performance index
1601. 18 July 2017 at 17:03 Chilean association forms digital marketing circle
1602. 18 July 2017 at 16:58 Publicis CEO headlines British Advertisers’ annual meeting
1603. 18 July 2017 at 16:52 Brazilian brands look for purpose and transparency
1604. 18 July 2017 at 16:48 Peruvians seek more effective marketing
1605. 18 July 2017 at 16:42 Colombia rewards new marketing talent
1606. 12 July 2017 at 00:00 Media Forum Meeting Overview Shanghai July 2017
1607. 7 July 2017 at 00:00 Webinar: Keeping the brand tracking love alive
1608. 4 July 2017 at 17:31 Five CMO lessons from Cannes
1609. 4 July 2017 at 00:00 Survey Results: Marketing Capability Programmes
1610. 30 June 2017 at 16:52 All change at Cannes
1611. 30 June 2017 at 10:56 WFA helps organise APEC ad standards conference
1612. 30 June 2017 at 00:00 Survey results on sourcing experiential and marketing materials
1613. 29 June 2017 at 10:35 Portuguese explore “love” between brands and consumers
1614. 29 June 2017 at 10:28 Turkish association turns 25
1615. 29 June 2017 at 10:18 Greek association honours corporate responsibility
1616. 29 June 2017 at 09:57 Swedish advertisers welcome new chairman
1617. 29 June 2017 at 09:47 The Philippines celebrate marketing that make a difference
1618. 29 June 2017 at 09:42 Programmatic high on brands’ agenda in Norway
1619. 29 June 2017 at 09:39 Peruvians reward brands with purpose
1620. 29 June 2017 at 09:34 French brands evaluate relationship management
1621. 28 June 2017 at 00:00 Webinar: Seeing through the Financial Fog
1622. 26 June 2017 at 00:00 Benchmark on recommended Digital Analytics Agencies
1623. 22 June 2017 at 15:55 The Unstereotype Alliance holds inaugural meeting
1624. 22 June 2017 at 00:00 Webinar: Turning uncertainty to advantage
1625. 20 June 2017 at 14:04 Launch of Unstereotype Alliance set to eradicate outdated stereotypes in advertising
1626. 14 June 2017 at 00:00 Benchmark on Suppliers of research-based copy-testing of digital ads
1627. 13 June 2017 at 00:00 Recommended law firms with media contract drafting experience
1628. 8 June 2017 at 07:00 WFA elevates Deutsche Telekom’s Louw to Media Forum leadership role
1629. 7 June 2017 at 00:00 Survey results: Paying for 3rd party verification
1630. 7 June 2017 at 00:00 Survey on Social Media & Social Content Management 2017
1631. 7 June 2017 at 00:00 Sourcing Forum Meeting Overview Amsterdam June 2017
1632. 2 June 2017 at 11:04 Change media management
1633. 2 June 2017 at 10:03 WFA recruits Julia Kraft as marketing services manager
1634. 1 June 2017 at 00:00 Survey on Online Advertising Effectiveness
1635. 1 June 2017 at 00:00 Survey on Media Governance and Guardianship
1636. 31 May 2017 at 14:34 Winners of the WFA President’s Awards 2017
1637. 29 May 2017 at 11:11 Highlights from the National Associations Council in Toronto
1638. 29 May 2017 at 11:05 Canadians celebrate 100th anniversary
1639. 29 May 2017 at 11:00 Chilean association welcomes new president
1640. 29 May 2017 at 10:58 Swiss advertisers address the “always on” consumer
1641. 29 May 2017 at 10:55 Finnish association appoints new board
1642. 29 May 2017 at 10:52 Pakistan explores potential of Big Data and AI
1643. 29 May 2017 at 10:50 Belgian advertisers tackle global ad trends
1644. 29 May 2017 at 10:45 Industry celebrates creativity in Slovenia
1645. 29 May 2017 at 10:40 Nigeria holds industry dialogue
1646. 24 May 2017 at 00:00 Benchmark on Integrated Production
1647. 24 May 2017 at 00:00 Benchmark on recommended influencer agencies
1648. 18 May 2017 at 00:00 Webinar: Cross Device Measurement
1649. 10 May 2017 at 00:00 Media Forum Meeting Overview Rome May 2017
1650. 10 May 2017 at 00:00 Benchmark on Scatter vs Upfront: US TV Market
1651. 28 April 2017 at 11:59 WFA Global Marketer Week 2018 to take place in Tokyo
1652. 27 April 2017 at 14:00 Global marketers committed to increase online ad spend
1653. 26 April 2017 at 14:19 State of the Union at Global Marketer Week 2017
1654. 26 April 2017 at 13:44 WFA announces changes to global leadership team
1655. 26 April 2017 at 00:00 Media Transformation Meeting Overview Toronto April 2017
1656. 19 April 2017 at 17:21 Clients make progress on integration but agencies point up familiar failings
1657. 14 April 2017 at 13:17 Mars, Unilever and Lego leading public affairs session at Global Marketer Week
1658. 12 April 2017 at 00:00 A marketer's guide to ePrivacy (2017)
1659. 11 April 2017 at 18:26 How does your agency rate your brief?
1660. 11 April 2017 at 00:00 Recommendations to master data & tech (2017)
1661. 7 April 2017 at 00:00 Overcoming people & capability challenges
1662. 7 April 2017 at 00:00 Best practice: global media transparency & contracts (2017)
1663. 7 April 2017 at 00:00 Brand safety: steps to consider (2017)
1664. 6 April 2017 at 00:00 Media Forum Meeting Overview NY April 2017
1665. 30 March 2017 at 00:00 CDO FORUM Meeting Overview London March 2017
1666. 27 March 2017 at 00:00 Zimbabwe debunks ad industry myths
1667. 27 March 2017 at 00:00 British advertisers tackle media challenges
1668. 27 March 2017 at 00:00 Spain creates industry committee for better advertising practices online
1669. 27 March 2017 at 00:00 Swedish advertisers name new marketing lead
1670. 27 March 2017 at 00:00 German association welcomes first digital lead
1671. 27 March 2017 at 00:00 Uruguayan advertisers elect new board
1672. 27 March 2017 at 00:00 Japanese association appoints new board
1673. 27 March 2017 at 00:00 Brazilian association CEO in Marketing Hall of Fame
1674. 24 March 2017 at 00:00 Better Ads Standards (2017)
1675. 24 March 2017 at 00:00 A survey on Social Listening - Tools, Techniques, Metrics & Challenges
1676. 24 March 2017 at 00:00 Programmatic management fee benchmarking
1677. 22 March 2017 at 00:00 WFA statement on Coalition for Better Ads standards
1678. 22 March 2017 at 00:00 Coalition for Better Ads releases initial Better Ads standards in North America and Europe
1679. 22 March 2017 at 00:00 WFA statement on Coalition for Better Ads standards by CEO Stephan Loerke
1680. 21 March 2017 at 00:00 IMC FORUM Meeting Overview London March 2017
1681. 21 March 2017 at 00:00 Webinar: Programmatic 2.0 – how are clients improving control & transparency in the programmatic space?
1682. 13 March 2017 at 09:44 Trying to fix the online ad experience
1683. 13 March 2017 at 00:00 EU Pledge announces enhancements
1684. 9 March 2017 at 00:00 WFA recruits two new staff members
1685. 8 March 2017 at 16:38 9 rules on how to approach marketing innovation
1686. 7 March 2017 at 16:23 4 key trends from Mobile World Congress 2017
1687. 1 March 2017 at 00:00 WFA FORUM Meeting Overview Dubai March 2017
1688. 27 February 2017 at 00:00 Benchmark on recommended etail content agencies
1689. 20 February 2017 at 00:00 Norway celebrates marketing effectiveness
1690. 20 February 2017 at 00:00 Spain invests more in digital marketing
1691. 20 February 2017 at 00:00 Philippine association welcomes new president and board
1692. 20 February 2017 at 00:00 New Zealand advertisers forecast year ahead for marketing
1693. 20 February 2017 at 00:00 A leap forward on media transparency in the UK
1694. 20 February 2017 at 00:00 Ireland identifies economic value of marketing
1695. 20 February 2017 at 00:00 Call for submissions: WFA President's Awards 2017
1696. 19 February 2017 at 00:00 Peruvian ad industry optimistic for 2017
1697. 17 February 2017 at 00:00 DGX Meeting Overview (February 2017)
1698. 15 February 2017 at 00:00 Survey on Briefing for integrated communications (2017)
1699. 9 February 2017 at 00:00 WFA reacts to recent stories on ad misplacement
1700. 8 February 2017 at 00:00 Media Forum Meeting Overview London February 2017
1701. 3 February 2017 at 00:00 Webinar: Accelerating your startup programme
1702. 1 February 2017 at 00:00 Marketing Procurement Maturity Assessment 2017
1703. 31 January 2017 at 00:00 Considerations on the road to digital transformation (2017)
1704. 31 January 2017 at 00:00 ‘SPARCS’ – a framework to plan for your digital transformation
1705. 31 January 2017 at 00:00 Five step process to Data Driven Marketing (2017)
1706. 31 January 2017 at 00:00 10 steps to close the gap between digital consumers and businesses
1707. 31 January 2017 at 00:00 5 ways to make newsrooms & content more effective
1708. 30 January 2017 at 00:00 Agency Trading Desks still dominate programmatic but advertisers are demanding a new, more transparent relationship
1709. 30 January 2017 at 00:00 Agency Trading Desks still dominate programmatic but advertisers are demanding a new, more transparent relationship
1710. 27 January 2017 at 00:00 Webinar: The integrated agency of the future
1711. 26 January 2017 at 00:00 Benchmark on Digital & Social Agency Recommendations in the UK
1712. 24 January 2017 at 12:31 WFA President predicts the year ahead for marketing
1713. 20 January 2017 at 00:00 Germany: Focus on the 'hybrid consumer'
1714. 20 January 2017 at 00:00 In the spotlight: Rodrigo Cordón and AAG Guatemala
1715. 20 January 2017 at 00:00 Spain sees increase in advertising investment
1716. 20 January 2017 at 00:00 Canadians forecast 2017 marketing trends
1717. 20 January 2017 at 00:00 British association welcomes new Director-General
1718. 20 January 2017 at 00:00 Belgium names advertiser of the year
1719. 20 January 2017 at 00:00 Norway ranks most effective advertisers
1720. 20 January 2017 at 00:00 Brazil: 2017 will be the year for marketing to transform
1721. 16 January 2017 at 00:00 Advertising delivers powerful economic benefits across the EU
1722. 13 January 2017 at 00:00 TRUSTe / EDAA research shows digital advertising self-regulatory programme continues to improve consumer attitudes towards interest-based advertising
1723. 12 January 2017 at 00:00 Survey results on Programmatic & trading desks
1724. 1 January 2017 at 17:54 Digital Governance Exchange: 2016 Year in Review
1725. 1 January 2017 at 17:52 Alcohol Marketing: 2016 Year in Review
1726. 1 January 2017 at 17:50 Policy Action Group: 2016 Year in Review
1727. 1 January 2017 at 17:48 Responsible Advertising and Children Programme: 2016 Year in Review
1728. 1 January 2017 at 17:46 Insight Forum: 2016 Year in Review
1729. 1 January 2017 at 17:45 Sourcing Forum: 2016 Year in Review
1730. 1 January 2017 at 17:43 CDO Forum: 2016 Year in Review
1731. 1 January 2017 at 17:41 Media Forum: 2016 Year in Review
1732. 1 January 2017 at 17:40 IMC Forum: 2016 Year in Review
1733. 1 January 2017 at 17:38 CMO Forum: 2016 Year in Review
1734. 1 January 2017 at 17:30 WFA CEO: 2016 in review
1735. 1 January 2017 at 00:00 Survey results on Agency evaluation
1736. 1 January 2017 at 00:00 The Value of Advertising (2017)
1737. 22 December 2016 at 15:07 5 marketing predictions for 2017
1738. 22 December 2016 at 14:47 5 public affairs predictions for 2017
1739. 22 December 2016 at 14:36 Bridging the data protection gap
1740. 22 December 2016 at 12:31 Outlook 2017: crunching the numbers in media
1741. 22 December 2016 at 12:06 Three of 2016's most contagious ideas
1742. 19 December 2016 at 00:00 Greek advertisers warn against era of digital Darwinism
1743. 19 December 2016 at 00:00 New beginnings: UAE association relaunched
1744. 19 December 2016 at 00:00 Zimbabwe tackles marketing to the new generation consumer
1745. 19 December 2016 at 00:00 Uruguay honours advertising's most talented
1746. 19 December 2016 at 00:00 A golden night for advertising in Paraguay
1747. 19 December 2016 at 00:00 Moroccan advertisers hold largest digital gathering in Africa
1748. 19 December 2016 at 00:00 Australian association welcomes new Board
1749. 19 December 2016 at 00:00 Kenyan advertisers reward the best in marketing
1750. 19 December 2016 at 00:00 Japanese association launches digital media committee
1751. 12 December 2016 at 00:00 Benchmark on testing big ideas
1752. 12 December 2016 at 00:00 Benchmark on trade mark clearance for design and logo agencies
1753. 9 December 2016 at 11:10 Ten things a CDO can do to keep digital transformation on track
1754. 8 December 2016 at 13:59 The odd couple
1755. 8 December 2016 at 00:00 WFA announces first speakers for Global Marketer Week
1756. 8 December 2016 at 00:00 WFA announces first speakers for Global Marketer Week
1757. 7 December 2016 at 00:00 SOURCING FORUM Meeting Overview NY December 2016
1758. 2 December 2016 at 00:00 Global brands consolidate ad server rosters
1759. 2 December 2016 at 00:00 Global brands consolidate ad server rosters
1760. 1 December 2016 at 00:00 CDO FORUM Meeting Overview Hong Kong (November) & Singapore (December) 2016
1761. 30 November 2016 at 18:49 Why advertisers are embarking on a process of 'media transformation'
1762. 25 November 2016 at 00:00 CDO FORUM Meeting Overview Amsterdam November 2016
1763. 24 November 2016 at 00:00 SOURCING FORUM Meeting Overview Paris November 2016
1764. 23 November 2016 at 00:00 Media cost inflation & deflation forecasts 2017
1765. 22 November 2016 at 00:00 IMC FORUM Meeting Overview London November 2016
1766. 21 November 2016 at 00:00 Brand building in the age of social media
1767. 20 November 2016 at 00:00 Time to give up on Bullxxxx proxy metrics?
1768. 18 November 2016 at 00:00 US multicultural marketing alliance formed
1769. 18 November 2016 at 00:00 Denmark rewards 'true' advertising
1770. 18 November 2016 at 00:00 Zimbabwe association welcomes new president
1771. 18 November 2016 at 00:00 Australian association releases media transparency guidelines
1772. 17 November 2016 at 00:00 Nigerians award marketing excellence
1773. 17 November 2016 at 00:00 Slovenia's new Golden Drum seeks to inspire
1774. 17 November 2016 at 00:00 All eyes on programmatic in Norway
1775. 17 November 2016 at 00:00 MEDIA FORUM Meeting Overview NY Madrid 2016
1776. 17 November 2016 at 00:00 Spanish advertisers celebrate advertising effectiveness
1777. 17 November 2016 at 00:00 Chile honours significant contributions to marketing
1778. 17 November 2016 at 00:00 Venezuelan awards judged by neuromarketing
1779. 10 November 2016 at 00:00 INSIGHT FORUM Meeting Overview London November 2016
1780. 8 November 2016 at 00:00 Webinar: AVMSD revision
1781. 3 November 2016 at 14:56 4 take-aways on working with start-ups, 6 lessons for big ideas
1782. 2 November 2016 at 11:12 5 takeouts from China’s Cannes festival and ad standards seminar
1783. 31 October 2016 at 10:23 5 takeaways from WFA's CMO Luncheon
1784. 31 October 2016 at 00:00 International Council on Ad Self-Regulation launched
1785. 31 October 2016 at 00:00 WFA recruits digital governance lead
1786. 27 October 2016 at 10:11 Five ways Insights can get closer to marketing
1787. 27 October 2016 at 00:00 MEDIA FORUM Meeting Overview NY October 2016
1788. 24 October 2016 at 00:00 Benchmark on the use of crowd-sourcing
1789. 20 October 2016 at 00:00 French association turns 100
1790. 20 October 2016 at 00:00 Malaysia and Pakistan join forces to drive single TV rating currency
1791. 20 October 2016 at 00:00 LATAM advertisers get inspired in Cartagena
1792. 20 October 2016 at 00:00 German advertisers seek transparency in online advertising
1793. 20 October 2016 at 00:00 Finland celebrates Advertising Day
1794. 20 October 2016 at 00:00 Swedish advertisers explore children's views on advertising
1795. 20 October 2016 at 00:00 A great day for advertising in Norway
1796. 20 October 2016 at 00:00 In the spotlight: Ximena Camacho and ANDA Bolivia
1797. 20 October 2016 at 00:00 South African association appoints new CEO
1798. 18 October 2016 at 00:00 Survey on regional marketing structures
1799. 10 October 2016 at 00:00 RAC - Meeting presentation - September 21, 2016
1800. 10 October 2016 at 00:00 Survey on Global Ad Server Management
1801. 7 October 2016 at 00:00 Survey on Working with adtech and martech startups
1802. 4 October 2016 at 17:04 The changing role of the CMO
1803. 4 October 2016 at 10:44 “Gotta catch ‘em all!” 5 digital trends at dmexco 2016
1804. 4 October 2016 at 00:00 Benchmark on setting up knowledge/insights sharing platforms
1805. 4 October 2016 at 00:00 Barclays' Elinor Bateman to lead WFA's new Insight forum
1806. 3 October 2016 at 00:00 Barclays' Elinor Bateman to lead WFA's new Insight forum
1807. 30 September 2016 at 11:49 Data, data everywhere…delivering a transformation in data management
1808. 29 September 2016 at 00:00 SOURCING FORUM Meeting Overview Singapore September 2016
1809. 28 September 2016 at 00:00 Benchmark on Media auditor RFP
1810. 28 September 2016 at 00:00 INSIGHT FORUM Meeting Overview Singapore September 2016
1811. 20 September 2016 at 00:00 Brazil debates on branding in the age of innovation
1812. 20 September 2016 at 00:00 Moroccan association to launch environmental initiative ahead of COP22
1813. 20 September 2016 at 00:00 PAG - Meeting presentation - September 20, 2016
1814. 20 September 2016 at 00:00 Chile honours commitments to responsible marketing
1815. 20 September 2016 at 00:00 Malaysian advertisers tackle ad fraud
1816. 20 September 2016 at 00:00 Venezuelan association elects new president and Board
1817. 20 September 2016 at 00:00 Indian advertisers appoint new chairman
1818. 20 September 2016 at 00:00 Philippine association names new Executive Director
1819. 15 September 2016 at 00:00 Industry launches Coalition for Better Ads
1820. 13 September 2016 at 00:00 CDO FORUM Meeting Overview Cologne September 2016
1821. 5 September 2016 at 00:00 Webinar: What is the future of insights?
1822. 2 September 2016 at 17:00 7 steps to successful agency assessment & performance management
1823. 2 September 2016 at 15:44 8 observations on conducting a social media audit in China
1824. 2 September 2016 at 10:46 APEC continues focus on ad standards
1825. 29 August 2016 at 17:50 Raising your game: driving effectiveness with online video
1826. 29 August 2016 at 00:00 WFA supports inaugural Effectiveness Week
1827. 29 August 2016 at 00:00 WFA welcomes two new members to the team
1828. 25 August 2016 at 00:00 Benchmark on recommended Customer Data Strategy Consultants
1829. 23 August 2016 at 00:00 Benchmark on recommended Creative agencies in Middle East
1830. 17 August 2016 at 00:00 Webinar: How to Raise your Game and Win in Programmatic
1831. 16 August 2016 at 00:00 German advertisers welcome new Board
1832. 16 August 2016 at 00:00 Paraguay awards country's best brands
1833. 16 August 2016 at 00:00 Zimbabwe unveils top 200 brands
1834. 16 August 2016 at 00:00 Finnish association holds event on value of advertising
1835. 16 August 2016 at 00:00 Turkish advertisers sign commitment to responsible news practices
1836. 16 August 2016 at 00:00 American advertisers take on digital and social media
1837. 16 August 2016 at 00:00 Italy launches platform for digital marketing best practice
1838. 16 August 2016 at 00:00 Pakistan association releases creative brief toolkit
1839. 5 August 2016 at 00:00 Survey on measuring market share
1840. 1 August 2016 at 00:00 Content marketing survey results
1841. 29 July 2016 at 12:31 5 Ways Brands can improve Media Agency Capabilities
1842. 29 July 2016 at 00:00 Webinar on ANA/K2 transparency investigation: findings and recommendations
1843. 27 July 2016 at 11:19 WFA President & RBS CMO: 'Advertisers should remember they need agencies'
1844. 27 July 2016 at 00:00 Benchmark on recommended eCommerce partners in Europe
1845. 22 July 2016 at 00:00 Webinar: Generating actionable insights from online communities
1846. 20 July 2016 at 00:00 Benchmark on recommended creative agencies and consultancies
1847. 19 July 2016 at 00:00 Benchmark on Fashion/beauty agencies in Australia
1848. 18 July 2016 at 00:00 Italy: Advertising and theatre meet at UPA Assembly
1849. 18 July 2016 at 00:00 Norwegian advertisers take on programmatic
1850. 18 July 2016 at 00:00 Benchmark on the use of supply chain financing
1851. 18 July 2016 at 00:00 Brazil reignites marketing at ENA 2016
1852. 18 July 2016 at 00:00 Media Smart UK releases Body Image and Advertising resources
1853. 18 July 2016 at 00:00 Australia: AANA Marketing Dividends returns
1854. 18 July 2016 at 00:00 UK: Facebook is the news industry's mutual challenge, says Guardian editor
1855. 18 July 2016 at 00:00 MasterCard's Sam Ahmed to chair WFA CMO FORUM in Asia
1856. 18 July 2016 at 00:00 MasterCard's Sam Ahmed to chair WFA CMOFORUM in Asia
1857. 18 July 2016 at 00:00 Belgium rewards marketing ideas that work
1858. 13 July 2016 at 00:00 Survey on China agency rosters
1859. 13 July 2016 at 00:00 Survey on Managing PR suppliers
1860. 7 July 2016 at 00:00 MEDIA FORUM Meeting Overview Shanghai July 2016
1861. 5 July 2016 at 12:08 WFA’s CMOFORUM @ Cannes Lions. Storydoing over storytelling.
1862. 5 July 2016 at 00:00 Webinar: Sourcing ad production
1863. 1 July 2016 at 12:19 Cannes Lions 2016 │ VR killed the radio star?
1864. 1 July 2016 at 00:00 Benchmark on recommended consultancies for brand architecture development
1865. 30 June 2016 at 15:01 4 sourcing takeaways from ProcureCon Marketing 2016
1866. 29 June 2016 at 00:00 Benchmark on Recommended Agencies for Social Media Audit in China
1867. 24 June 2016 at 00:00 MEDIA FORUM Meeting Overview Rome, Festival of Media May 2016
1868. 23 June 2016 at 00:00 CMO FORUM Meeting Overview Cannes June 2016
1869. 23 June 2016 at 00:00 Report on global media transformation
1870. 23 June 2016 at 00:00 Customer disengagement
1871. 21 June 2016 at 00:00 WFA discusses value of advertising, ad standards with Chinese Vice Minister
1872. 20 June 2016 at 00:00 Webinar: Ad fraud guidance for media investors
1873. 20 June 2016 at 00:00 Webinar: The journey towards customer-centricity
1874. 16 June 2016 at 00:00 Benchmark on brand tracking in China
1875. 14 June 2016 at 00:00 Australian advertisers deconstruct marketing
1876. 14 June 2016 at 00:00 Nigerian association holds first marketing conference
1877. 14 June 2016 at 00:00 British advertisers launch new client-agency contract
1878. 14 June 2016 at 00:00 ANA questions agency transparency practices
1879. 14 June 2016 at 00:00 Paraguay celebrates 50th issue of marketing magazine
1880. 14 June 2016 at 00:00 Swiss association launches code of conduct for media auditors
1881. 14 June 2016 at 00:00 Swedish advertisers showcase media expert teams
1882. 14 June 2016 at 00:00 French association welcomes new Communications Director
1883. 14 June 2016 at 00:00 Colombia ranks most effective advertisers of 2016
1884. 14 June 2016 at 00:00 The Philippines award marketing excellence
1885. 13 June 2016 at 00:00 Benchmark on Innovative brand tracking suppliers
1886. 8 June 2016 at 00:00 Study results on Verification partners & viewability
1887. 7 June 2016 at 00:00 WFA comments on ANA research on media transparency
1888. 7 June 2016 at 00:00 WFA comments on ANA research on media transparency
1889. 6 June 2016 at 00:00 WFA issues first advice for combatting ad fraud
1890. 6 June 2016 at 00:00 WFA issues first advice for combatting ad fraud
1891. 6 June 2016 at 00:00 Benchmark on Average video view figures
1892. 3 June 2016 at 00:00 Compendium of ad fraud knowledge for media investors
1893. 2 June 2016 at 13:35 15 tweets from Singapore CMOFORUM
1894. 2 June 2016 at 00:00 How to build successful online brand communities to deliver growth
1895. 1 June 2016 at 13:08 Key learnings for marketing effectiveness and online video
1896. 1 June 2016 at 10:17 4 Client Insights from the Festival of Media
1897. 1 June 2016 at 09:51 3 Take-outs from Singapore Programmatic Workshop
1898. 1 June 2016 at 00:00 Brands get the message "loud and clear" from latest PageFair report on ad blocking
1899. 1 June 2016 at 00:00 Webinar: Driving digital transformation through social newsrooms
1900. 1 June 2016 at 00:00 Brands get the message "loud and clear" from latest PageFair report on ad blocking
1901. 1 June 2016 at 00:00 WHO DG calls for food marketing restrictions
1902. 31 May 2016 at 00:00 Search marketing trends: boom in social and mobile, greater centralisation, better use of insights
1903. 31 May 2016 at 00:00 Unlocking brand value with social communities
1904. 30 May 2016 at 15:44 A brief post on briefs: 5 takeaways from our latest IMCFORUM in Miami
1905. 25 May 2016 at 00:00 Brands broadly welcome new proposal to regulate EU audio-visual
1906. 20 May 2016 at 00:00 A Brief Chat on Briefs
1907. 19 May 2016 at 00:00 Survey results on Managing ad testing
1908. 17 May 2016 at 00:00 Belgian association recruits new Event and Partnership Manager
1909. 17 May 2016 at 00:00 Zimbabwe introduces prestigious category for top marketers
1910. 17 May 2016 at 00:00 Slovak association appoints new Chairman
1911. 17 May 2016 at 00:00 Argentinian advertisers welcome new Executive Committee
1912. 17 May 2016 at 00:00 Spanish advertisers announce new Board and Executive Committee
1913. 17 May 2016 at 00:00 Pakistan rewards marketing excellence
1914. 17 May 2016 at 00:00 Peru celebrates great brand marketing
1915. 17 May 2016 at 00:00 Australians launch new code for wagering marketing
1916. 17 May 2016 at 00:00 Malaysian association appoints new Council
1917. 11 May 2016 at 00:00 Survey on Managing global agency rosters
1918. 10 May 2016 at 00:00 Implementation Guide for Marketing Communications to Children Commitment
1919. 10 May 2016 at 00:00 Benchmark - Approaches to econometric modelling
1920. 3 May 2016 at 00:00 Benchmark on Recommended digital content agencies in Europe
1921. 29 April 2016 at 00:00 WFA members continue to deliver high compliance on commitments
1922. 29 April 2016 at 00:00 WFA welcomes two new staff members
1923. 27 April 2016 at 00:00 Benchmark an Introduction to sourcing Consumer Insights
1924. 27 April 2016 at 00:00 Benchmark an Introduction to sourcing Ad Production
1925. 25 April 2016 at 00:00 Survey results on calculating programmatic savings
1926. 24 April 2016 at 00:00 IMC FORUM Meeting Overview London April 2016
1927. 20 April 2016 at 00:00 Survey into global media pitching and use of consultants
1928. 19 April 2016 at 00:00 Survey results on Managing insight supplier communities
1929. 15 April 2016 at 00:00 Dutch association names new Membership and Communications Manager
1930. 15 April 2016 at 00:00 Slovenia celebrates creativity in advertising
1931. 15 April 2016 at 00:00 Uruguayan association reviews 2015 progress
1932. 15 April 2016 at 00:00 Swiss association announces new board
1933. 15 April 2016 at 00:00 Finnish association approves new Board
1934. 15 April 2016 at 00:00 Paraguayan advertisers elect new Executive Committee
1935. 15 April 2016 at 00:00 UK appoints new Director of Media and Advertising
1936. 15 April 2016 at 00:00 Brazilian advertisers welcome first-ever female president
1937. 14 April 2016 at 00:00 Benchmark on Customer journey and innovation suppliers
1938. 14 April 2016 at 00:00 Benchmark on innnovation partner and business disruptor suppliers
1939. 4 April 2016 at 00:00 Benchmark on the digital video vendors used by members
1940. 25 March 2016 at 00:00 Nigerian and Finnish associations join WFA Executive Committee
1941. 25 March 2016 at 00:00 WFA National Associations Council gathers in KL
1942. 25 March 2016 at 00:00 Turkish association welcomes new Board
1943. 25 March 2016 at 00:00 Belgium: Exceptional turnout at UBA Trends Day
1944. 25 March 2016 at 00:00 Slovenian advertisers appoint new Executive Director
1945. 25 March 2016 at 00:00 Japanese association names new President and Senior Executive Director
1946. 25 March 2016 at 00:00 Sweden and Finland share their digital transformation strategies
1947. 25 March 2016 at 00:00 Belgium, Brazil and Zimbabwe share their national association strategies
1948. 18 March 2016 at 00:00 WFA Global Marketer Week to be held in Toronto in 2017
1949. 18 March 2016 at 00:00 WFA Global Marketer Week to be held in Toronto in 2017
1950. 17 March 2016 at 00:00 WFA President warns brands not to lose sight of the basics
1951. 17 March 2016 at 00:00 WFA President warns brands not to lose sight of the basics
1952. 17 March 2016 at 00:00 Global marketers seek a new model for insights
1953. 16 March 2016 at 00:00 Global marketers seek a new model for insights
1954. 16 March 2016 at 00:00 WFA announces changes to global leadership team
1955. 15 March 2016 at 00:00 Survey results on Global Search Marketing
1956. 15 March 2016 at 00:00 WFA announces changes to global leadership team
1957. 11 March 2016 at 00:00 Benchmark on the use of DMPs by insights teams to generate consumer insights
1958. 11 March 2016 at 00:00 Survey results on global social media marketing: 2016
1959. 10 March 2016 at 00:00 ASEAN marketers seek enhanced digital capabilities
1960. 10 March 2016 at 00:00 ASEAN marketers seek enhanced digital capabilities
1961. 7 March 2016 at 00:00 Survey results on Media Agency Remuneration 2016
1962. 7 March 2016 at 00:00 The future of insights project
1963. 3 March 2016 at 00:00 CDO FORUM Meeting Overview London March 2016
1964. 1 March 2016 at 14:45 WFA breaks down walls between Insights and Media
1965. 1 March 2016 at 00:00 Survey results on Marketing in ASEAN
1966. 1 March 2016 at 00:00 WFA holds first meeting in Dubai
1967. 1 March 2016 at 00:00 Global Marketer Week: Public Affairs session to feature speakers from Google and UNICEF
1968. 1 March 2016 at 00:00 Benchmark on Use of e-auctions & e-sourcing for marketing suppliers
1969. 29 February 2016 at 15:14 iHuman
1970. 29 February 2016 at 00:00 20 WFA marketers on Campaign Asia's media A-list
1971. 28 February 2016 at 00:00 Survey Results on Sourcing ad production
1972. 24 February 2016 at 00:00 Survey results on Best practice in media agency contract management
1973. 24 February 2016 at 00:00 SOURCING FORUM Meeting Overview Paris February 2016
1974. 22 February 2016 at 00:00 Benchmark on digital marketing training methods
1975. 18 February 2016 at 00:00 IMC FORUM Meeting Overview Dubai February 2016
1976. 17 February 2016 at 00:00 Belgian association awarded for marketing excellence
1977. 17 February 2016 at 00:00 Philippines association names new President and Board
1978. 17 February 2016 at 00:00 Portuguese conference takes on the new 3P's of marketing
1979. 17 February 2016 at 00:00 We Are Social reports on the state of digital in 2016
1980. 17 February 2016 at 00:00 Spanish association releases study on consumer perception
1981. 17 February 2016 at 00:00 Norway rewards marketing genius
1982. 17 February 2016 at 00:00 British advertisers review 2015 and look forward to 2016
1983. 17 February 2016 at 00:00 Italian advertisers invest in culture
1984. 16 February 2016 at 00:00 MEDIA FORUM Meeting Overview Delhi February 2016
1985. 15 February 2016 at 00:00 Growth Drivers study report
1986. 15 February 2016 at 00:00 Organising around the Customer Experience
1987. 15 February 2016 at 00:00 What it takes to be a true Marketing Leader
1988. 4 February 2016 at 00:00 MEDIA FORUM Meeting Overview London February 2016
1989. 2 February 2016 at 12:44 Lack of scrutiny has given ad fraud criminals a head start
1990. 29 January 2016 at 00:00 Food and beverage industry reports progress on commitments
1991. 28 January 2016 at 00:00 WFA announces speakers for Global Marketer Week
1992. 28 January 2016 at 00:00 WFA announces speakers for Global Marketer Week
1993. 20 January 2016 at 00:00 CDO FORUM Meeting Overview Hong Kong January 2016
1994. 15 January 2016 at 00:00 Canadian advertisers forecast 2016 marketing trends
1995. 15 January 2016 at 00:00 China association's Responsible Marketing Committee in full force
1996. 15 January 2016 at 00:00 Moroccan advertisers hold African Digital Summit
1997. 15 January 2016 at 00:00 Slovenia association names new Board president
1998. 15 January 2016 at 00:00 U.S. food marketers score high in uniform nutrition criteria compliance
1999. 15 January 2016 at 00:00 American advertisers' Marketing Word of 2015
2000. 13 January 2016 at 00:00 Benchmark on Decentralised Media Agency Recommendations
2001. 1 January 2016 at 17:20 Digital Governance Exchange: 2015 Year in Review
2002. 1 January 2016 at 17:15 Alcohol Marketing: 2015 Year in Review
2003. 1 January 2016 at 11:38 CMO FORUM: 2015 Year in Review
2004. 1 January 2016 at 11:36 IMC FORUM: 2015 Year in Review
2005. 1 January 2016 at 11:35 MEDIA FORUM: 2015 Year in Review
2006. 1 January 2016 at 11:34 CDO FORUM: 2015 Year in Review
2007. 1 January 2016 at 11:32 SOURCING FORUM: 2015 Year in Review
2008. 1 January 2016 at 11:31 Responsible Advertising and Children Programme: 2015 Year in Review
2009. 1 January 2016 at 11:29 INSIGHT FORUM: 2015 Year in Review
2010. 1 January 2016 at 08:42 Policy Action Group: 2015 Year in Review
2011. 1 January 2016 at 00:00 Survey results on Sponsorship investment 2015
2012. 1 January 2016 at 00:00 Digital Governance Exchange: Priorities for 2016
2013. 22 December 2015 at 16:43 WFA’s 10 predictions for 2016
2014. 21 December 2015 at 00:00 Benchmark on Creative Agencies and the Multichannel Challenge
2015. 18 December 2015 at 16:50 WFA CEO: 2015 in review
2016. 16 December 2015 at 00:00 German advertisers put digital in focus
2017. 16 December 2015 at 00:00 Belgian advertisers measure impact of advertising on the economy
2018. 16 December 2015 at 00:00 British advertisers address ad blocking
2019. 16 December 2015 at 00:00 Pakistan association elects new Executive Council
2020. 16 December 2015 at 00:00 Kenyan association celebrates golden jubilee
2021. 16 December 2015 at 00:00 Four marketing wishes on New Zealand advertisers' list
2022. 16 December 2015 at 00:00 Nigerian marketing excellence on centre stage
2023. 16 December 2015 at 00:00 Many firsts for Malaysia Effie Awards
2024. 8 December 2015 at 10:46 Don’t scrap marketing procurement, embed it
2025. 8 December 2015 at 00:00 Project Reconnect 'People Inc.' speaker line-up revealed
2026. 3 December 2015 at 18:00 Media transparency: picking a way through the storm
2027. 3 December 2015 at 00:00 MEDIA FORUM Meeting Overview London December 2015
2028. 1 December 2015 at 00:00 Survey on Media Procurement Excellence
2029. 30 November 2015 at 00:00 Survey results on Global Partnerships
2030. 27 November 2015 at 00:00 An Advertiser’s View on Ad Blocking
2031. 27 November 2015 at 00:00 International media auditing evolves to adapt to the digital era in a global shift
2032. 17 November 2015 at 00:00 Benchmark on Recommended agency fee negotiators in Asia
2033. 13 November 2015 at 00:00 Slovenia marches to the beat of the Golden Drum
2034. 13 November 2015 at 00:00 Spain: 50th anniversary celebrations continue with awards night
2035. 13 November 2015 at 00:00 Australian association elects new chair
2036. 13 November 2015 at 00:00 Belgian advertisers appoint shopper marketing expert
2037. 13 November 2015 at 00:00 French appoint new board and steering committee members
2038. 13 November 2015 at 00:00 Dutch association welcomes new board members
2039. 13 November 2015 at 00:00 American advertisers announce new board line-up
2040. 13 November 2015 at 00:00 Venezuela celebrates advertising excellence
2041. 12 November 2015 at 00:00 Building Social Communities
2042. 1 November 2015 at 00:00 Survey on Global Ad Fraud
2043. 1 November 2015 at 00:00 Media cost inflation & deflation forecasts 2016
2044. 30 October 2015 at 00:00 Benchmark on Media rebates & agency remuneration China
2045. 29 October 2015 at 00:00 CDO FORUM Meeting Overview Amsterdam October 2015
2046. 28 October 2015 at 00:00 Benchmark on Recommended search agencies in LATAM
2047. 23 October 2015 at 11:48 This is not your parents’ TV
2048. 22 October 2015 at 00:00 MEDIA FORUM Meeting Overview NY October 2015
2049. 22 October 2015 at 00:00 Data moving to the centre of global marketing strategies
2050. 22 October 2015 at 00:00 Data moving to the centre of global marketing strategies
2051. 22 October 2015 at 00:00 SOURCING FORUM Meeting Overview Singapore October 2015
2052. 19 October 2015 at 00:00 Delivering Value to Consumers from data
2053. 15 October 2015 at 00:00 Argentina honors most effective TV ads
2054. 15 October 2015 at 00:00 Perspective from France: The true value of media agencies
2055. 15 October 2015 at 00:00 Cross-media advertising effectiveness platform takes off in Germany
2056. 15 October 2015 at 00:00 Brazilian association addresses Congress on advertising to children
2057. 15 October 2015 at 00:00 Advertisers call for review of New Zealand's advertising codes
2058. 15 October 2015 at 00:00 Dutch association appoints Membership and Communications Manager
2059. 15 October 2015 at 00:00 Sweden recruits digital advisory expert
2060. 15 October 2015 at 00:00 Spain appoints first-ever development director
2061. 15 October 2015 at 00:00 Re-elected chairman for Indian association
2062. 9 October 2015 at 00:00 Benchmark on Competitive Media Spend Monitoring
2063. 7 October 2015 at 00:00 IMC FORUM Meeting Overview London October 2015
2064. 2 October 2015 at 00:00 WFA puts view on sustainability to UN Global Compact
2065. 1 October 2015 at 00:00 Survey on digital agency management
2066. 29 September 2015 at 00:00 Chinese marketers expect mobile to become a strong offline business driver in 2015/16
2067. 29 September 2015 at 00:00 Four global brands join WFA
2068. 29 September 2015 at 00:00 Chinese marketers expect mobile to become a strong offline business driver in 2015/16
2069. 24 September 2015 at 00:00 SOURCING FORUM Meeting Overview Zug September 2015
2070. 22 September 2015 at 00:00 Benchmark on brand strategy providers
2071. 22 September 2015 at 00:00 IMC FORUM Meeting Overview Miami September 2015
2072. 21 September 2015 at 00:00 AirAsia joins WFA
2073. 21 September 2015 at 00:00 AirAsia joins World Federation of Advertisers
2074. 20 September 2015 at 00:00 Sweden: 'A' for the win
2075. 20 September 2015 at 00:00 Chile recognizes corporate commitments to sustainability
2076. 20 September 2015 at 00:00 British survey shows top CMO priorities
2077. 20 September 2015 at 00:00 Views from Finland: Challenges of an unknown tomorrow
2078. 20 September 2015 at 00:00 Nigeria appoints new executive committee
2079. 20 September 2015 at 00:00 Responsible Marketing Committee launched in China
2080. 18 September 2015 at 00:00 Benchmark on changes to online ad banner format (to HTML5) and the implications for advertisers
2081. 16 September 2015 at 00:00 Benchmark on Agency capability mapping
2082. 15 September 2015 at 00:00 Webinar on Reciprocity: The future of comms planning?
2083. 10 September 2015 at 00:00 Benchmark on the evolution of magazine readership and media buying
2084. 10 September 2015 at 00:00 CMO FORUM Meeting Overview APAC September 2015
2085. 7 September 2015 at 10:20 Keeping up in China
2086. 4 September 2015 at 16:40 Keeping a cool head amidst bulging waistlines
2087. 2 September 2015 at 00:00 WFA recruits new senior staff members
2088. 1 September 2015 at 00:00 Survey on data driven marketing (DDM)
2089. 1 September 2015 at 00:00 Ad Blocking - the great disruptor
2090. 1 September 2015 at 00:00 Marketing in LATAM survey results
2091. 1 September 2015 at 00:00 Survey on Mobile Marketing China: Online to Offline
2092. 28 August 2015 at 00:00 Benchmark on Recommended digital agencies in Philippines
2093. 26 August 2015 at 00:00 Benchmark on digital insight and innovation generation
2094. 24 August 2015 at 00:00 Benchmark on media agency on-boarding - key considerations and pitfalls
2095. 20 August 2015 at 00:00 Recommended global PR agencies
2096. 17 August 2015 at 00:00 US marketers acquire the Advertising Educational Foundation
2097. 17 August 2015 at 00:00 New Client/Agency contract agreement launched in the UK
2098. 17 August 2015 at 00:00 Peru scores with "Copa ANDA"
2099. 17 August 2015 at 00:00 First country-wide OOH audience measurement tool launched in Pakistan
2100. 17 August 2015 at 00:00 Profile from down under: Sunita Gloster
2101. 17 August 2015 at 00:00 Malaysia: Global Effie Effectiveness Index to be introduced
2102. 13 August 2015 at 00:00 Unilever's Porter to lead WFA's China MEDIAFORUM
2103. 13 August 2015 at 00:00 Unilever's Porter to lead WFA's China MEDIAFORUM
2104. 11 August 2015 at 00:00 Responsible practices in online behavioural advertising infographic
2105. 5 August 2015 at 00:00 Survey on digital attribution modelling
2106. 29 July 2015 at 00:00 Benchmark on recommended digital agencies in Japan
2107. 27 July 2015 at 00:00 Benchmark on App Developers in Asia
2108. 23 July 2015 at 17:29 Are we witnessing a new dawn for public affairs?
2109. 16 July 2015 at 00:00 Bob Reaume retires, Judy Davey joins Canadian association
2110. 15 July 2015 at 00:00 New team member at German association
2111. 15 July 2015 at 00:00 Benchmark on C-suite roles and responsibilities
2112. 15 July 2015 at 00:00 Argentina: Happy Advertiser's Day!
2113. 15 July 2015 at 00:00 Swedish advertisers welcome a new board of directors
2114. 15 July 2015 at 00:00 Finnish association appoints new chair
2115. 15 July 2015 at 00:00 Peru elects new Executive Board
2116. 15 July 2015 at 00:00 Benchmark on Recommended digital agencies in South Korea
2117. 14 July 2015 at 00:00 Webinar: Marketing Procurement Business Intelligence
2118. 1 July 2015 at 09:35 The path to digital transformation
2119. 1 July 2015 at 00:00 Data protection regulation position paper
2120. 1 July 2015 at 00:00 Training on new ad law held in Beijing
2121. 30 June 2015 at 00:00 Benchmark on Pitch fees in South Africa
2122. 29 June 2015 at 00:00 #12tweets from our CMO FORUM @Cannes_Lions
2123. 26 June 2015 at 00:00 Intel's Jamshed Wadia made chair of WFA APAC DIGITALFORUM
2124. 26 June 2015 at 00:00 Intel's Jamshed Wadia made chair of WFA APAC DIGITALFORUM
2125. 25 June 2015 at 00:00 Winners of the 2015 PANAta Marketing Effectiveness Awards
2126. 25 June 2015 at 00:00 Spain's Eficacia 2015: 163 entries, 47% up from 2014
2127. 25 June 2015 at 00:00 Colombian advertiser and agency of the year named
2128. 25 June 2015 at 00:00 Australians head to UK for Marketer Exchange
2129. 25 June 2015 at 00:00 Fraud & viewability take centre stage in Canada
2130. 25 June 2015 at 00:00 Life lessons from mentoring young entrepreneurs
2131. 25 June 2015 at 00:00 WFA holds LATAM regional meeting in Mexico City
2132. 24 June 2015 at 00:00 Webinar on Programmatic Media: Seeing Through the Financial Fog
2133. 24 June 2015 at 00:00 CMO FORUM Meeting Overview Cannes June 2015
2134. 19 June 2015 at 00:00 Reunión anual para Latinoamérica de la WFA
2135. 18 June 2015 at 00:00 DIGITAL FORUM Meeting Overview Paris June 2015
2136. 11 June 2015 at 00:00 SOURCING FORUM Meeting Overview Shanghai June 2015
2137. 10 June 2015 at 00:00 MEDIA FORUM Meeting Overview Shanghai June 2015
2138. 9 June 2015 at 00:00 Benchmark on recommended global content agencies
2139. 1 June 2015 at 12:31 China encourages more responsible advertising
2140. 1 June 2015 at 00:00 Benchmark on franchising models
2141. 1 June 2015 at 00:00 Survey on Global Marketing Category Management
2142. 1 June 2015 at 00:00 The future of category management
2143. 1 June 2015 at 00:00 Benchmark on managing usage rights
2144. 1 June 2015 at 00:00 Benchmark on media agency rate
2145. 1 June 2015 at 00:00 Marketing Sourcing KPIs
2146. 29 May 2015 at 18:03 Sustainable development is not just about saving the planet
2147. 29 May 2015 at 00:00 Andrew Knott of McDonald's to lead APAC WFA network
2148. 29 May 2015 at 00:00 Andrew Knott of McDonald's to lead APAC WFA network
2149. 20 May 2015 at 00:00 SOURCING FORUM Meeting Overview London May 2015
2150. 19 May 2015 at 00:00 Head of Kenyan association receives "Rising Star" award
2151. 19 May 2015 at 00:00 US shows how marketing "can make a world of difference"
2152. 19 May 2015 at 00:00 Venezuelan association appoints new president
2153. 19 May 2015 at 00:00 British advertisers elect new president
2154. 19 May 2015 at 00:00 Italian association introduces new cookie implementation toolkit
2155. 19 May 2015 at 00:00 PAS Awards 2015: winners and event highlights
2156. 13 May 2015 at 00:00 MEDIA FORUM Meeting Overview Rome May 2015
2157. 12 May 2015 at 00:00 Survey on digital resource engagement with brand marketing
2158. 11 May 2015 at 00:00 WFA shares session on global marketing procurement trends
2159. 6 May 2015 at 00:00 IMC FORUM Meeting Overview Singapore May 2015
2160. 4 May 2015 at 00:00 Benchmark on retargeting investment & approach
2161. 1 May 2015 at 00:00 Building a transparent digital single market infographic
2162. 30 April 2015 at 00:00 McDonald's Europe CMO: "Strive to be a better marketer, not an MD"
2163. 30 April 2015 at 00:00 MEDIA FORUM Meeting Overview Mumbai April 2015
2164. 30 April 2015 at 00:00 Return On Media Investments
2165. 30 April 2015 at 00:00 Integrated Agency Management
2166. 29 April 2015 at 00:00 Award-winning work starts with a creatively brave marketer
2167. 28 April 2015 at 00:00 Benchmark on Recommended Experiential Agencies in Mexico
2168. 23 April 2015 at 00:00 Creativity was king at Swiss annual meeting
2169. 23 April 2015 at 00:00 Pakistan advertisers nominate new Secretary General
2170. 23 April 2015 at 00:00 Italian online video library counts over 1,000 ads
2171. 23 April 2015 at 00:00 Advertising, the second most important service sub-sector in Spain
2172. 23 April 2015 at 00:00 IMC FORUM Meeting Overview London April 2015
2173. 21 April 2015 at 00:00 Webinar: Global Agency Remuneration & Performance Incentives in 2015
2174. 16 April 2015 at 00:00 Benchmark on media budget setting
2175. 2 April 2015 at 00:00 ANDA Bolivia joins WFA
2176. 1 April 2015 at 00:00 Survey on Digital Transformation
2177. 31 March 2015 at 00:00 Highlights from the annual WFA National Associations Council
2178. 31 March 2015 at 00:00 50th anniversary for Spanish association
2179. 31 March 2015 at 00:00 Changes at the helm of ANDA Venezuela
2180. 31 March 2015 at 00:00 WFA launches new Global Knowledge Base
2181. 31 March 2015 at 00:00 New national association representatives on WFA's Executive Committee
2182. 31 March 2015 at 00:00 Winners of the WFA's President's Award 2015
2183. 30 March 2015 at 00:00 An interview with David Wheldon, WFA's new President
2184. 30 March 2015 at 00:00 Marketing in Africa Interim regional survey results
2185. 25 March 2015 at 00:00 Survey on ROMI - Your approach & measurement
2186. 24 March 2015 at 00:00 Benchmark on supporting ecommerce with digital marketing
2187. 20 March 2015 at 00:00 WFA Global Marketer Week to be held in Kuala Lumpur in 2016
2188. 19 March 2015 at 00:00 WFA research identifies Seven Deadly Sins of bad marketing
2189. 18 March 2015 at 00:00 WFA reveals ground-breaking research into Africa's marketing challenges
2190. 17 March 2015 at 00:00 WFA appoints Barclays marketer, David Wheldon, as new president
2191. 17 March 2015 at 00:00 WFA appoints Barclays marketer, David Wheldon, as new president
2192. 15 March 2015 at 00:00 Survey on digital investment trends and digital agency management
2193. 14 March 2015 at 00:00 7 Deadly Sins of Marketing
2194. 13 March 2015 at 00:00 Survey on digital media auditing
2195. 10 March 2015 at 00:00 Survey on adserving management & payment
2196. 10 March 2015 at 00:00 Survey on digital recruitment agencies used by clients
2197. 9 March 2015 at 00:00 Benchmark on Global digital marketing organisation/configuration
2198. 3 March 2015 at 00:00 Benchmark on cost variation in rate cards
2199. 1 March 2015 at 00:00 State of the retargeting industry
2200. 1 March 2015 at 00:00 Survey Results: Transmedia and multiscreen marketing
2201. 26 February 2015 at 00:00 WFA sees corporate membership rise by over 10%
2202. 26 February 2015 at 00:00 Data Management Platforms (DMP) - the basics
2203. 26 February 2015 at 00:00 A history of cross media measurement
2204. 26 February 2015 at 00:00 MEDIA FORUM Meeting Overview London February 2015
2205. 24 February 2015 at 00:00 UK industry makes the case for advertising
2206. 24 February 2015 at 00:00 Philippines marketing magazine goes online
2207. 24 February 2015 at 00:00 Spanish advertisers call for a new approach to tracking online ad spend
2208. 24 February 2015 at 00:00 Indonesians release updated Code of Ethics
2209. 24 February 2015 at 00:00 New Zealand and Belgium appoint new chairs
2210. 24 February 2015 at 00:00 Australian association strengthens leadership team
2211. 24 February 2015 at 00:00 US Marketers increasing spend on native advertising
2212. 19 February 2015 at 08:30 EU kids see less and less food ads on TV
2213. 19 February 2015 at 00:00 DIGITAL FORUM Meeting Overview Paris February 2015
2214. 19 February 2015 at 00:00 Accelerating Digital Transformation
2215. 19 February 2015 at 00:00 The elements of digital transformation
2216. 19 February 2015 at 00:00 Benchmark on sensory and behavioural marketing
2217. 16 February 2015 at 00:00 Benchmark on splitting strategic media planning from buying
2218. 13 February 2015 at 00:00 Consumer video consumption is changing
2219. 12 February 2015 at 00:00 Benchmark on health and safety compliance and media agency contracts
2220. 12 February 2015 at 00:00 Webinar: Managing music rights more effectively
2221. 10 February 2015 at 00:00 Survey on media management in the US
2222. 5 February 2015 at 00:00 SOURCING FORUM Meeting Overview Paris February 2015
2223. 2 February 2015 at 16:45 Five priorities for media directors in 2015
2224. 29 January 2015 at 12:09 Outlook for 2015
2225. 21 January 2015 at 00:00 US NGO publishes M2K guidelines
2226. 20 January 2015 at 00:00 Italians offer graduates free marcomms training
2227. 20 January 2015 at 00:00 Moroccans hold Digital Summit
2228. 20 January 2015 at 00:00 Zimbabwean Association joins WFA
2229. 20 January 2015 at 00:00 Submit your nominations for a WFA President's Award 2015!
2230. 20 January 2015 at 00:00 Join the National Associations Council in Marrakech on March 20!
2231. 20 January 2015 at 00:00 Benchmark on working with digital asset management suppliers
2232. 19 January 2015 at 00:00 Interview with Swiss Association President
2233. 15 January 2015 at 00:00 Benchmark on creative and digital agency rates 2015
2234. 15 January 2015 at 00:00 Survey on brand tracking
2235. 10 January 2015 at 00:00 Most Responsive Companies 2014
2236. 8 January 2015 at 00:00 Guide on Global Agency Remuneration Trends and the use of performance metrics (2014)
2237. 11 December 2014 at 00:00 Benchmark on recommended experiential and event agencies
2238. 27 October 2014 at 00:00 Benchmark on recommended ad production suppliers
2239. 3 July 2014 at 00:00 Guide to Programmatic Media (2014)
2240. 12 February 2014 at 00:00 Survey on sourcing events
2241. 10 December 2013 at 00:00 Guidelines on client-agency relations and best practice in the pitch process (2013)
2242. 5 October 2013 at 00:00 Survey on evolution of payment terms
2243. 12 June 2013 at 00:00 Survey on sourcing PR
2244. 10 March 2010 at 00:00 Survey on sourcing print suppliers
2245. 9 January 2008 at 00:00 WFA Media Charter (2008)